Phomemo Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 304 pieces of influencer content sponsored by Phomemo over the last 12 months.

This report breaks down where & how Phomemo invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Phomemo, see here: Phomemo influencers.

Influencer activity throughout the year

Phomemo's sponsored post volume appears to trend upward over the 12-month period, rising from 14 posts in January to 41 in December. The peak month, November, reached 46 posts, 84% higher than the monthly average of 25.

November generated the most views at 3.4M, while January recorded the least at 61.6k. Across all tracked posts in the 12-month window, average views per post were 49.5k. The peak month for views aligns with peak post volume, suggesting views may be partly volume-driven. The top-performing tracked post, by @mrskale.art, generated 2.9M views.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Phomemo's sponsored influencer collaborations break down by social platform:

• Instagram: 194 posts (63.8%)
• TikTok: 60 posts (19.7%)
• YouTube: 50 posts (16.4%)

Instagram influencer marketing is a clear focus for Phomemo.

Here are 3 examples of Phomemo's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

mrskale.art x Phomemo

mrskale.art

@mrskale.art

11 Nov, 25

2.9M

53.9k

[...] | Part 2 | #işbirliği #prgift Using the @phomemo_official thermal printer is so much fun [...]

Influencer bio

📍 • Türkiye 🇹🇷 🫆 • Esra KALE ✨ • ASMR | •Scrapbook/Journal ✂️📜 🔗 • Shop Links & Discount Codes 🛒🏷️👇

Collaboration metrics

Post views 2.9M

Post EMV $93.6k

More influencer data

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0rganizella x Phomemo

0rganizella

@0rganizella

24 Apr, 25

196k

6.6k

[...] restocking my boyfriends pantry with @Phomemo_Official 🤩👏🏻 Thanks to my new [...]

Influencer bio

Swedish Creator | Lifestyle • Home Inspo • Beauty • Organizing • Everyday luxury 📩 business: fridamahrs@gmail.com Or DM me on TikTok

Collaboration metrics

Post views 196.0k

Post EMV $4.3k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

dreamsushi_ x Phomemo

dreamsushi_

@dreamsushi_

16 Mar, 25

84.4k

3.1k

[...] https://stationerypal.com/?ref=gDWgmU3a phomemo: Discount code: [...]

Influencer bio

welcome to, DreamSushi ☁️🍣

Collaboration metrics

Post views 84.4k

Post EMV $2.8k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 49.6% of partnerships featuring creators averaging 10K-50K views, Phomemo's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (109.8k avg views/post):

sevilay.ycelik x Phomemo

sevilay.ycelik

@sevilay.ycelik

08 Jul, 25

113.9k

3.9k

[...] prep fun and aesthetic with the Phomemo M02 mini printer! 🖨️💡 Perfect for [...]

Influencer bio

UGC Creator based in the US 🇺🇸 Lifestyle, Home, Beauty & Tech Teacher 🧑‍🏫 Virginia 🇺🇸 & Corum 🇹🇷 📩 Email / DM sevilayyldrmcelik@gmail.com

Collaboration metrics

Post views 113.9k

Post EMV $3.8k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.8k avg views/post):

journalwithsuz x Phomemo

journalwithsuz

@journalwithsuz

16 Dec, 25

8.7k

250

[...] with my MO2 Pro thermal printer from Phomemo!! So many fun different types of paper! [...]

Influencer bio

• Journaling, Crafting and Memory Collecting • 📍Portland, Or 🏔️ journalwithsuz@gmail.com

Collaboration metrics

Post views 8.7k

Post EMV $285

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Phomemo's repeat partnerships

mingostudio x Phomemo

mingostudio

@mingostudio

23 Aug, 25

5.7k

467

[...] areasale.com/r.cfm?b=913105... phomemo thermal printers & label [...]

mingostudio

@mingostudio

09 Jul, 25

5.8k

311

[...] areasale.com/r.cfm?b=913105... phomemo thermal printers & label [...]

mingostudio

@mingostudio

21 Jun, 25

5.8k

283

[...] areasale.com/r.cfm?b=913105... phomemo thermal printers & label [...]

CoffeeJournalNaps x Phomemo

CoffeeJournalNaps

@CoffeeJournalNaps

15 Jun, 25

3.6k

267

[...] Good luck! Thank you to ‪@phomemo‬ for also gifting me the [...]

CoffeeJournalNaps

@CoffeeJournalNaps

02 Nov, 25

3.2k

85

[...] ~ 10% off Phomemo thermal printer - CJN10 : [...]

CoffeeJournalNaps

@CoffeeJournalNaps

23 Feb, 25

3k

89

[...] 10% off Phomemo thermal printer - CJN10 : [...]

kc_interior_ x Phomemo

kc_interior_

@kc_interior_

05 Jan, 26

269

PHOMEMO M08F Tragbarer Drucker [...]

kc_interior_

@kc_interior_

26 Jun, 25

231

PHOMEMO M08F Ein tragbarer Drucker von [...]

kc_interior_

@kc_interior_

13 Nov, 25

192

PHOMEMO A30 - Ribbon Printer Ahh, [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Brazil (9.5%)
• United Kingdom (7.9%)
• India (5.3%)

Here is another example of Phomemo collaborating with an influencer in United States.

iamdenizmirik x Phomemo

iamdenizmirik

@iamdenizmirik

18 Sep, 25

433.9k

27.8k

Meet the @phomemo_official Portable Printer M08F—my new [...]

Phomemo's influencer activity vs. related brands

Phomemo competes with Kodak Photo Printer and Polaroid in the portable printing/photo creation space where creators showcase journaling, scrapbooking, and desk-setup content. They overlap heavily in the same DIY and lifestyle buyer audience.

Total influencer content

Kodak Photo Printer leads with 859 sponsored posts, significantly outpacing Phomemo (304 posts) and Polaroid (205 posts). Across all three brands, the average volume is 456 posts, indicating limited or experimental influencer activity. Kodak Photo Printer has nearly three times as many total posts as Phomemo and more than four times as many as Polaroid.

By social platform

Phomemo leads on YouTube, while Kodak Photo Printer has the most activity on Instagram and TikTok. The gap is most notable on TikTok, with Kodak Photo Printer at 452, Polaroid at 87, Phomemo at 60 posts. On TikTok, Kodak Photo Printer has more than five times as many posts as Phomemo and more than five times as many as Polaroid.

By geographical market

Kodak Photo Printer has the highest estimated sponsored-post volume in United States (250 posts, 29.1%), Japan (133 posts, 15.5%), Italy (76 posts, 8.9%), while Phomemo has the highest estimated sponsored-post volume in Brazil (29 posts, 9.5%), United Kingdom (24 posts, 7.9%). Looking at United States specifically, the split is Kodak Photo Printer at 250 posts (29.1%), Phomemo at 99 posts (32.5%), Polaroid at 96 posts (46.7%). Phomemo's strength in United Kingdom may indicate a home-market focus, while Kodak Photo Printer shows broader regional investment.