We analyzed 2.1k pieces of influencer content sponsored by ana luisa over the last 12 months.
This report breaks down where & how ana luisa invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with ana luisa, see here: ana luisa influencers.
ana luisa's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
ana luisa's sponsored post volume peaks in November with 295 posts, 70% higher than the monthly average of 174. June recorded the lowest activity at 54 posts, 69% below average.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of ana luisa's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
YouTube influencer marketing is a clear focus for ana luisa.
Here are 3 examples of ana luisa's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
💕 You want your baby or toddler here message me for instant features 💕 Message me for any copyrighted photo or video Cute babies viral
Collaboration metrics
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Influencer bio
Founder @mad head spa @mad scalp care
Collaboration metrics
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Influencer bio
31 — PhD candidate (English) and tiny dog mother.
Collaboration metrics
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If you break this down further by content type on YouTube, this is what it looks like:
💡 Related resource: How To Find YouTube Influencers.
For their top social platform (YouTube), here is a breakdown of the type of influencers ana luisa are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 34.6% of partnerships featuring creators averaging 1K-5K views, ana luisa's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 10K-50K views segment is also prominent at 30.9%, indicating investment across adjacent tiers. Notably, there appears to be minimal activity in the 500K+ segment.
Here is an example of a sponsored collaboration with a larger-audience creator on YouTube (78.5k avg views/post):
Influencer bio
ASMR real person videos ✉️ emvyasmr@gmail.com
Collaboration metrics
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And here is another example with a smaller creator on YouTube (9.5k avg views/post):
Influencer bio
I love helping you shop smart, buy less, and enjoy the makeup collection you already own! My channel includes a mix of in-depth makeup, skincare & sunscreen reviews, inspo to use what you have, and relaxing organization/decluttering vlogs. Subscribe for new videos every week! Email for business inquiries: kittyapprovedbeauty@gmail.com Instagram: @sarah_rose_beauty
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Out of 808 unique influencers in our dataset, 98 of them (12%) posted content for ana luisa in 3 or more separate calendar months. The most consistent partner is @asmrcoco, who has collaborated across 11 months with 55 total posts. @MissHawaiiTarot alone accounts for 8% of all tracked sponsored content.
Here are 3 examples of ana luisa's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where ana luisa had the most influencer activity. 56.3% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of ana luisa collaborating with an influencer in United States.
ana luisa competes with EVRY JEWELS and Melinda Maria in stylish, giftable jewelry that’s frequently promoted through creator try-ons and everyday-stacking content. They target similar audiences looking for accessible price points and trend-right designs driven by social proof.
Total sponsored posts tracked (last 12 months)
EVRY JEWELS leads with 9.2k sponsored posts, significantly outpacing ana luisa (2.1k posts) and Melinda Maria (1.9k posts). Across all three brands, the average volume is 4.4k posts, indicating mature, scaled influencer programs. EVRY JEWELS has several times more total posts than Ana Luisa and Melinda Maria.
Sponsored posts by platform
ana luisa leads on YouTube, while Melinda Maria has the most activity on Instagram and EVRY JEWELS has the most activity on TikTok. The gap is most notable on TikTok, with EVRY JEWELS at 8.2k, Melinda Maria at 385, ana luisa at 284 posts. EVRY JEWELS's activity is particularly concentrated on TikTok. On TikTok, EVRY JEWELS has far more posts than Ana Luisa and Melinda Maria, while on YouTube Ana Luisa has far more posts than EVRY JEWELS and Melinda Maria.
Estimated sponsored posts in ana luisa's top markets
EVRY JEWELS has the highest estimated sponsored-post volume in United States (6.4k posts, 69.8%), Canada (850 posts, 9.2%), United Kingdom (425 posts, 4.6%), suggesting a North America focus, while Melinda Maria leads in Brazil with 78 posts (4%). Looking at United States specifically, the split is EVRY JEWELS at 6.4k posts (69.8%), Melinda Maria at 1.5k posts (75.2%), ana luisa at 1.2k posts (56.3%).
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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