PinkyParadise Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 3.4k pieces of influencer content sponsored by PinkyParadise over the last 12 months.

This report breaks down where & how PinkyParadise invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with PinkyParadise, see here: PinkyParadise influencers.

Influencer activity throughout the year

PinkyParadise maintains a steady pace of influencer content throughout the year. The chart below shows month-by-month data for total sponsored posts tracked.

PinkyParadise's influencer output appears relatively consistent throughout the year, averaging about 284 sponsored posts per month. April recorded the highest volume at 347 posts (22% above average), while September was the quietest at 239 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of PinkyParadise's sponsored influencer collaborations break down by social platform:

• Instagram: 2.0k posts (59.6%)
• TikTok: 1.2k posts (36.1%)
• YouTube: 145 posts (4.2%)

Instagram influencer marketing is a clear focus for PinkyParadise.

Here are 3 examples of PinkyParadise's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

nonaa_mua x PinkyParadise

nonaa_mua

@nonaa_mua

13 Jun, 26

5M

213.6k

What color should I do next? Using : @pinkyparadisedotcom Princess Pinky Mid Black Sclera [...]

Influencer bio

MUA 📍Paris based nona@glistenmgmt.com

Collaboration metrics

Post views5.0M

Post EMV $171.5k

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becomingpotatoess x PinkyParadise

becomingpotatoess

@becomingpotatoess

18 Aug, 26

500.9k

42.4k

[...] off your next order!! Thank you to @PinkyParadise for sending me these contacts! [...]

Influencer bio

Founder of @BACKSTAGE ⭐︎ COSPLAY ⋆˚࿔ ɴᴏʀᴄᴀʟ ᴄᴏꜱᴘʟᴀʏᴇʀ --> Sac Winter❄️ 𝘒𝘦𝘳𝘮𝘪 𝘤𝘢𝘭𝘭𝘴 𝘮𝘦 𝘉𝘪𝘭𝘭𝘺@Cupcake🔮 💌 becomingpotatoess@gmail.com

Collaboration metrics

Post views500.9k

Post EMV $12.1k

More influencer data

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nananightray x PinkyParadise

nananightray

@nananightray

19 Oct, 25

230.4k

7.6k

huhuu 🥰 tonight you stumble across a highkey tsundere (character who is cold in the beginning but then warms up over time) goth girl and you have an intriguing chat 🫢 and she miiiiiiight think you are a tiny bit cute 👀 #asmrroleplay #asmr #asmrramble #asmrgf #nananightray 💜 see more of me (literally) - 🖤 instagram - / nananightray 💜 twitch - / nananightray 👀 contacts from use code nananightray10 for 10% off 💕 #gifted ~unpaid mention Business Email: nightraynana@gmail.com What is ASMR? It stands for Autonomous Sensory Meridian Response. Most people experience ASMR in the form of tingles, which is often described as an electrifying sensation down your back. It's very relaxing and comforting but it can go as far as to help with anxiety, sleeping problems and stress. Though ASMR is not a medical treatment and I do not give medical advice. What mics am I using? the single mic - Blue Yeti X the two small ones on a stand - Rode M5-MP the one that looks like some sort of ghost hunting device - Zoom H5 and SSH-6 capsule mic with ears - 3Dio FS XLR asmr girl, asmr follow my instructions, eyes closed asmr, asmr meditation, asmr close up, best asmr to sleep, asmr relaxation, asmr to fall asleep, asmr sleep, asmr sleep tingles, asmr tingly, asmr for quick sleep, asmr to relax #asmr #asmrforsleep #asmrrelaxing #asmrgirl #asmrvideo #asmrtingles #nananightray #asmrcloseup #asmrcrush #asmrgf #gothgirl #asmr #asmrforsleep #asmrrelaxing #asmrgirl #asmrvideo #asmrtingles #nananightray #asmrcloseup #asmrcrush #asmrgf #gothgirl

Influencer bio

huhuu I'm Nana, come in and get snuggly (づ｡◕‿◕｡)づ ⁺˚*･༓☾ 💜 new Video every Weekend 💜 I love taking naps (and sleeping in general lol) and I'm here to help you achieve the things I love ;) please be nice and respectful to eachother, weird stuff will simply get deleted C: I wish you all snuggly dreams and I hope I'll see you in a video, bye byeeeee 🌙 business email (and only business pls): nightraynana@gmail.com

Collaboration metrics

Post views230.4k

Post EMV $7.7k

More influencer data

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💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 43.5% of partnerships featuring creators averaging 1K-5K views, PinkyParadise's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (1.1M avg views/post):

svalabjarna x PinkyParadise

svalabjarna

@svalabjarna

01 Dec, 25

6.4k

[...] and the cutest pink lenses from @pr_pinkyparadise in cosplay posy pink. [...]

