October 14, 2026

EVRY JEWELS Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 10.4k pieces of influencer content sponsored by EVRY JEWELS over the last 12 months.

This report breaks down where & how EVRY JEWELS invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with EVRY JEWELS, see here: EVRY JEWELS influencers.

Influencer activity throughout the year

EVRY JEWELS's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

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EVRY JEWELS's influencer activity by month

Number of sponsored posts

630Oct'251,010Nov'25851Dec'25800Jan'26892Feb'26652Mar'26857Apr'26797May'261,118Jun'26937Jul'261,135Aug'26749Sep'26

EVRY JEWELS's influencer output appears relatively consistent throughout the year, averaging about 869 sponsored posts per month. August recorded the highest volume at 1.1k posts (31% above average), while October was the quietest at 630 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of EVRY JEWELS's sponsored influencer collaborations break down by social platform:

  • TikTok: 9.3k posts (88.7%)
  • Instagram: 1.0k posts (9.8%)
  • YouTube: 160 posts (1.5%)
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EVRY JEWELS's influencer activity by platform

Share of sponsored content by social network

1.0kInstagram9.3kTikTok160YouTube

Content format by platform

Share of all sponsored posts.

InstagramReels
74.2%
InstagramFeed Posts
25.8%
TikTokPosts
100%
YouTubeLong-form
74.4%
YouTubeShorts
25.6%

TikTok influencer marketing is a clear focus for EVRY JEWELS.

Here are 3 examples of EVRY JEWELS's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

isabelle.yii x EVRY JEWELS

isabelle.yii
@isabelle.yii
13 Jun, 26
921.2k
45.1k
the besttt😋 @evryjewels | use my code IZZIE5373 for $ off! [...]

Influencer bio

tiktok: isabelle.yii

Collaboration metrics

Post views921.2k
Post EMV $32.1k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

salmajabarbique x EVRY JEWELS

salmajabarbique
@salmajabarbique
26 Nov, 25
16.1M
934.1k
[...] @Princess Polly @abercrombie @Levi’s @EvryJewels @Edikted @Nike @Ralph Lauren @Calvin [...]

Influencer bio

الحمد لله 💌: salma@tiddle.io skits | curly hair | beauty | fashion parent managed @67 @🌝

Collaboration metrics

Post views16.1M
Post EMV $368.7k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

jbauth x EVRY JEWELS

jbauth
@jbauth
27 Jul, 26
38k
2.2k
Head to to shop my routine! ✩ l i n k s ✩ my amazon storefront: blueground homes: code: bgjbauth lip product: pajamas worn in this video: favorite sneakers at the moment: go-to red lipstick for a show day: my FAVORITE travel credit card: travel backpack: airfly: utopia of the seas contract: • aboard with jord: utopia ✩ p r e v i o u s v i d s ✩ Cruise With Me to Alaska (as crew)⚓️🦭 helicopter tour, scenic hike + sailing through endicott arm: • Cruise With Me to Alaska (as crew)⚓️🦭 heli... Days In My Cruise Ship Life 🌄⚓️ show day routine, butchart gardens + reuniting with a ship friend! • Days In My Cruise Ship Life 🌄⚓️ show day r... Cruising Around Alaska as a Pro Ice Skater 🐋⛰️ bridge tour, onboard lifestyle, + whale sightings!! • Cruising Around Alaska as a Pro Ice Skater... My First Days Working Onboard A Cruise Ship + 2 days in ALASKA!!! ⚓️🐻🏔️(contract #8) • My First Days Working Onboard A Cruise Shi... Travel With Me To Seattle + My FIRST Day Back Working Onboard Voyager of the Seas!! 🏔️🌲⛴️: • Travel With Me To Seattle + My FIRST Day B... Pack With Me For ANOTHER Cruise Contract + My Final Days at Home! 🤯: • Pack With Me For ANOTHER Cruise Contract +... ✩ c a m e r a e q u i p m e n t ✩ dji osmo pocket 3: mini tripod: sd card slot for phone: memory card: lightweight tripod: ✩ p o p u l a r v i d e o s ✩ a weekend in edinburgh: • a weekend in edinburgh | things to do, whe... cruising to iceland: • CRUISE TO ICELAND: transatlantic part II, ... travel with me to utopia of the seas: • TRAVEL WITH ME TO UTOPIA OF THE SEAS ⚓️ 19... ♡ make sure to watch in 4K and subscribe ♡ ---------------------------------------------------------------- ✩ s u p p o r t m e ✩ buy my merch: venmo: @jbauth buy me a coffee: ✩ s o c i a l s ✩ instagram: tiktok: spotify: goodreads: poshmark: business inquiries: jordan.bauth@gmail.com ✩ a b o u t m e ✩ how old are you? 29 where are you from? Buffalo, NY what do you edit your vids on? Final Cut Pro sub count: 126,017 working on a cruise ship, cruise ship life, cruise ship crew, travel vlog, travel with me, travel on a budget, ship life as a crew member, cruise ship entertainer, day in my life productive, aboard with jord, what its like working on a cruise ship, day in my life at sea, jordan bauth, day in my life at sea, My Last Week Working On A Cruise Ship, end of my cruise ship contract, i work on a cruise ship disclaimer: I do not own any of the music in this video.

