We analyzed 1.2k pieces of influencer content sponsored by ISABEL MARANT over the last 12 months.
This report breaks down where & how ISABEL MARANT invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with ISABEL MARANT, see here: ISABEL MARANT influencers.
ISABEL MARANT's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
ISABEL MARANT's sponsored post volume peaks in May with 180 posts, 78% higher than the monthly average of 101. July recorded the lowest activity at 58 posts, 43% below average.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of ISABEL MARANT's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for ISABEL MARANT.
Here are 3 examples of ISABEL MARANT's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
@imgmodels @lookmodelagency
Collaboration metrics
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Influencer bio
Mom of 3 | French model Look du jour family 🖤 Podcast @suite404bythedorns soph.management@mademoisellesoph.fr
Collaboration metrics
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Influencer bio
Nazywam się Monika Jurczyk i jestem stylistką, która wspiera kobiety. Ubrania to dla mnie narzędzia do podnoszenia pewności siebie. I tak od 15 lat, bo jestem pierwsza w Polsce osobistą stylistką. Wprowadziłam ten zawód w Polsce i od lat szkolę inne stylistki. Na mojej stronie www.personalstylist.pl możesz zrobić quiz i dowiedzieć się jaką jesteś sylwetką. Poznaj mój kurs Sylwetka Osy: https://sylwetkaosy.pl Ale przede wszystkim - oglądaj moje filmy o dbaj o siebie! Bo jesteś boska :two_hearts:
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
💡 Related resource: How To Find Instagram Influencers.
For their top social platform (Instagram), here is a breakdown of the type of influencers ISABEL MARANT are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 36.2% of partnerships featuring creators averaging 10K-50K views, ISABEL MARANT's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (82.4k avg views/post, 103.5k followers):
Influencer bio
L’arte dice chi sono, la musica il mio ritmo, la regia come vedo il mondo, medicina la base di tutto 📧altamura@doom-entertainment.com in elenco AGCOM
Collaboration metrics
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And here is another example with a smaller creator on Instagram (1.5k avg views/post, 15.3k followers):
Influencer bio
Senegalese-American @photogenicsla
Collaboration metrics
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Out of 937 unique influencers in our dataset, 6 of them (1%) posted content for ISABEL MARANT in 3 or more separate calendar months. The most consistent partner is @dizeudaniele, who has collaborated across 6 months with 6 total posts.
Here are 2 examples of ISABEL MARANT's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where ISABEL MARANT had the most influencer activity. 25.2% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of ISABEL MARANT collaborating with an influencer in Germany.
Isabel Marant, AMI Paris, and KARL LAGERFELD compete in contemporary designer fashion with strong brand aesthetic and aspirational positioning. Their audiences overlap around premium wardrobe staples and fashion-forward influencer styling.
Total sponsored posts tracked (last 12 months)
AMI Paris leads with 1.4k sponsored posts, notably outpacing ISABEL MARANT (1.2k posts) and KARL LAGERFELD (979 posts). Across all three brands, the average volume is 1.2k posts, suggesting established influencer marketing investments.
Sponsored posts by platform
ISABEL MARANT leads on TikTok and YouTube, while AMI Paris leads on Instagram. The gap is most notable on Instagram, with AMI Paris at 1.2k, ISABEL MARANT at 899, KARL LAGERFELD at 858 posts. ISABEL MARANT's activity is particularly concentrated on Instagram.
Estimated sponsored posts in ISABEL MARANT's top markets
AMI Paris has the highest estimated sponsored-post volume in Japan (492 posts, 34.3%), Thailand (125 posts, 8.7%), suggesting a Asia focus, while ISABEL MARANT has the highest estimated sponsored-post volume in United States (305 posts, 25.2%), Brazil (139 posts, 11.5%), France (111 posts, 9.2%), while KARL LAGERFELD leads in Spain with 94 posts (9.6%). ISABEL MARANT's strength in United States and France may indicate a home-market focus, while AMI Paris shows broader regional investment.
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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