Phomemo Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 943 pieces of influencer content sponsored by Phomemo over the last 12 months.
This report breaks down where & how Phomemo invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Phomemo, see here: Phomemo influencers.
Influencer activity throughout the year
Phomemo's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Phomemo's influencer activity by month
Number of sponsored posts
Phomemo's sponsored post volume appears to trend upward over the 12-month period, rising from 66 posts in January to 131 in December. The peak month, December, reached 131 posts, 70% higher than the monthly average of 77.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Phomemo's sponsored influencer collaborations break down by social platform:
- Instagram: 566 posts (60%)
- YouTube: 200 posts (21.2%)
- TikTok: 177 posts (18.8%)
Phomemo's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Phomemo.
Here are 3 examples of Phomemo's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
mrskale.art x Phomemo
![Instagram post by @mrskale.art for Phomemo. Caption reads: [...] | Part 2 | #işbirliği #prgift Using the....](https://images.od.modash.io/3e78db1c741525012e319605b286111335605323)
Influencer bio
📍 • Türkiye 🇹🇷 • Esra KALE ✨ • ASMR | •Scrapbook/Journal ✂️📜 📧 Reklam & İşbirliği için: DM
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
nadiia.mi x Phomemo
Influencer bio
✨ Aesthetic vibes 📩 nadiia.misi@gmail.com 🛍️ All my tools & links here 👇
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
911Reviews x Phomemo
Influencer bio
Welcome to 911Reviews—part of a growing media network with over 7 million subscribers and followers across our channels. We showcase the latest technology, innovative products, and top-quality brands from around the world. Every product featured on 911Reviews is tested through real-world demonstrations, so viewers can see how it actually performs—not just hear marketing claims. No fluff. No copied press releases. Just hands-on reviews, honest observations, and exciting new products—often before they officially launch. Subscribe to discover emerging technology, breakthrough innovations, smart-home products, electronics, vehicles, appliances, and more. Have something you want us to review? Leave a comment and let us know. Sponsorships, product launches, and partnerships: 911productreviews@gmail.com VidIQ Rankings: Top 1% in Technology Top 1% in the United States Top 1% Worldwide Thanks for watching!
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 93.5%
- Posts: 6.5%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers Phomemo are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Phomemo's influencers average views (Instagram)
Based on each influencer's average views per post
With 49.7% of partnerships featuring creators averaging 10K-50K views, Phomemo's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (107.1k avg views/post):
just_paigem x Phomemo
![Instagram post by @just_paigem for Phomemo. Caption reads: [...] and quotes for her mini journal with....](https://images.od.modash.io/2ef9d46783b08c9e1ac1a06d1ad28ee22935ce2c)
Influencer bio
SAG-E Actress | Dancer & Rapper | UGC 🎥 Formation Agency Business Inquiries: @higvplus 📍Atlanta, GA 🇺🇸
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (8.6k avg views/post):
myhomeinwiltshire x Phomemo
![Instagram post by @myhomeinwiltshire for Phomemo. Caption reads: [...] gifts. Well I just got an upgrade!! The....](https://images.od.modash.io/555c5f34c154f95fa40a1306e5d34a9793fe02be)
Influencer bio
🍓Girl mum sharing our home & daily life 🫧Love to clean, cleaning hacks & resets ✨Family trips & food recipes 📍Wiltshire 💌myhomeinwiltshire@yahoo.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Phomemo's repeat partnerships
Out of 530 unique influencers in our dataset, 17 of them (3%) posted content for Phomemo in 3 or more separate calendar months. The most consistent partner is @phomemo_kidstattoomaker, who has collaborated across 9 months with 63 total posts. @phomemo_kidstattoomaker alone accounts for 7% of all tracked sponsored content.