Influencer bio

I am a professional figure skater and full-time travel & lifestyle creator sharing my adventures on and off the ice. From life working on cruise ships to traveling the world, I bring you a mix of lifestyle, fitness, productivity, and behind-the-scenes skating content. subscribe for: ✩ life as a pro skater & performer ✩ travel vlogs & cruise ship adventures ✩ productivity & lifestyle content ✩ health inspo & figure skating new videos every monday + friday! #travelvlog #cruiseshiplife #dayinmylife

Collaboration metrics

Post views38.0k
Post EMV $1.4k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on TikTok, this is what it looks like:

  • Videos: 98.3%
  • Carousels: 1.7%

💡 Related resource: How To Find TikTok Influencers.

Influencer audience size breakdown (by views)

For their top social platform (TikTok), here is a breakdown of the type of influencers EVRY JEWELS are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

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EVRY JEWELS's influencers average views (TikTok)

Based on each influencer's average views per post

<1K34.6%
1K-5K38.0%
5K-10K11.0%
10K-50K11.1%
50K-100K2.2%
100K-500K2.3%
500K+0.8%

With 38% of partnerships featuring creators averaging 1K-5K views, EVRY JEWELS's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The <1K views segment is also prominent at 34.6%, indicating investment across adjacent tiers.

Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (1.3M avg views/post):

asabasics x EVRY JEWELS

asabasics
@asabasics
29 Nov, 25
514.3k
12.8k
@EvryJewels this is the BEST black friday sale!! [...]

Influencer bio

u can be U!! 💌 kaili@tiddle.io @kaili’s thoughts

Collaboration metrics

Post views514.3k
Post EMV $10.9k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on TikTok (10.0k avg views/post):

clairetrinityy x EVRY JEWELS

clairetrinityy
@clairetrinityy
10 Jan, 26
7k
475
[...] use my code CLAIRE2792 on your Evry Jewels order 💝 @EvryJewels #evryjewelscollab

Influencer bio

all things girly 🎀 📍bay area & north carolina @Fashion Nova Babe 💌 clairetrinityyy@gmail.com

Collaboration metrics

Post views7.0k
Post EMV $163

Get a free trial to find more data on influencer audiences, performance, and collaborations.

EVRY JEWELS's repeat partnerships

Out of 4.9k unique influencers in our dataset, 411 of them (8%) posted content for EVRY JEWELS in 3 or more separate calendar months. The most consistent partner is @pipercrawford6, who has collaborated across 10 months with 57 total posts.

