Yomoment Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.6k pieces of influencer content sponsored by Yomoment over the last 12 months.

This report breaks down where & how Yomoment invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Yomoment, see here: Yomoment influencers.

Influencer activity throughout the year

Yomoment's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Yomoment's influencer output appears relatively consistent throughout the year, averaging about 136 sponsored posts per month. November recorded the highest volume at 189 posts (39% above average), while March was the quietest at 104 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Yomoment's sponsored influencer collaborations break down by social platform:

• Instagram: 1.6k posts (98.4%)
• YouTube: 27 posts (1.6%)

Instagram influencer marketing is a clear focus for Yomoment.

Here are 2 examples of Yomoment's recent sponsored collaborations (one each for Instagram, YouTube).

nachi_365diary x Yomoment

nachi_365diary

@nachi_365diary

28 Dec, 25

5M

[...] テンションの上がる可愛いウェアが必要不可欠。👆 ⁡ この日のウェアは @yomoment_official クーポン良かったら使ってね⸜( ◜࿁◝)⸝︎︎🩶🖤 [...]

Influencer bio

𝗧𝗼𝗸𝘆𝗼｜パーソナルトレーナー🏋️ たま〜に撮影モデル📷 パーソナル予約→𝗗𝗠下さい💌 ⁡ さぶ🦥 @nachidayooo ￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣ 好きな食べ物はソースカツ丼❗️福井出身🦖💨 ⬇️YouTubeはじめました💡

Collaboration metrics

Post views5.0M

Post EMV $150.0k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

wanko_bodymake x Yomoment

wanko_bodymake

@wanko_bodymake

11 Aug, 25

19.4k

235

[...] 気持ちのいい範囲でやってみて🙌 【yomomentのアンバサダーになりました🐶】 身長：160cm、体重：57kgの私は [...]

Influencer bio

＼ワーママの脂肪を希望に変える／ ♥100人以上ダイエットサポートしてきた元インストラクター ♥転職のストレス→暴飲暴食で＋17kg🍖 ♥着たい服が似合うカラダに👗 MAX69kg ☞ 現在－6.9kg 41歳｜160cm｜1児の母

Collaboration metrics

Post views19.4k

Post EMV $606

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

Yomoment's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (247.9k avg views/post, 17.7k followers):

baba_kirei_ x Yomoment

baba_kirei_

@baba_kirei_

21 Aug, 25

482.8k

[...] \20~70%offのサマーセール中/ 私が愛用してる @yomoment_official のウェア ◆汗かいてもサラサラ ◆軽くて動きやすい! [...]

Influencer bio

⋱「隠す服」から「着たい服」を着こなす自分に👗✨⋰ ⌇産後太りで自信も着れる服も失ったｱﾗﾌｫｰ ⌇ 164cm┆80kg ⇢ 65kg ⇢目標52kg ⌇ バストそげそげ下半身はどっしり🍑 . 鏡の自分に「イケてるじゃん！」って言える自分になる🪞✨

Collaboration metrics

Post views482.8k

Post EMV $14.5k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.8k avg views/post, 13.9k followers):

kurumi_0628 x Yomoment

kurumi_0628

@kurumi_0628

27 Nov, 25

19.5k

@yomoment_official でめちゃくちゃ盛れるレギンスをゲットしたよ🏃‍♀️✨ [...]

Influencer bio

Tokyo⇔Fukuoka 153cm pilates instructor 撮影やお仕事のご依頼はdmまでお願いします💌

Collaboration metrics

Post views19.5k

Post EMV $586

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Yomoment's repeat partnerships

shiroancoco x Yomoment

shiroancoco

@shiroancoco

26 Aug, 25

63.9k

・ @yomoment_official の新作ウェア🤎 [...]

shiroancoco

@shiroancoco

22 Nov, 25

37.8k

[...] to become 🏋🏻‍♂️❤️‍🔥 tops @yomoment_official 10%off➡️shoroancoco [...]

shiroancoco

@shiroancoco

17 Dec, 25

36.6k

[...] @derossi_interior leggings @yomoment_official 10%off➡️shiroancoco [...]

si.1020_fit x Yomoment

si.1020_fit

@si.1020_fit

02 Nov, 25

37.2k

1.4k

[...] あっという間に 秋 終わりそう〜😭 . Wear @yomoment_official 10%OFFコード 👉🏻 [...]

si.1020_fit

@si.1020_fit

23 Oct, 25

17.2k

1.4k

[...] お尻 目指して頑張り中😇🔥 . 🤍Wear🤎 @yomoment_official 10%OFFコード 👉🏻 [...]

si.1020_fit

@si.1020_fit

13 Oct, 25

9.4k

597

[...] . お尻がいい感じに筋肉痛で嬉しい🤤 . 🤎wear @yomoment_official 10%OFFコード 👉🏻 [...]

y.m.on x Yomoment

y.m.on

@y.m.on

02 Feb, 26

15.5k

71

. ◆YOMOMENT GIRLS◆ 最近あまり自由な時間が作れていなかったから、 [...]

y.m.on

@y.m.on

23 Jun, 26

8.1k

46

[...] そんなウェアは今日も @yomoment_official です🤍 [...]

y.m.on

@y.m.on

10 Apr, 26

6.4k

48

. 起きて、お出かけ前の少しの時間にhoopやるのも @yomoment_official のウェアに着替える🌸 #モチベーション [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United States (4.2%)
• Taiwan (2.6%)
• Indonesia (2.5%)

Here is another example of Yomoment collaborating with an influencer in Japan.

naaaagi_2929 x Yomoment

naaaagi_2929

@naaaagi_2929

26 Nov, 25

1.2M

2.3k

寒くなってきてこの組み合わせばっかり着てトレーニングしてます🩶 . 【NAGISA777】 : 10%off . #yomoent#ヨモ

Yomoment's influencer activity vs. related brands

Yomoment is best benchmarked against other comfort/lifestyle DTC brands like The Oodie that win through cozy, shareable creator content. Huel is a broader lifestyle DTC comparator with similarly performance-oriented influencer funnels and subscription-style retention tactics.

Total influencer content

Huel leads with 4.7k sponsored posts, significantly outpacing Yomoment (1.6k posts) and The Oodie (934 posts). Across all three brands, the average volume is 2.4k posts, indicating mature, scaled influencer programs. Huel has far more total posts than Yomoment and The Oodie.

By social platform

Among these brands, Huel leads on Instagram, TikTok, and YouTube. The gap is most notable on TikTok, with Huel at 1.7k, The Oodie at 244, Yomoment at 0 posts. Yomoment's activity is particularly concentrated on Instagram. On TikTok and YouTube, Huel posts far more than Yomoment and The Oodie.

By geographical market

Huel has the highest estimated sponsored-post volume in United States (2.2k posts, 48.2%), United Kingdom (1.3k posts, 27.1%), Canada (149 posts, 3.2%), suggesting a North America focus, while Yomoment has the highest estimated sponsored-post volume in Japan (1.4k posts, 84.6%), Taiwan (43 posts, 2.6%), suggesting a Asia focus, while The Oodie leads in Australia with 188 posts (20.1%). Looking at United States specifically, the split is Huel at 2.2k posts (48.2%), The Oodie at 299 posts (32%), Yomoment at 69 posts (4.2%). Yomoment's strength in Japan may indicate a home-market focus, while The Oodie shows broader regional investment.