Kulani Kinis Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.4k pieces of influencer content sponsored by Kulani Kinis over the last 12 months.

This report breaks down where & how Kulani Kinis invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Kulani Kinis, see here: Kulani Kinis influencers.

Influencer activity throughout the year

Kulani Kinis's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Kulani Kinis's influencer posting pattern appears irregular, with notable fluctuations month to month. March saw the highest output at 170 posts (48% above the 115 monthly average), while November was the quietest at 60 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Kulani Kinis's sponsored influencer collaborations break down by social platform:

• Instagram: 894 posts (64.5%)
• TikTok: 487 posts (35.2%)
• YouTube: 4 posts (0.3%)

Instagram influencer marketing is a clear focus for Kulani Kinis.

Here are 2 examples of Kulani Kinis's recent sponsored collaborations (one each for Instagram, TikTok).

iampresleefaith x Kulani Kinis

iampresleefaith

@iampresleefaith

19 Nov, 25

672.5k

33.1k

Cutest sets from @kulanikinis #fyp #foryou #matchingset [...]

Influencer bio

Hi, it’s PresLee Faith👋🏼 Business: preslee@tiddle.io Locket: @preslee.faith Jesus Loves You! 🤍

Collaboration metrics

Post views672.5k

Post EMV $23.5k

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ashleyyjordann08 x Kulani Kinis

ashleyyjordann08

@ashleyyjordann08

28 Jul, 25

213.4k

7.8k

[...] you use the code SUN10 for 10% off @Kulani Kinis 🌺 thank you. You won’t regret it

Influencer bio

Old account got banned 24 Aries Insta: ashleyjordann__

Collaboration metrics

Post views213.4k

Post EMV $4.7k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

Kulani Kinis's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (143.3k avg views/post):

sarahmagusara x Kulani Kinis

sarahmagusara

@sarahmagusara

29 Oct, 25

6.4k

[...] poolside cocktails and wearing @kulanikinis new Sunlit Mischief Collection [...]

Influencer bio

TIKTOK: Sarah Magusara 📧: mgmt@sarahmagusara.com @glowwithsarahapp @salastud.io

Collaboration metrics

Post likes6.4k

Post EMV $637

More influencer data

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And here is another example with a smaller creator on Instagram (7.0k avg views/post):

pipercrawford6 x Kulani Kinis

pipercrawford6

@pipercrawford6

29 May, 25

275

[...] Barbie 🩷😙 outfit details: top: @kulanikinis skirt: @shein_us use code SUN20 for [...]

Influencer bio

📍Washington, DC & Maryland 💐 beauty, fashion & lifestyle creator 💌: pipercrawfordbusiness@gmail.com

Collaboration metrics

Post likes275

Post EMV $28

More influencer data

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Kulani Kinis's repeat partnerships

allisonvallerand x Kulani Kinis

allisonvallerand

@allisonvallerand

24 Jan, 26

14.4k

45

[...] hawaii inspired 🌴🍍🌈 @Kulani Kinis 🌺 #kulanikinis [...]

allisonvallerand

@allisonvallerand

17 Apr, 26

2.2k

20

[...] for festival season ☕️🏝️@Kulani Kinis 🌺 #kulanikinis [...]

allisonvallerand

@allisonvallerand

26 Jun, 25

558

17

[...] #mensclothing #mensfashion @Kulani Kinis 🌺 @Gillette @Fabletics [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Australia (11.6%)
• United Kingdom (11.5%)
• Canada (2.8%)

Here is another example of Kulani Kinis collaborating with an influencer in United States.

kamryn_skaggs x Kulani Kinis

kamryn_skaggs

@kamryn_skaggs

18 May, 25

213.8k

842

[...] full beach day with our matching @Kulani Kinis 🌺 !!! ☀️🍹🌊🏝️ @Ethan Myers #beach [...]

Kulani Kinis's influencer activity vs. related brands

Kulani Kinis competes with Cupshe and Monday Swimwear for swim customers shopping online and influenced by fit reviews and vacation content. These brands rely heavily on influencer try-ons, sizing guidance, and beach-travel lifestyle creatives.

Total influencer content

Cupshe leads with 12.2k sponsored posts, significantly outpacing Monday Swimwear (2.5k posts) and Kulani Kinis (1.4k posts). Across all three brands, the average volume is 5.3k posts, indicating mature, scaled influencer programs. Cupshe has several times more total posts than Kulani Kinis and Monday Swimwear.

By social platform

Among these brands, Cupshe leads on Instagram, TikTok, and YouTube. The gap is most notable on TikTok, with Cupshe at 8k, Monday Swimwear at 573, Kulani Kinis at 487 posts. Monday Swimwear's activity is particularly concentrated on Instagram. On TikTok, Cupshe has many more posts than Kulani Kinis and Monday Swimwear.

By geographical market

Cupshe has the highest estimated sponsored-post volume in United States (7k posts, 57.2%), United Kingdom (903 posts, 7.4%), France (757 posts, 6.2%), suggesting a Europe focus, while Kulani Kinis leads in Australia with 161 posts (11.6%). Looking at United States specifically, the split is Cupshe at 7k posts (57.2%), Monday Swimwear at 1.3k posts (51.2%), Kulani Kinis at 789 posts (57%).