from Our Place Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 2.5k pieces of influencer content sponsored by from Our Place over the last 12 months.

This report breaks down where & how from Our Place invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with from Our Place, see here: from Our Place influencers.

Influencer activity throughout the year

from Our Place's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

from Our Place's influencer output appears relatively consistent throughout the year, averaging about 208 sponsored posts per month. November recorded the highest volume at 276 posts (33% above average), while September was the quietest at 150 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of from Our Place's sponsored influencer collaborations break down by social platform:

• Instagram: 1.5k posts (61.1%)
• TikTok: 706 posts (28%)
• YouTube: 273 posts (10.8%)

Instagram influencer marketing is a clear focus for from Our Place.

Here are 3 examples of from Our Place's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

costconew x from Our Place

costconew

@costconew

20 Jan, 26

597.2k

10.3k

The Our Place Cold Press Batch Juicer is available at Costco and makes juicing feel so simple. I have this gorgeous beige color, which you can get online at Costco.com, and it fits right into my kitchen. Just load everything in — no feeding one by one — and you get smooth juice every time with easy cleanup. 🚨 Deal alert: it’s $40 OFF right now at Costco, so this is the perfect time to grab one before the sale ends. 👉 Comment “Juicer” and I’ll DM you the direct link. #OurPlacePartner #costconew #costconewdeals @ourplace #costco

Influencer bio

I'm Alex🙋🏻‍♀️ | Mom & Costco Fanatic ✨ Must haves, New Finds, & Deals 💖 📧 Costconew@yahoo.com 📍Bay Area / California Not affiliated w/ Costco

Collaboration metrics

Post views597.2k

Post EMV $18.9k

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alliwalkerlifestyle x from Our Place

alliwalkerlifestyle

@alliwalkerlifestyle

26 Jan, 26

788.4k

14.7k

[...] that also fit all of my needs! The @From Our Place Wonder Oven Pro! ⭐️ I linked this [...]

Influencer bio

✨Personal Blog Page✨ LIFE | STYLE | HOME | HEALTH 📩 alliwalker@select.co 🛒 Shop my favs👇🏻

Collaboration metrics

Post views788.4k

Post EMV $16.5k

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TastingHistory x from Our Place

TastingHistory

@TastingHistory

09 Dec, 25

2.8M

118.3k

Our Place is having their biggest sale of the year - use my link to shop their Titanium Pro Cookware Set at the lowest price I’ve ever seen: Support the Channel with Patreon ► / tastinghistory Recipe at Order the TASTING HISTORY COOKBOOK: Merch ► Instagram ► / tastinghistorywithmaxmiller Twitter ► / tastinghistory1 Tiktok ► TastingHistory Reddit ► / tastinghistory Discord ► / discord Send mail to: Tasting History 22647 Ventura Blvd, Suite 323 Los Angeles, CA 91364 IMPORTANT LINKS* Culinary Grace Musk Flavoring - Sherbet & Spice by Mary Isin - Bountiful Empire - *Some of the links are from companies from which Tasting History will earn an affiliate commission. These help to support the channel at no cost to you. Subtitles: Jose Mendoza | IG @worldagainstjose #tastinghistory #turkishdelight

Influencer bio

Click for more Tasting History Every Tuesday, I show you how to make a different historic dish while exploring the history surrounding it. Subscribe and join me as we Taste a bit of History. Order the Tasting History Cookbook at https://bit.ly/3GHL7wC Support the channel at https://www.patreon.com/tastinghistory https://linktr.ee/Tastinghistory Instagram @tastinghistorywithmaxmiller Twitter @Tastinghistory1 Tasting History 22647 Ventura Blvd #323 Woodland Hills, CA 91364

Collaboration metrics

Post views2.8M

Post EMV $95.8k

More influencer data

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💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 36% of partnerships featuring creators averaging 10K-50K views, from Our Place's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (214.3k avg views/post):

costco_doesitagain x from Our Place

costco_doesitagain

@costco_doesitagain

31 Mar, 26

157.8k

314

This is your LAST CALL 🚨 Comment “shop” for a link via DM One of the best Costco finds right now and it’s almost gone. On sale + selling out fast… don’t wait on this one. @ourplace #OurPlacePartner

