Dagne Dover Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 684 pieces of influencer content sponsored by Dagne Dover over the last 12 months.

This report breaks down where & how Dagne Dover invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Dagne Dover, see here: Dagne Dover influencers.

Influencer activity throughout the year

Dagne Dover's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Dagne Dover's sponsored post volume peaks in August with 100 posts, 75% higher than the monthly average of 57. July recorded the lowest activity at 27 posts, 53% below average.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Dagne Dover's sponsored influencer collaborations break down by social platform:

• Instagram: 390 posts (57%)
• TikTok: 275 posts (40.2%)
• YouTube: 19 posts (2.8%)

Instagram influencer marketing is a clear focus for Dagne Dover.

Here are 3 examples of Dagne Dover's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

lexx.aguirre x Dagne Dover

lexx.aguirre

@lexx.aguirre

10 Apr, 26

786.8k

3.1k

#dagnedoverpartner obsessed with how this [...]

Influencer bio

5’9 outfit inspo mami 🇲🇽 • truck girl • lifestyle • beauty • fitness • food Denver 📧 corey@mujeressocial.com @mujeressocial LTK outfit links ⬇️

Collaboration metrics

Post views786.8k

Post EMV $23.9k

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jjanga.anne x Dagne Dover

jjanga.anne

@jjanga.anne

09 Apr, 26

449.2k

3.8k

[...] I’m loving the new collection from @Dagne Dover they just dropped and the charms are [...]

Influencer bio

I'm the hot tofu mom makeup • skincare • selfcare ☆ LA & SD what I eat to glow @jjanga 🥢 hello@luckyjjanga.com

Collaboration metrics

Post views449.2k

Post EMV $9.2k

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TheLifestyleCog x Dagne Dover

TheLifestyleCog

@TheLifestyleCog

13 Oct, 25

35.5k

728

Use Code lovecog (enjoy 20% off full-priced items). If any of the links below don't work, try this Bestseller link and type the item name: ⭐️ Day 1 Halara UltraSculpt™ SoCinched High Waisted Scrunch Butt Lifting Tummy Control Pocket Shaping Training Leggings Code lovecog Black S(7/8) Black Top Black S Hooded Drawstring Half Zip Long Sleeve Pocket Color Block Fleece Hiking Jacket Code lovecog White M Platform Travel Boots (Everly): code "15jashan" ⭐️ Day 2 Drawstring Pleated Tee 38524758 Black S Water Repellent Removable Hood Side Zipper Pocket Contrast Tape Relaxed Casual Puffer Down Jacket Code lovecog Black M Leggings: Code lovecog Color：Carbon Size：S(7/8) White BBL Jacket: ⭐️ Day 3 Half Zip Lapel Color Block Striped Casual Sweater Code lovecog Tofu M Leggings: Code lovecog Color：Mood Indigo Size：S(7/8) Water Repellent Removable Hood Side Zipper Pocket Contrast Tape Relaxed Casual Puffer Down Jacket Code lovecog Black M Platform Travel Boots (Everly): code "15jashan" ⭐️ Day 4 Ribbed Knit Square Neck Short Sleeve Skinny Work Bodysuit Code lovecog White S High Waisted 2-in-1 A Line Mini Corduroy Casual Skirt Code lovecog Dress Blues S V Neck Long Sleeve Sweater Knit Casual Cardigan Code lovecog Light Grey Blue L Platform Travel Boots (Everly): code "15jashan" Alternative Round Neck Long Sleeve Sweater Knit Work Cardigan Code lovecog Black M High-neck Sleeveless Mini Work Sweater Dress Code lovecog Black S ⭐️ Day 5 Half Zipper Fleece Relaxed Casual Sweatshirt with Pockets Code lovecog Chocolate Truffle M Foldover High Waisted Drawstring Fleece Casual Joggers with Pockets Code lovecog Chocolate Truffle M(regular) Platform Travel Boots (Everly): code "15jashan" Bag: ⭐️ Don't be a stranger! Instagram: / the_lifestyle_cog ⭐️ Credits Music by Epidemic Sound fall vacation outfits, winter vacation outfits, canada travel outfits, banff outfits, jasper outfits, travel outfits canada, cozy travel outfits, winter style, travel wardrobe, outfit ideas canada, travel lookbook, canada winter trip, canadian vacation style, layering outfits, cold weather outfits, travel fashion canada, vacation packing canada, stylish winter outfits, canadian fall fashion, getaway outfits canada, holiday outfits canada, winter travel inspo, banff travel style, jasper travel style, canada travel vlog, winter capsule wardrobe, cozy chic outfits, cold weather packing, canadian holiday outfits, travel inspo canada

