Juvia’s Place Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 8.3k pieces of influencer content sponsored by Juvia’s Place over the last 12 months.
This report breaks down where & how Juvia’s Place invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Juvia’s Place, see here: Juvia’s Place influencers.
Influencer activity throughout the year
Juvia’s Place's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Juvia’s Place's influencer activity by month
Number of sponsored posts
Juvia’s Place's influencer activity appears to have tapered over the year, from 1.1k posts in January down to 812 in December. April was the busiest month at 1.1k posts, 65% above the monthly average.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Juvia’s Place's sponsored influencer collaborations break down by social platform:
- TikTok: 5.7k posts (68.7%)
- Instagram: 2.5k posts (30.5%)
- YouTube: 63 posts (0.8%)
Juvia’s Place's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Juvia’s Place.
Here are 3 examples of Juvia’s Place's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
glambyirina_ x Juvia’s Place
![Instagram post by @glambyirina_ for Juvia’s Place. Caption reads: [...] and lips — all powered by that @juviasplace....](https://images.od.modash.io/185f99705df173c23d552c0ce027dd530de5001d)
Influencer bio
📍🇵🇹Portugal Makeup artist / Educator ✈️ Available to travel ✉️ Marcações/ Bookings DM @gbibeautystudio Founder @gbibeautystudio | @aniricosmetics
Collaboration metrics
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nikkietutorials x Juvia’s Place
![TikTok post by @nikkietutorials for Juvia’s Place. Caption reads: [...] cheeks of my DREAMS ⋆ using the new @Juvia’s....](https://images.od.modash.io/c096afcb60915348091bb5b0589cf276f758c696)
Influencer bio
in a world of mattes ✨glow baby, glow✨ ♡ YouTube/Instagram: Nikkietutorials ♡
Collaboration metrics
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PaigeChristieUK x Juvia’s Place
![YouTube post by @PaigeChristieUK for Juvia’s Place. Caption reads: [...] better in the Nude! Exclusively on....](https://images.od.modash.io/539bf846168ae120b18db7b7fc4330fbc0487df4)
Influencer bio
Paige Christie covers YouTube drama, influencer controversies, and pop culture exposés — long-form commentary and video essays on the creators and stories everyone's talking about
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 98.1%
- Carousels: 1.9%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Juvia’s Place are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Juvia’s Place's influencers average views (TikTok)
Based on each influencer's average views per post
With 54.1% of partnerships featuring creators averaging <1K views, Juvia’s Place's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (996.1k avg views/post):
makeupbychina x Juvia’s Place
![TikTok post by @makeupbychina for Juvia’s Place. Caption reads: [...] used these for my deer makeup @Juvia’s Place....](https://images.od.modash.io/c634cfd00af95d13baa20974cd7fc8a0da47f009)
Influencer bio
Lip combos, beauty, hair💕 Ugc-pr-collabs: arlenemendezofficial@gmail.com SD📍
Collaboration metrics
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And here is another example with a smaller creator on TikTok (9.6k avg views/post):
celineluxe x Juvia’s Place
![TikTok post by @celineluxe for Juvia’s Place. Caption reads: [...] Travel Glam: Full Glam Eyeshadow: @Juvia’s....](https://images.od.modash.io/02615a6acb8324fb65387a5a5f453b2bb2af2916)
Influencer bio
𝐂𝐓 | 𝐍𝐘𝐂 | 𝐍𝐉 - 𝐓𝐢𝐦𝐞𝐥𝐞𝐬𝐬 - 𝐓𝐫𝐚𝐯𝐞𝐥 𝐌𝐔𝐀 👩🏽🎨
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Juvia’s Place's repeat partnerships
Out of 5.2k unique influencers in our dataset, 325 of them (6%) posted content for Juvia’s Place in 3 or more separate calendar months. The most consistent partner is @brittshanelle, who has collaborated across 8 months with 47 total posts.