Influencer bio

We are passionate about healthy living + feeding our families amazing food! Sharing our best Costco finds! #costcodoesitagain • ascothart@gmail.com

Collaboration metrics

Post views157.8k

Post EMV $4.8k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.8k avg views/post):

thetidyapartment x from Our Place

thetidyapartment

@thetidyapartment

09 Aug, 26

12.1k

330

Ad // gifted from @ourplace. Unlike the curtain on the kitchen door, these pots and pans will be staying on in the tidy apartment. I love the way they look, and the way they cook.

Influencer bio

Apartment | Gadigal Country / Sydney | 70m2 | 1960s red brick | 1 ginger lady | 1 ginger cat | much tidying

Collaboration metrics

Post views12.1k

Post EMV $397

More influencer data

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from Our Place's repeat partnerships

plantbasedbrandon1 x from Our Place

plantbasedbrandon1

@plantbasedbrandon1

23 Jun, 26

43k

2.6k

Kava Haven: All the Buzz, None of the Booze — get 15% off your first order at Baked Beans: 2 14 oz can navy beans 1 Ib vegan ground meat ( I use abbots and 1 pack is 10oz) 1/2 red onion 1/2 red bell pepper 1/2 green bell pepper 1 cup bbq sauce 1/2 cup ketchup 2-3 tbs coconut sugar 2 tbs mustard 1 tbs vegan Worcestershire Salt Black pepper Garlic powder Onion powder Single serve vegan Mac and cheese: 1 cup cavatappi pasta (I use banza) 1 medium golden potato 1 carrot 1/4 plant milk (maybe a little more to adjust sauce consistency) 1 tbs nutritional yeast 1/2 tsp lemon juice Garlic powder to taste Onion powder to taste Mustard powder to taste Salt to taste Vegan Cheddar cheese Vegan mozzarella cheese Vegan ribs: 1 can (14 oz) young green jackfruit in water/brine, drained and rinsed ​1 cup vital wheat gluten 1 14 oz can jackfruit ​2 tbsp nutritional yeast ​1 tsp smoked paprika ​1 tsp garlic powder ​1 tsp onion powder ​½ cup vegan beef broth ​2 tbsp BBQ sauce ​1 tbsp soy sauce ​1 tbsp olive oil ​For the Finish: ​½ cup BBQ sauce (for glazing) *2 cups of vegan beef broth for boiling jackfruit My first full cook book "I'm No Chef But I Be Cookin VOLUME 1 is now available for purchase on my website! (Physical and Digital) Physical: Digital: Music from #Uppbeat (free for Creators!): License code: 6AIHDDQKRIS48SOZ Music from #Uppbeat (free for Creators!): License code: 7P80J9TJCNUXNP4X 00:00 - Intro 00:18 - Vegan Baked beans 01:55 - Vegan Mac&Cheese 05:33 - Homemade Vegan Ribs 09:12 - Taste Test -- CONNECT WITH ME Instagram- Tiktok- --LINKS: Amazon Store Front: Ebook: The Cooking Guild (Knives I use): Subscribe to my community to receive access to all of my recipes and exclusive giveaways: Pot and Pan from Ourplace Nonstick Skillet From Caraway ( Use Code PLANTBASEDBRANDON for 10% off: --Affiliate links: WindyCityMushrooms: Use the the code BRANDON12 to receive 12% off of your order For business inquires, [ ] Email me at plantbasedbrandon

