Clean Simple Eats Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 5.8k pieces of influencer content sponsored by Clean Simple Eats over the last 12 months.
This report breaks down where & how Clean Simple Eats invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Clean Simple Eats, see here: Clean Simple Eats influencers.
Influencer activity throughout the year
Clean Simple Eats's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Clean Simple Eats's influencer activity by month
Number of sponsored posts
Clean Simple Eats's influencer output appears relatively consistent throughout the year, averaging about 479 sponsored posts per month. April recorded the highest volume at 805 posts (68% above average), while December was the quietest at 339 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Clean Simple Eats's sponsored influencer collaborations break down by social platform:
- TikTok: 3.7k posts (64%)
- Instagram: 1.6k posts (26.9%)
- YouTube: 525 posts (9.1%)
Clean Simple Eats's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Clean Simple Eats.
Here are 3 examples of Clean Simple Eats's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
abbyelizabethoward x Clean Simple Eats
![Instagram post by @abbyelizabethoward for Clean Simple Eats. Caption reads: [...] 2 again! #CSExSprouts #CSEPartner....](https://images.od.modash.io/b72e358fc85b2b17212d3a526fc70e67de9acb43)
Influencer bio
matt_and_abby on Tiktok business@mattandabby.co YouTube👇
Collaboration metrics
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ms.johnson.teachess x Clean Simple Eats
![TikTok post by @ms.johnson.teachess for Clean Simple Eats. Caption reads: [...] and link in my biooooo🔗🔗🔗🔗....](https://images.od.modash.io/d7879262526df0b2cfaccea865409f568f04b448)
Influencer bio
lover of Jesus, fitness, travel + teaching ✏️🗺️🧚🏻🍓💐🤠🏋🏼♀️💗 💌katy@linkcreatormgmt.com
Collaboration metrics
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christinesnotebook x Clean Simple Eats
![YouTube post by @christinesnotebook for Clean Simple Eats. Caption reads: [...] Enchiladas: Beef Stroganoff: Clean Simple....](https://images.od.modash.io/eb78323adcc48a761c0eb139dcf434bdbf830043)
Influencer bio
Home and mealtime inspiration for the busy & creative mama. 💌Email Business Collaborations: christinesnotebook@thestation.io Get an exclusive 2-week free trial to ReciMe plus using my link: https://recime.app/signup?redeemCode=CHRISTINE
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 97.1%
- Carousels: 2.9%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Clean Simple Eats are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Clean Simple Eats's influencers average views (TikTok)
Based on each influencer's average views per post
With 56.5% of partnerships featuring creators averaging <1K views, Clean Simple Eats's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (389.2k avg views/post):
smallersam_pcos x Clean Simple Eats
![TikTok post by @smallersam_pcos for Clean Simple Eats. Caption reads: [...] Simply Vanilla Protein Powder (@Clean Simple....](https://images.od.modash.io/dde4804ed1e921afdca443bc5e052884d33c8386)
Influencer bio
Beating PCOS🥊✨ -260lbs samanthamilton@thesociablesociety.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.9k avg views/post):
brittanyvoges x Clean Simple Eats
![TikTok post by @brittanyvoges for Clean Simple Eats. Caption reads: [...] And 20g of protein, slayyy. my @Clean Simple....](https://images.od.modash.io/6de4fde108754fa48cef78488cf9cafe652135bb)
Influencer bio
🪩healthy eats + fitness + mom + things i love! 📍STL, MO 💌: balancedwithbritt@shinetalentgroup.com 🍒My website, links, & workouts👇🏼
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Clean Simple Eats's repeat partnerships
Out of 2.2k unique influencers in our dataset, 161 of them (7%) posted content for Clean Simple Eats in 3 or more separate calendar months. The most consistent partner is @jenna_bariatricbestie, who has collaborated across 13 months with 44 total posts.
