Sponsored posts by month
Last 12 months
Oct '25
Nov '25
Dec '25
Jan '26
Feb '26
Mar '26
Apr '26
May '26
Jun '26
Jul '26
Aug '26
Sep '26
Shapermint Influencer Marketing Strategy (2026 Data & Insights)
We analyzed 2,617 sponsored posts from Shapermint across TikTok, Instagram and YouTube over the last 12 months.
See where Shapermint invests in influencer marketing — the platforms they prioritize, the creators they work with repeatedly, and the markets they push hardest. The data in this report comes from Modash's Brand Collaborations API.
Influencer activity
throughout
the year
Compared to the average month across the year, August was 81.1% more active in terms of posting frequency.
Social platforms breakdown
Where Shapermint's sponsored collaborations happen, and which content formats they use on each platform.
Sponsored posts by platform
Across all of Shapermint's accounts
TikTok2.1k
Instagram458
YouTube57
Content format by platform
Share of all sponsored posts.
Instagram · Reels
12.2%
Instagram · Feed Posts
5.3%
TikTok · Posts
80.3%
YouTube · Long-form
2.1%
YouTube · Shorts
0.1%
Content format by platform
Share of all sponsored posts.
Instagram · Reels
12.2%
Instagram · Feed Posts
5.3%
TikTok · Posts
80.3%
YouTube · Long-form
2.1%
YouTube · Shorts
0.1%
We can separate videos from feed posts, but not single-image posts from carousels, so those are grouped together.
How Shapermint's sponsored posts perform
Reach and engagement across all 2,617 posts. We show median views alongside the average, because a single viral post can pull an average far above what a typical post achieves.
14K
Average views per post
658
Median views per post
34.4M
Total views
$882K
Estimated media value
6.2%
Average engagement rate
These figures may include posts amplified with paid spend, which we can't identify separately.
Top performing posts
@auntiechrissy55View on TikTok ↗
[...] queens …It looks like we winning 💃@Shapermint #straplessbra #dealsforyoudays [...]
3M Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@alanary20View on TikTok ↗
[...] tube and off-shoulder tops! @Shapermint #bandeaubra #tiktokshopmemorialday [...]
1.9M Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@angie.mmyersView on TikTok ↗
[...] comfortable. Wearing M, I’m 34 d/dd♥️ @Shapermint #dealsforyoudays #straplessbra [...]
1.7M Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
See how any brand runs influencer marketing
Modash tracks sponsored posts across Instagram, TikTok and YouTube. Search any brand to see who they work with, how often, and how it performs.
Influencer audience size breakdown
The size of creator Shapermint works with, measured by average views per post rather than follower count. Views track closer to the reach a brand actually gets, and follower counts can be inflated.
Shapermint's influencers by average views per post
Share of the 1,067 creators in this dataset
<1K
65.0%
1K-5K
23.2%
5K-10K
3.7%
10K-50K
4.8%
50K-100K
1.0%
100K-500K
1.7%
500K+
0.6%
Top influencers Shapermint works with
Shapermint's highest-reach creator partners over the last 12 months.
RankInfluencerPlatformPostsTotal views
1
@auntiechrissy55TikTok235.5M
2
@alanary20TikTok93.1M
3
@hannah_briggsInstagram32.7M
4
@torii.blockInstagram32M
5
@cole.createsTikTok372M
Want creator data programmatically?
Check out our API.
Repeat
partnerships
Whether Shapermint works with creators once, or builds an ongoing roster.
Repeat creators make up 22.3% of Shapermint's creator network and generate 80.0% of total reach. The charts below show how often those partnerships recur and how much of Shapermint's audience reach they account for.
Repeat creators make up 22.3% of Shapermint's creator network and generate 80.0% of total reach. The charts below show how often those partnerships recur and how much of Shapermint's audience reach they account for.
One-off vs. repeat creators
Share of 1,129 creators
Months active
Repeat creators only
2 months
64.3%
3 months
16.7%
4+ months
19.0%
Repeat partnerships at a glance
80.0%
of total reach comes from repeat creators
5.8
average posts per repeat creator
7 months
longest running partnership
Creators Shapermint works with repeatedly
@cole.createsView on TikTok ↗
@Shapermint #straplessbra #bra #affordablebra [...]
1.6M Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@juliemarie_07_31View on TikTok ↗
[...] together but still be comfy 🙌 This Shapermint cami holds me in without squeezing the [...]
3K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@shopwithmejessView on TikTok ↗
Shapermint High-Waisted Seamless Shapewear Shorts [...]
1.9K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
Shapermint's most loyal creators
@cole.creates
Months active7
Posts37
Total engagement4.3K
@juliemarie_07_31
Months active6
Posts30
Total engagement1K
@shopwithmejess
Months active6
Posts25
Total engagement209
Geographical breakdown
The markets where Shapermint's sponsored creators are based. 100.1% of sponsored posts came from creators based in 5 markets. United States and Canada lead at 74.3% and 17.7%.
Sponsored posts by creator location
Top 5 markets
United States
74.3%
Canada
17.7%
United Kingdom
7.4%
India
0.5%
Georgia
0.2%
Shapermint vs. related brands
How Shapermint's influencer activity compares with other women's apparel brands.
Sponsored posts, last 12 months
Shapermint vs. related brands
12.3K posts
4.4K posts
2.6K posts
Frequently asked questions
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