Dynamic Color Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 100 pieces of influencer content sponsored by Dynamic Color over the last 12 months.
This report breaks down where & how Dynamic Color invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Dynamic Color, see here: Dynamic Color influencers.
Influencer activity throughout the year
Dynamic Color's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
- Total sponsored posts tracked
- Total views those posts generated
Dynamic Color's influencer activity by month
Number of sponsored posts
Dynamic Color's sponsored post volume appears to trend upward over the 12-month period, rising from 3 posts in January to 9 in December. The peak month, October, reached 17 posts, 113% higher than the monthly average of 8.
Dynamic Color's influencer activity by month (views)
Total views on sponsored video posts
April generated the most views at 965.3k, while November recorded the least at 31.2k. Across all tracked posts in the 12-month window, average views per post were 24.1k. Interestingly, the highest-view month (April) does not align with peak post volume (October), which could indicate performance differences across months. At a quarterly level, performance is strongest in Q2 (Apr-Jun). The top-performing tracked post, by @toxii.bodymod, generated 912k views.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Dynamic Color's sponsored influencer collaborations break down by social platform:
- Instagram: 80 posts (80%)
- YouTube: 20 posts (20%)
Dynamic Color's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Dynamic Color.
Here are 2 examples of Dynamic Color's recent sponsored collaborations (one each for Instagram, YouTube).
toxii.bodymod x Dynamic Color
![Instagram post by @toxii.bodymod for Dynamic Color. Caption reads: [...] @miamiyouthfair
Sponsored by
@dynamiccolor....](https://images.od.modash.io/7dad36a1aeb58de9c0a1798dabbfe45b4b960c67)
Influencer bio
𝙸𝚏 𝚢𝚘𝚞 𝚕𝚘𝚘𝚔𝚒𝚗𝚐 𝚏𝚘𝚛 𝚊 𝚝𝚘𝚡𝚒𝚌 𝚐𝚒𝚛𝚕 𝚢𝚘𝚞 𝚓𝚞𝚜𝚝 𝚏𝚘𝚞𝚗𝚍 𝚑𝚎𝚛 💀 Bodymod project done by @oscarmarquezbodymod Next Stop: 𝐁𝐞𝐫𝐥𝐢𝐧 🇩🇪
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Fani_Meherzi_Tattoo x Dynamic Color
Influencer bio
Welcome to my channel! Here, I showcase the art of tattooing on both silicone skin and real skin. If you have an interest in the world of tattoos, make sure to subscribe and hit the like button to show your support. For more of my work, you can also check out my Instagram page @fanimeherzi_tattoo Stay tuned for exciting tutorials, tips, and tricks as I share my passion for the art of tattooing with you. Don't miss out on learning new techniques and staying up-to-date with the latest trends in the tattoo industry. Subscribe now and join me on this creative journey! Business contact: office@meom.at
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 52.5%
- Posts: 47.5%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers Dynamic Color are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Dynamic Color's influencers average views (Instagram)
Based on each influencer's average views per post
With 50% of partnerships featuring creators averaging 1K-5K views, Dynamic Color's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. Notably, there appears to be minimal activity in the <1K and 100K-500K segments.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (45.7k avg views/post, 47.6k followers):
jasonramosandson x Dynamic Color
Influencer bio
Miami, Fl🌴 Marketing Director @dynamiccolor Creador de: @furytattoomachine @fierasarmy @fierasacademyofficial Ordena tus Productos FURY Aquí👇
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (5.6k avg views/post, 6.3k followers):
ladystattooart x Dynamic Color
![Instagram post by @ladystattooart for Dynamic Color. Caption reads: [...]
Patrocínio: @nexas.pro @dynamiccolor....](https://images.od.modash.io/6ff46812478fa7b70bb4f6445d12d7a7b3d92464)
Influencer bio
Especialista em tatuagens Coloridas Minha cor é barulho,minha arte é silêncio🔥 Embaixadora @nexas.pro 67981388470 Team: @dynamiccolor @emalla.grece
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Dynamic Color's repeat partnerships
Out of 41 unique influencers in our dataset, 5 of them (12%) posted content for Dynamic Color in 3 or more separate calendar months. The most consistent partner is @emiliobodymod, who has collaborated across 9 months with 19 total posts. @Fani_Meherzi_Tattoo alone accounts for 20% of all tracked sponsored content.