plantbasedbrandon1

@plantbasedbrandon1

15 Nov, 25

17.1k

1.4k

Lets make some of my favorite Thanksgiving Recipes using The Toshiba 4 Function Oven! Toshiba OptiChef Air Fryer Combo Oven ($100 off from November 20th to December 1st): Enjoyed the video? Subscribe to my channel: / channel Maple Glazed "Ham": 1.5 Cup vital wheat gluten 1 14 oz can Chickpeas 3/4 cup Veggie broth or no chicken broth 1/4 cup tomato paste 2 tbs nutritional yeast 2 tbs avocado oil 1 tbs liquid smoke 1 tbs maple syrup 1 tbs soy sauce 1 tsp smoked paprika 1 tsp onion powder 1/2 tsp garlic powder 1/4 tsp clove powder 3-4 cups no chicken broth Maple Glaze: 4 tbs vegan butter 1/2 cup coconut sugar 1/2 cup maple syrup 1 tbs dijon mustard 1/4 tsp Ceylon cinnamon Candied Yams: 4 medium sweet potatoes 1/4 Cup Vegan Butter 1/4 Cup Coconut sugar 1/2 Cup Maple syrup 2 tsp vanilla extract 1/4 tsp ceylon cinnamon 1/4 tsp nutmeg 1/4 tsp salt Cornbread Dressing: Cornbread: 1 cup All Purpose flour 1 1/4 Corn Meal 1 1/4 plant milk 2 tsp apple cider vinegar 1/2 tsp baking soda 2 tsp baking powder 3/4 tsp salt 3 tbs coconut sugar 1 flax egg (1 tbs flaxmeal + 3 tbs water) 1/4 cup vegan butter, melted 3 tbs maple syrup (optional) Dressing: 1 pan of vegan Cornbread 1 tbs avocado oil 1 yellow onion 3 ribs celery 3 cloves of garlic 3 tsp season all 1-2 tsp sage 1 tbs thyme 1 tbs rosemary 1.5 - 2.5 cup Veggie broth Music from #Uppbeat (free for Creators!): License code: 6AIHDDQKRIS48SOZ Music from #Uppbeat (free for Creators!): License code: 7P80J9TJCNUXNP4X 00:00 - Intro 01:19 - Corn Bread 03:25 - Vegan Maple Glazed "Ham" 08:18 - Candied Yams 10:58 - Dressing 15:13 - Taste Test -- CONNECT WITH ME Instagram- Tiktok- --LINKS: Amazon Store Front: Ebook: The Cooking Guild (Knives I use): Subscribe to my community to receive access to all of my recipes and exclusive giveaways: Pot and Pan from Ourplace Nonstick Skillet From Caraway ( Use Code PLANTBASEDBRANDON for 10% off: --Affiliate links: WindyCityMushrooms: Use the the code BRANDON12 to receive 12% off of your order For business inquires, [ ] Email me at plantbasedbrandon

plantbasedbrandon1

@plantbasedbrandon1

16 Feb, 26

15.7k

1.8k

Head to for 10% off your first month of therapy with our sponsor, BetterHelp. Make your mental health and growth a positive focus this year. Let's make some Smashed Black Bean and Sweet Potato Tacos + Homemade Salsa, Homemade Flour tortillas & Vegan Avocado Ranch! Enjoyed the video? Subscribe to my channel: / channel Ingredients: 1 medium sweet potato 1 can black beans 1/4 red bell pepper 1/2 red onion Salt Black pepper Chilli powder Cumin Smoked paprika Garlic powder Onion powder Flour tortillas For the Homemade Salsa: 2 roma tomatoes 1/4 red onion 1 jalapeño 2 tbs fresh parsley 1/2 lime juice 1/2 tsp salt For the Vegan Avocado Ranch: 1 avocado 1/2 jalapeño 1/2 cup unsweetened plant milk Garlic powder Onion powder Dill Mustard powder 1 - 2 tsp maple syrup 2 tbs fresh parsley Salt and pepper Full Access to ALL recipes: Music from #Uppbeat (free for Creators!): License code: 6AIHDDQKRIS48SOZ Music from #Uppbeat (free for Creators!): License code: 7P80J9TJCNUXNP4X 00:00 - Intro 00:17 - Roasted Sweet Potatoes 01:00 - Homemade Salsa 03:15 - Homemade Flour Tortillas 05:27 - Cooking the Smash Tacos 07:00 - Vegan Avocado Ranch 07:46 - Taco Assembly 08:05 - Taste Test -- CONNECT WITH ME Instagram- Tiktok- --LINKS: Amazon Store Front: Ebook: The Cooking Guild (Knives I use): Subscribe to my community to receive access to all of my recipes and exclusive giveaways: Pot and Pan from Ourplace Nonstick Skillet From Caraway ( Use Code PLANTBASEDBRANDON for 10% off: --Affiliate links: WindyCityMushrooms: Use the the code BRANDON12 to receive 12% off of your order For business inquires, [ ] Email me at plantbasedbrandon