Here are 3 examples of Phomemo's repeat influencer partnerships, with links to the sponsored content.
mingostudio x Phomemo
![YouTube post by @mingostudio for Phomemo. Caption reads: [...] & dual brush pens / phomemo thermal printers....](https://images.od.modash.io/1f7cf12fd8d1e940423a28cf46f13768f28c23eb)
![YouTube post by @mingostudio for Phomemo. Caption reads: [...] & dual brush pens / phomemo thermal printers....](https://images.od.modash.io/8766b3fd59725d939a68437b5de75ac0c0e54228)
![YouTube post by @mingostudio for Phomemo. Caption reads: [...] & dual brush pens / phomemo thermal printers....](https://images.od.modash.io/a4063a2931ec57555bf9f6c2f2e78942edc55b3a)
pandiart x Phomemo
![YouTube post by @pandiart for Phomemo. Caption reads: [...] printer (affiliate links) Phomemo M02 Pro -....](https://images.od.modash.io/c36fe7a47d53ec65c1fe73698c6b48070505999b)
![YouTube post by @pandiart for Phomemo. Caption reads: [...] beginners (affiliate links) Phomemo M02 Pro....](https://images.od.modash.io/a8e29212aafbb4987d560d1e15c51ecb73e470f8)
myblessedhome x Phomemo
![TikTok post by @myblessedhome for Phomemo. Caption reads: [...] printer! Linking in bio! #phomemo....](https://images.od.modash.io/bd60ce2d08b2df60746b809356620ded5557d9c2)
![TikTok post by @myblessedhome for Phomemo. Caption reads: [...] inkless! #inklessprinter....](https://images.od.modash.io/c86c460fd369d6b4723931b094818484470a9fb9)
![TikTok post by @myblessedhome for Phomemo. Caption reads: [...] my bio under my tiktok posts!....](https://images.od.modash.io/8b31d57a3203f581be31dce11ba436c2a64e5cea)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Phomemo had the most influencer activity. 30.5% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Brazil (10.2%)
- United Kingdom (7.7%)
- India (6.2%)
Phomemo's influencer activity by market
Here is another example of Phomemo collaborating with an influencer in United States.
lifestyle.leaks x Phomemo
![Instagram post by @lifestyle.leaks for Phomemo. Caption reads: [...] earned as an Amazon Partner. #AD....](https://images.od.modash.io/a6c8f449fec44737894046bbfb9f7618b5ab94aa)
Phomemo's influencer activity vs. related brands
Phomemo competes with Kodak Photo Printer and Polaroid in portable printing and memory-keeping, where creators drive demand through journaling, scrapbooking, and DIY demos. These brands target similar audiences looking for easy, aesthetic print outputs.
Total influencer content
Phomemo vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Kodak Photo Printer leads with 2.2k sponsored posts, significantly outpacing Phomemo (943 posts) and Polaroid (927 posts). Across all three brands, the average volume is 1.3k posts, suggesting established influencer marketing investments. Kodak Photo Printer has more than twice as many total posts as Phomemo and Polaroid.
By social platform
Phomemo vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Phomemo leads on YouTube, while Kodak Photo Printer has the most activity on Instagram and TikTok. The gap is most notable on TikTok, with Kodak Photo Printer at 1.2k, Polaroid at 265, Phomemo at 177 posts. Polaroid's activity is particularly concentrated on Instagram. On TikTok and YouTube, Kodak Photo Printer has multiple times more posts than Phomemo and Polaroid.
By geographical market
Phomemo vs. related brands influencer activity (by country)
Estimated sponsored posts in Phomemo's top markets
Kodak Photo Printer has the highest estimated sponsored-post volume in United States (573 posts, 26.5%), Japan (290 posts, 13.4%), Italy (182 posts, 8.4%), while Polaroid leads in United Kingdom with 99 posts (10.7%), while Phomemo leads in Brazil with 96 posts (10.2%). Looking at United States specifically, the split is Kodak Photo Printer at 573 posts (26.5%), Polaroid at 402 posts (43.4%), Phomemo at 288 posts (30.5%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Kodak Photo Printer's Influencer Marketing Strategy
- Polaroid's Influencer Marketing Strategy
- Simple Modern's Influencer Marketing Strategy
- Goodr's Influencer Marketing Strategy
- Ugreen's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Frequently asked questions
Scaling your influencer program?
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.