More Nutrition Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 15.4k pieces of influencer content sponsored by More Nutrition over the last 12 months.

This report breaks down where & how More Nutrition invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with More Nutrition, see here: More Nutrition influencers.

Influencer activity throughout the year

More Nutrition's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

More Nutrition's sponsored post volume peaks in January with 2k posts, 54% higher than the monthly average of 1.3k. March recorded the lowest activity at 50 posts, 96% below average.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of More Nutrition's sponsored influencer collaborations break down by social platform:

• Instagram: 10.9k posts (70.6%)
• TikTok: 3.5k posts (22.9%)
• YouTube: 993 posts (6.5%)

Instagram influencer marketing is a clear focus for More Nutrition.

Here are 3 examples of More Nutrition's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

gourmet_leicht x More Nutrition

gourmet_leicht

@gourmet_leicht

17 Apr, 25

5.2M

65.6k

[...] zu 40% reduziert mit Code „TJ“ bei @morenutrition.de 🔔🔔🔔🔔 ➡️ Alles für den [...]

Influencer bio

🐶👱🏻‍♀️kalorienarme Rezepte & Laufsport LECKER abnehmen mit Sattmacher 🤍Code TJ 🐕 MORE | COOX | OACE HM: 1:38:35 🏁 Schnell • Mealprep • High Protein

Collaboration metrics

Post views5.2M

Post EMV $162.2k

More influencer data

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alinesfitsecrets x More Nutrition

alinesfitsecrets

@alinesfitsecrets

01 Jul, 25

2.2M

50.5k

[...] Optional: Sriracha Mayo *von @MORE NUTRITION mit Code Aline sparst du immer [...]

Influencer bio

✨Online Ernährungscoach 🤓 ✨More &OACE Code:Aline Coaching 🔽🔽🔽

Collaboration metrics

Post views2.2M

Post EMV $46.5k

More influencer data

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onkeljacek1 x More Nutrition

onkeljacek1

@onkeljacek1

20 Dec, 25

6.3M

108k

Wer hätte auch gerne so einen Fahrlehrer! 😎 Jeden Tag live auf Twitch: 2. Kanal: @onkelszweitewahl1 Werbung 💥Bekomme jetzt mit dem Code "Onkel" immer den besten Deal auf: & 💪🏽Bekomme mit Code Onkel die fresheste Sportbekleidung zum besten Preis: Bekomme bei Prepmymeal immer den besten Deal mit Code Onkel: Hol dir das beste Gaming Equipment zum besten Deal mit Code Onkel: Instagram: Tiktok: Quelle: miesekopierzl -

Influencer bio

Onkel Jacek inhaltlich verantwortlich nach § 55 Abs. 2 RStV C/O Athletia Sports GmbH Susanne Ulhaas Richard-Byrd-Straße 31 50829 Köln | Deutschland E-Mail: hello@athletia.net Telefon: +49 221 35 554 -0

Collaboration metrics

Post views6.3M

Post EMV $199.2k

More influencer data

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💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 31.1% of partnerships featuring creators averaging 10K-50K views, More Nutrition's strategy suggests cost-efficiency and engagement-focused partnerships. The 1K-5K views segment is also prominent at 22.3%, indicating investment across adjacent tiers.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (1.4M avg views/post, 213.4k followers):

alberto x More Nutrition

alberto

@alberto

03 Apr, 25

2.8M

24.8k

Werbung kann ich. Denn ab Sonntag gibt es 40% auf zerups PLUS 20% auf Proteine und Zucker spar Produkte wie chunky. Auch der matcha kommt wieder. Stellt euch n Wecker damit ihr den nicht schon wieder verpasst

Influencer bio

💪 Ich helfe dir Fett ab- & Muskeln aufzubauen 🧠 Körper & Kopf in Einklang bringen 📦 MORE CODE: SOLINA 👇🏽 DM mit "ICHWILL" für Coaching

Collaboration metrics

Post views2.8M

Post EMV $87.2k

More influencer data

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And here is another example with a smaller creator on Instagram (9.7k avg views/post, 22.6k followers):

nataschawinterfeldt x More Nutrition

nataschawinterfeldt

@nataschawinterfeldt

24 Jun, 25

58.4k

[...] * gekennzeichneten Produkte sind von More Nutrition. 💸 Mit dem Code TASCHI bekommst du [...]

