dokidokicosplay Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.3k pieces of influencer content sponsored by dokidokicosplay over the last 12 months.

This report breaks down where & how dokidokicosplay invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with dokidokicosplay, see here: dokidokicosplay influencers.

Influencer activity throughout the year

dokidokicosplay's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

dokidokicosplay's influencer activity appears to have tapered over the year, from 30 posts in January down to 15 in December. March was the busiest month at 269 posts, 156% above the monthly average.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of dokidokicosplay's sponsored influencer collaborations break down by social platform:

• Instagram: 995 posts (79%)
• TikTok: 262 posts (20.8%)
• YouTube: 2 posts (0.2%)

Instagram influencer marketing is a clear focus for dokidokicosplay.

Here are 2 examples of dokidokicosplay's recent sponsored collaborations (one each for Instagram, TikTok).

may_co_ x dokidokicosplay

may_co_

@may_co_

23 Mar, 26

692.6k

87.4k

[...] Gojo/ @reaver_cosplay Cosplay by @dokidokicosplay_official #satosugu #gojocosplay [...]

Influencer bio

French Cosplayer 🇫🇷 26y 💃 Next conv > @japan.party 🏅Prix du Public CFC Online 2025 📧 maidrawww@gmail.com Tiktok / Contact ⬇️ Compte maqu

Collaboration metrics

Post views692.6k

Post EMV $29.5k

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_kikii_cos_ x dokidokicosplay

_kikii_cos_

@_kikii_cos_

27 May, 26

39.4k

3.8k

holding the most fragile prop and walking in geta sandals while in cosplay... i believe my agility is maxed out (*￣∇￣)ノ💜 Convention: @MCM Comic Con× Cosplay: @Dokidoki Cosplay Amos' bow: by me #mcmc#mcmcomiccon#mcmmay #hoyocreators #ad

Influencer bio

UKProp maker/Hoyocreator/Cosplayer 🇭🇺/🇬🇧 ( ≧∀≦)/🔜 MCM OCT, EECC 💌:kiki.busiiness@gmail.com Giveaway started! Join at my 2nd Jinx post!

Collaboration metrics

Post views39.4k

Post EMV $976

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💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 33.3% of partnerships featuring creators averaging 1K-5K views, dokidokicosplay's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 10K-50K views segment is also prominent at 23.9%, indicating investment across adjacent tiers.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (47.0k avg views/post):

elysiaa.cos x dokidokicosplay

elysiaa.cos

@elysiaa.cos

26 Mar, 26

3.8k

[...] ܸ.ˬ.ܸ՞𐦯 Cosplay and wig is from: @dokidokicosplay_official Tags: #shinoasada [...]

Influencer bio

🌸 cosplayer 🌸 🇫🇷 ♡ 20 y.o 🐰 twitch.tv/elysiaa_stream 🔗 tout mes liens ici ↓

Collaboration metrics

Post likes3.8k

Post EMV $385

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And here is another example with a smaller creator on Instagram (627 avg views/post):

gachacosplay x dokidokicosplay

gachacosplay

@gachacosplay

25 Apr, 26

3k

[...] @gacha_princesss Costume @dokidokicosplay_official Sponsored Cosplay AHH! What [...]

Influencer bio

♡ 🇨🇦 • 3D & CG Hobby Artist ♡ Costuming & Wig Styling ♡ Easy Crafting reels & tutorials ♡ Asuna fan 🫶🏻

Collaboration metrics

Post likes3.0k

Post EMV $304

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dokidokicosplay's repeat partnerships

_kikii_cos_ x dokidokicosplay

_kikii_cos_

@_kikii_cos_

27 May, 26

39.4k

3.8k

holding the most fragile prop and walking in geta sandals while in cosplay... i believe my agility is maxed out (*￣∇￣)ノ💜 Convention: @MCM Comic Con× Cosplay: @Dokidoki Cosplay Amos' bow: by me #mcmc#mcmcomiccon#mcmmay #hoyocreators #ad

_kikii_cos_

@_kikii_cos_

25 May, 26

19.2k

2.3k

I HAD AN ABSOLUTE BLAST AT THIS CON met so many of my mooties and couldn't be happier 😭❤️ Currently experiencing major postcon depression and my feet are absolutely dead, but it was 1000% worth it. Huge thank you to @MCM Comic Con for granting me a creator pass! 😭 Cosplay: from @Dokidoki Cosplay Prop made by me ✨️ #mcmlondon #mcmmay #mcmcomiccon #ad #hoyoversecreators

_kikii_cos_

@_kikii_cos_

26 May, 26

4.8k

702

Convention: @MCM Comic Con Cosplay:@Dokidoki Cosplay #mcmcomicconlondon #mcmcomiccon #mcmmay #hoyocreators #mcm

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Germany (8.4%)
• Mexico (7.4%)
• Italy (7.3%)

Here is another example of dokidokicosplay collaborating with an influencer in United States.

spilll.thetea x dokidokicosplay

spilll.thetea

@spilll.thetea

15 Apr, 26

30.3k

2.8k

[...] LOVE BUG!! ♥️ Cosplay and Wig from @dokidokicosplay_official ✨ - - - #hazbin [...]

dokidokicosplay's influencer activity vs. related brands

dokidokicosplay and Uwowo Cosplay serve the same cosplay costuming audience and compete for creator showcases and convention-driven demand; Bratz is a nearby pop-culture brand that also activates fandom creators and costume-adjacent communities.

Total influencer content

Bratz leads with 1.8k sponsored posts, significantly outpacing dokidokicosplay (1.3k posts) and Uwowo Cosplay (1.2k posts). Across all three brands, the average volume is 1.4k posts, suggesting established influencer marketing investments.

By social platform

Among these brands, Uwowo Cosplay leads on Instagram and Bratz leads on TikTok and YouTube. The gap is most notable on TikTok, with Bratz at 1.1k, dokidokicosplay at 262, Uwowo Cosplay at 57 posts. dokidokicosplay's activity is particularly concentrated on Instagram. On TikTok, Bratz has several times more posts than dokidokicosplay and Uwowo Cosplay.

By geographical market

Bratz has the highest estimated sponsored-post volume in United States (766 posts, 43.3%), United Kingdom (106 posts, 6%), while dokidokicosplay leads in Germany with 106 posts (8.4%), while Uwowo Cosplay leads in Mexico with 102 posts (8.4%). Looking at United States specifically, the split is Bratz at 766 posts (43.3%), dokidokicosplay at 475 posts (37.7%), Uwowo Cosplay at 459 posts (37.7%). dokidokicosplay's strength in Germany may indicate a home-market focus, while Uwowo Cosplay shows broader regional investment.