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FITJEANS Influencer Marketing Strategy  (2026 Data & Insights)

We analyzed 702 sponsored posts from FITJEANS across Instagram, TikTok and YouTube over the last 12 months.

See where FITJEANS invests in influencer marketing — the platforms they prioritize, the creators they work with repeatedly, and the markets they push hardest. The data in this report comes from Modash's Brand Collaborations API.

Influencer activity
throughout
the year

Compared to the average month across the year, May was 122.2% more active in terms of posting frequency.

Sponsored posts by month

Last 12 months

Social platforms breakdown

Where FITJEANS's sponsored collaborations happen, and which content formats they use on each platform.

Sponsored posts by platform

Across all of FITJEANS's accounts

Instagram504
TikTok186
YouTube12

Content format by platform

Share of all sponsored posts.

Instagram · Feed Posts
41.7%
Instagram · Reels
30.1%
TikTok · Posts
26.5%
YouTube · Long-form
1.7%

We can separate videos from feed posts, but not single-image posts from carousels, so those are grouped together.

How FITJEANS's sponsored posts perform

Reach and engagement across all 702 posts. We show median views alongside the average, because a single viral post can pull an average far above what a typical post achieves.

  • 70.9K

    Average views per post

  • 9.9K

    Median views per post

  • 27.2M

    Total views

  • $900K

    Estimated media value

  • 4.2%

    Average engagement rate

These figures may include posts amplified with paid spend, which we can't identify separately.

Top performing posts

@alinaristenpartView on Instagram ↗
Instagram post by @alinaristenpart for FITJEANS

[...] perfekten Jeans? (Anzeige) Mit einer @fitjeans wirst du nicht als Flaschenhalter [...]

2.4M Post views

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TikTok post by @julia_drge for FITJEANS

*Anzeige @FITJEANS CODE „xjuliax“ #fyp#fypruyou

1.7M Post views

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@hannahvalfordView on TikTok ↗
TikTok post by @hannahvalford for FITJEANS

[...] jeans that fit in every spot. But FITJEANS? They are THAT GIRL ✨ @FITJEANS Black [...]

630.6K Post views

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See how any brand runs influencer marketing

Modash tracks sponsored posts across Instagram, TikTok and YouTube. Search any brand to see who they work with, how often, and how it performs.

Influencer audience size breakdown

The size of creator FITJEANS works with, measured by average views per post rather than follower count. Views track closer to the reach a brand actually gets, and follower counts can be inflated.

FITJEANS's influencers by average views per post

Share of the 229 creators in this dataset

<1K
7.9%
1K-5K
31.9%
5K-10K
19.2%
10K-50K
27.5%
50K-100K
5.7%
100K-500K
7.0%
500K+
0.9%

Top influencers FITJEANS works with

FITJEANS's highest-reach creator partners over the last 12 months.

RankInfluencerPlatformPostsTotal views
1
@alinaristenpart
Instagram910.4M
2
@julia_drge
TikTok82.2M
3
@beth_fitnessuk
Instagram51.7M
4
@celineft1
Instagram181.1M
5
@elliemaackk
Instagram4809.6K
See all FITJEANS influencers →

Want creator data programmatically?
Check out our API.

Repeat
partnerships

Whether FITJEANS works with creators once, or builds an ongoing roster.

Repeat creators make up 35.7% of FITJEANS's creator network and generate 88.0% of total reach. The charts below show how often those partnerships recur and how much of FITJEANS's audience reach they account for.

Repeat creators make up 35.7% of FITJEANS's creator network and generate 88.0% of total reach. The charts below show how often those partnerships recur and how much of FITJEANS's audience reach they account for.

One-off vs. repeat creators

Share of 333 creators

One-off · 64%
Repeat36%

Months active

Repeat creators only

2 months
47.1%
3 months
28.6%
4+ months
24.4%

Repeat partnerships at a glance

  • 88.0%

    of total reach comes from repeat creators

  • 4

    average posts per repeat creator

  • 11 months

    longest running partnership

Creators FITJEANS works with repeatedly

Instagram post by @lenaajoy for FITJEANS

[...] es jahrelange Arbeit🤞🏽Anzeige | @fitjeans - mit meinem Code „LENA“ spart ihr [...]

125.1K Post views

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Instagram post by @celineft1 for FITJEANS

[...] Erzieherinnen hier die Jeans von @fitjeans and Herz legen. Man merkt nichtmal das [...]

488K Post views

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@trine__lauridsenView on Instagram ↗
Instagram post by @trine__lauridsen for FITJEANS

[...] my girlies who’ve been waiting for the FitJeans sale… IT’S FINALLY HERE 🖤 Black Friday [...]

22.5K Post views

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FITJEANS's most loyal creators

@lenaajoy
Months active11
Posts11
Total engagement86.7K
@celineft1
Months active10
Posts18
Total engagement17.4K
@trine__lauridsen
Months active10
Posts17
Total engagement34.4K

Geographical breakdown

The markets where FITJEANS's sponsored creators are based. 80.4% of sponsored posts came from creators based in 5 markets. Germany and Finland lead at 37.5% and 16.0%, with the remaining 19.6% spread across a wider range of countries.

Sponsored posts by creator location

Top 11 markets

Germany
37.5%
Finland
16.0%
United Kingdom
11.5%
United States
7.9%
The Netherlands
7.5%
Norway
4.9%
Denmark
3.6%
France
3.0%
Sweden
3.0%
Australia
1.9%
All other markets
3.2%

FITJEANS vs. related brands

How FITJEANS's influencer activity compares with other apparel brands.

Sponsored posts, last 12 months

FITJEANS vs. related brands

DFYNE

9.8K posts

1
FITJEANS

702 posts

2
Nvgtn

90 posts

3

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