Influencer bio

30kg ⬇️runter, einfache kalorienarme Rezepte🍝🍔🍕, HomeWorkouts💪🏽 alleinerziehende dreifach Mama 👦🏼👧🏽👶🏽 Code: „Taschi“: Morenutrition

Collaboration metrics

Post views58.4k

Post EMV $1.8k

More influencer data

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More Nutrition's repeat partnerships

bienesfitlife x More Nutrition

bienesfitlife

@bienesfitlife

28 May, 25

3.4M

44.7k

[...] Code „BIENE“ gibt es bei @morenutrition.de immer den maximal [...]

bienesfitlife

@bienesfitlife

24 May, 25

3M

34.4k

[...] Rabatt auf alles bei @morenutrition.de - auch bei allen [...]

bienesfitlife

@bienesfitlife

01 Apr, 25

2.5M

44k

[...] Rabatt auf alles bei @morenutrition.de - ab Sonntag bis tut 40% [...]

laetitiaszabo x More Nutrition

laetitiaszabo

@laetitiaszabo

05 Feb, 26

61.5k

[...] ihr immer maximal bei More Nutrition sparen & supportet mich [...]

laetitiaszabo

@laetitiaszabo

28 Feb, 26

34.4k

735

[...] ihr immer maximal bei More Nutrition / Anzeige 💗 -> Vorpacklink [...]

laetitiaszabo

@laetitiaszabo

06 Feb, 26

32.5k

[...] ihr immer maximal bei More Nutrition & supportet mich ! 💗 / [...]

SchmaleSchulter x More Nutrition

SchmaleSchulter

@SchmaleSchulter

11 Dec, 25

195.7k

9.8k

Recipe: ⤵️⤵️⤵️ *Advertisement 👕My own T-shirts: ⭐️My ESN TOP 10 (Code: KAY): 👨‍🍳My cookbook: 🙋🏼‍♀️My MORE code (Code: KAY): 🥔My ebooks: 🏃My sportswear (Code: KAY): 🏋 100-Workout Challenge: Ingredients: -1 package light bell pepper and chili cream cheese -600g protein pasta -1 head of garlic -1 red bell pepper -1 yellow bell pepper -1 orange bell pepper -400g beef tartare -500g tomatoes -1 onion -Parsley -1 tsp oil -40g Parmesan cheese -Salt, pepper, paprika powder, oregano Nutritional values ​​per serving: 822 kcal 76g protein 80g carbohydrates 17g fat

SchmaleSchulter

@SchmaleSchulter

16 Oct, 25

184.3k

7.4k

Recipe: ⤵️⤵️⤵️ *Advertisement ⭐️My ESN TOP 10 (Code: KAY): 👨‍🍳My cookbook: 🙋🏼‍♀️My code at MORE (Code: KAY): 🥔My ebooks: 🏃My sportswear (Code: KAY): 🏋 100 Workout Challenge: Ingredients: -400g potatoes (triplets) -250g low-fat quark -180g herb cream cheese -Frozen herbs -1 tsp oil -Salt Preparation: Place potatoes in a pan with 1 cup of water and simmer with the lid on for about 20-25 minutes. Stir occasionally until the water has evaporated. Then add a little oil to the pan, along with plenty of salt and herbs. Roast again and serve. Nutritional Values: 613 kcal 57g protein 77g carbs 6g fat

SchmaleSchulter

@SchmaleSchulter

09 Jul, 25

126.6k

5.5k

Let's see which doors will open and which will close... *Advertisement ⭐️My ESN TOP 10 (Code: KAY): 👨‍🍳My cookbooks & baking tray: 🙋🏼‍♀️Luisa's code at MORE (Code: LU): 🥔My ebooks: 🏃My sportswear (Code: KAY): 🏋 100 Workout Challenge:

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United States (7.6%)
• The Netherlands (7.4%)
• United Kingdom (5.4%)

Here is another example of More Nutrition collaborating with an influencer in Germany.

kristinas.healthylife x More Nutrition

kristinas.healthylife

@kristinas.healthylife

15 Sep, 25

3.9M

63.5k

[...] Pfeffer , More Spices Knobilicous @morenutrition.de * Code : Krisi max. Rabatt • 150 g [...]

More Nutrition's influencer activity vs. related brands

More Nutrition competes in performance and lifestyle supplements where transformation content and routines are central. Women’s Best and EHPlabs target similar fitness-focused consumers and are strong comparators for influencer-driven acquisition.

Total influencer content

EHPlabs leads with 28.2k sponsored posts, significantly outpacing Women's Best (15.7k posts) and More Nutrition (15.4k posts). Across all three brands, the average volume is 19.8k posts, indicating mature, scaled influencer programs.

By social platform

More Nutrition leads on YouTube, while EHPlabs has the most activity on Instagram and TikTok. The gap is most notable on TikTok, with EHPlabs at 14.6k, More Nutrition at 3.5k, Women's Best at 3.4k posts. More Nutrition's activity is particularly concentrated on Instagram. EHPlabs has several times more TikTok posts than More Nutrition and Women’s Best.

By geographical market

EHPlabs has the highest estimated sponsored-post volume in United States (18k posts, 63.9%), Australia (2.8k posts, 10.1%), United Kingdom (2.5k posts, 8.9%), while More Nutrition has the highest estimated sponsored-post volume in Germany (9.4k posts, 61.2%), The Netherlands (1.1k posts, 7.4%), while Women's Best leads in France with 818 posts (5.2%). Looking at United States specifically, the split is EHPlabs at 18k posts (63.9%), Women's Best at 7.3k posts (46.2%), More Nutrition at 1.2k posts (7.6%). More Nutrition's strength in Germany may indicate a home-market focus, while EHPlabs shows broader regional investment.