Top 20 São Paulo Influencers: Find Influencers in São Paulo (Mar 2026)

We found 8793 São Paulo Influencers in Brazil
Here's the top 20 of them, ordered by which creators have the highest percentage of their audience in São Paulo. To run a custom search, check out Modash's influencer discovery features (free to try).
03/25/2026
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1. ALLANA

Brazil

Lifestyle | Fitness | Maternidade 🍃 Conteúdos diários nos stories TK allanaaofc 📩

@allanaa
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Get audience breakdown
Followers
1M
Fake followers
20.82%
Engagement rate
9.14%
Average Reel plays
1.9M
Audience gender
male
28.13%
female
71.87%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
19.19%
Rio de Janeiro
8.32%
Belo Horizonte
3.05%
Campinas
2.87%
Guarulhos
1.32%
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2. Marcos Souza

Brazil

compartilhando dicas e opiniões com vocês! 💙 🫃🏻 pai de pet, comidas, viagens e humor 📩 soutino@quattreag.com 🍓 filho na @sanssabores

@marcosoutino
@marcosoutino
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Followers
995.6k
Fake followers
22.41%
Engagement rate
3.15%
Average Reel plays
342.5k
Audience gender
male
44.56%
female
55.44%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
11.49%
Rio de Janeiro
6.42%
Belo Horizonte
3.52%
Campinas
1.91%
Fortaleza
1.64%
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3. Cesar Mc (Oficial)

Brazil

Sou César. Ouça meu novo álbum “Ligações estranhas” 💿 Embaixador do @institutoserenatadfavela 319♥️

@cesarmc027
@CesarMcOficial
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Followers
989k
Fake followers
17.17%
Engagement rate
2.78%
Average Reel plays
235.3k
Audience gender
male
72.58%
female
27.42%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
11.52%
Rio de Janeiro
7.34%
Belo Horizonte
4.24%
Vitoria
2.58%
Salvador
2.46%
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4. Chung 찬우

Brazil

lifestyle | entretenimento raphachung@changodigital.com.br | @changodigital

@raphachung
@raphachung
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Followers
983k
Fake followers
14.69%
Engagement rate
4.22%
Average Reel plays
560.2k
Audience gender
male
19.73%
female
80.27%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
13.26%
Rio de Janeiro
6.32%
Curitiba
4.72%
Belo Horizonte
2.58%
Campinas
1.84%
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5. Lucas Beraldo

Brazil

@psg @nike

@lberaldo_
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Followers
976.9k
Fake followers
10.94%
Engagement rate
2.45%
Average Reel plays
415.4k
Audience gender
female
48.11%
male
51.89%
Top performing Reels
  1. 🆕❤️💙 #WelcomeBeraldo
    6.5m
  2. Eu sei que todo mundo se acostumou com o meu sorriso, mas hoje a sensação é diferente. A torcida diz que “São Paulo é sentimento que jamais se acabará”, e quando você defende esse clube você passa a entender isso e sentir na pele essa ligação. Eu acho que é impossível não jogar com amor no São Paulo. Pra sempre, eu vou me sentir um cara de sorte por viver esse sonho de vestir essa camisa e passar por todas as etapas que passei antes de ter um Morumbi lotado gritando meu nome. Foi nesse clube que aprendi que não se chega a lugar nenhum sozinho. Aprendi a fortalecer a minha fé e a trabalhar muito duro pra evoluir e conquistar o que os outros acham que é impossível. Nenhuma palavra vai ser capaz de retribuir o que esse clube e essa torcida me proporcionaram, mas eu nunca vou deixar de tentar. Gratidão eterna, @saopaulofc ! Sentimento que jamais se acabará! 🇾🇪❤️ 🎬 @ligaagencia
    3.8m
  3. 🆕✍🏻 Paris Saint-Germain is delighted to welcome Lucas Beraldo to the club. The 20-year-old Brazilian defender, who will wear the number 35, has signed a five-year deal. Le Paris Saint-Germain se réjouit d’accueillir Lucas Beraldo. Le défenseur brésilien de 20 ans, qui portera le numéro 35, a signé avec le Club pour cinq saisons. ❤️💙 #WelcomeBeraldo
    677.1k
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
14.78%
Piracicaba
10.43%
Campinas
5.8%
Rio de Janeiro
1.45%
Belo Horizonte
0.58%
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6. FELIPE LUCCHESI

