We analyzed 3.2k pieces of influencer content sponsored by Retro Stage over the last 12 months.
This report breaks down where & how Retro Stage invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Retro Stage, see here: Retro Stage influencers.
Retro Stage's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
Retro Stage's influencer output appears relatively consistent throughout the year, averaging about 266 sponsored posts per month. November recorded the highest volume at 362 posts (36% above average), while April was the quietest at 55 posts.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Retro Stage's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Retro Stage.
Here are 3 examples of Retro Stage's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
Nursing Student 👩⚕️ Lifestyle•Fashion.Travel•Fun Be happy💙🌊🌴 📍California LA🇺🇸 جهت همکاری و تبلیغات دایرکت🙏🏻 Email: princesss.naz.25@gmail.com
Collaboration metrics
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Influencer bio
Dancer • Actor • Singer • Artist noelleroth@grail-talent.com
Collaboration metrics
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Influencer bio
Hello everyone and welcome to my channel! 🌴💕 Some of the content I will be uploading on my channel are: vlogs, hauls, tours, and more! Please subscribe because I absolutely love making videos for you all 💕 🌺 Tiktok: @alissascameraroll 🌺 Instagram: @alissas.cameraroll 🌺 (For business enquires only) Email: xAlisPalmer@gmail.com 🛍️Vinted: alxisa 🛍️Depop: alissapalmer04 💸 Paypal: xAlisPalmer@gmail.com (Donations towards the channel) 💌 PO Box: Alissa's Camera Roll 3C Hopewell House Whitehill Ind. Park Whitehill Lane Royal Wootton Bassett SN4 7DB
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
💡 Related resource: How To Find Instagram Influencers.
For their top social platform (Instagram), here is a breakdown of the type of influencers Retro Stage are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 34.1% of partnerships featuring creators averaging 1K-5K views, Retro Stage's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (256.5k avg views/post):
Influencer bio
Paris|Deep soul|Big hair| 🪬 Maryasecretspro@gmail.com #fashion #lifestyle #cooking #vintage
Collaboration metrics
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And here is another example with a smaller creator on Instagram (9.9k avg views/post):
Influencer bio
CA|24|🇯🇵 💌 Ghibligainss@gmail.com
Collaboration metrics
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Out of 1.2k unique influencers in our dataset, 122 of them (10%) posted content for Retro Stage in 3 or more separate calendar months. The most consistent partner is @retrostagede, who has collaborated across 10 months with 49 total posts.
Here are 3 examples of Retro Stage's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where Retro Stage had the most influencer activity. 28.7% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Retro Stage collaborating with an influencer in United States.
Retro Stage, Selkie, and LaceMade all target romantic/statement dressing aesthetics that perform well on visual platforms, with creators driving demand through outfit inspiration and themed shoots.
Total sponsored posts tracked (last 12 months)
LaceMade leads with 6k sponsored posts, significantly outpacing Selkie (3.4k posts) and Retro Stage (3.2k posts). Across all three brands, the average volume is 4.2k posts, indicating mature, scaled influencer programs. LaceMade has nearly twice as many total posts as Retro Stage and Selkie.
Sponsored posts by platform
Retro Stage leads on YouTube, while LaceMade has the most activity on Instagram and TikTok. The gap is most notable on Instagram, with LaceMade at 4.8k, Retro Stage at 2.7k, Selkie at 2.6k posts. Retro Stage's activity is particularly concentrated on Instagram. On YouTube, Retro Stage has more than three times as many posts as Selkie and LaceMade.
Estimated sponsored posts in Retro Stage's top markets
Selkie has the highest estimated sponsored-post volume in United States (2.3k posts, 67.1%), United Kingdom (254 posts, 7.4%), Brazil (130 posts, 3.8%), while LaceMade has the highest estimated sponsored-post volume in India (684 posts, 11.5%), Japan (345 posts, 5.8%), suggesting a Asia focus, while Retro Stage leads in Italy with 370 posts (11.6%). Looking at United States specifically, the split is Selkie at 2.3k posts (67.1%), LaceMade at 2k posts (34.4%), Retro Stage at 915 posts (28.7%).
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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