Juvia’s Place Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 2.8k pieces of influencer content sponsored by Juvia’s Place over the last 12 months.
This report breaks down where & how Juvia’s Place invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Juvia’s Place, see here: Juvia’s Place influencers.
Influencer activity throughout the year
Juvia’s Place's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Juvia’s Place's influencer activity by month
Number of sponsored posts
Juvia’s Place's sponsored post volume peaks in May with 343 posts, 62% higher than the monthly average of 212. February recorded the lowest activity at 6 posts, 97% below average.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Juvia’s Place's sponsored influencer collaborations break down by social platform:
- TikTok: 2.2k posts (78.5%)
- Instagram: 590 posts (21.3%)
- YouTube: 8 posts (0.3%)
Juvia’s Place's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Juvia’s Place.
Here are 3 examples of Juvia’s Place's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
chloeandcosmetics x Juvia’s Place
![Instagram post by @chloeandcosmetics for Juvia’s Place. Caption reads: [...] primer and blue eyeliner*giftad
@juviasplace....](https://images.od.modash.io/48560df2ff5e53f75c034b4abb13221612471c3d)
Influencer bio
25 • Makeup Creator • England, Staffordshire Running as - @onthegochloo 🏃🏻♀️ Management @thebloggeragent Inquiries ~ info@chloeandcosmetics.com 🤍🪩
Collaboration metrics
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alicekingmakeup x Juvia’s Place
![TikTok post by @alicekingmakeup for Juvia’s Place. Caption reads: [...] & creme gel liner in be my bb - @Juvia’s....](https://images.od.modash.io/ca793bf75f2d3663a878acb524ec5de7a76ae168)
Influencer bio
cruelty free🐰 she/her alice@glistenmgmt.com
Collaboration metrics
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PaigeChristieShow x Juvia’s Place
![YouTube post by @PaigeChristieShow for Juvia’s Place. Caption reads: [...] there.
AD: Shop My Look on....](https://images.od.modash.io/e908c30b83db8cf4e8b9107cd514e071291f3708)
Influencer bio
The Cherry On Top Of Your Week 🍒 Hot Topics & Gossip With Paige Christie & Gareth Nicholson✨
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 98.9%
- Carousels: 1.1%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Juvia’s Place are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Juvia’s Place's influencers average views (TikTok)
Based on each influencer's average views per post
With 51.4% of partnerships featuring creators averaging <1K views, Juvia’s Place's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (550.6k avg views/post):
ugcbyshakara x Juvia’s Place
Influencer bio
Makeup | Skincare | Fashion FL | NY | LA ✈️ Lip product GURU 🥰 💌: shakarag@plnailz.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (10.0k avg views/post):
iamkerrybofficial2.0 x Juvia’s Place
Influencer bio
Real mom life 🤍SAHM of 👧🏽👧🏽🐶 Day in the life. Postpartum journey.Motherhood Collab: thekerryeffectugc@gmail.com My everyday favorites ⬇️
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Juvia’s Place's repeat partnerships
Out of 1.9k unique influencers in our dataset, 96 of them (5%) posted content for Juvia’s Place in 3 or more separate calendar months. The most consistent partner is @princessheavalexis, who has collaborated across 8 months with 16 total posts.
Here are 3 examples of Juvia’s Place's repeat influencer partnerships, with links to the sponsored content.
brittshanelle x Juvia’s Place
![TikTok post by @brittshanelle for Juvia’s Place. Caption reads: @Juvia’s Place #blushduo #blush #makeup [...].](https://images.od.modash.io/898b1405dd879c23e74185e358b9291fe898afd3)
![TikTok post by @brittshanelle for Juvia’s Place. Caption reads: @Juvia’s Place #juviasplace #luxelipliner [...].](https://images.od.modash.io/4a4bbebcc10d08ac388335291332b5d00bf81608)
![TikTok post by @brittshanelle for Juvia’s Place. Caption reads: [...] as foundation it’s so good.@Juvia’s Place....](https://images.od.modash.io/c15dd9af09e25aa1dee973e6e86cfe3bf662405a)
alicekingmakeup x Juvia’s Place
![TikTok post by @alicekingmakeup for Juvia’s Place. Caption reads: [...] shock shadow in uh oh - @Juvia’s Place Egypt....](https://images.od.modash.io/038ae96750854adadff9d47052d3cad7b941d506)
![TikTok post by @alicekingmakeup for Juvia’s Place. Caption reads: [...] bulletproof eyeshadow - @Juvia’s Place....](https://images.od.modash.io/53d6f5d3d5608524f4cd9bc517b3bc3ef0203c2a)
mslanilawal x Juvia’s Place
![TikTok post by @mslanilawal for Juvia’s Place. Caption reads: [...] peach pie powder @Juvia’s Place cotton candy....](https://images.od.modash.io/6375d7c5ed230b7587430fcabc0b02c02905710c)
![TikTok post by @mslanilawal for Juvia’s Place. Caption reads: [...] peach pie powder @Juvia’s Place cotton candy....](https://images.od.modash.io/31e6d70a5e15b2cb430603d675c6bba0900e5d5d)
![TikTok post by @mslanilawal for Juvia’s Place. Caption reads: [...] moondust eyeshadow ~ @Juvia’s Place egyptian....](https://images.od.modash.io/3949f7c2317101791a7bcc5c3a8696e4fabf8c1c)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Juvia’s Place had the most influencer activity. 70.8% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (5.4%)
- Brazil (3.2%)
- Mexico (2.8%)
Juvia’s Place's influencer activity by market
Here is another example of Juvia’s Place collaborating with an influencer in United States.
logannicolemua x Juvia’s Place
Juvia’s Place's influencer activity vs. related brands
Fenty Beauty and Kylie Cosmetics are direct competitors in color cosmetics, competing with Juvia’s Place for the same trend-driven, social-first makeup audience. All three brands rely heavily on influencer marketing and frequent launches across overlapping retailers and online channels.
Total influencer content
Juvia’s Place vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Fenty Beauty leads with 9.3k sponsored posts, significantly outpacing Juvia’s Place (2.8k posts) and Kylie Cosmetics (1.6k posts). Across all three brands, the average volume is 4.6k posts, indicating mature, scaled influencer programs. Fenty Beauty has more total posts than Juvia’s Place and Kylie Cosmetics combined.
By social platform
Juvia’s Place vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, Fenty Beauty leads on Instagram, TikTok, and YouTube. The gap is most notable on TikTok, with Fenty Beauty at 7.7k, Juvia’s Place at 2.2k, Kylie Cosmetics at 906 posts. Juvia’s Place's activity is particularly concentrated on TikTok. On TikTok, Fenty Beauty has more posts than Juvia’s Place and Kylie Cosmetics combined.
By geographical market
Juvia’s Place vs. related brands influencer activity (by country)
Estimated sponsored posts in Juvia’s Place's top markets
Fenty Beauty has the highest estimated sponsored-post volume in United States (4k posts, 42.8%), Brazil (830 posts, 8.9%), India (606 posts, 6.5%), while Juvia’s Place leads in United Kingdom with 150 posts (5.4%). Looking at United States specifically, the split is Fenty Beauty at 4k posts (42.8%), Juvia’s Place at 2k posts (70.8%), Kylie Cosmetics at 547 posts (33.4%). Juvia’s Place's strength in United Kingdom may indicate a home-market focus, while Fenty Beauty shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Fenty Beauty's Influencer Marketing Strategy
- Kylie Cosmetics's Influencer Marketing Strategy
- Briogeo's Influencer Marketing Strategy
- Jackery's Influencer Marketing Strategy
- mixsoon's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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