We analyzed 1.2k pieces of influencer content sponsored by ana luisa over the last 12 months.
This report breaks down where & how ana luisa invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with ana luisa, see here: ana luisa influencers.
ana luisa's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
Number of sponsored posts
ana luisa's sponsored post volume peaks in November with 200 posts, 104% higher than the monthly average of 98. January recorded the lowest activity at 31 posts, 68% below average. This could reflect a holiday-focused influencer strategy.
Total views on sponsored video posts
March generated the most views at 4.1M, while January recorded the least at 286k. Across all tracked posts in the 12-month window, average views per post were 14.4k. Interestingly, the highest-view month (March) does not align with peak post volume (November), which could indicate performance differences across months. The top-performing tracked post, by @Maquicienta, generated 701.4k views.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of ana luisa's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
YouTube influencer marketing is a clear focus for ana luisa.
Here are 3 examples of ana luisa's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
💕 You want your baby or toddler here message me for instant features 💕 Message me for any copyrighted photo or video Cute babies viral
Collaboration metrics
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Influencer bio
experience ASMR @mad head spa @mad scalp care
Collaboration metrics
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Influencer bio
En este canal se discuten temas de la cultura pop, como estándares de belleza, celebridades, redes sociales, consumismo, moda, relaciones y reality shows. Nunca te aburrirás de lo variados que son los videos pero siempre con un enfoque que nos lleve a mejorarnos a nosotros mismos, ya sea con pensamiento crítico, autoestima o conciencia. ¡Gracias por suscribirte!
Collaboration metrics
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If you break this down further by content type on YouTube, this is what it looks like:
💡 Related resource: How To Find YouTube Influencers.
For their top social platform (YouTube), here is a breakdown of the type of influencers ana luisa are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
ana luisa's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.
Here is an example of a sponsored collaboration with a larger-audience creator on YouTube (157.9k avg views/post):
Influencer bio
True crime community, the genuine gems, taking the focus off the killers & monsters and placing the spotlight back on victims & survivors! Stay updated with our series “Breaking with Brooke." Your host, Brooke Makenna, has a long history dealing with the horrors of the foster care system and has looked evil directly in the eyes, and survived. Her CPTSD led her to this career, passionate in giving back voices to those who’ve been silenced. Listen to my Podcast 'Motives and Malice' on Spotify Watch me on Plex, search Mysteria to find my show 'Never Solved with Brooke Makenna' Watch me on Roku, search Mysteria to find my show 'Motives and Malice' Follow me on IG, Facebook and Tiktok, search @brookemakenna
Collaboration metrics
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And here is another example with a smaller creator on YouTube (9.7k avg views/post):
Influencer bio
I love helping you shop smart, buy less, and enjoy the makeup collection you already own! My channel includes a mix of in-depth makeup, skincare & sunscreen reviews, inspo to use what you have, and relaxing organization/decluttering vlogs. Subscribe for new videos every week! Email for business inquiries: kittyapprovedbeauty@gmail.com Instagram: @sarah_rose_beauty
Collaboration metrics
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Out of 688 unique influencers in our dataset, 74 of them (11%) posted content for ana luisa in 3 or more separate calendar months. The most consistent partner is @strawberrycream39Jen, who has collaborated across 8 months with 39 total posts.
Here are 3 examples of ana luisa's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where ana luisa had the most influencer activity. 56.9% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of ana luisa collaborating with an influencer in United States.
Ana Luisa sells DTC jewelry with a minimalist, giftable positioning that performs well in creator styling content. EVRY JEWELS and Melinda Maria both target similar fashion-jewelry shoppers and rely on influencer-driven discovery.
Total sponsored posts tracked (last 12 months)
EVRY JEWELS leads with 2.2k sponsored posts, significantly outpacing ana luisa (1.2k posts) and Melinda Maria (509 posts). Across all three brands, the average volume is 1.3k posts, suggesting established influencer marketing investments.
Sponsored posts by platform
ana luisa leads on YouTube, while Melinda Maria has the most activity on Instagram and EVRY JEWELS has the most activity on TikTok. The gap is most notable on TikTok, with EVRY JEWELS at 1.9k, ana luisa at 142, Melinda Maria at 114 posts. ana luisa's activity is particularly concentrated on YouTube. Posting volume differs by platform: EVRY JEWELS has far more TikTok posts than the others, while ana luisa has far more YouTube posts than the others.
Estimated sponsored posts in ana luisa's top markets
EVRY JEWELS has the highest estimated sponsored-post volume in United States (1.5k posts, 68.9%), Canada (212 posts, 9.7%), United Kingdom (124 posts, 5.7%), suggesting a North America focus, while Melinda Maria leads in Brazil with 18 posts (3.6%). Looking at United States specifically, the split is EVRY JEWELS at 1.5k posts (68.9%), ana luisa at 669 posts (56.9%), Melinda Maria at 391 posts (76.8%).
Looking for more like this? Here are 2 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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