Realfoodology x from Our Place

Realfoodology

@Realfoodology

24 Feb, 26

2.5k

67

289: Dr. Josh Axe joins me to explore the powerful connection between ancient wisdom and modern nutrition. We break down the latest U.S. dietary guidelines, why animal fats and extra virgin olive oil are making a comeback, and what the Bible actually says about red meat, alcohol, and balanced eating.We also unpack why carnivore and vegan diets don’t work for everyone, eating to avoid parasites, and what to know about raw milk if you’re curious but cautious. Topics Discussed: → How have the new U.S. dietary guidelines shifted? → What does the Bible actually say about alcohol and red meat? → Why don’t carnivore or vegan diets work for everyone? → Could parasites be silently draining your energy? → Is raw milk worth the risk? Sponsored By: → YAYA’S EVOO | YAYA’S is offering 15% off your order, and it even stacks on subscriptions. Go to → Cowboy Colostrum | Get 25% Off Cowboy Colostrum with code REALFOODOLOGY at → Our Place | Stop cooking with toxic cookware, and upgrade to Our Place today. Visit and use code REALFOODOLOGY for 10% off sitewide. With a hundred-day risk-free trial, free shipping and returns, you can experience this game-changing cookware with zero risk. → Paleovalley | Head to or use code REALFOODOLOGY at checkout for 15% off your first purchase. → Just Thrive | Get your health in check and save 20% on your first order at → Manukora | Head to to save up to 31% plus $25 worth of free gifts with the Starter Kit, which comes with an MGO 850+ Manuka Honey jar, 5 honey travel sticks, a wooden spoon, and a guidebook! Timestamps: → 00:00:00 - Introduction → 00:05:08 - New Dietary Guidelines Explained → 00:15:48 - The Biblio Diet → 00:38:40 - Parasites, Pork + Cancer Treatment → 00:45:34 - Wisdom from the Bible → 00:52:28 - Alcohol + Hormone Therapy → 1:02:25 - Modern Medication → 1:06:50 - Raw Milk → 1:10:55 - Health Myths: Cholesterol, Sunshine & Sick Care Show Links: → The Biblio Diet | Book | → The Dr. Josh Axe Show | Podcast | • The Dr. Josh Axe Show → The Health Institute | Check Out: → Instagram | Check Out Courtney: → LEAVE US A VOICE MESSAGE| → Check Out My new FREE Grocery Guide! | → @realfoodology | → www.realfoodology.com | → My Immune Supplement by 2x4 | → Air Dr Air Purifier | → AquaTru Water Filter | → EWG Tap Water Database | Produced By: Drake Peterson