Influencer bio

I’m Just a girl In the world 🌸💕 CA | Beauty Creator PR/Business email - svalabjarna@gmail.com

Collaboration metrics

Post views6.4k

Post EMV $193

More influencer data

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And here is another example with a smaller creator on Instagram (8.8k avg views/post):

f3ral._.k1tty x PinkyParadise

f3ral._.k1tty

@f3ral._.k1tty

12 Mar, 26

6.1k

Thank you so much @pinkyparadisedotcom for this opportunity! Use [...]

Influencer bio

Cosplayer/PNW 💌Dm/Email For Collabs Next Con: Eccc, Sakura Con Check Out My Other Socials 👇

Collaboration metrics

Post views6.1k

Post EMV $183

More influencer data

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PinkyParadise's repeat partnerships

tearastar x PinkyParadise

tearastar

@tearastar

19 Apr, 26

37.5k

3.7k

[...] ❤️ Contacts gifted from @pinkyparadisedotcom used code Tearastar10 [...]

tearastar

@tearastar

22 Apr, 26

34.7k

2.7k

[...] 🤣🥰 Contacts gifted from @pinkyparadisedotcom used code Tearastar10 [...]

tearastar

@tearastar

24 Apr, 26

17.2k

1.4k

[...] Contacts gifted from @pinkyparadisedotcom used code Tearastar10 [...]

stuckinabush.cos x PinkyParadise

stuckinabush.cos

@stuckinabush.cos

23 Jul, 26

149

[...] Cosplay: @vinted Contacts: @pinkyparadisedotcom (gifted) [...]

stuckinabush.cos

@stuckinabush.cos

24 Aug, 26

133

[...] Contacts: @pinkyparadisedotcom (gifted) #umamusume [...]

stuckinabush.cos

@stuckinabush.cos

30 Aug, 26

118

[...] at @viencon Contacts: @pinkyparadisedotcom (gifted) #lovelive [...]

cremefatale x PinkyParadise

cremefatale

@cremefatale

01 Jul, 26

13.5k

1.1k

[...] combos? @wigsbytips Wigs @pinkyparadisedotcom Eclipse green lenses [...]

cremefatale

@cremefatale

16 Jul, 26

8.2k

697

[...] @wigsbytips Wigs @pinkyparadisedotcom Barbie Circle Brown [...]

cremefatale

@cremefatale

14 Feb, 26

2.3k

[...] into and added a poof to✨ @pinkyparadisedotcom Pretty Crystal Pink [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United Kingdom (8.5%)
• Mexico (8.1%)
• Brazil (5.5%)

Here is another example of PinkyParadise collaborating with an influencer in United States.

false_wid0w x PinkyParadise

false_wid0w

@false_wid0w

04 Jul, 26

116k

11.2k

[...] you’re beat up lol. Shout out to #pinkyparadise for sending me not one but two sets [...]

PinkyParadise's influencer activity vs. related brands

PinkyParadise is best known for color contact lenses and eye-focused beauty accessories, so Glamnetic is a strong competitor in the eye-enhancement space (lashes/liners) with similar influencer-driven marketing. Flower Knows overlaps in cosmetics and aesthetic, trend-led beauty positioning that often targets the same social-first shoppers.

Total influencer content

Glamnetic leads with 20.3k sponsored posts, notably outpacing Flower Knows (15.7k posts) and PinkyParadise (3.4k posts). Across all three brands, the average volume is 13.2k posts, indicating mature, scaled influencer programs. Glamnetic and Flower Knows have several times more total posts than PinkyParadise.

By social platform

Among these brands, Flower Knows leads on Instagram and YouTube and Glamnetic leads on TikTok. The gap is most notable on TikTok, with Glamnetic at 18.3k, Flower Knows at 10.6k, PinkyParadise at 1.2k posts. Glamnetic's activity is particularly concentrated on TikTok. On TikTok, Glamnetic has many more posts than PinkyParadise and Flower Knows, and on YouTube, Flower Knows has many more posts than the others.

By geographical market

Glamnetic has the highest estimated sponsored-post volume in United States (13k posts, 64.1%), United Kingdom (2.5k posts, 12.5%), Canada (974 posts, 4.8%), suggesting a North America focus, while Flower Knows leads in Brazil with 992 posts (6.3%), while PinkyParadise leads in Mexico with 278 posts (8.1%). Looking at United States specifically, the split is Glamnetic at 13k posts (64.1%), Flower Knows at 4.1k posts (25.8%), PinkyParadise at 1.7k posts (49.5%).