Yomoment Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.6k pieces of influencer content sponsored by Yomoment over the last 12 months.

This report breaks down where & how Yomoment invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Yomoment, see here: Yomoment influencers.

Influencer activity throughout the year

Yomoment's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Yomoment's influencer output appears relatively consistent throughout the year, averaging about 133 sponsored posts per month. November recorded the highest volume at 190 posts (43% above average), while July was the quietest at 81 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Yomoment's sponsored influencer collaborations break down by social platform:

• Instagram: 1.6k posts (98.4%)
• YouTube: 26 posts (1.6%)

Instagram influencer marketing is a clear focus for Yomoment.

Here are 2 examples of Yomoment's recent sponsored collaborations (one each for Instagram, YouTube).

nachi_365diary x Yomoment

nachi_365diary

@nachi_365diary

28 Dec, 25

5.1M

[...] テンションの上がる可愛いウェアが必要不可欠。👆 ⁡ この日のウェアは @yomoment_official クーポン良かったら使ってね⸜( ◜࿁◝)⸝︎︎🩶🖤 [...]

Influencer bio

𝗧𝗼𝗸𝘆𝗼｜パーソナルトレーナー🏋️ たま〜に撮影モデル📷 パーソナル予約→𝗗𝗠下さい💌 ⁡ さぶ🦥 @nachidayooo ￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣ 好きな食べ物はソースカツ丼❗️福井出身🦖💨 ⬇️YouTubeはじめました💡

Collaboration metrics

Post views5.1M

Post EMV $154.5k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

wanko_bodymake x Yomoment

wanko_bodymake

@wanko_bodymake

11 Aug, 25

19.4k

235

[...] 気持ちのいい範囲でやってみて🙌 【yomomentのアンバサダーになりました🐶】 身長：160cm、体重：57kgの私は [...]

Influencer bio

＼ワーママの脂肪を希望に変える／ ♥100人以上ダイエットサポートしてきた元インストラクター ♥転職のストレス→暴飲暴食で＋17kg🍖 ♥着たい服が似合うカラダに👗 MAX69kg ☞ 現在－6.9kg 41歳｜160cm｜1児の母

Collaboration metrics

Post views19.4k

Post EMV $606

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

Yomoment's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (248.0k avg views/post, 2.5k followers):

baba_kirei_ x Yomoment

baba_kirei_

@baba_kirei_

21 Aug, 25

482.8k

[...] \20~70%offのサマーセール中/ 私が愛用してる @yomoment_official のウェア ◆汗かいてもサラサラ ◆軽くて動きやすい! [...]

Influencer bio

⋱「隠す服」から「着たい服」を着こなす自分に👗✨⋰ ⌇産後太りで自信も着れる服も失ったｱﾗﾌｫｰ ⌇ 164cm┆80kg ⇢ 65kg ⇢目標52kg ⌇ バストそげそげ下半身はどっしり🍑 . 鏡の自分に「イケてるじゃん！」って言える自分になる🪞✨

Collaboration metrics

Post views482.8k

Post EMV $14.5k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.8k avg views/post, 7.6k followers):

rihi_diet_dance x Yomoment

rihi_diet_dance

@rihi_diet_dance

26 Nov, 25

11.3k

66

＼ yomoment ブラックフライデー🔥 ／ ✨ 11/27(木) [...]

Influencer bio

＼1日30秒で脚痩せ＆カロリー燃焼🔥／ 🌟167cm 半年で61kg→49kg Iダンス歴10年 👗韓ドル級のほっそり美脚に 🪽楽しく踊ってストレス発散 🤸‍♀️ダンス初心者でも痩せる 👱‍♀️30 ENFP 2児の母 Amazonｱｿｼｴｲﾄ参加中 お仕事のご依頼はDM又はメールにて

Collaboration metrics

Post views11.3k

Post EMV $346

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Yomoment's repeat partnerships

shiroancoco x Yomoment

shiroancoco

@shiroancoco

26 Aug, 25

63.9k

・ @yomoment_official の新作ウェア🤎 [...]

