YESOUL FITNESS Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 494 pieces of influencer content sponsored by YESOUL FITNESS over the last 12 months.
This report breaks down where & how YESOUL FITNESS invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with YESOUL FITNESS, see here: YESOUL FITNESS influencers.
Influencer activity throughout the year
YESOUL FITNESS's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
- Total sponsored posts tracked
- Total views those posts generated
YESOUL FITNESS's influencer activity by month
Number of sponsored posts
YESOUL FITNESS's influencer output appears relatively consistent throughout the year, averaging about 40 sponsored posts per month. May recorded the highest volume at 65 posts (63% above average), while October was the quietest at 25 posts.
YESOUL FITNESS's influencer activity by month (views)
Total views on sponsored video posts
June generated the most views at 2.9M, while January recorded the least at 528k. Across all tracked posts in the 12-month window, average views per post were 40.7k. Interestingly, the highest-view month (June) does not align with peak post volume (May), which could indicate performance differences across months. The top-performing tracked post, by @amandasaezofficial, generated 1.4M views.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of YESOUL FITNESS's sponsored influencer collaborations break down by social platform:
- Instagram: 447 posts (90.5%)
- YouTube: 46 posts (9.3%)
- TikTok: 1 posts (0.2%)
YESOUL FITNESS's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for YESOUL FITNESS.
Here are 3 examples of YESOUL FITNESS's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
amandasaezofficial x YESOUL FITNESS
![Instagram post by @amandasaezofficial for YESOUL FITNESS. Caption reads: [...] girl cardio just got upgraded with....](https://images.od.modash.io/8ce09b79244e0e9b9c094bdd238ca4f08c19bc80)
Influencer bio
Miami ✨ Fashion Model • DJ • Creator Host of @prettyextrashow 🎧 Empowering glam girls to live loud, proud & unapologetically 💅🏻 ⬇️ Stream the show
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
clairesdetox x YESOUL FITNESS
![TikTok post by @clairesdetox for YESOUL FITNESS. Caption reads: [...] shows while getting my steps in.....](https://images.od.modash.io/3c13c6b43bec0ccaafa3605575ce47eb3342a4ff)
Influencer bio
Healing Breast Cancer 💝🎀 Wellness obsessed🥗 clairesdetox@gmail.com 💌
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Tech4Fun-Youtube x YESOUL FITNESS
![YouTube post by @Tech4Fun-Youtube for YESOUL FITNESS. Caption reads: [...] code Tech4Fun100!....](https://images.od.modash.io/cafb4e37db241d6425c70d39615f26b214cbf911)
Influencer bio
On Tech4Fun I introduce you to exciting technology products. From top smartphones to e-scooters or vacuum cleaner robots to premium action cams and drones. Originally emerged from the Motovlog "Bike4Fun" I show you my passion for modern technology on Tech4Fun. Selected motorcycle driving reports will be available during the season. New Videos: Every Weekend! I welcome your requests for product testing. Inquiries for sponsoring and partnerships to: RacingXBerlin@aol.de The music on Tech4Fun is licensed by Artlist. 2019-2020 license number 612631 2021 - 2023 license number 2778871 Stock video material is licensed by Artgrid. License number: 813682 Photos are licensed by Pixabay and Dreamstime Imprint: http://tech4fun-video.de
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 98%
- Posts: 2%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers YESOUL FITNESS are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
YESOUL FITNESS's influencers average views (Instagram)
Based on each influencer's average views per post
With 57.8% of partnerships featuring creators averaging 10K-50K views, YESOUL FITNESS's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (1.1M avg views/post):
themarklandhome x YESOUL FITNESS
![Instagram post by @themarklandhome for YESOUL FITNESS. Caption reads: [...] #funcardio #cyclingindoor #yesoulfitness....](https://images.od.modash.io/095128d9663c3478b0145610d66f2ddcf1219469)
Influencer bio
🤍DIY | Home | Travel | Lifestyle 🤍PR | Collaborations - email themarklandhome@hotmail.com SHOP MY REELS HERE👇🏻✨
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (7.6k avg views/post):
mohammedbekdash_ x YESOUL FITNESS
Influencer bio
𝙆ö𝙡𝙣 📍 🇩🇪 𝙂𝙚𝙧𝙢𝙖𝙣𝙮. 𝙋𝙧𝙤𝙛𝙚𝙨𝙨𝙞𝙤𝙣𝙖𝙡 𝙗𝙤𝙭𝙚𝙧 23-0-0 -20KO 𝙐𝙣𝙙𝙚𝙛𝙚𝙖𝙩𝙚𝙙 𝙡𝙞𝙜𝙝𝙩𝙝𝙚𝙖𝙫𝙮𝙬𝙚𝙞𝙜𝙝𝙩 Sponsored By @benleeboxinggermany 𝙁𝙞𝙩𝙣𝙚𝙨𝙨 𝙘𝙤𝙖𝙘𝙝:@bjoernfrischemeier
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
YESOUL FITNESS's repeat partnerships
Out of 475 unique influencers in our dataset, 1 of them (0%) posted content for YESOUL FITNESS in 3 or more separate calendar months. The most consistent partner is @Tech4Fun-Youtube, who has collaborated across 4 months with 10 total posts.
