Meshki Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 1.1k pieces of influencer content sponsored by Meshki over the last 12 months.
This report breaks down where & how Meshki invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Meshki, see here: Meshki influencers.
Influencer activity throughout the year
Meshki's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Meshki's influencer activity by month
Number of sponsored posts
Meshki's influencer output appears relatively consistent throughout the year, averaging about 92 sponsored posts per month. July recorded the highest volume at 125 posts (36% above average), while February was the quietest at 30 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Meshki's sponsored influencer collaborations break down by social platform:
- Instagram: 807 posts (73.4%)
- TikTok: 293 posts (26.6%)
Meshki's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Meshki.
Here are 2 examples of Meshki's recent sponsored collaborations (one each for Instagram, TikTok).
_nhaanhaa x Meshki
Influencer bio
Freelance Model For work: Email: nthianha@gmail.com Zalo: 0762 220 903 (Ms. Quynh Anh)
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
angeliqueafoff x Meshki
![TikTok post by @angeliqueafoff for Meshki. Caption reads: [...] ?🤍 Beautiful 🇸🇽 Saint-Martin 🤍🌴 @Meshki....](https://images.od.modash.io/f639bbe0c3f1ef7b647198ca0adebcf8b44e22fa)
Influencer bio
Miss France 2025 👑 Miss Martinique 2024 insta:angeliqueaf_off ✉️ angelique@foll-ow.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Posts: 59.1%
- Reels: 40.9%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers Meshki are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Meshki's influencers average views (Instagram)
Based on each influencer's average views per post
With 33.8% of partnerships featuring creators averaging 10K-50K views, Meshki's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (764.6k avg views/post):
natalikim x Meshki
Influencer bio
📍NYC🇺🇸 📩 natalie@gb-dm.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (10.0k avg views/post):
robertamariegervasi x Meshki
![Instagram post by @robertamariegervasi for Meshki. Caption reads: [...] Blu stanno male insieme? 🤎
Denim set....](https://images.od.modash.io/5b93f638490f3ff3369e97e486d760b25fa38612)
Influencer bio
Laureata in Economia: sono Bionda mica stupida Mamma di Enea e Achille roberta.gervasi@bang.it #vitadamamma
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Meshki's repeat partnerships
Out of 756 unique influencers in our dataset, 50 of them (7%) posted content for Meshki in 3 or more separate calendar months. The most consistent partner is @yacinelusaku, who has collaborated across 8 months with 10 total posts.
Here are 3 examples of Meshki's repeat influencer partnerships, with links to the sponsored content.
yacinelusaku x Meshki
![Instagram post by @yacinelusaku for Meshki. Caption reads: [...] , such an Other vibe 🤭💫
@meshki 🤍
La....](https://images.od.modash.io/d52d961997b07e01fa5952232f45a76859bea05e)
![Instagram post by @yacinelusaku for Meshki. Caption reads: [...] 🥗🍴with friends🤍✨
#collab @meshki
Grwm.....](https://images.od.modash.io/ce027473ac72288502f5c2ce9e9a2842b645af36)
notessie x Meshki
![Instagram post by @notessie for Meshki. Caption reads: [...] around fashion week in my @meshki....](https://images.od.modash.io/0f967ff1f58f40d4116b15663b0a215945b9129a)
![Instagram post by @notessie for Meshki. Caption reads: [...] to fade
*giftedby / wearing @meshki....](https://images.od.modash.io/16ca987af00ea768e118b92397f45a7f7791780e)
![Instagram post by @notessie for Meshki. Caption reads: [...] @babyboofashion, bag from @meshki....](https://images.od.modash.io/65e5531f7f40e796494faffcd8ae0cccf0dbbfa3)
timeless.mila x Meshki
![Instagram post by @timeless.mila for Meshki. Caption reads: [...] -15% avec le code TIMELESS.MILAMESHKI sur le....](https://images.od.modash.io/cb5d0240bb134b726a08dfc3bcf9977fdf72ef39)
![Instagram post by @timeless.mila for Meshki. Caption reads: Merci @meshki 🤍 un coup de cœur les filles [...].](https://images.od.modash.io/8f03dd87972fb4b24f809518f9f607f835af9a7a)
![Instagram post by @timeless.mila for Meshki. Caption reads: [...] COAT 😍 il vient de chez @meshki vous avez....](https://images.od.modash.io/220209ebfd25306013c78c82dfb925fc02115768)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Meshki had the most influencer activity. 44.7% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Australia (8.7%)
- United Kingdom (8%)
- France (4.5%)
Meshki's influencer activity by market
Here is another example of Meshki collaborating with an influencer in United States.
katherinesaras x Meshki
![TikTok post by @katherinesaras for Meshki. Caption reads: [...] the new wild oasis collection with @Meshki .](https://images.od.modash.io/33aba26d7005278f836e411d66ba1ccbbf46437c)
Meshki's influencer activity vs. related brands
Meshki, OH POLLY, and Club L London compete in elevated occasionwear and going-out fashion fueled by influencer try-ons. They target similar consumers shopping for event looks and rely on Instagram/TikTok styling content to convert.
Total influencer content
Meshki vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
OH POLLY leads with 1.3k sponsored posts, notably outpacing Meshki (1.1k posts) and Club L London (460 posts). Across all three brands, the average volume is 950 posts, suggesting moderate but consistent investment.
By social platform
Meshki vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Meshki leads on TikTok, while OH POLLY has the most activity on Instagram and YouTube. The gap is most notable on Instagram, with OH POLLY at 1.1k, Meshki at 807, Club L London at 395 posts. Meshki's activity is particularly concentrated on Instagram.
By geographical market
Meshki vs. related brands influencer activity (by country)
Estimated sponsored posts in Meshki's top markets
OH POLLY has the highest estimated sponsored-post volume in United States (518 posts, 40.1%), United Kingdom (245 posts, 19%), India (53 posts, 4.1%), while Meshki leads in Australia with 96 posts (8.7%), while Club L London leads in France with 19 posts (4.1%). Looking at United States specifically, the split is OH POLLY at 518 posts (40.1%), Meshki at 492 posts (44.7%), Club L London at 141 posts (30.6%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- OH POLLY's Influencer Marketing Strategy
- Club L London's Influencer Marketing Strategy
- Tecovas's Influencer Marketing Strategy
- Elizabeth Arden's Influencer Marketing Strategy
- Open Farm Pet's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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