We analyzed 3.3k pieces of influencer content sponsored by Levoit over the last 12 months.
This report breaks down where & how Levoit invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Levoit, see here: Levoit influencers.
Levoit's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
Levoit's sponsored post volume peaks in June with 684 posts, 150% higher than the monthly average of 274. February recorded the lowest activity at 118 posts, 57% below average. This may indicate a spring and summer campaign focus.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Levoit's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Levoit.
Here are 3 examples of Levoit's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
🐢9 pets 1 slightly unhinged human 🪴Pets are the new kids, plants are the new pets 📩dearfig@neonroseagency.com ⬇️Join my Petfluencer Challenge:June 1st
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Influencer bio
Mom of 2 sets of twins + pregnant 🤰 📧 annatwinsies.collabs@gmail.com ☀️ California
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Influencer bio
Grias enk! Bei mir dreht sich alles um Beauty, Familie & Lifestyle 💗 Klick auf den Link, um zu meinen Haarpflege-Favoriten zu kommen ⬇️
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on TikTok, this is what it looks like:
💡 Related resource: How To Find TikTok Influencers.
For their top social platform (TikTok), here is a breakdown of the type of influencers Levoit are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 39.6% of partnerships featuring creators averaging <1K views, Levoit's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 1K-5K views segment is also prominent at 30.5%, indicating investment across adjacent tiers.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (1.1M avg views/post):
Influencer bio
✨Parenting as a dad✨ ✉️ sergeybebe@yahoo.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.8k avg views/post):
Influencer bio
✉️: sadieandurkel@gmail.com 🐕🦺🐈
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Out of 2.1k unique influencers in our dataset, 83 of them (4%) posted content for Levoit in 3 or more separate calendar months. The most consistent partner is @kn.andrus, who has collaborated across 12 months with 35 total posts.
Here are 3 examples of Levoit's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where Levoit had the most influencer activity. 27.4% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Levoit collaborating with an influencer in United States.
Levoit competes with COSORI and RENPHO in everyday home wellness and appliance-adjacent products that sell through practical demonstrations. These brands target similar shoppers interested in improving home routines with measurable, lifestyle-friendly gadgets.
Total sponsored posts tracked (last 12 months)
COSORI leads with 4.6k sponsored posts, significantly outpacing Levoit (3.3k posts) and RENPHO (3.1k posts). Across all three brands, the average volume is 3.7k posts, indicating mature, scaled influencer programs.
Sponsored posts by platform
Among these brands, COSORI leads on Instagram and TikTok and RENPHO leads on YouTube. The gap is most notable on Instagram, with COSORI at 1.8k, Levoit at 718, RENPHO at 323 posts. Levoit's activity is particularly concentrated on TikTok. On Instagram, COSORI has several times more posts than Levoit or RENPHO.
Estimated sponsored posts in Levoit's top markets
RENPHO has the highest estimated sponsored-post volume in United States (1.6k posts, 53.2%), United Kingdom (303 posts, 9.8%), Japan (139 posts, 4.5%), while COSORI has the highest estimated sponsored-post volume in Germany (716 posts, 15.7%), Italy (716 posts, 15.7%), Spain (584 posts, 12.8%), suggesting a Europe focus, while Levoit leads in Poland with 555 posts (16.8%). Looking at United States specifically, the split is RENPHO at 1.6k posts (53.2%), Levoit at 905 posts (27.4%).
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.