Brazil

😄 “CÊ É BARBEIRO?” ✂️ Quer cortar comigo? Só clicar 👇

@ofelipedabarbearia
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Followers
969.2k
Fake followers
3.53%
Engagement rate
19.57%
Average Reel plays
2M
Audience gender
male
77.5%
female
22.5%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
31.33%
Recife
4.82%
Belo Horizonte
3.61%
Fortaleza
3.61%
Curitiba
2.41%
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7. Marjorie Lucindo

Brazil

🎭 atriz em formação, SP 📧 contato@mahlucindo.com.br

@mahlucindo
@mahhlucindo
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Followers
968.9k
Fake followers
11.59%
Engagement rate
4.36%
Average Reel plays
344k
Audience gender
male
26.59%
female
73.41%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
20.9%
Rio de Janeiro
6.28%
Belo Horizonte
3.33%
Campinas
2.47%
Curitiba
1.84%
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8. Suzane Iano

Brazil

suzane@loopinfluencia.com.br 📭 Localização da pastelaria: @elson_pastel

@suzane_iano
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Followers
960.8k
Fake followers
3.4%
Engagement rate
10.82%
Average Reel plays
1.2M
Audience gender
male
69.95%
female
30.05%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
29.44%
Maringá
13.71%
Rio de Janeiro
7.61%
Curitiba
2.03%
Londrina
1.52%
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9. vinicius magalhães

Brazil

assista meus pensamentos intrusivos ganhando vida 📧 eu@vinimaga.com 🐷 @tresporquinhos_comedy

@euvinimaga
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Followers
948k
Fake followers
0.64%
Engagement rate
3.06%
Average Reel plays
601.2k
Audience gender
female
22.62%
male
77.38%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
25.5%
Rio de Janeiro
11.53%
Belo Horizonte
5.32%
Salvador
2.66%
Goiânia
2.22%
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10. Gustavo Paz

Brazil

Style | Wellness | Evolution gupaz@agenciablee.com.br

@guupaz
@guupaz
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Followers
940.2k
Fake followers
21.32%
Engagement rate
4.72%
Average Reel plays
11.9k
Audience gender
male
11.8%
female
88.2%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
13.39%
Rio de Janeiro
5.1%
Belo Horizonte
3.58%
Campinas
2.13%
Fortaleza
1.79%

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11. Giovanna Cremonezi

Brazil

SP @gioccimodafeminina 💌 gicremonezi@sobrefunk.com

@giicremonezi
@giicremonezi
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Get audience breakdown
Followers
939.8k
Fake followers
16.98%
Engagement rate
3.11%
Average Reel plays
901.7k
Audience gender
female
46.66%
male
53.34%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
26.36%
Campinas
3.62%
Belo Horizonte
3.08%
Rio de Janeiro
2.89%
Santo André
2.22%
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12. Carol Wang

Brazil

🎨artista plástica •lifestyle criativo Artista do ART ATTACK da Disney+ 📧 carolwang@sidegroup.com.br 💌Caixa Postal 80019 Cep 05724-972

@carolwang.art
@carolwangart
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Get audience breakdown
Followers
936.6k
Fake followers
23.08%
Engagement rate
2.38%
Average Reel plays
297.1k
Audience gender
female
66.32%
male
33.68%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
20.62%
Rio de Janeiro
6.42%
Belo Horizonte
3.33%
Campinas
2.37%
Curitiba
1.71%
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13. William Guimarães

Brazil

Dj | Fitness | Lifestyle 📧 willguimaraes.contato@gmail.com

@willguimaraes
@1willguimaraes
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Followers
935.4k
Fake followers
17.96%
Engagement rate
2.35%
Average Reel plays
135.1k
Audience gender
male
14.72%
female
85.28%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
12.24%
Rio de Janeiro
10.06%
Belo Horizonte
3.07%
Campinas
1.91%
Fortaleza
1.58%
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14. Malu Perini

Brazil

📌 Te ajudo a ser mais leve na vida e na balança 🎯 Criadora do Materializa 🎙 Host do podcast Os Sócios 📩 malu@tyrconnecta.com 🌶 Sócia @avibrio