Realfoodology

@Realfoodology

05 May, 26

1.3k

56

298: I’m joined by Dr. Ben Lynch to unpack a topic that’s widely misunderstood when it comes to health, anxiety, and pregnancy: methylation and the role of folate vs. folic acid. We talk about MTHFR, why some people feel worse on certain supplements, and how common prenatal advice may not work for everyone. This episode explores how to better support your body, your brain, and your future health by understanding what you’re actually taking and why it matters. Topics Discussed: → MTHFR & Methylation → Folic Acid vs. Folate → Vitamins & Anxiety → Prenatal Vitamins → Pregnancy & Baby Development → Brain Health → Lifestyle & Environmental Factors Sponsored By: → Our Place | Stop cooking with toxic cookware, and upgrade to Our Place today. Visit and use code REALFOODOLOGY for 10% off sitewide. With a hundred-day risk-free trial, free shipping and returns, you can experience this game-changing cookware with zero risk. → Just Thrive | Get your health in check and save 20% on your first order at → Manukora | Head to to save up to 31% plus $25 worth of free gifts with the Starter Kit, which comes with an MGO 850+ Manuka Honey jar, 5 honey travel sticks, a wooden spoon, and a guidebook! → Timeline | Timeline’s clinically proven formula is now available at a new, lower price. Mitopure now starts at $79, when you go to → Cowboy Colostrum | Get 25% Off Cowboy Colostrum with code REALFOODOLOGY at Timestamps: → 00:00 Introduction → 01:00 MTHFR & Methylation Explained → 04:00 What Methylation Does in the Body → 08:00 Why Methylated Vitamins Can Cause Anxiety → 12:00 How to Approach Supplements (Bio-Individuality) → 23:00 Methylation, Pregnancy & Baby Development → 35:30 Folic Acid vs Folate → 48:00 Brain Health & Nutrient Deficiency → 1:10:00 Morning Sickness, Histamine & DAO → 1:14:00 Matcha, Green Tea & Folate → 1:16:00 Why Vitamins Can Make You Feel Worse → 1:19:00 Tylenol, Glutathione & Pregnancy Check Out Ben: → Ben - Check Out Courtney: → LEAVE US A VOICE MESSAGE| → Check Out My new FREE Grocery Guide! | → @realfoodology | → www.realfoodology.com | → My Immune Supplement by 2x4 | → Air Dr Air Purifier | → AquaTru Water Filter | → EWG Tap Water Database | → PEOPLE VS THE POISON - Sign up now! Produced By: Drake Peterson

Realfoodology

@Realfoodology

13 Jan, 26

1.2k

15

283: UFC World Champion, mother and nutrition activist Miesha Tate is here to talk about what women actually need when it comes to food, strength, and recovery. We break down why calories in vs. calories out doesn’t always work for women, how hormones completely change the nutrition conversation, and why nutrient density matters more than restriction. Miesha shares her journey in a male-dominated sport, how she rebuilt her health and performance after having kids, and what she’s learned about food as fuel, and how to raise healthy kids in an unhealthy world. Topics Discussed: → Is calories in vs. calories out the best framework for women’s nutrition? → How should women eat differently than men for strength, hormones, and longevity? → What does eating nutrient-dense food do for performance and recovery? → How does Miesha use red light therapy and HBOT to improve recovery? → How can moms rebuild strength, metabolism, and bone density after having kids? Sponsored By: → Function | Own your health for $365 a year. That’s a dollar a day. Learn more and join using my link. Visit and use gift code REALFOODOLOGY25 for a $25 credit toward your membership. → Our Place | Our Place is having their biggest sale of the year right now! Save up to 35% sitewide now through December 2nd. Head to to see why more than a million people have made the switch to Our Place kitchenware. And with their 100-day risk-free trial, free shipping, and free returns, you can shop with total confidence. Shop the Our Place Black Friday Sale right now, no code needed. → Beekeepers Naturals | Today, Beekeeper’s Naturals is giving my listeners an exclusive offer: Go to or enter code REALFOODOLOGY to get 20% off your order. → Qualia | Take control of your cellular health today. Go to and save 15% to experience the science of feeling younger. → YAYA'S EVOO | YAYA’S is offering 15% off your order, and it even stacks on subscriptions. Go to → Just Thrive | Get your health in check and save 20% on your first order at Timestamps: → 00:00:00 - Introduction → 00:05:15 - Making the Right Healthy Choices → 00:10:20 - Miesha’s MMA Roots → 00:14:29 - First Fight → 00:24:17 - Preventive Care: HBOT + Red Light → 00:32:52 - Nutrient Density → 00:39:53 - Women’s Health, Calorie Deficits & Whole Foods → 00:54:20 - Diet, Performance & Thyroid Health → 01:01:52 - Protein Obsession in Athletes → 01:13:11 - Reframing Nutrition + Raising Healthy Kids Show Links: → Miesha Tate | → Built For Growth | Podcast | → “The Period Brain” by Dr. Sarah Hill | Check Out: → Instagram | → Facebook | Check Out Courtney: → LEAVE US A VOICE MESSAGE| → Check Out My new FREE Grocery Guide! | → @realfoodology | → www.realfoodology.com | → My Immune Supplement by 2x4 | → Air Dr Air Purifier | → AquaTru Water Filter | → EWG Tap Water Database | Produced By: Drake Peterson

