MOOSLOVER Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 3.7k pieces of influencer content sponsored by MOOSLOVER over the last 12 months.

This report breaks down where & how MOOSLOVER invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with MOOSLOVER, see here: MOOSLOVER influencers.

Influencer activity throughout the year

MOOSLOVER's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

MOOSLOVER's sponsored post volume appears to trend upward over the 12-month period, rising from 204 posts in January to 410 in December. The peak month, September, reached 507 posts, 65% higher than the monthly average of 307.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of MOOSLOVER's sponsored influencer collaborations break down by social platform:

• TikTok: 3.4k posts (93.4%)
• Instagram: 242 posts (6.6%)

TikTok influencer marketing is a clear focus for MOOSLOVER.

Here are 2 examples of MOOSLOVER's recent sponsored collaborations (one each for Instagram, TikTok).

whatlauraloves x MOOSLOVER

whatlauraloves

@whatlauraloves

14 Jun, 25

94.1k

785

[...] out why 😘 OUTFIT: Flared Trousers: @mooslover.official use code laura25 for discount [...]

Influencer bio

✨ Self Worth, Mindset & Healing🧘🏼‍♀️ 👗Over 30s Style, Beauty & Rediscovery 💌 Work with me 🏡 Sunderland 🏳️‍🌈 ADHD🧠 💛Pulmonary Embolism Survivor🫁

Collaboration metrics

Post views94.1k

Post EMV $2.9k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

charlyannec x MOOSLOVER

charlyannec

@charlyannec

24 Nov, 25

1.5M

18k

[...] 🖤 obsessed with these leggings!! 🤩 @mooslover_official @NAMED COLLECTIVE® @Juicy [...]

Influencer bio

charly anne🩷🌈 food,fashion,life charlyanne@connectmgt.com

Collaboration metrics

Post views1.5M

Post EMV $30.9k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find TikTok Influencers.

Influencer audience size breakdown (by views)

With 52.6% of partnerships featuring creators averaging <1K views, MOOSLOVER's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.

Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (76.8k avg views/post):

hanifarid_ x MOOSLOVER

hanifarid_

@hanifarid_

17 Oct, 25

298.9k

2.2k

[...] in these until they’re worn out! @mooslover_official #ootd #fashion #modestfashion [...]

Influencer bio

Fashion | Beauty | Lifestyle 📍NCL/BFD 💌 hani.farid@mail.com

Collaboration metrics

Post views298.9k

Post EMV $6.1k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on TikTok (9.8k avg views/post):

gracie_jenkins x MOOSLOVER

gracie_jenkins

@gracie_jenkins

08 Aug, 25

16.9k

138

[...] #gymoutfit #gymtok #tiktokmademebuyit @Mooslover_uk

Influencer bio

Digital diary | Fashion | Beauty 💌gracie_jenkinsmedia@outlook.com @Gracie Jenkins @Gracie’s Travel

Collaboration metrics

Post views16.9k

Post EMV $345

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

MOOSLOVER's repeat partnerships

samlock29 x MOOSLOVER

samlock29

@samlock29

13 Oct, 25

1.2k

15

[...] this out fit #autumnvibes @Mooslover_uk @fitory_uk #clogs [...]

samlock29

@samlock29

14 Nov, 25

1k

10

@Mooslover_uk #moosloverflaredlegging [...]

samlock29

@samlock29

25 May, 25

909

10

MOOSLOVER! #mooslover #gifted #love [...]

debbiehairandbeauty x MOOSLOVER

debbiehairandbeauty

@debbiehairandbeauty

08 Jul, 25

11.1k

49

Mooslover please send me the next two [...]

debbiehairandbeauty

@debbiehairandbeauty

28 Jun, 25

2k

22

[...] obsessed with these jegging@MOOSLOVER the quality is top notch [...]

debbiehairandbeauty

@debbiehairandbeauty

10 Jul, 25

2k

16

[...] I love with this Shapeware @MOOSLOVER #shapewear [...]

ceriwyn x MOOSLOVER

ceriwyn

@ceriwyn

19 Jun, 25

1.3k

60

[...] by the best as always - @MOOSLOVER @Mooslover_uk #swimwear #new [...]

ceriwyn

@ceriwyn

17 Oct, 25

1.3k

44

@MOOSLOVER

ceriwyn

@ceriwyn

31 Oct, 25

1.3k

11

@MOOSLOVER 🤌❤️ #slay

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United Kingdom (22.5%)
• Italy (18.7%)
• Spain (9.2%)

Here is another example of MOOSLOVER collaborating with an influencer in United States.

styling.sunshine x MOOSLOVER

styling.sunshine

@styling.sunshine

19 Mar, 26

72.3k

✨ THE PANTS YOU NEED FOR SPRING ✨ @mooslover.official has you covered for spring!! [...]

MOOSLOVER's influencer activity vs. related brands

MOOSLOVER competes closest with Shapellx and Popilush in shapewear/figure-enhancing womenswear, targeting similar audiences with fit-focused, try-on heavy influencer content.

Total influencer content

Popilush leads with 11.9k sponsored posts, marginally ahead of Shapellx (10.9k posts) and MOOSLOVER (3.7k posts). Across all three brands, the average volume is 8.8k posts, indicating mature, scaled influencer programs. MOOSLOVER has far fewer total posts than Shapellx and Popilush.

By social platform

Among these brands, Popilush leads on Instagram and Shapellx leads on TikTok and YouTube. The gap is most notable on Instagram, with Popilush at 2.2k, MOOSLOVER at 242, Shapellx at 0 posts. MOOSLOVER's activity is particularly concentrated on TikTok. On Instagram, Popilush posts much more than MOOSLOVER and Shapellx, while on TikTok MOOSLOVER posts much less than Shapellx and Popilush.

By geographical market

Shapellx has the highest estimated sponsored-post volume in United States (9k posts, 82.4%), Canada (359 posts, 3.3%), suggesting a North America focus, while Popilush has the highest estimated sponsored-post volume in United Kingdom (843 posts, 7.1%), India (522 posts, 4.4%), while MOOSLOVER leads in Italy with 689 posts (18.7%). Looking at United States specifically, the split is Shapellx at 9k posts (82.4%), Popilush at 7.6k posts (64.3%), MOOSLOVER at 924 posts (25.1%).