@maluperini
@ossocios
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Get audience breakdown
Followers
931.7k
Fake followers
18.56%
Engagement rate
2.2%
Average Reel plays
917.1k
Audience gender
female
89.86%
male
10.14%
Top performing Reels
  1. Nós esperamos muito por esse momento, e eu sei que vocês aqui também. Obrigado a todos que torceram e rezaram pela nossa família. Estamos muito felizes e gratos pela oportunidade de gerar uma vida para completar ainda mais a nossa.🙏🏼❤️
    6.3m
  2. Muitas vezes, aquilo que você mais quer é justamente aquilo que você não pode ter. 🙂 Trecho do episódio 204 do podcast Os Sócios, onde falamos sobre o mercado de luxo.
    3.9m
  3. Bem vinda ao mundo, Maria Tereza! Papai e mamãe te amam demais!❤️ Foi ontem, dia 18 de abril, às 14:14. Nunca vamos esquecer a emoção desse momento. Foi o dia mais importante de nossas vidas! Um muito obrigado ao @drgustavoventura e sua equipe por toda a assistência durante a gravidez. Obrigado também ao pessoal da @rededor_oficial_star pela acolhida, nem parece que estamos num hospital. Fotos: @talitaciardifotografia.
    442.3k
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
12.09%
Rio de Janeiro
8.8%
Belo Horizonte
3.68%
Campinas
2.68%
Goiânia
1.95%
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15. Marco Ribeiro

Brazil

Homem mais sexy do Brasil Muito famoso e influente, tipo muito mesmo 📩 ribeiro@grupofarol.com

@ribeiroaqui
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Get audience breakdown
Followers
926.6k
Fake followers
12.62%
Engagement rate
2.15%
Average Reel plays
485.1k
Audience gender
female
19.25%
male
80.75%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
13.56%
Rio de Janeiro
8.8%
Belo Horizonte
3%
Campinas
1.86%
Curitiba
1.63%
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16. Melozin

Brazil

Humor & Musica 📧 melozin@lub.ag 🎶 TIKTOK - @melozin__ 🏷️ MELOZIN - @growthsupplements 🏷️MELOZIN - @black.targ

@melozin__
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Get audience breakdown
Followers
917k
Fake followers
12.05%
Engagement rate
3.06%
Average Reel plays
176.1k
Audience gender
male
58.87%
female
41.13%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
15.71%
Rio de Janeiro
6.36%
Belo Horizonte
4.48%
Campinas
2.65%
Curitiba
2%
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17. Reinaldo Montalvão

Brazil

🎥 Ator, Diretor, Profissional de TV, Showrunner 📬 contatoheyreinaldo@gmail.com ✨ VIDEO NOVO 👇

@heyreinaldo
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Followers
909.9k
Fake followers
15.93%
Engagement rate
2.13%
Average Reel plays
-
Audience gender
male
36.06%
female
63.94%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
18.5%
Rio de Janeiro
6.03%
Belo Horizonte
3.22%
Campinas
2.63%
Fortaleza
2.43%
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18. Leo Siqueira | Economista PhD. & Deputado.

Brazil

Eu ajudo você a entender a economia e a política! 📈 Economia - FGV 👨🏻‍💻 PhD Economia - Insper/Visiting - Yale 🏛️ Deputado Estadual - SP

@leosiqueirabr
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Get audience breakdown
Followers
903.1k
Fake followers
11.02%
Engagement rate
2.89%
Average Reel plays
256.1k
Audience gender
female
28.68%
male
71.32%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
16.24%
Rio de Janeiro
7.93%
Belo Horizonte
4.09%
Fortaleza
2.3%
Campinas
2.26%
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19. Tiago Santineli

Brazil

Decepcionista Profissional desde 1992 Comediante e Roteirista São Paulo - SP AGENDA DE SHOWS 👇🏻

@tiagosantineli
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Followers
902.4k
Fake followers
11.15%
Engagement rate
5.55%
Average Reel plays
466.7k
Audience gender
female
42.18%
male
57.82%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
15.01%
Brasília
5.88%
Rio de Janeiro
5.76%
Belo Horizonte
3.28%
Goiânia
2.64%
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20. 𝗩 𝗜 𝗦 Ã 𝗢 𝗗 𝗘 𝗠 𝗔 𝗟 𝗟 𝗢 𝗞 𝗔 ®

Brazil

🥇 • A ORIGINAL 🌐 • Frases • Vídeos • Entretenimento ☎️ • Contato para divulgação 👇🏼

@visaodemalloka
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Followers
902.2k
Fake followers
18.8%
Engagement rate
3.02%
Average Reel plays
293.5k
Audience gender
female
27.49%
male
72.51%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
São Paulo
12.21%
Belo Horizonte
4.11%
Rio de Janeiro
2.78%
Recife
2.46%
Fortaleza
2.26%
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