Clean Simple Eats Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 4.9k pieces of influencer content sponsored by Clean Simple Eats over the last 12 months.
This report breaks down where & how Clean Simple Eats invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Clean Simple Eats, see here: Clean Simple Eats influencers.
Influencer activity throughout the year
Clean Simple Eats's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Clean Simple Eats's influencer activity by month
Number of sponsored posts
Clean Simple Eats's influencer output appears relatively consistent throughout the year, averaging about 412 sponsored posts per month. September recorded the highest volume at 494 posts (20% above average), while December was the quietest at 327 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Clean Simple Eats's sponsored influencer collaborations break down by social platform:
- TikTok: 3.2k posts (65.1%)
- Instagram: 1.5k posts (31.3%)
- YouTube: 179 posts (3.6%)
Clean Simple Eats's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Clean Simple Eats.
Here are 3 examples of Clean Simple Eats's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
abbyelizabethoward x Clean Simple Eats
![Instagram post by @abbyelizabethoward for Clean Simple Eats. Caption reads: [...] 2 again! #CSExSprouts #CSEPartner....](https://images.od.modash.io/b72e358fc85b2b17212d3a526fc70e67de9acb43)
Influencer bio
matt_and_abby on Tiktok business@mattandabby.co YouTube👇
Collaboration metrics
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ms.johnson.teachess x Clean Simple Eats
![TikTok post by @ms.johnson.teachess for Clean Simple Eats. Caption reads: [...] and link in my biooooo🔗🔗🔗🔗....](https://images.od.modash.io/d7879262526df0b2cfaccea865409f568f04b448)
Influencer bio
lover of Jesus, fitness, travel + teaching ✏️🗺️🧚🏻🍓💐🤠🏋🏼♀️💗 💌katy@linkcreatormgmt.com
Collaboration metrics
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christinesnotebook x Clean Simple Eats
![YouTube post by @christinesnotebook for Clean Simple Eats. Caption reads: [...] like mine with ReciMe :) Recipes: Clean....](https://images.od.modash.io/a02e5c18d7c55a77982b03c45c1540efd547b3e2)
Influencer bio
Home and mealtime inspiration for the busy & creative mama. 💌Email Business Collaborations: christinesnotebook@thestation.io Get an exclusive 2-week free trial to ReciMe plus using my link: https://recime.app/signup?redeemCode=CHRISTINE
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 95.8%
- Carousels: 4.2%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Clean Simple Eats are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Clean Simple Eats's influencers average views (TikTok)
Based on each influencer's average views per post
With 45% of partnerships featuring creators averaging <1K views, Clean Simple Eats's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (361.1k avg views/post):
smallersam_pcos x Clean Simple Eats
![TikTok post by @smallersam_pcos for Clean Simple Eats. Caption reads: [...] cheese -2tbsp PB2 powder -1 packet Clean....](https://images.od.modash.io/049ce26e5b88ea29e34282c08d176d2d9519fea4)
Influencer bio
Beating PCOS🥊✨ -260lbs samanthamilton@thesociablesociety.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.9k avg views/post):
amanda.anderson24 x Clean Simple Eats
![TikTok post by @amanda.anderson24 for Clean Simple Eats. Caption reads: [...] protein powder in pink burst by @Clean....](https://images.od.modash.io/6509dce9ad448c983f6bdb1ba5afad384201e107)
Influencer bio
💌amanda.anderson.ttshop@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Clean Simple Eats's repeat partnerships
Out of 1.8k unique influencers in our dataset, 149 of them (8%) posted content for Clean Simple Eats in 3 or more separate calendar months. The most consistent partner is @jenna_bariatricbestie, who has collaborated across 12 months with 58 total posts.
Here are 3 examples of Clean Simple Eats's repeat influencer partnerships, with links to the sponsored content.
jenna_bariatricbestie x Clean Simple Eats
![TikTok post by @jenna_bariatricbestie for Clean Simple Eats. Caption reads: [...] fairlife milk - 1 scoop @Clean Simple Eats....](https://images.od.modash.io/5d8d831534f58632a3d07c84dd411aed58dba7d1)
![TikTok post by @jenna_bariatricbestie for Clean Simple Eats. Caption reads: [...] excited for my custom @Clean Simple Eats....](https://images.od.modash.io/50a0762c7aca2fc025000794c9801810712f6816)
jenna_bariatricbestie x Clean Simple Eats
![Instagram post by @jenna_bariatricbestie for Clean Simple Eats. Caption reads: [...] than the drive-thru!! 🧋✨ @cleansimpleeats....](https://images.od.modash.io/f64f32aa1f4e09516e570b0ae12e3bdff3e6d5ca)
![Instagram post by @jenna_bariatricbestie for Clean Simple Eats. Caption reads: [...] our protein goals 🙂↔️✈️ @cleansimpleeats....](https://images.od.modash.io/ecaadab4418f641e3783119e799d2046cb2e178f)
ms.johnson.teachess x Clean Simple Eats
![TikTok post by @ms.johnson.teachess for Clean Simple Eats. Caption reads: [...] in the comments hehe @Clean Simple Eats....](https://images.od.modash.io/ee20d9cca4faff60e4b8a218fa124c19af332e2e)
![TikTok post by @ms.johnson.teachess for Clean Simple Eats. Caption reads: [...] dough protein from @Clean Simple Eats !!!....](https://images.od.modash.io/f6b6b89ae70539f42cf95073d5f1886b643ab16e)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Clean Simple Eats had the most influencer activity. 86.1% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Canada (3.6%)
- United Kingdom (3.3%)
- Australia (1.5%)
Clean Simple Eats's influencer activity by market
Here is another example of Clean Simple Eats collaborating with an influencer in United States.
jenna_bariatricbestie x Clean Simple Eats
Clean Simple Eats's influencer activity vs. related brands
Clean Simple Eats competes with Women’s Best and Micro Ingredients for nutrition consumers looking for convenient, better-for-you options. They share similar influencer angles around recipes, daily routines, and functional benefits.
Total influencer content
Clean Simple Eats vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Micro Ingredients leads with 18.1k sponsored posts, significantly outpacing Women's Best (13.9k posts) and Clean Simple Eats (4.9k posts). Across all three brands, the average volume is 12.3k posts, indicating mature, scaled influencer programs. Micro Ingredients has more than 3 times as many total posts as Clean Simple Eats.
By social platform
Clean Simple Eats vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Clean Simple Eats leads on YouTube, while Women's Best has the most activity on Instagram and Micro Ingredients has the most activity on TikTok. The gap is most notable on TikTok, with Micro Ingredients at 18.1k, Clean Simple Eats at 3.2k, Women's Best at 3.1k posts. Women's Best's activity is particularly concentrated on Instagram. On TikTok, Micro Ingredients has more than 5 times as many posts as Clean Simple Eats.
By geographical market
Clean Simple Eats vs. related brands influencer activity (by country)
Estimated sponsored posts in Clean Simple Eats's top markets
Women's Best has the highest estimated sponsored-post volume in United States (6.9k posts, 49.8%), United Kingdom (1.9k posts, 13.9%), France (777 posts, 5.6%), suggesting a Europe focus, while Clean Simple Eats leads in Canada with 178 posts (3.6%). Looking at United States specifically, the split is Women's Best at 6.9k posts (49.8%), Clean Simple Eats at 4.3k posts (86.1%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Women's Best's Influencer Marketing Strategy
- Micro Ingredients's Influencer Marketing Strategy
- Viltrox's Influencer Marketing Strategy
- COROS's Influencer Marketing Strategy
- NAKED nutrition's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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