Vince Camuto Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 945 pieces of influencer content sponsored by Vince Camuto over the last 12 months.
This report breaks down where & how Vince Camuto invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Vince Camuto, see here: Vince Camuto influencers.
Influencer activity throughout the year
Vince Camuto's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Vince Camuto's influencer activity by month
Number of sponsored posts
Vince Camuto's sponsored post volume appears to trend upward over the 12-month period, rising from 70 posts in January to 112 in December. The peak month, November, reached 149 posts, 89% higher than the monthly average of 79.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Vince Camuto's sponsored influencer collaborations break down by social platform:
- Instagram: 541 posts (57.2%)
- TikTok: 393 posts (41.6%)
- YouTube: 11 posts (1.2%)
Vince Camuto's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Vince Camuto.
Here are 3 examples of Vince Camuto's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
krismarieerrington x Vince Camuto
![Instagram post by @krismarieerrington for Vince Camuto. Caption reads: [...] pairs are on sale under $200 for....](https://images.od.modash.io/d88f33ae5ed6990e3e116ec5a9c8be864dd8297e)
Influencer bio
easy elevated outfits & beauty tips here to help upgrade your millenial style 💁🏻♀️ kmestylist@gmail.com 💌 shop what I love 💕⬇️
Collaboration metrics
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thenashvilleblonde2 x Vince Camuto
![TikTok post by @thenashvilleblonde2 for Vince Camuto. Caption reads: [...] #purse @QVC, Inc @Dooney and Bourke @Vince....](https://images.od.modash.io/96dba01357006aacfdd7732e010990952ab9692f)
Influencer bio
Creator & Livestream Host
Collaboration metrics
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DionneDean x Vince Camuto
![YouTube post by @DionneDean for Vince Camuto. Caption reads: [...] loving: Wide calf thigh high boots: Vince....](https://images.od.modash.io/5536e77135ee5b4cebdd93bfa8290526b16663fc)
Influencer bio
Frugal, not cheap…there is a difference💋
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 67.7%
- Posts: 32.3%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers Vince Camuto are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Vince Camuto's influencers average views (Instagram)
Based on each influencer's average views per post
Vince Camuto's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (126.9k avg views/post):
simplicatedsteph x Vince Camuto
![Instagram post by @simplicatedsteph for Vince Camuto. Caption reads: [...] Plus they’re currently part of the....](https://images.od.modash.io/df6c7a17feacb60c1870e0755e5aca508d5ed37b)
Influencer bio
a glimpse into my life & shopping addiction 🗽New York 💌 talent@pontefirm.com shop my looks & more :
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (6.1k avg views/post):
musingsofacurvylady x Vince Camuto
Influencer bio
The Curvy Darling Creative Directress of #MusingsofaCurvyLady Fashion • Fragrance • Fitness • Beauty thamarrguerrier@thesociablesociety.com 📍MIA | NY
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Vince Camuto's repeat partnerships
Out of 696 unique influencers in our dataset, 13 of them (2%) posted content for Vince Camuto in 3 or more separate calendar months. The most consistent partner is @brittbratstyles, who has collaborated across 9 months with 30 total posts.
Here are 3 examples of Vince Camuto's repeat influencer partnerships, with links to the sponsored content.
brittbratstyles x Vince Camuto
everyday_abby x Vince Camuto
![Instagram post by @everyday_abby for Vince Camuto. Caption reads: @vincecamuto is having a Friends & Family [...].](https://images.od.modash.io/917d661ec83d75d1781ad824cdbe6d2eb71a1d90)
![Instagram post by @everyday_abby for Vince Camuto. Caption reads: [...] again like this one from @vincecamuto!....](https://images.od.modash.io/1dedd4e6153d0b3f2781fcece3f79dd352c1d7b7)
krismarieerrington x Vince Camuto
![Instagram post by @krismarieerrington for Vince Camuto. Caption reads: [...] are on sale under $200 for @vincecamuto....](https://images.od.modash.io/b8f024211092440401581d6e773cc1fc86858b3c)
![Instagram post by @krismarieerrington for Vince Camuto. Caption reads: [...] are on sale under $200 for @vincecamuto....](https://images.od.modash.io/17bf59175ef3a5d140193e9f1033f759a1ea0634)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Vince Camuto had the most influencer activity. 75% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Canada (3.9%)
- Brazil (3.7%)
- United Kingdom (3.7%)
Vince Camuto's influencer activity by market
Here is another example of Vince Camuto collaborating with an influencer in United States.
nanphanitajacob x Vince Camuto
Vince Camuto's influencer activity vs. related brands
Vince Camuto plays in accessible fashion footwear and accessories, appealing to shoppers looking for style-led staples. Nine West and ALDO Shoes compete for the same occasion and everyday shoe buyer and frequently use similar retail and influencer channels.
Total influencer content
Vince Camuto vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
ALDO Shoes leads with 3.9k sponsored posts, significantly outpacing Nine West (1k posts) and Vince Camuto (945 posts). Across all three brands, the average volume is 2k posts, suggesting established influencer marketing investments. ALDO Shoes has multiple times more total posts than Vince Camuto and Nine West.
By social platform
Vince Camuto vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Vince Camuto leads on YouTube, while ALDO Shoes has the most activity on Instagram and TikTok. The gap is most notable on Instagram, with ALDO Shoes at 3.1k, Nine West at 752, Vince Camuto at 541 posts. Nine West's activity is particularly concentrated on Instagram. On Instagram and TikTok, ALDO Shoes has multiple times more posts than Vince Camuto and Nine West.
By geographical market
Vince Camuto vs. related brands influencer activity (by country)
Estimated sponsored posts in Vince Camuto's top markets
ALDO Shoes has the highest estimated sponsored-post volume in United States (1.3k posts, 32.4%), India (807 posts, 20.7%), Indonesia (269 posts, 6.9%), suggesting a Asia focus, while Nine West leads in Australia with 51 posts (4.9%), while Vince Camuto has the highest estimated sponsored-post volume in Canada (37 posts, 3.9%), Brazil (35 posts, 3.7%). Looking at United States specifically, the split is ALDO Shoes at 1.3k posts (32.4%), Vince Camuto at 709 posts (75%), Nine West at 525 posts (50.8%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Nine West's Influencer Marketing Strategy
- ALDO Shoes's Influencer Marketing Strategy
- Based BodyWorks's Influencer Marketing Strategy
- Adanola's Influencer Marketing Strategy
- Zeagoo's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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