Feelingirl Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 25.8k pieces of influencer content sponsored by Feelingirl over the last 12 months.
This report breaks down where & how Feelingirl invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Feelingirl, see here: Feelingirl influencers.
Influencer activity throughout the year
Feelingirl's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Feelingirl's influencer activity by month
Number of sponsored posts
Feelingirl's sponsored post volume appears to trend upward over the 12-month period, rising from 3.1k posts in January to 3.6k in December. The peak month, November, reached 3.8k posts, 75% higher than the monthly average of 2.1k.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Feelingirl's sponsored influencer collaborations break down by social platform:
- TikTok: 23.5k posts (91.1%)
- Instagram: 2.3k posts (8.9%)
Feelingirl's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Feelingirl.
Here are 2 examples of Feelingirl's recent sponsored collaborations (one each for Instagram, TikTok).
yaanaa.r x Feelingirl
Influencer bio
Warsaw, Poland @everprettyofficial official partner tiktok [130k+] ✉️collab: @yaanaar.collab or radcukana74@gmail.com
Collaboration metrics
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brittanybeeex x Feelingirl
Influencer bio
welcome to B's World 🙂↔️💕 Dallas, TX📍 💌 : brittanybeeinfo@gmail.com CEO of @BeePretty💕💄💋✨
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 94.2%
- Carousels: 5.8%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Feelingirl are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Feelingirl's influencers average views (TikTok)
Based on each influencer's average views per post
With 49% of partnerships featuring creators averaging <1K views, Feelingirl's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (2.6M avg views/post):
es.yis x Feelingirl
![TikTok post by @es.yis for Feelingirl. Caption reads: [...] now cry later 🎭 || body suit from....](https://images.od.modash.io/7b43f6a87ad28ce811b23f2697305fa2c44c8b1b)
Influencer bio
makeup account No spamming ⬇️
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.9k avg views/post):
phatbootyd x Feelingirl
![TikTok post by @phatbootyd for Feelingirl. Caption reads: @FeelinGirl LLC #fyp #ttslevelup [...].](https://images.od.modash.io/6c96251bc89f964f399528ed655f71630d25b626)
Influencer bio
Promoting Body Positivity Join me on this journey of Life IG-phatazzd
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Feelingirl's repeat partnerships
Out of 9.3k unique influencers in our dataset, 1.3k of them (14%) posted content for Feelingirl in 3 or more separate calendar months. The most consistent partner is @tiff_tokz, who has collaborated across 12 months with 98 total posts.
Here are 3 examples of Feelingirl's repeat influencer partnerships, with links to the sponsored content.
tiff_tokz x Feelingirl
![TikTok post by @tiff_tokz for Feelingirl. Caption reads: @FeelinGirl LLC #feelingirl #bodysuit [...].](https://images.od.modash.io/2c99dc456247e58fc7b6448765bfc1aa61b13a2e)
![TikTok post by @tiff_tokz for Feelingirl. Caption reads: @FeelinGirl LLC #tiktokshopjumpstartsale [...].](https://images.od.modash.io/277beaf328e22a2f547a72574b19403beddf60d6)
![TikTok post by @tiff_tokz for Feelingirl. Caption reads: @FeelinGirl LLC #fashiontips [...].](https://images.od.modash.io/73a71ca983c2c2dcbdb4307daa4bea384461b1bd)
juliewiththebeauty x Feelingirl
![TikTok post by @juliewiththebeauty for Feelingirl. Caption reads: @FeelinGirl LLC #tiktokshopcreatorpicks [...].](https://images.od.modash.io/ad408e9dd1bb1050891c3379957982a27f821e70)
![TikTok post by @juliewiththebeauty for Feelingirl. Caption reads: @FeelinGirl LLC #tiktokshopcreatorpicks [...].](https://images.od.modash.io/1032a38e25bc476dc23b660d5f33bc726041473e)
nessa19930 x Feelingirl
![TikTok post by @nessa19930 for Feelingirl. Caption reads: [...] #faja #fajascolombianas @FeelinGirl LLC.](https://images.od.modash.io/bc6112fce0aefbf064d44f386a690d45f7dcd219)
![TikTok post by @nessa19930 for Feelingirl. Caption reads: [...] #shapewearreview #feelingirlshapewear....](https://images.od.modash.io/9f274dc2c0f0b14414c6aaf146ac222bf62c11c6)
![TikTok post by @nessa19930 for Feelingirl. Caption reads: @FeelinGirl LLC small waist it [...].](https://images.od.modash.io/eb69d69d3a0f38165658a3306bc07daae065d37a)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Feelingirl had the most influencer activity. 55.1% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Brazil (7.5%)
- Italy (5.3%)
- India (5.2%)
Feelingirl's influencer activity by market
Here is another example of Feelingirl collaborating with an influencer in United States.
errrcat x Feelingirl
![TikTok post by @errrcat for Feelingirl. Caption reads: [...] to @𝓓𝓸𝓻𝓲𝓼 𝓐𝓿𝓲𝓵𝓪-𝓒reator....](https://images.od.modash.io/0ff4e8257d730ee2a362e3fd8ef047971f7ba658)
Feelingirl's influencer activity vs. related brands
Feelingirl competes in shapewear and figure-enhancing basics that convert through try-on content. Shapermint and Shapellx target the same solution-seeking audience and use similar influencer-led fit and confidence messaging.
Total influencer content
Feelingirl vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Feelingirl leads with 25.8k sponsored posts, significantly outpacing Shapellx (10.3k posts) and Shapermint (711 posts). Across all three brands, the average volume is 12.3k posts, indicating mature, scaled influencer programs. Feelingirl has 25,801 total posts, which is more than twice Shapellx and far above Shapermint.
By social platform
Feelingirl vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Feelingirl leads on Instagram and TikTok, while Shapermint leads on YouTube. The gap is most notable on TikTok, with Feelingirl at 23.5k, Shapellx at 10.3k, Shapermint at 193 posts. Feelingirl's activity is particularly concentrated on TikTok. On TikTok, Feelingirl has 23,516 posts, which is more than twice Shapellx and far above Shapermint.
By geographical market
Feelingirl vs. related brands influencer activity (by country)
Estimated sponsored posts in Feelingirl's top markets
Feelingirl has the highest estimated sponsored-post volume in United States (14k posts, 55.1%), Brazil (1.9k posts, 7.5%), Italy (1.4k posts, 5.3%), while Shapermint has the highest estimated sponsored-post volume in United Kingdom (46 posts, 6.5%), Canada (40 posts, 5.6%). Looking at United States specifically, the split is Feelingirl at 14k posts (55.1%), Shapermint at 501 posts (70.4%). Feelingirl's strength in United States may indicate a home-market focus, while Shapermint shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Shapermint's Influencer Marketing Strategy
- Shapellx's Influencer Marketing Strategy
- iMethodBeauty's Influencer Marketing Strategy
- Damson Madder's Influencer Marketing Strategy
- Free Soul's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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