Here are 3 examples of Clean Simple Eats's repeat influencer partnerships, with links to the sponsored content.
jenna_bariatricbestie x Clean Simple Eats
![TikTok post by @jenna_bariatricbestie for Clean Simple Eats. Caption reads: [...] fairlife milk - 1 scoop @Clean Simple Eats....](https://images.od.modash.io/5d8d831534f58632a3d07c84dd411aed58dba7d1)
![TikTok post by @jenna_bariatricbestie for Clean Simple Eats. Caption reads: [...] bags at a crazy deal 🧋✨ @Clean Simple Eats....](https://images.od.modash.io/e551a88c70df6ff1442fc00f31a3861ec5f73123)
jenna_bariatricbestie x Clean Simple Eats
![Instagram post by @jenna_bariatricbestie for Clean Simple Eats. Caption reads: [...] than the drive-thru!! 🧋✨ @cleansimpleeats....](https://images.od.modash.io/f64f32aa1f4e09516e570b0ae12e3bdff3e6d5ca)
![Instagram post by @jenna_bariatricbestie for Clean Simple Eats. Caption reads: [...] bags at a crazy deal 🧋✨ @cleansimpleeats....](https://images.od.modash.io/2c1267051776374fadc4710490802762b0c0c87e)
smaller_sam.pcos x Clean Simple Eats
![Instagram post by @smaller_sam.pcos for Clean Simple Eats. Caption reads: [...] Vanilla Protein Powder @cleansimpleeats....](https://images.od.modash.io/ac6cf2e70c3938dac76795934506a50240e70a82)
![Instagram post by @smaller_sam.pcos for Clean Simple Eats. Caption reads: [...] powder -1 packet/scoop Clean Simple Eats....](https://images.od.modash.io/3b92433ceceac3690560ba73d7459e36ccd79caf)
![Instagram post by @smaller_sam.pcos for Clean Simple Eats. Caption reads: [...] tbsp sugar free syrup -1 Clean Simple Eats....](https://images.od.modash.io/bc765557e91e257466d873cb88508c6ee1048912)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Clean Simple Eats had the most influencer activity. 85.1% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Canada (3.8%)
- United Kingdom (3.1%)
- Brazil (1.9%)
Clean Simple Eats's influencer activity by market
Here is another example of Clean Simple Eats collaborating with an influencer in United States.
jenna_bariatricbestie x Clean Simple Eats
Clean Simple Eats's influencer activity vs. related brands
Clean Simple Eats overlaps with Huel and AG1 in nutrition products marketed around daily habits and convenience. These brands compete for routine-driven consumers and are frequently promoted via creator “day in the life” and wellness regimen content.
Total influencer content
Clean Simple Eats vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Clean Simple Eats leads with 5.8k sponsored posts, notably outpacing Huel (4.7k posts) and AG1 (3.4k posts). Across all three brands, the average volume is 4.6k posts, indicating mature, scaled influencer programs.
By social platform
Clean Simple Eats vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Clean Simple Eats leads on TikTok, while Huel has the most activity on Instagram and AG1 has the most activity on YouTube. The gap is most notable on TikTok, with Clean Simple Eats at 3.7k, Huel at 1.7k, AG1 at 248 posts. TikTok activity is much higher for Clean Simple Eats than Huel and AG1, while YouTube activity is much higher for AG1 and Huel than Clean Simple Eats.
By geographical market
Clean Simple Eats vs. related brands influencer activity (by country)
Estimated sponsored posts in Clean Simple Eats's top markets
Clean Simple Eats has the highest estimated sponsored-post volume in United States (4.9k posts, 85.1%), Canada (220 posts, 3.8%), suggesting a North America focus, while Huel leads in United Kingdom with 1.3k posts (27.1%), while AG1 leads in Germany with 282 posts (8.2%). Looking at United States specifically, the split is Clean Simple Eats at 4.9k posts (85.1%), Huel at 2.2k posts (48.2%), AG1 at 2.1k posts (60.8%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Huel's Influencer Marketing Strategy
- AG1's Influencer Marketing Strategy
- Viltrox's Influencer Marketing Strategy
- COROS's Influencer Marketing Strategy
- NAKED nutrition's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Frequently asked questions
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