Influencer bio

Hello! I am Jashan. Welcome to my channel. :) I share Lookbooks, how to style videos, fashion tips and occasional vlogs + something of everything that makes me happy. Facebook: The Lifestyle Cog Instagram: the_lifestyle_cog

Collaboration metrics

Post views35.5k

Post EMV $1.1k

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💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 42.5% of partnerships featuring creators averaging 10K-50K views, Dagne Dover's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (566.1k avg views/post):

alliemariedigital x Dagne Dover

alliemariedigital

@alliemariedigital

14 Aug, 25

28.6k

1k

[...] 🎧 This is the Brooklyn Backpack from @dagnedover and it’s one of my all time favorites! [...]

Influencer bio

iPad and Planning Tips•Productivity•Tech and Beauty lover☁️ 📧alliemariedigital@gmail.com 📍 UTAH

Collaboration metrics

Post views28.6k

Post EMV $961

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And here is another example with a smaller creator on Instagram (7.2k avg views/post):

lovbmad x Dagne Dover

lovbmad

@lovbmad

21 Mar, 26

4.9k

111

[...] SATURDAY LEWKSSSSS 📸📸 Presented by @dagnedover

Influencer bio

🩵 Madison’s Professional Volleyball Team 🫶 #LOVBforLife #lovbmad @lovb

Collaboration metrics

Post views4.9k

Post EMV $159

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Dagne Dover's repeat partnerships

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Brazil (4%)
• Canada (3.4%)
• United Kingdom (3.2%)

Here is another example of Dagne Dover collaborating with an influencer in United States.

shivani_bafna x Dagne Dover

shivani_bafna

@shivani_bafna

16 Jun, 26

395.3k

2.3k

[...] bags so you don’t have to. 😅💅🏻 The @dagnedover Indi diaper bag has been by my side [...]

Dagne Dover's influencer activity vs. related brands

Dagne Dover competes in bags and travel/commuter organization, directly overlapping with Bagsmart and BÉIS Travel. These brands are frequently featured in packing videos, “what’s in my bag” content, and productivity-focused creator routines.

Total influencer content

Bagsmart leads with 10.1k sponsored posts, significantly outpacing BÉIS Travel (1.6k posts) and Dagne Dover (684 posts). Across all three brands, the average volume is 4.2k posts, indicating mature, scaled influencer programs. Bagsmart has far more total posts than Dagne Dover and BÉIS Travel.

By social platform

Among these brands, Bagsmart leads on Instagram, TikTok, and YouTube. The gap is most notable on TikTok, with Bagsmart at 8.8k, BÉIS Travel at 1.6k, Dagne Dover at 275 posts. Bagsmart's activity is particularly concentrated on TikTok. Bagsmart posts far more on TikTok than Dagne Dover and BÉIS Travel, and BÉIS Travel has no Instagram posts shown.

By geographical market

Bagsmart has the highest estimated sponsored-post volume in United States (5.6k posts, 55.7%), United Kingdom (639 posts, 6.3%), Philippines (568 posts, 5.6%), while BÉIS Travel leads in Canada with 114 posts (6.9%), while Dagne Dover leads in Brazil with 27 posts (4%). Looking at United States specifically, the split is Bagsmart at 5.6k posts (55.7%), BÉIS Travel at 1.2k posts (72.5%), Dagne Dover at 539 posts (78.8%).