Wiskii Active Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 3.7k pieces of influencer content sponsored by Wiskii Active over the last 12 months.
This report breaks down where & how Wiskii Active invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Wiskii Active, see here: Wiskii Active influencers.
Influencer activity throughout the year
Wiskii Active's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Wiskii Active's influencer activity by month
Number of sponsored posts
Wiskii Active's influencer output appears relatively consistent throughout the year, averaging about 310 sponsored posts per month. July recorded the highest volume at 429 posts (38% above average), while April was the quietest at 91 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Wiskii Active's sponsored influencer collaborations break down by social platform:
- Instagram: 3.6k posts (95.6%)
- TikTok: 157 posts (4.2%)
- YouTube: 7 posts (0.2%)
Wiskii Active's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Wiskii Active.
Here are 3 examples of Wiskii Active's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
abigailspenserhu x Wiskii Active
![Instagram post by @abigailspenserhu for Wiskii Active. Caption reads: @wiskiiactive Looks the best, Feel the best. [...].](https://images.od.modash.io/8503045450b79a10216927d2f7ce2be97d23f45e)
Influencer bio
胡馨婉 Founder @lumefranceofficial Empower Wellness 🍃 “Inward”🎵 YouTube 730M 👁️ NYC/London Max@newworldinvestsgroup.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
lexibarringtonx x Wiskii Active
Influencer bio
pr/collabs 💌 lexibarringtontk@gmail.com 📸 ig - lexibarringtonx @Fashion Nova snap 👻 - lexibarrxx
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
mariamsaad x Wiskii Active
![YouTube post by @mariamsaad for Wiskii Active. Caption reads: [...] 🤍 Use code for 15% off: MRM #wiskiiactive....](https://images.od.modash.io/f105ceb1267e58d6149743c712006296bdcc98e6)
Influencer bio
مرحبًا، اني مريم من العراق مقيما في كندا. انزل فيديوهات مختلفة كل اسبوع مثل التحديات و يوميات. ان شالله تحبون قناتي و تشتركون فيها. احبكم 💕🙏🏼
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Posts: 53.3%
- Reels: 46.7%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers Wiskii Active are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Wiskii Active's influencers average views (Instagram)
Based on each influencer's average views per post
Wiskii Active's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (142.4k avg views/post):
lovely_amusan x Wiskii Active
Influencer bio
Fashion, beauty, travel Model: Represented by @e1universe 🇩🇪 Collab: lovely@mynameislovely.com Currently London🇬🇧 Dubai🇦🇪 Shop my looks ⬇️
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (9.9k avg views/post):
paveekwun x Wiskii Active
![Instagram post by @paveekwun for Wiskii Active. Caption reads: [...] privates & collabs in NYC. wearing....](https://images.od.modash.io/81ea5dcdbeb5663532ec59d04daadf4cc8a4d5ca)
Influencer bio
@equinox @reformingpilates @mouv.us ❤️🔥full time barre pilates instructor nyc ✨youtube pilates•grwm•vlogs 🦋@437 partner 💌paveekwun18@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Wiskii Active's repeat partnerships
Out of 2.1k unique influencers in our dataset, 34 of them (2%) posted content for Wiskii Active in 3 or more separate calendar months. The most consistent partner is @matchaalina, who has collaborated across 11 months with 128 total posts.
Here are 3 examples of Wiskii Active's repeat influencer partnerships, with links to the sponsored content.
matchaalina x Wiskii Active
yujin_choi_pilates x Wiskii Active
![Instagram post by @yujin_choi_pilates for Wiskii Active. Caption reads: [...] for the beautiful pink set @wiskiiactive....](https://images.od.modash.io/bf26acf1a26e12a479a382b7d4ce2eade5c6deb1)
![Instagram post by @yujin_choi_pilates for Wiskii Active. Caption reads: [...] really helped! Wearing @wiskiiactive....](https://images.od.modash.io/4834cdd64b90a245dca238dbdb57015547e8e4cc)
![Instagram post by @yujin_choi_pilates for Wiskii Active. Caption reads: [...] anywhere. Wearing @wiskiiactive Always use....](https://images.od.modash.io/f3e59638aaf0dc404216186883c7068745546015)
nicolesimeonex x Wiskii Active
![Instagram post by @nicolesimeonex for Wiskii Active. Caption reads: [...] snow edition 🤍🥶 wearing @wiskiiactive &....](https://images.od.modash.io/8dcadb8af739e5fa323d7843368d5ed6c0e801bd)
![Instagram post by @nicolesimeonex for Wiskii Active. Caption reads: [...] new favorite gym set from @wiskiiactive -....](https://images.od.modash.io/4e12a06eb7a8ff299b918d5bbdc00bd697c51f8d)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Wiskii Active had the most influencer activity. 29.7% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (5.8%)
- Russia (5.1%)
- Brazil (4.5%)
Wiskii Active's influencer activity by market
Here is another example of Wiskii Active collaborating with an influencer in United States.
charming_memoirs x Wiskii Active
![Instagram post by @charming_memoirs for Wiskii Active. Caption reads: [...] and productive week ahead. My set is....](https://images.od.modash.io/78903a996468519daae4a77992103b344d8f0c23)
Wiskii Active's influencer activity vs. related brands
Wiskii Active competes with Beyond Yoga and Adanola in women’s activewear that blends studio performance with everyday athleisure styling. These brands target similar Pilates/yoga and lifestyle audiences via outfit and fit-focused influencer content.
Total influencer content
Wiskii Active vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Wiskii Active leads with 3.7k sponsored posts, significantly outpacing Adanola (2.4k posts) and Beyond Yoga (1.4k posts). Across all three brands, the average volume is 2.5k posts, indicating mature, scaled influencer programs. Wiskii Active has more than 1,000 more total posts than Adanola and more than double Beyond Yoga.
By social platform
Wiskii Active vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Wiskii Active leads on Instagram, while Adanola has the most activity on TikTok and YouTube. The gap is most notable on Instagram, with Wiskii Active at 3.6k, Adanola at 1.5k, Beyond Yoga at 968 posts. Wiskii Active's activity is particularly concentrated on Instagram. On Instagram, Wiskii Active has more than double the posts of Adanola and more than triple Beyond Yoga, while on TikTok Adanola has several times more posts than Wiskii Active.
By geographical market
Wiskii Active vs. related brands influencer activity (by country)
Estimated sponsored posts in Wiskii Active's top markets
Beyond Yoga has the highest estimated sponsored-post volume in United States (1.1k posts, 77.9%), Canada (60 posts, 4.2%), suggesting a North America focus, while Adanola has the highest estimated sponsored-post volume in United Kingdom (928 posts, 38.1%), France (110 posts, 4.5%), suggesting a Europe focus, while Wiskii Active leads in Russia with 190 posts (5.1%). Looking at United States specifically, the split is Beyond Yoga at 1.1k posts (77.9%), Wiskii Active at 1.1k posts (29.7%), Adanola at 677 posts (27.8%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Beyond Yoga's Influencer Marketing Strategy
- Adanola's Influencer Marketing Strategy
- PUMIEY's Influencer Marketing Strategy
- EZ Tattoo Supply's Influencer Marketing Strategy
- Jeffrey Campbell Shoes's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Scaling your influencer program?
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.