DISSH Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 4.1k pieces of influencer content sponsored by DISSH over the last 12 months.
This report breaks down where & how DISSH invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with DISSH, see here: DISSH influencers.
Influencer activity throughout the year
DISSH's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
DISSH's influencer activity by month
Number of sponsored posts
DISSH's influencer output appears relatively consistent throughout the year, averaging about 338 sponsored posts per month. June recorded the highest volume at 455 posts (35% above average), while April was the quietest at 144 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of DISSH's sponsored influencer collaborations break down by social platform:
- Instagram: 2.5k posts (62.4%)
- TikTok: 1.5k posts (37%)
- YouTube: 25 posts (0.6%)
DISSH's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for DISSH.
Here are 3 examples of DISSH's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
astridiwantyouinmylife x DISSH
![Instagram post by @astridiwantyouinmylife for DISSH. Caption reads: [...] had an occasion to wear it .. it’s from....](https://images.od.modash.io/023ecf79c46f1f49ebddfcb8cc22f5ef0bc03868)
Influencer bio
ECLECTIC STYLE TRAVEL GRWM (& SIMON) DEVON LIFE
Collaboration metrics
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georgiahayes____ x DISSH
Influencer bio
Melbourne | Australia Management | georgia@flaremp.com 💕❤️🔥✨🍒🩵🔥🪩
Collaboration metrics
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CiaraODoherty x DISSH
![YouTube post by @CiaraODoherty for DISSH. Caption reads: [...] try code CiaraYT for an extra discount Dissh....](https://images.od.modash.io/b47d7da566354412e2e2fb4dc98f4a25f68be912)
Influencer bio
The style musings, outfits and adventures of an Irish gal ☘️ Enquiries: ciara@village86.co.uk
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Posts: 50.5%
- Reels: 49.5%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers DISSH are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
DISSH's influencers average views (Instagram)
Based on each influencer's average views per post
DISSH's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (50.1k avg views/post):
invest_in_style x DISSH
Influencer bio
Reliable everyday style for real life Tried & tested high street pieces that work Save time. Feel good. Shop smarter. View my recommendations👇🏻
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (9.0k avg views/post):
sim.spys.stylist x DISSH
![Instagram post by @sim.spys.stylist for DISSH. Caption reads: [...] LINKS for them straight to your DM's xx....](https://images.od.modash.io/8c2cb247badafaf4835b94e6b8471c76c3bd1e04)
Influencer bio
casual, considered, repeatable outfits & life made simpler stylist • mum • melb ↓ let’s simplify things
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
DISSH's repeat partnerships
Out of 2k unique influencers in our dataset, 65 of them (3%) posted content for DISSH in 3 or more separate calendar months. The most consistent partner is @what.gem.wore, who has collaborated across 11 months with 48 total posts.
Here are 3 examples of DISSH's repeat influencer partnerships, with links to the sponsored content.
what.gem.wore x DISSH
![TikTok post by @what.gem.wore for DISSH. Caption reads: [...] letting me spend money please @DISSH....](https://images.od.modash.io/babeaafc2f8e395faf8e577efec4429ce1327ec0)
![TikTok post by @what.gem.wore for DISSH. Caption reads: [...] dress untill further notice @DISSH x....](https://images.od.modash.io/e2ab56fd70581bcaa838cd4fe2a6b6a0e7fccaef)
itsgeorgialouise x DISSH
![TikTok post by @itsgeorgialouise for DISSH. Caption reads: [...] so far? Part 2 coming asap! 🤎 @DISSH #tryon....](https://images.od.modash.io/769059a2673a43e9899abab6595b50f0bd9b46b1)
![TikTok post by @itsgeorgialouise for DISSH. Caption reads: [...] linked on my LTK in my bio 🤎 @DISSH #tryon....](https://images.od.modash.io/3a32b057422516263754551a646c24076b52f997)
![TikTok post by @itsgeorgialouise for DISSH. Caption reads: [...] linked on my LTK in my bio 🤎 @DISSH #dissh....](https://images.od.modash.io/b2459ff59a93bd6fabc26c6fcfe7df0b44388e79)
sim.spys.stylist x DISSH
![Instagram post by @sim.spys.stylist for DISSH. Caption reads: When @dissh nails the silk set. Can't wait [...].](https://images.od.modash.io/66a499b5266113163596ebf12dabd0d309980dc6)
![Instagram post by @sim.spys.stylist for DISSH. Caption reads: [...] the shorts Sim x #blackfriday #dissh....](https://images.od.modash.io/3d1e81373cb169e504f359ca0cd135654c7d7c4b)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where DISSH had the most influencer activity. 34.3% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Australia (20.5%)
- United Kingdom (12.3%)
- Brazil (2.9%)
DISSH's influencer activity by market
Here is another example of DISSH collaborating with an influencer in United States.
naomiboyer x DISSH
DISSH's influencer activity vs. related brands
DISSH is closely positioned with PEPPERMAYO and Meshki in contemporary womenswear, competing on occasion dressing and trend-led capsules that are amplified through try-ons and outfit-styling creators.
Total influencer content
DISSH vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
PEPPERMAYO leads with 52.6k sponsored posts, significantly outpacing Meshki (12.5k posts) and DISSH (4.1k posts). Across all three brands, the average volume is 23.1k posts, indicating mature, scaled influencer programs. PEPPERMAYO has several times more total posts than DISSH and Meshki.
By social platform
DISSH vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, PEPPERMAYO leads on Instagram, TikTok, and YouTube. The gap is most notable on Instagram, with PEPPERMAYO at 30.8k, Meshki at 8.2k, DISSH at 2.5k posts. On Instagram and TikTok, PEPPERMAYO has several times more posts than DISSH and Meshki.
By geographical market
DISSH vs. related brands influencer activity (by country)
Estimated sponsored posts in DISSH's top markets
PEPPERMAYO has the highest estimated sponsored-post volume in United States (24k posts, 45.5%), United Kingdom (6.3k posts, 12%), Australia (5.3k posts, 10%). Looking at United States specifically, the split is PEPPERMAYO at 24k posts (45.5%), Meshki at 5.5k posts (43.9%), DISSH at 1.4k posts (34.3%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- PEPPERMAYO's Influencer Marketing Strategy
- Meshki's Influencer Marketing Strategy
- Teveo's Influencer Marketing Strategy
- Kate Somerville's Influencer Marketing Strategy
- FHI Heat's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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