xomacennavlogs x from Our Place

xomacennavlogs

@xomacennavlogs

04 Sep, 26

178.7k

7.5k

If you like YouTube, you’ll love YouTube Premium. #YouTubePartner Sign up for YouTube Premium today! Thank you to YouTube for sponsoring this video. In today's vlog I'm starting a project in the guest bathroom that I've been procrastinating because I've never done it before. Honestly, this happens a lot with my projects because I'm intimidated by the unknown... BUT it's always not as bad as I think and I'm just overthinking! So let's do this! It's called Concretta from Meoded. The color I'm using is "Buff" XO MaCenna Vlogs by MaCenna Lee Turn on your post notifications so you don't miss any uploads! Watch the last vlog // • Decorating Our 13-Foot Hutch IN 30 MINUTES... Click Here To SUBSCRIBE: Follow Me on INSTAGRAM: @xomacenna My DIY & HOME DECOR Channel: ‪@XOMaCenna‬ ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ SHOP ✶ Auden Lueur Candles: ✶ Amazon Store Front: ✶ TwoPages Curtains (20% OFF code XOMACENNA): ✶ Fable Dinnerware (10% OFF code XOMACENNA): ✶ Our Place Cookware ✶ Mom’s Art Shop: ✶ Print art at The Stackhouse (20% OFF code XOMACENNA): Some links may be affiliate links! ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ Follow me on: ✶ Instagram @xomacenna ✶ Pinterest @xomacenna ✶ Blog // ✶ TikTok @xomacenna ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ ✶ BUSINESS INQUIRIES ONLY: xomacenna@select.co ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ Life behind the projects — that’s what you’ll find here on XO MaCenna Vlogs. I’m MaCenna Lee, creator of XO MaCenna and founder of the sustainable candle brand Auden Lueur. This channel is where I share the moments in between big DIY reveals: everyday adventures, travels, vintage treasure hunts, and the behind-the-scenes work of running a creative business.

xomacennavlogs

@xomacennavlogs

17 Sep, 26

178k

7.8k

Shop Our Place: and use my code MACENNA10 for 10% off your first purchase. Thanks to Our Place for sponsoring this video! #OurPlacePartner Hope you guys enjoy todays new vlog & thank you sooooo much for commenting your suggestions on the last bathroom makeover episode! I feel so good about this direction and can't wait to see how it turns out! XO MaCenna Vlogs by MaCenna Lee Turn on your post notifications so you don't miss any uploads! Click Here To SUBSCRIBE: Follow Me on INSTAGRAM: @xomacenna My DIY & HOME DECOR Channel: ‪@XOMaCenna‬ ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ SHOP Steamer: ✶ Auden Lueur Candles: ✶ Amazon Store Front: ✶ TwoPages Curtains (20% OFF code XOMACENNA): ✶ Fable Dinnerware (10% OFF code XOMACENNA): ✶ Our Place Cookware ✶ Mom’s Art Shop: ✶ Print art at The Stackhouse (20% OFF code XOMACENNA): Some links may be affiliate links! ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ Follow me on: ✶ Instagram @xomacenna ✶ Pinterest @xomacenna ✶ Blog // ✶ TikTok @xomacenna ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ ✶ BUSINESS INQUIRIES ONLY: xomacenna@select.co ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ Life behind the projects — that’s what you’ll find here on XO MaCenna Vlogs. I’m MaCenna Lee, creator of XO MaCenna and founder of the sustainable candle brand Auden Lueur. This channel is where I share the moments in between big DIY reveals: everyday adventures, travels, vintage treasure hunts, and the behind-the-scenes work of running a creative business.

