Phomemo Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 763 pieces of influencer content sponsored by Phomemo over the last 12 months.

This report breaks down where & how Phomemo invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Phomemo, see here: Phomemo influencers.

Influencer activity throughout the year

Phomemo's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Phomemo's sponsored post volume appears to trend upward over the 12-month period, rising from 41 posts in January to 111 in December. The peak month, December, reached 111 posts, 73% higher than the monthly average of 64.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Phomemo's sponsored influencer collaborations break down by social platform:

• Instagram: 617 posts (80.9%)
• TikTok: 143 posts (18.7%)
• YouTube: 3 posts (0.4%)

Instagram influencer marketing is a clear focus for Phomemo.

Here are 2 examples of Phomemo's recent sponsored collaborations (one each for Instagram, TikTok).

lisaacquistionline x Phomemo

lisaacquistionline

@lisaacquistionline

13 May, 25

9.6M

5.1k

Fantastica ❤️ Questa stampante phomemo portatile non ha bisogno di inchiostro [...]

Influencer bio

🛍️ Consigli utili su prodotti Amazon & online 💌acquistionlinedilisa@gmail.com ⬇️Tutti i prodotti affiliati li trovi cliccando questo link

Collaboration metrics

Post views9.6M

Post EMV $289.2k

More influencer data

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nadiia.mi x Phomemo

nadiia.mi

@nadiia.mi

30 Mar, 26

1.5M

93.8k

This tiny detail changed EVERYTHING ✨ Phomemo M110 Label Maker - Link in bio ⛓️‍💥 [...]

Influencer bio

✨ Aesthetic vibes 📩 nadiia.misi@gmail.com 🛍️ All my tools & links here 👇

Collaboration metrics

Post views1.5M

Post EMV $34.7k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 52.2% of partnerships featuring creators averaging 10K-50K views, Phomemo's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (621.2k avg views/post):

early.explorer x Phomemo

early.explorer

@early.explorer

20 Aug, 25

81.8k

1.2k

[...] meaning to do them for agess, so when @phomemo_official reached out about their MO2 [...]

Influencer bio

🤱Motherhood | Play | Crafts ⚖️Balancing the magic with the manic 👩‍🎓Education Degree | 🇬🇧 North East 👇 My book & learning resources

Collaboration metrics

Post views81.8k

Post EMV $2.6k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.8k avg views/post):

journalwithsuz x Phomemo

journalwithsuz

@journalwithsuz

16 Dec, 25

8.7k

250

[...] with my MO2 Pro thermal printer from Phomemo!! So many fun different types of paper! [...]

Influencer bio

• Journaling, Crafting and Memory Collecting • 📍Portland, Or 🏔️ journalwithsuz@gmail.com

Collaboration metrics

Post views8.7k

Post EMV $285

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Phomemo's repeat partnerships

phomemo_tattoo x Phomemo

phomemo_tattoo

@phomemo_tattoo

02 Feb, 26

18.5k

104

[...] matching couple tattoos with Phomemo TK32 temporary tattoo maker!🙌 [...]

phomemo_tattoo

@phomemo_tattoo

26 Mar, 26

575

[...] Now’s your chance! 🎁Prize: Phomemo TK32 temporary tattoo maker [...]

phomemo_tattoo

@phomemo_tattoo

26 Aug, 25

245

[...] chance!👇 To enter： 1️⃣Follow @phomemo_tattoo 2️⃣Like and save this [...]

myblessedhome x Phomemo

myblessedhome

@myblessedhome

17 Dec, 25

36.8k

317

[...] printer! Linking in bio! #phomemo #inklessprinter [...]

myblessedhome

@myblessedhome

24 Mar, 26

16.8k

253

[...] inkless! #inklessprinter #phomemoportableprinter #phomemoprinter [...]

myblessedhome

@myblessedhome

19 Nov, 25

411

15

[...] my bio under my tiktok posts! #phomemoprinter #inklessprinter [...]

kc_interior_ x Phomemo

kc_interior_

@kc_interior_

05 Jan, 26

51.1k

277

PHOMEMO M08F Tragbarer Drucker [...]

kc_interior_

@kc_interior_

13 Nov, 25

32.9k

194

PHOMEMO A30 - Ribbon Printer Ahh, wie [...]

kc_interior_

@kc_interior_

26 Jun, 25

29.3k

232

PHOMEMO M08F Ein tragbarer Drucker von [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Brazil (10.6%)
• United Kingdom (8.1%)
• India (6.6%)

Here is another example of Phomemo collaborating with an influencer in United States.

lifestyle.leaks x Phomemo

lifestyle.leaks

@lifestyle.leaks

22 Dec, 25

661.8k

8.5k

[...] earned as an Amazon Partner. #AD @phomemo_official #declutter #homeimprovement [...]

Phomemo's influencer activity vs. related brands

Phomemo competes for on-the-go printing and creative lifestyle users, and both Kodak Photo Printer and Polaroid are strong adjacent competitors in photo/printing formats that are often promoted via creator DIY and journaling content.

Total influencer content

Kodak Photo Printer leads with 2.1k sponsored posts, significantly outpacing Polaroid (779 posts) and Phomemo (763 posts). Across all three brands, the average volume is 1.2k posts, suggesting established influencer marketing investments.

By social platform

Among these brands, Kodak Photo Printer leads on Instagram and TikTok and Polaroid leads on YouTube. The gap is most notable on TikTok, with Kodak Photo Printer at 1.2k, Polaroid at 218, Phomemo at 143 posts. Phomemo's activity is particularly concentrated on Instagram. On TikTok, Kodak Photo Printer has several times more posts than Phomemo and Polaroid.

By geographical market

Kodak Photo Printer has the highest estimated sponsored-post volume in United States (556 posts, 25.9%), Japan (286 posts, 13.3%), Italy (202 posts, 9.4%), while Phomemo leads in Brazil with 81 posts (10.6%), while Polaroid leads in United Kingdom with 76 posts (9.8%). Looking at United States specifically, the split is Kodak Photo Printer at 556 posts (25.9%), Polaroid at 368 posts (47.3%), Phomemo at 225 posts (29.5%).