BUTTONSCARVES Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 1.3k pieces of influencer content sponsored by BUTTONSCARVES over the last 12 months.
This report breaks down where & how BUTTONSCARVES invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with BUTTONSCARVES, see here: BUTTONSCARVES influencers.
Influencer activity throughout the year
BUTTONSCARVES's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
BUTTONSCARVES's influencer activity by month
Number of sponsored posts
BUTTONSCARVES's sponsored post volume peaks in April with 165 posts, 53% higher than the monthly average of 108. November recorded the lowest activity at 50 posts, 54% below average.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of BUTTONSCARVES's sponsored influencer collaborations break down by social platform:
- Instagram: 1.2k posts (90.3%)
- TikTok: 126 posts (9.7%)
- YouTube: 1 posts (0.1%)
BUTTONSCARVES's influencer activity by platform
Share of sponsored content by social network
Content format by platform
Share of all sponsored posts.
Instagram influencer marketing is a clear focus for BUTTONSCARVES.
Here are 2 examples of BUTTONSCARVES's recent sponsored collaborations (one each for Instagram, TikTok).
dunyayisgdr x BUTTONSCARVES
![Instagram post by @dunyayisgdr for BUTTONSCARVES. Caption reads: [...] 2- Kombin @heqaofficial 3- Şal....](https://images.od.modash.io/afce7394816b3808bbd87deb7a0aa9e2ba8bbb9b)
Influencer bio
🌍 Dünyayı hayatıma sığdırıyorum Keşif | Deneyim | Moda 💌 dunyayisgdr@gmail.com
Collaboration metrics
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nabilahyosa x BUTTONSCARVES
Influencer bio
TUTORIAL HIJAB MENUTUP DADA business inq: DM IG @nabilahyosa
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Posts: 52.3%
- Reels: 47.7%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers BUTTONSCARVES are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
BUTTONSCARVES's influencers average views (Instagram)
Based on each influencer's average views per post
With 32% of partnerships featuring creators averaging 10K-50K views, BUTTONSCARVES's strategy suggests cost-efficiency and engagement-focused partnerships. The 1K-5K views segment is also prominent at 30.8%, indicating investment across adjacent tiers.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (131.1k avg views/post):
lindaanggrea x BUTTONSCARVES
![Instagram post by @lindaanggrea for BUTTONSCARVES. Caption reads: [...] one way to describe it: pure joy.....](https://images.od.modash.io/88c494576c2ea66f7199d341b6b550f27a52c5d1)
Influencer bio
A mom of 4 | Lifetime Learner | BOF 500 |CEO @modinitygroup
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (9.1k avg views/post):
nismabahanan x BUTTONSCARVES
![Instagram post by @nismabahanan for BUTTONSCARVES. Caption reads: [...] 🌙✨ Photoshoot campaign ramadhan....](https://images.od.modash.io/6c28ae6f1662c2c26358cd49db70801bfcef954c)
Influencer bio
📍jakarta, Indonesia be the best version of you @hijabhunt 2016 CP : Whatsapp 087880577881 (meira )
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
BUTTONSCARVES's repeat partnerships
Out of 738 unique influencers in our dataset, 7 of them (1%) posted content for BUTTONSCARVES in 3 or more separate calendar months. The most consistent partner is @lindaanggrea, who has collaborated across 11 months with 74 total posts. @lindaanggrea alone accounts for 6% of all tracked sponsored content.
Here are 3 examples of BUTTONSCARVES's repeat influencer partnerships, with links to the sponsored content.
lindaanggrea x BUTTONSCARVES
![Instagram post by @lindaanggrea for BUTTONSCARVES. Caption reads: [...] to see Mommy in action😅 #Buttonscarves....](https://images.od.modash.io/32844a21a5eaf6f38b33dfcfd8d933cb9b4b4949)
![Instagram post by @lindaanggrea for BUTTONSCARVES. Caption reads: [...] you, Mommy and Nenek 🤍 #Buttonscarves....](https://images.od.modash.io/2365ab8c3dc0a64b6917d3f6dcfb8a6c4795015e)
buoztu x BUTTONSCARVES
![Instagram post by @buoztu for BUTTONSCARVES. Caption reads: Eşarplarım @buttonscarves_tr 💌✨ #işbirliği [...].](https://images.od.modash.io/d982e598cdcc9e1d2c91e3206c896b36e20b64ce)
kalek.kasia x BUTTONSCARVES
![Instagram post by @kalek.kasia for BUTTONSCARVES. Caption reads: @buttonscarves 🖤 | ad _____ [...].](https://images.od.modash.io/445ffcaee27975038e43f571dc1990a2a42ef3b8)
![Instagram post by @kalek.kasia for BUTTONSCARVES. Caption reads: @buttonscarves 🖤 | ad _____ [...].](https://images.od.modash.io/186b77eaa0cf994b8001c4a1347c7d7e392207a7)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, Indonesia is where BUTTONSCARVES had the most influencer activity. 71.9% of their live influencer content in the last 12 months was posted by Indonesian influencers.
Based on the percentage of influencer content per market, other important markets include:
- Malaysia (8.1%)
- United States (2.7%)
- Russia (1.4%)
BUTTONSCARVES's influencer activity by market
Here is another example of BUTTONSCARVES collaborating with an influencer in Indonesia.
alexandralapp x BUTTONSCARVES
![Instagram post by @alexandralapp for BUTTONSCARVES. Caption reads: [...] your heart. Wearing pieces from the....](https://images.od.modash.io/782a7ee23748b2b97c6edcae008882a4bb9280fd)
BUTTONSCARVES's influencer activity vs. related brands
BUTTONSCARVES serves modest-fashion accessory shoppers; VEILED is a direct peer in hijab/modest accessories, while Gathre competes for style-conscious accessory buyers with lifestyle influencer appeal.
Total influencer content
BUTTONSCARVES vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
BUTTONSCARVES leads with 1.3K sponsored posts, significantly outpacing VEILED (723 posts) and Gathre (221 posts). Across all three brands, the average volume is 749 posts, suggesting moderate but consistent investment. BUTTONSCARVES has nearly twice as many total posts as VEILED and almost six times as many as Gathre.
By social platform
BUTTONSCARVES vs. related brands influencer activity (by social platform)
Sponsored posts by platform
BUTTONSCARVES leads on Instagram and YouTube, while VEILED leads on TikTok. The gap is most notable on Instagram, with BUTTONSCARVES at 1.2K, VEILED at 420, Gathre at 147 posts. BUTTONSCARVES's activity is particularly concentrated on Instagram. On Instagram, BUTTONSCARVES has nearly three times as many posts as VEILED and eight times as many as Gathre.
By geographical market
BUTTONSCARVES vs. related brands influencer activity (by country)
Estimated sponsored posts in BUTTONSCARVES's top markets
BUTTONSCARVES has the highest estimated sponsored-post volume in Indonesia (938 posts, 71.9%), Malaysia (106 posts, 8.1%), suggesting a Asia focus, while VEILED has the highest estimated sponsored-post volume in United States (330 posts, 45.6%), United Kingdom (43 posts, 6%), Canada (37 posts, 5.1%), suggesting a North America focus.
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Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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