xomacennavlogs

@xomacennavlogs

27 Mar, 26

140.6k

11.6k

Get 10 Free Meals and your first box ship free with code XOMACENNAFM at A huge transformation in today's vlog!! Such a long time coming and I can't wait to refresh our patio & front door for Spring! XO MaCenna Vlogs by MaCenna Lee Turn on your post notifications so you don't miss any uploads! Watch the last vlog // • planning home projects for Spring & gather... Click Here To SUBSCRIBE: Follow Me on INSTAGRAM: @xomacenna My DIY & HOME DECOR Channel: ‪@XOMaCenna‬ ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ SHOP ✶ Auden Lueur Candles: ✶ Amazon Store Front: ✶ TwoPages Curtains (20% OFF code XOMACENNA): ✶ Fable Dinnerware (10% OFF code XOMACENNA): ✶ Our Place Cookware ✶ Mom’s Art Shop: ✶ Print art at The Stackhouse (20% OFF code XOMACENNA): Some links may be affiliate links! ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ Follow me on: ✶ Instagram @xomacenna ✶ Pinterest @xomacenna ✶ Blog // ✶ TikTok @xomacenna ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ ✶ BUSINESS INQUIRIES ONLY: xomacenna@select.co ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ Life behind the projects — that’s what you’ll find here on XO MaCenna Vlogs. I’m MaCenna Lee, creator of XO MaCenna and founder of the sustainable candle brand Auden Lueur. This channel is where I share the moments in between big DIY reveals: everyday adventures, travels, vintage treasure hunts, and the behind-the-scenes work of running a creative business.

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United Kingdom (13%)
• Canada (5.6%)
• India (3.6%)

Here is another example of from Our Place collaborating with an influencer in United States.

mythicalkitchen x from Our Place

mythicalkitchen

@mythicalkitchen

20 Nov, 25

664.4k

19.9k

Josh competes against his best friend’s mom to see who can make her signature dish better. #sponsored #shopwithgoogle Thanks to Google for sponsoring a portion of the video and shout out to Our Place for being our grand prize in today’s challenge! Check out the Google Holiday 100 to start your holiday shopping: Want more Mythical Kitchen? Check out these playlists: Last Meals - • Last Meals Food Battles - • Food Battles | Mythical Kitchen Meals of History - • Meals of History | Mythical Kitchen Check out our podcast, A Hot Dog Is A Sandwich! Apple Podcasts: Spotify: Pick up official Mythical Kitchen merch at Check out Sporked, Mythical's new website dedicated to helping you find the best food on the shelves! - Submit your Dreams Become Food photos here: Join the Mythical Society: Follow Mythical Kitchen: Instagram: / mythicalkitchen Facebook: / mythicalkitchen Mythical Chef Josh's Instagram: / mythicalchefjosh Check Out Our Other Mythical Channels: Good Mythical Morning: / goodmythicalmorning Rhett & Link: / rhettandlink Sporked: / @sporked Ear Biscuits: Good Mythical MORE: / goodmythicalmore In the spirit of minimizing food waste associated with the filming of this series, Mythical is donating to the Hollywood Food Coalition who provide daily, nourishing meals to underserved communities in the Los Angeles area.

from Our Place's influencer activity vs. related brands

from Our Place competes with Ninja Kitchen and Ooni in the social-first home cooking space, where product performance is shown through recipe and hosting content. All three brands target modern home cooks who discover kitchen gear through creators.

Total influencer content

Ninja Kitchen leads with 35.3k sponsored posts, significantly outpacing from Our Place (2.5k posts) and Ooni (1.6k posts). Across all three brands, the average volume is 13.1k posts, indicating mature, scaled influencer programs. Ninja Kitchen has far more total posts than from Our Place and Ooni.

By social platform

from Our Place leads on YouTube, while Ninja Kitchen has the most activity on Instagram and TikTok. The gap is most notable on TikTok, with Ninja Kitchen at 30k, from Our Place at 706, Ooni at 276 posts. Ninja Kitchen's activity is particularly concentrated on TikTok. Ninja Kitchen has far more TikTok posts than from Our Place and Ooni, and it has no YouTube posts while from Our Place and Ooni do.

By geographical market

Ninja Kitchen has the highest estimated sponsored-post volume in United States (13k posts, 35.5%), United Kingdom (4k posts, 11.2%), France (3.9k posts, 11.1%), suggesting a Europe focus, while from Our Place leads in Canada with 141 posts (5.6%). Looking at United States specifically, the split is Ninja Kitchen at 13k posts (35.5%), from Our Place at 1.5k posts (60.3%), Ooni at 708 posts (44%).