Phomemo Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.0k pieces of influencer content sponsored by Phomemo over the last 12 months.

This report breaks down where & how Phomemo invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Phomemo, see here: Phomemo influencers.

Influencer activity throughout the year

Phomemo's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Phomemo's sponsored post volume appears to trend upward over the 12-month period, rising from 54 posts in January to 143 in December. The peak month, December, reached 143 posts, 70% higher than the monthly average of 84.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Phomemo's sponsored influencer collaborations break down by social platform:

• Instagram: 593 posts (58.9%)
• YouTube: 259 posts (25.7%)
• TikTok: 154 posts (15.3%)

Instagram influencer marketing is a clear focus for Phomemo.

Here are 3 examples of Phomemo's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

lisaacquistionline x Phomemo

lisaacquistionline

@lisaacquistionline

13 May, 25

9.6M

5.1k

Fantastica ❤️ Questa stampante phomemo portatile non ha bisogno di inchiostro [...]

Influencer bio

🛍️ Consigli utili su prodotti Amazon & online 💌acquistionlinedilisa@gmail.com ⬇️Tutti i prodotti affiliati li trovi cliccando questo link

Collaboration metrics

Post views9.6M

Post EMV $289.2k

More influencer data

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0rganizella x Phomemo

0rganizella

@0rganizella

24 Apr, 25

196k

6.6k

[...] restocking my boyfriends pantry with @Phomemo_Official 🤩👏🏻 Thanks to my new printer [...]

Influencer bio

Swedish Creator | Lifestyle • Home Inspo • Beauty • Organizing • Everyday luxury 📩 business: fridamahrs@gmail.com Or DM me on TikTok

Collaboration metrics

Post views196.0k

Post EMV $4.3k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

dreamsushi_ x Phomemo

dreamsushi_

@dreamsushi_

16 Mar, 25

84.4k

3.1k

[...] pal: Discount code: DREAMSUSHI phomemo: Discount code: DREAMSUSHI ღ .୧ ‧₊˚ sub [...]

Influencer bio

welcome to, DreamSushi ☁️🍣

Collaboration metrics

Post views84.4k

Post EMV $2.8k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 49.7% of partnerships featuring creators averaging 10K-50K views, Phomemo's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (621.2k avg views/post):

early.explorer x Phomemo

early.explorer

@early.explorer

20 Aug, 25

81.8k

1.2k

[...] meaning to do them for agess, so when @phomemo_official reached out about their MO2 [...]

Influencer bio

👋Just out here trying to balance the ✨️Magic✨️ with the 🤱Motherhood🤱 👩‍🎓Education Degree | 🇬🇧 North East 🫶You're safe here

Collaboration metrics

Post views81.8k

Post EMV $2.6k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.9k avg views/post):

alimomlife x Phomemo

alimomlife

@alimomlife

05 Jul, 25

11.4k

80

[...] ✨ Organizing the kitchen with Phomemo A30 Label Maker @phomemo_official Link [...]

Influencer bio

✨lifestyle | home finds✨ 📍FL USA 💌 alimomlife@gmail.com

Collaboration metrics

Post views11.4k

Post EMV $351

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Phomemo's repeat partnerships

mingostudio x Phomemo

mingostudio

@mingostudio

31 Jan, 26

7.1k

502

[...] & dual brush pens / phomemo thermal printers & label [...]

mingostudio

@mingostudio

23 Aug, 25

5.7k

467

[...] & dual brush pens / phomemo thermal printers & label [...]

mingostudio

@mingostudio

09 Jul, 25

5.8k

311

[...] & dual brush pens / phomemo thermal printers & label [...]

clootsdiary x Phomemo

clootsdiary

@clootsdiary

26 Apr, 25

2.5k

213

[...] subtitles :) ★ Affiliations: phomemo (thermal printer): 10% [...]

clootsdiary

@clootsdiary

21 Mar, 25

1.9k

220

[...] subtitles :) ★ Affiliations: phomemo (thermal printer): 10% [...]

clootsdiary

@clootsdiary

06 Jun, 25

1.9k

212

[...] subtitles :) ★ Affiliations: phomemo (thermal printer): 10% [...]

CoffeeJournalNaps x Phomemo

CoffeeJournalNaps

@CoffeeJournalNaps

15 Jun, 25

3.6k

267

[...] Good luck! Thank you to ‪@phomemo‬ for also gifting me the [...]

CoffeeJournalNaps

@CoffeeJournalNaps

02 Nov, 25

3.2k

85

[...] Tiefossi - CJN10 : ~ 10% off Phomemo thermal printer - CJN10 : [...]

CoffeeJournalNaps

@CoffeeJournalNaps

04 Sep, 25

2.6k

34

[...] Washi Tape Shop: ~ 10% off Phomemo thermal printer - CJN10 : [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Brazil (9.7%)
• United Kingdom (6.4%)
• India (6.3%)

Here is another example of Phomemo collaborating with an influencer in United States.

mrskale.art x Phomemo

mrskale.art

@mrskale.art

11 Nov, 25

2.9M

53.9k

[...] | Part 2 | #işbirliği #prgift Using the @phomemo_official thermal printer is so much fun [...]

Phomemo's influencer activity vs. related brands

Phomemo competes in portable printing for journaling, crafting, and small-business labeling. Kodak Photo Printer and Polaroid are strong adjacent competitors in personal printing and photo outputs, sharing similar creator audiences in DIY and memory-keeping content.

Total influencer content

Kodak Photo Printer leads with 2.2k sponsored posts, significantly outpacing Phomemo (1k posts) and Polaroid (202 posts). Across all three brands, the average volume is 1.1k posts, suggesting established influencer marketing investments.

By social platform

Phomemo leads on YouTube, while Kodak Photo Printer has the most activity on Instagram and TikTok. The gap is most notable on TikTok, with Kodak Photo Printer at 1.3k, Phomemo at 154, Polaroid at 88 posts. On TikTok, Kodak Photo Printer has far more posts than Phomemo and Polaroid, while on YouTube, Phomemo has far more posts than Kodak Photo Printer and Polaroid.

By geographical market

Kodak Photo Printer has the highest estimated sponsored-post volume in United States (558 posts, 25.7%), Italy (250 posts, 11.5%), Japan (211 posts, 9.7%), while Phomemo has the highest estimated sponsored-post volume in Brazil (98 posts, 9.7%), United Kingdom (64 posts, 6.4%). Looking at United States specifically, the split is Kodak Photo Printer at 558 posts (25.7%), Phomemo at 328 posts (32.6%), Polaroid at 94 posts (46.7%). Phomemo's strength in United Kingdom may indicate a home-market focus, while Kodak Photo Printer shows broader regional investment.