shiroancoco

@shiroancoco

22 Nov, 25

37.8k

[...] to become 🏋🏻‍♂️❤️‍🔥 tops @yomoment_official 10%off➡️shoroancoco [...]

shiroancoco

@shiroancoco

29 Jan, 26

33k

[...] @derossi_interior leggings @yomoment_official 10%off➡️shiroancoco [...]

si.1020_fit x Yomoment

si.1020_fit

@si.1020_fit

02 Nov, 25

37.2k

1.4k

[...] あっという間に 秋 終わりそう〜😭 . Wear @yomoment_official 10%OFFコード 👉🏻 [...]

si.1020_fit

@si.1020_fit

23 Oct, 25

17.2k

1.4k

[...] お尻 目指して頑張り中😇🔥 . 🤍Wear🤎 @yomoment_official 10%OFFコード 👉🏻 [...]

si.1020_fit

@si.1020_fit

13 Oct, 25

9.4k

597

[...] . お尻がいい感じに筋肉痛で嬉しい🤤 . 🤎wear @yomoment_official 10%OFFコード 👉🏻 [...]

y.m.on x Yomoment

y.m.on

@y.m.on

02 Feb, 26

15.6k

71

. ◆YOMOMENT GIRLS◆ 最近あまり自由な時間が作れていなかったから、 [...]

y.m.on

@y.m.on

23 Jun, 26

8.2k

48

[...] そんなウェアは今日も @yomoment_official です🤍 [...]

y.m.on

@y.m.on

10 Apr, 26

6.4k

48

. 起きて、お出かけ前の少しの時間にhoopやるのも @yomoment_official のウェアに着替える🌸 #モチベーション [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United States (4.2%)
• Taiwan (2.6%)
• Indonesia (2.5%)

Here is another example of Yomoment collaborating with an influencer in Japan.

naaaagi_2929 x Yomoment

naaaagi_2929

@naaaagi_2929

26 Nov, 25

1.2M

2.3k

寒くなってきてこの組み合わせばっかり着てトレーニングしてます🩶 . 【NAGISA777】 : 10%off . #yomoent#ヨモ

Yomoment's influencer activity vs. related brands

Yomoment’s comfort-led apparel positioning aligns with The Oodie and Comfrt, which compete for the same cozy loungewear audience. Their influencer strategies typically feature lifestyle routines, “day in the life,” and comfort-first product demos.

Total influencer content

Comfrt leads with 62.1k sponsored posts, significantly outpacing Yomoment (1.6k posts) and The Oodie (853 posts). Across all three brands, the average volume is 21.5k posts, indicating mature, scaled influencer programs. Comfrt has far more total posts than both Yomoment and The Oodie.

By social platform

Yomoment leads on Instagram, while Comfrt has the most activity on TikTok and The Oodie has the most activity on YouTube. The gap is most notable on TikTok, with Comfrt at 60.8k, The Oodie at 209, Yomoment at 0 posts. Yomoment's activity is particularly concentrated on Instagram. On TikTok, Comfrt has far more posts than Yomoment and The Oodie.

By geographical market

Comfrt has the highest estimated sponsored-post volume in United States (50k posts, 80.7%), Canada (2.4k posts, 3.8%), Brazil (2.3k posts, 3.7%), suggesting a North America focus, while Yomoment has the highest estimated sponsored-post volume in Japan (1.4k posts, 84.5%), Taiwan (42 posts, 2.6%), suggesting a Asia focus, while The Oodie has the highest estimated sponsored-post volume in United Kingdom (252 posts, 29.5%), Australia (152 posts, 17.8%). Looking at United States specifically, the split is Comfrt at 50k posts (80.7%), The Oodie at 294 posts (34.5%), Yomoment at 67 posts (4.2%). Yomoment's strength in Japan may indicate a home-market focus, while Comfrt shows broader regional investment.