Dagne Dover Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 761 pieces of influencer content sponsored by Dagne Dover over the last 12 months.
This report breaks down where & how Dagne Dover invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Dagne Dover, see here: Dagne Dover influencers.
Influencer activity throughout the year
Dagne Dover's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Dagne Dover's influencer activity by month
Number of sponsored posts
Dagne Dover's sponsored post volume peaks in April with 119 posts, 72% higher than the monthly average of 69. February recorded the lowest activity at 21 posts, 70% below average. This may indicate a spring and summer campaign focus. No sponsored posts were tracked in March, which may suggest a planned pause in influencer activity.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Dagne Dover's sponsored influencer collaborations break down by social platform:
- Instagram: 412 posts (54.1%)
- TikTok: 326 posts (42.8%)
- YouTube: 23 posts (3%)
Dagne Dover's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Dagne Dover.
Here are 3 examples of Dagne Dover's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
alliemariedigital x Dagne Dover
Influencer bio
iPad and Planning Tips•Productivity•Healthy Habits☁️ 📧alliemariedigital@gmail.com 📍 UTAH
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
pinkeverything17 x Dagne Dover
Influencer bio
Pink is not just a color it’s my personality 😝 PR: maggie171@hotmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
taylorwynn x Dagne Dover
![YouTube post by @taylorwynn for Dagne Dover. Caption reads: [...] bag that I fold & bring) $20 off all Dagne....](https://images.od.modash.io/ca63498e39b970cf376355fad62a5beec01ce463)
Influencer bio
Hi, I'm Taylor! I love documenting my travels, vlogging, chatting, and testing new makeup. You can find a lil mix of everything here. I previously was a digital nomad for 2 years, now living in Oregon! SUBSCRIBE so you don't miss out on future videos, and you can follow along on Instagram @taylorwynn! Business inquiries please contact me at the email below taylor@thetaylorwynn.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 83.5%
- Posts: 16.5%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers Dagne Dover are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Dagne Dover's influencers average views (Instagram)
Based on each influencer's average views per post
With 42.3% of partnerships featuring creators averaging 10K-50K views, Dagne Dover's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (72.7k avg views/post, 119.9k followers):
hannahsykesburch x Dagne Dover
![Instagram post by @hannahsykesburch for Dagne Dover. Caption reads: [...] much fun putting this together 🥹🥹....](https://images.od.modash.io/28cca3890c4986c16cca6e017a99e6bb5ddb5ddb)
Influencer bio
lover of Jesus, Navy + C 💌 hannahsykesburch@thesociablesociety.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (9.9k avg views/post, 52.0k followers):
__jasminenguyen x Dagne Dover
Influencer bio
💌contactjasminenguyen@gmail.com sharing all my favorite finds, from hair and makeup to home decor and more!
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Dagne Dover's repeat partnerships
Out of 556 unique influencers in our dataset, 6 of them (1%) posted content for Dagne Dover in 3 or more separate calendar months. The most consistent partner is @alliemariedigital, who has collaborated across 7 months with 11 total posts.
Here are 1 examples of Dagne Dover's repeat influencer partnerships, with links to the sponsored content.
alliemariedigital x Dagne Dover
![Instagram post by @alliemariedigital for Dagne Dover. Caption reads: [...] the Brooklyn Backpack from @dagnedover and....](https://images.od.modash.io/04d3289b0670b18a4f38b3ed582b79a2e0515718)
![Instagram post by @alliemariedigital for Dagne Dover. Caption reads: [...] dropped and I’m. In. Love. @dagnedover 👏🏼....](https://images.od.modash.io/01043350cbfc47014ccb066a9688c7187275765b)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Dagne Dover had the most influencer activity. 78.6% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Brazil (3.9%)
- Canada (3.8%)
- United Kingdom (3.4%)
Dagne Dover's influencer activity by market
Here is another example of Dagne Dover collaborating with an influencer in United States.
ednatherunt x Dagne Dover
![Instagram post by @ednatherunt for Dagne Dover. Caption reads: [...] @veg, @ollie, @marcjacobs, @chewy,....](https://images.od.modash.io/5441b55f62570ff040011fec67e1691b480ed317)
Dagne Dover's influencer activity vs. related brands
Dagne Dover competes in functional, design-forward bags for work, travel, and mom life. BÉIS Travel and Monos target similar “carry-on and everyday organization” audiences and use comparable influencer formats like packing videos and what’s-in-my-bag content.
Total influencer content
Dagne Dover vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
BÉIS Travel leads with 2.3k sponsored posts, significantly outpacing Dagne Dover (761 posts) and Monos (709 posts). Across all three brands, the average volume is 1.3k posts, suggesting established influencer marketing investments. BÉIS Travel has several times more total posts than Dagne Dover and Monos.
By social platform
Dagne Dover vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, Monos leads on Instagram and YouTube and BÉIS Travel leads on TikTok. The gap is most notable on TikTok, with BÉIS Travel at 2.3k, Dagne Dover at 326, Monos at 113 posts. BÉIS Travel's activity is particularly concentrated on TikTok. BÉIS Travel has far more TikTok posts than Dagne Dover and Monos, while Dagne Dover and Monos have far more Instagram posts than BÉIS Travel.
By geographical market
Dagne Dover vs. related brands influencer activity (by country)
Estimated sponsored posts in Dagne Dover's top markets
BÉIS Travel has the highest estimated sponsored-post volume in United States (1.6k posts, 71.1%), United Kingdom (273 posts, 11.9%), Canada (165 posts, 7.2%), suggesting a North America focus, while Dagne Dover leads in Brazil with 30 posts (3.9%). Looking at United States specifically, the split is BÉIS Travel at 1.6k posts (71.1%), Dagne Dover at 598 posts (78.6%), Monos at 337 posts (47.6%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- BÉIS Travel's Influencer Marketing Strategy
- Monos's Influencer Marketing Strategy
- Peta Jane Beauty's Influencer Marketing Strategy
- Treehut's Influencer Marketing Strategy
- TLF Apparel's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Scaling your influencer program?
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.