Magic Mind Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 793 pieces of influencer content sponsored by Magic Mind over the last 12 months.

This report breaks down where & how Magic Mind invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Magic Mind, see here: Magic Mind influencers.

Influencer activity throughout the year

Magic Mind's influencer activity appears to have tapered over the year, from 44 posts in January down to 28 in December. February was the busiest month at 150 posts, 127% above the monthly average.

November generated the most views at 7.5M, while December recorded the least at 595.5k. Across all tracked posts in the 12-month window, average views per post were 58.6k. Interestingly, the highest-view month (November) does not align with peak post volume (February), which could indicate performance differences across months. The top-performing tracked post, by @shhhhimeating, generated 5.1M views.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Magic Mind's sponsored influencer collaborations break down by social platform:

• YouTube: 530 posts (66.8%)
• Instagram: 205 posts (25.9%)
• TikTok: 58 posts (7.3%)

YouTube influencer marketing is a clear focus for Magic Mind.

Here are 3 examples of Magic Mind's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

danifernandez.go x Magic Mind

danifernandez.go

@danifernandez.go

11 Aug, 25

1.1M

761

[...] this video was sponsored by Magic Mind, but only after I tried the shots and [...]

Influencer bio

for the girls 💅 food, books & self-love 📍atlanta, ga. 💌 dani.fernandez98@outlook.com

Collaboration metrics

Post views 1.1M

Post EMV $33.2k

More influencer data

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shhhhimeating x Magic Mind

shhhhimeating

@shhhhimeating

26 Nov, 25

5.1M

400.5k

Trying sushi with @get Magic Mind now available at Publix [...]

Influencer bio

More Content: @imeatingshhhhh 📧: shhhhimeating@jakerosenentertainment.com

Collaboration metrics

Post views 5.1M

Post EMV $122.0k

More influencer data

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ForrestGalante x Magic Mind

ForrestGalante

@ForrestGalante

03 Apr, 25

2.3M

26.4k

[...] animals that are about to go extinct. Magic Mind: https://www.magicmind.com/forrest [...]

Influencer bio

Forrest Galante is a world-renowned wildlife biologist and TV Host. His mission is to inspire and educate people about animals and adventure through the media, including hosting programs on Discovery Channel, on-camera expert interviews, and production of his own wildlife and natural history shows.

Collaboration metrics

Post views 2.3M

Post EMV $71.0k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find YouTube Influencers.

Influencer audience size breakdown (by views)

With 34.6% of partnerships featuring creators averaging 10K-50K views, Magic Mind's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on YouTube (616.9k avg views/post):

TheConspiracyFilesOfficial x Magic Mind

TheConspiracyFilesOfficial

@TheConspiracyFilesOfficial

13 Mar, 25

455.6k

14.1k

Get 40% off the Magic Mind gummies here: [...]

Influencer bio

"THE CONSPIRACY FILES" is the most DANGEROUS show on YouTube. Join host COLIN BROWEN (of "The Paranormal Files" and "Murder In America") as he dives deep into some of the world's most dangerous and disturbing conspiracy theories. From Epstein Island to the North Fox ring and the murder of Marilyn Monroe, NO STORY is off limits and NO DETAILS or INFORMATION will be left out. If you like conspiracies, mysteries and true crime, then THIS SHOW is for you. Get ready to have your mind blown. - Listen to the show here!: Spotify - https://open.spotify.com/show/5IY9nWD2MYDzlSYP48nRPl Apple Podcasts - https://podcasts.apple.com/us/podcast/the-conspiracy-files/id1752719844 Amazon/Audible - https://music.amazon.com/podcasts/ab1ade99-740c-46ae-8028-b2cf41eabf58/the-conspiracy-files Pandora - https://www.pandora.com/podcast/the-conspiracy-files/PC:1001089101 iHeart - https://iheart.com/podcast/186907423/ PocketCast - https://pca.st/dpdyrcca - (c) BLOOD IN THE SINK PRODUCTIONS 2024

Collaboration metrics

Post views 455.6k

Post EMV $15.1k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on YouTube (9.5k avg views/post):

juliaayers111 x Magic Mind

juliaayers111

@juliaayers111

18 Mar, 25

5.9k

338

[...] JULIA20 💛 20% off Magic Mind https://www.magicmind.com/JULIAYERS20 � [...]