Here are 3 examples of Dynamic Color's repeat influencer partnerships, with links to the sponsored content.
emiliobodymod x Dynamic Color
![Instagram post by @emiliobodymod for Dynamic Color. Caption reads: [...]
Sponsored by @dynamiccolor
@dgntattoomag....](https://images.od.modash.io/8b05b0c8e7ff461bbfc6355e3248c7eb3f4142b2)
![Instagram post by @emiliobodymod for Dynamic Color. Caption reads: [...]
Sponsored by @dynamiccolor @dgntattoomag....](https://images.od.modash.io/2b97c7c9cd2eac833fe63cb5269e3ab147e3cfee)
![Instagram post by @emiliobodymod for Dynamic Color. Caption reads: [...] @cheyenne_tattooequipment @dynamiccolor....](https://images.od.modash.io/58c25e9403b3919a30a07b8a8f88a55255cd0b45)
Fani_Meherzi_Tattoo x Dynamic Color
![YouTube post by @Fani_Meherzi_Tattoo for Dynamic Color. Caption reads: [...]....](https://images.od.modash.io/f2c655a0f130ddb372ef05f9e22b3147416e8d55)
![YouTube post by @Fani_Meherzi_Tattoo for Dynamic Color. Caption reads: [...]....](https://images.od.modash.io/98eb6be99a4210bc64c9525d5a1a44f37cb5f7a0)
tattoo_by_zille x Dynamic Color
![Instagram post by @tattoo_by_zille for Dynamic Color. Caption reads: [...] @per4store @inkbooster @dynamiccolor....](https://images.od.modash.io/5c8131e0f82fb7777afeea547668810ea7fafe41)
![Instagram post by @tattoo_by_zille for Dynamic Color. Caption reads: [...] @per4store @inkbooster @dynamiccolor....](https://images.od.modash.io/4a23583cb99ae7d255efb90528371c1943aa10a7)
![Instagram post by @tattoo_by_zille for Dynamic Color. Caption reads: [...] @xnettattoosupply @dynamiccolor @inkbooster....](https://images.od.modash.io/039e55f592ccda483c27e975a11a6c40b5a2bf6b)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Dynamic Color had the most influencer activity. 44.1% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Brazil (9.9%)
- United Kingdom (8.3%)
- Mexico (4.3%)
Dynamic Color's influencer activity by market
Here is another example of Dynamic Color collaborating with an influencer in United States.
emiliobodymod x Dynamic Color
Dynamic Color's influencer activity vs. related brands
Dynamic Color sits in the professional color/pigment and artistry-adjacent beauty lane, overlapping most closely with creator-driven pro supply brands like EZ Tattoo Supply. Westmore Beauty is a useful adjacent benchmark for how artistry-focused products are demonstrated and sold via tutorials and pro-leaning creators.
Total influencer content
Dynamic Color vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Westmore Beauty leads with 1.6k sponsored posts, significantly outpacing EZ Tattoo Supply (530 posts) and Dynamic Color (100 posts). Across all three brands, the average volume is 756 posts, suggesting moderate but consistent investment. Westmore Beauty has several times more total posts than Dynamic Color and EZ Tattoo Supply.
By social platform
Dynamic Color vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, EZ Tattoo Supply leads on Instagram and YouTube and Westmore Beauty leads on TikTok. The gap is most notable on TikTok, with Westmore Beauty at 1.5k, EZ Tattoo Supply at 1, Dynamic Color at 0 posts. Dynamic Color's activity is particularly concentrated on Instagram. Westmore Beauty posts far more on TikTok than Dynamic Color and EZ Tattoo Supply, while EZ Tattoo Supply has several times more Instagram posts than Dynamic Color and Westmore Beauty.
By geographical market
Dynamic Color vs. related brands influencer activity (by country)
Estimated sponsored posts in Dynamic Color's top markets
Westmore Beauty has the highest estimated sponsored-post volume in United States (1.2k posts, 73.1%), United Kingdom (66 posts, 4%), while EZ Tattoo Supply has the highest estimated sponsored-post volume in Brazil (66 posts, 12.4%), Mexico (37 posts, 7%). Looking at United States specifically, the split is Westmore Beauty at 1.2k posts (73.1%), EZ Tattoo Supply at 151 posts (28.5%), Dynamic Color at 44 posts (44.1%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 2 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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