Here are 3 examples of EVRY JEWELS's repeat influencer partnerships, with links to the sponsored content.

pipercrawford6 x EVRY JEWELS

pipercrawford6
@pipercrawford6
14 Jan, 26
540.4k
4.3k
[...] $ off your order with Evry Jewels 💞 #evryjewels [...]
pipercrawford6
@pipercrawford6
01 Apr, 26
264.2k
1.1k
@EvryJewels is raising their prices???!! [...]
pipercrawford6
@pipercrawford6
14 Jan, 26
182.9k
612
@EvryJewels Use code PIPER47 for $ off [...]

pipercrawford6 x EVRY JEWELS

pipercrawford6
@pipercrawford6
21 Jan, 26
4.2k
214
[...] @fineryfragrance @evryjewels @curednutrition #reels [...]
pipercrawford6
@pipercrawford6
28 Nov, 25
3.9k
87
[...] is $3.99 right now at @evryjewels !! use code PIPER47 [...]
pipercrawford6
@pipercrawford6
26 Nov, 25
2.7k
66
[...] off your order during the @evryjewels Black Friday sale!! [...]

KotaAsmr x EVRY JEWELS

KotaAsmr
@KotaAsmr
17 Sep, 26
33.6k
561
[...] ♡♥♡♥♡♥♡♥♡♥♡!! Affiliate: 💌Evry Jewels: Use code: KOTAASMR (% [...]
KotaAsmr
@KotaAsmr
03 Sep, 26
23.2k
452
[...] ♡♥♡♥♡♥♡♥♡♥♡!! Affiliate: 💌Evry Jewels: Use code: KOTAASMR (% [...]
KotaAsmr
@KotaAsmr
14 Sep, 26
20.1k
375
[...] ♡♥♡♥♡♥♡♥♡♥♡!! Affiliate: 💌Evry Jewels: Use code: KOTAASMR (% [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United States is where EVRY JEWELS had the most influencer activity. 55% of their live influencer content in the last 12 months was posted by American influencers.

Based on the percentage of influencer content per market, other important markets include:

  • Canada (16.1%)
  • United Kingdom (4.8%)
  • Australia (4.3%)
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EVRY JEWELS's influencer activity by market

United States55.0%
Canada16.1%
United Kingdom4.8%
Australia4.3%
India2.8%
Other17.0%

Here is another example of EVRY JEWELS collaborating with an influencer in United States.

mackenzie.nadeau x EVRY JEWELS

mackenzie.nadeau
@mackenzie.nadeau
26 Mar, 26
7.8M
80.9k
@EvryJewels code:MACKENZIE2 <3 #evryjewels [...]

EVRY JEWELS's influencer activity vs. related brands

Pavoi and ana luisa compete with EVRY JEWELS in trendy, giftable jewelry that performs well in haul content and everyday styling posts. They target similar price points and social-first shoppers, making them strong influencer comparators.

Total influencer content

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EVRY JEWELS vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

EVRY JEWELS
Pavoi
ana luisa
10.4k19.4k2.4k

Pavoi leads with 19.4k sponsored posts, significantly outpacing EVRY JEWELS (10.4k posts) and ana luisa (2.4k posts). Across all three brands, the average volume is 10.7k posts, indicating mature, scaled influencer programs.

By social platform

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EVRY JEWELS vs. related brands influencer activity (by social platform)

Sponsored posts by platform

EVRY JEWELS
Pavoi
ana luisa
1.0k04099.3k19.4k26516001.7kInstagramTikTokYouTube

EVRY JEWELS leads on Instagram, while Pavoi has the most activity on TikTok and ana luisa has the most activity on YouTube. The gap is most notable on TikTok, with Pavoi at 19.4k, EVRY JEWELS at 9.3k, ana luisa at 265 posts. EVRY JEWELS's activity is particularly concentrated on TikTok. TikTok accounts for most posts for both EVRY JEWELS and Pavoi, while ana luisa posts far more on YouTube than the others.

By geographical market

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EVRY JEWELS vs. related brands influencer activity (by country)

Estimated sponsored posts in EVRY JEWELS's top markets

EVRY JEWELS
Pavoi
ana luisa
5.7k01.4k1.7k01515010213United StatesCanadaUnited Kingdom

EVRY JEWELS has the highest estimated sponsored-post volume in United States (5.7k posts, 55%), Canada (1.7k posts, 16.1%), United Kingdom (501 posts, 4.8%), suggesting a North America focus. Looking at United States specifically, the split is EVRY JEWELS at 5.7k posts (55%), ana luisa at 1.4k posts (58.5%).

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

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