Here are 1 examples of YESOUL FITNESS's repeat influencer partnerships, with links to the sponsored content.
Tech4Fun-Youtube x YESOUL FITNESS
![YouTube post by @Tech4Fun-Youtube for YESOUL FITNESS. Caption reads: [...] ://eu.heybike.com/?ref=T4F
Yesoul Fitness....](https://images.od.modash.io/102fef1f08271d4b215b670963f1d18e1da1074e)
![YouTube post by @Tech4Fun-Youtube for YESOUL FITNESS. Caption reads: [...] ://eu.heybike.com/?ref=T4F
Yesoul Fitness....](https://images.od.modash.io/ef1c522cd16f20f868024ed2d2d0f103a264f8ed)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where YESOUL FITNESS had the most influencer activity. 54.6% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Brazil (6.8%)
- United Kingdom (6.4%)
- India (5.3%)
YESOUL FITNESS's influencer activity by market
Here is another example of YESOUL FITNESS collaborating with an influencer in United States.
esraurn x YESOUL FITNESS
![Instagram post by @esraurn for YESOUL FITNESS. Caption reads: [...] my code to get discount :....](https://images.od.modash.io/371c7d82d8e8ff52538026b0e26662a9ac48622b)
YESOUL FITNESS's influencer activity vs. related brands
YESOUL FITNESS’ connected home fitness products align with WalkingPad’s at-home cardio equipment and Bala’s workout accessories, all competing for the same home-workout creator audience and demo-led content.
Total influencer content
YESOUL FITNESS vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
YESOUL FITNESS leads with 494 sponsored posts, marginally ahead of Bala (474 posts) and WalkingPad (435 posts). Across all three brands, the average volume is 468 posts, indicating limited or experimental influencer activity. The relatively balanced activity suggests comparable influencer marketing investment across the category.
By social platform
YESOUL FITNESS vs. related brands influencer activity (by social platform)
Sponsored posts by platform
YESOUL FITNESS leads on Instagram and YouTube, while Bala leads on TikTok. The gap is most notable on TikTok, with Bala at 440, WalkingPad at 42, YESOUL FITNESS at 1 posts. YESOUL FITNESS's activity is particularly concentrated on Instagram. Bala posts far more on TikTok than YESOUL FITNESS and WalkingPad, while YESOUL FITNESS posts far more on Instagram than Bala.
By geographical market
YESOUL FITNESS vs. related brands influencer activity (by country)
Estimated sponsored posts in YESOUL FITNESS's top markets
Bala leads in United States with 348 posts (73.5%), while WalkingPad has the highest estimated sponsored-post volume in France (65 posts, 14.9%), United Kingdom (52 posts, 12%), suggesting a Europe focus, while YESOUL FITNESS leads in Brazil with 34 posts (6.8%). Looking at United States specifically, the split is Bala at 348 posts (73.5%), YESOUL FITNESS at 270 posts (54.6%), WalkingPad at 205 posts (47.1%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 2 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Scaling your influencer program?
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.