Influencer bio

Just trying my best👹💌✨

Collaboration metrics

Post views 5.9k

Post EMV $211

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Magic Mind's repeat partnerships

TheNewbys x Magic Mind

TheNewbys

@TheNewbys

07 May, 25

111.7k

15.2k

[...] performance drink - https://magicmind.com/thenewbys (code: [...]

TheNewbys

@TheNewbys

27 Aug, 25

106.6k

15.3k

[...] performance drink - https://magicmind.com/thenewbys (code: [...]

TheNewbys

@TheNewbys

24 Sep, 25

110.7k

10.4k

[...] performance drink - https://magicmind.com/thenewbys (discount code [...]

TheFighterAndTheKid x Magic Mind

TheFighterAndTheKid

@TheFighterAndTheKid

10 Jul, 25

77.3k

1.5k

[...] ! #trueclassicpod Magic Mind - [...]

TheFighterAndTheKid

@TheFighterAndTheKid

13 Jun, 25

75.5k

1.6k

[...] ! #trueclassicpod Magic Mind - [...]

TheFighterAndTheKid

@TheFighterAndTheKid

23 Oct, 25

69.7k

1.9k

[...] ! #trueclassicpod Magic Mind - https://magicmind.com/ For [...]

TheRideCompanion x Magic Mind

TheRideCompanion

@TheRideCompanion

07 Jun, 25

21.8k

323

[...] hiplok.com/the-ride-companion Magic Mind → 45% off: [...]

TheRideCompanion

@TheRideCompanion

05 Mar, 25

20.8k

573

[...] Magic Mind: Get 45% off the Magic Mind [...]

TheRideCompanion

@TheRideCompanion

04 Jun, 25

9.4k

260

[...] hiplok.com/the-ride-companion Magic Mind → 45% off: [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United Kingdom (8.2%)
• Canada (5.6%)
• Australia (3%)

Here is another example of Magic Mind collaborating with an influencer in United States.

TheIcedCoffeeHour x Magic Mind

TheIcedCoffeeHour

@TheIcedCoffeeHour

06 Mar, 25

1.1M

24.7k

[...] visibility at https://indeed.com/ich MagicMind: They have a limited offer you can use [...]

Magic Mind's influencer activity vs. related brands

Magic Mind competes in functional wellness beverages/supplements aimed at focus and daily performance. AG1 and Better Alt target similar self-optimization audiences and are strong benchmarks for creator-led education and routine-based content.

Total influencer content

Better Alt leads with 2.2k sponsored posts, marginally ahead of AG1 (2k posts) and Magic Mind (793 posts). Across all three brands, the average volume is 1.7k posts, suggesting established influencer marketing investments. Better Alt and AG1 have multiple times more total posts than Magic Mind.

By social platform

Among these brands, AG1 leads on Instagram and YouTube and Better Alt leads on TikTok. The gap is most notable on TikTok, with Better Alt at 2.2k, Magic Mind at 58, AG1 at 55 posts. AG1's activity is particularly concentrated on YouTube. Better Alt has multiple times more TikTok posts than both Magic Mind and AG1, and AG1 has multiple times more YouTube posts than Magic Mind.

By geographical market

AG1 has the highest estimated sponsored-post volume in United States (1.2k posts, 60.1%), United Kingdom (205 posts, 10.2%), Germany (171 posts, 8.5%), suggesting a Europe focus, while Magic Mind leads in Canada with 44 posts (5.6%). Looking at United States specifically, the split is AG1 at 1.2k posts (60.1%), Magic Mind at 552 posts (69.6%).