Here are 3 examples of Juvia’s Place's repeat influencer partnerships, with links to the sponsored content.
brittshanelle x Juvia’s Place
![TikTok post by @brittshanelle for Juvia’s Place. Caption reads: @Juvia’s Place #blushduo #blush #makeup [...].](https://images.od.modash.io/898b1405dd879c23e74185e358b9291fe898afd3)
![TikTok post by @brittshanelle for Juvia’s Place. Caption reads: @Juvia’s Place #juviasplace #makeuppuff [...].](https://images.od.modash.io/24c354f269e0705f40a856104825cdb6be2ce249)
![TikTok post by @brittshanelle for Juvia’s Place. Caption reads: @Juvia’s Place #juviasplace #lipgloss [...].](https://images.od.modash.io/9c2344a33f846fb035932c708475c52c6e7dccec)
frafrizzy x Juvia’s Place
![TikTok post by @frafrizzy for Juvia’s Place. Caption reads: [...] Makeup @Rare Beauty @Juvia’s Place @Fenty....](https://images.od.modash.io/7939607b534a0b0e749c81779b801ce76d67dcd3)
![TikTok post by @frafrizzy for Juvia’s Place. Caption reads: [...] and flirty @Fenty Beauty @Juvia’s Place....](https://images.od.modash.io/d09b5de708b470cece12c99c2ce11fd408e5ec42)
![TikTok post by @frafrizzy for Juvia’s Place. Caption reads: [...] @DanessaMyricksBeauty @Juvia’s Place #grwm....](https://images.od.modash.io/643ed4f52fd3513a85f76f7f67798657d0a1bc59)
lubeerocks x Juvia’s Place
![TikTok post by @lubeerocks for Juvia’s Place. Caption reads: [...] and all 😂🔥 Using the Juvia’s Place Bronzer....](https://images.od.modash.io/9b52e092c648debf4a22c55190914a86a8915987)
![TikTok post by @lubeerocks for Juvia’s Place. Caption reads: [...] shop my exact lip combos @Juvia’s Place....](https://images.od.modash.io/afb96e70ccde99e939fa3c407695d803f2725c15)
![TikTok post by @lubeerocks for Juvia’s Place. Caption reads: [...] is the Wahala palette from Juvia’s Place and....](https://images.od.modash.io/4babc7cafcb920b2b80f1a90e6a6c05ce93cfa14)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Juvia’s Place had the most influencer activity. 71.3% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (5.4%)
- Brazil (3.2%)
- Nigeria (3.1%)
Juvia’s Place's influencer activity by market
Here is another example of Juvia’s Place collaborating with an influencer in United States.
tobiadebiyi_ x Juvia’s Place
![TikTok post by @tobiadebiyi_ for Juvia’s Place. Caption reads: [...] and bronzed blurring palette from @Juvia’s....](https://images.od.modash.io/44e557f71e5cc8ebcb70e27d2cd455d20538ab04)
Juvia’s Place's influencer activity vs. related brands
BPerfect Cosmetics and ONE SIZE BEAUTY compete with Juvia’s Place in bold, high-pigment color cosmetics with strong creator communities. These brands are natural comparators in influencer swatches, wear tests, and full-glam tutorials.
Total influencer content
Juvia’s Place vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
BPerfect Cosmetics leads with 13.9k sponsored posts, notably outpacing ONE SIZE BEAUTY (11.4k posts) and Juvia’s Place (8.3k posts). Across all three brands, the average volume is 11.2k posts, indicating mature, scaled influencer programs.
By social platform
Juvia’s Place vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Juvia’s Place leads on Instagram and YouTube, while BPerfect Cosmetics leads on TikTok. The gap is most notable on Instagram, with Juvia’s Place at 2.5k, BPerfect Cosmetics at 2.2k, ONE SIZE BEAUTY at 0 posts. BPerfect Cosmetics's activity is particularly concentrated on TikTok. TikTok posting is much higher for BPerfect Cosmetics and ONE SIZE BEAUTY than for Juvia’s Place.
By geographical market
Juvia’s Place vs. related brands influencer activity (by country)
Estimated sponsored posts in Juvia’s Place's top markets
Juvia’s Place has the highest estimated sponsored-post volume in United States (5.9k posts, 71.3%), Brazil (267 posts, 3.2%), while BPerfect Cosmetics has the highest estimated sponsored-post volume in United Kingdom (5.9k posts, 42.9%), Ireland (2.1k posts, 15.1%), suggesting a Europe focus. Looking at United States specifically, the split is Juvia’s Place at 5.9k posts (71.3%), BPerfect Cosmetics at 2.3k posts (16.6%). Juvia’s Place's strength in United States may indicate a home-market focus, while BPerfect Cosmetics shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- BPerfect Cosmetics's Influencer Marketing Strategy
- ONE SIZE BEAUTY's Influencer Marketing Strategy
- Culture Kings's Influencer Marketing Strategy
- JLab's Influencer Marketing Strategy
- OUAI's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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