August 26, 2026

YoungLA Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 14.6k pieces of influencer content sponsored by YoungLA over the last 12 months.

This report breaks down where & how YoungLA invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with YoungLA, see here: YoungLA influencers.

Influencer activity throughout the year

YoungLA's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

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YoungLA's influencer activity by month

Number of sponsored posts

783Aug'25696Sep'25740Oct'251,017Nov'25966Dec'251,034Jan'26710Feb'26883Mar'261,331Apr'262,406May'262,130Jun'261,780Jul'26

YoungLA's influencer activity appears to have tapered over the year, from 1k posts in January down to 966 in December. May was the busiest month at 2.4k posts, 100% above the monthly average.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of YoungLA's sponsored influencer collaborations break down by social platform:

  • TikTok: 9.4k posts (64.5%)
  • Instagram: 5.0k posts (34.4%)
  • YouTube: 155 posts (1.1%)
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YoungLA's influencer activity by platform

Share of sponsored content by social network

5.0kInstagram9.4kTikTok155YouTube

TikTok influencer marketing is a clear focus for YoungLA.

Here are 3 examples of YoungLA's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

adamkyu x YoungLA

adamkyu
@adamkyu
22 May, 26
4.3M
220.4k
[...] meat advertisement 🥩 _ _ Code: “YU” @youngla @hugesupplements _ _ #gym #bodybuilding [...]

Influencer bio

21 🇨🇳 | Youtube: Adam Yu Code YU | @youngla @hugesupplements ↓ Ascend

Collaboration metrics

Post views4.3M
Post EMV $152.5k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

vallitfit x YoungLA

vallitfit
@vallitfit
13 Nov, 25
53.6M
3.2M
[...] is totally your thing 😬 Outfit from @YOUNGLA c0de ANYA or KYLE to save ✨ #funnyvideos [...]

Influencer bio

Everyday moments, extraordinary impact | 🇺🇸 contact@vallitfit.com YoungLA Athlete -15% code 'ANYA' Buffbunny -10% code 'ANYA' 1:1 COACHING ⬇️

Collaboration metrics

Post views53.6M
Post EMV $1.2M

Get a free trial to find more data on influencer audiences, performance, and collaborations.

caseykellyfit x YoungLA

caseykellyfit
@caseykellyfit
06 Feb, 26
1.7M
55k
[...] to see who's smarter! - MY SPONSORS: YoungLA.com | code "CASEY" Rysesupps.com | code [...]

Influencer bio

I'M NOT SPECIAL, I'M JUST CONSISTENT | New Videos Every Other Saturday at 10am EST! For Business Inquiries: caseykellyfit@gmail.com Sponsors: Ryse Supplements: code CASEY for 15% off (rysesupps.com) YoungLA: code CASEY for 15% off (YoungLA.com) Helimix: code CASEY for 20% off (helimix.com)

Collaboration metrics

Post views1.7M
Post EMV $57.0k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on TikTok, this is what it looks like:

  • Videos: 88.4%
  • Carousels: 11.6%

💡 Related resource: How To Find TikTok Influencers.

Influencer audience size breakdown (by views)

For their top social platform (TikTok), here is a breakdown of the type of influencers YoungLA are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

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YoungLA's influencers average views (TikTok)

Based on each influencer's average views per post

<1K10.0%
1K-5K44.9%
5K-10K13.9%
10K-50K18.5%
50K-100K4.9%
100K-500K6.2%
500K+1.7%

With 44.9% of partnerships featuring creators averaging 1K-5K views, YoungLA's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.

Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (1.4M avg views/post):

dumbellslicey x YoungLA

dumbellslicey
@dumbellslicey
18 Jan, 26
973.2k
74.3k
[...] >> @clutchy <3 outfits are from @YOUNGLA @YoungLA for Her code: SLICEY the new [...]

Influencer bio

1M? 🥹 @Giovanni ❤️‍🔥 @YOUNGLA | SLICEY collabs 👉 sliceylifts@gmail.com

Collaboration metrics

Post views973.2k
Post EMV $23.2k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on TikTok (9.7k avg views/post):

reesewoodside x YoungLA

reesewoodside
@reesewoodside
06 Jul, 26
6k
604
life is hard but so are my fits @YOUNGLA @YoungLA for Her 🎱🗣️ (sale goes live [...]

Influencer bio

im a fake blonde & better on insta @YOUNGLA | @YoungLA for Her | @DFYNE | @UPPPER Gear | @GHOST LIFESTYLE | @AYBL athlete code REESE

Collaboration metrics

Post views6.0k
Post EMV $151

Get a free trial to find more data on influencer audiences, performance, and collaborations.

YoungLA's repeat partnerships

Out of 2.7k unique influencers in our dataset, 192 of them (7%) posted content for YoungLA in 3 or more separate calendar months. The most consistent partner is @raahavyy, who has collaborated across 12 months with 157 total posts.

Here are 3 examples of YoungLA's repeat influencer partnerships, with links to the sponsored content.

raahavyy x YoungLA

raahavyy
@raahavyy
03 Aug, 25
578.8k
63.6k
all for that 1%🧍🏾@YOUNGLA code: RAAHAVY to save 💸 ad [...]
raahavyy
@raahavyy
10 Mar, 26
425.9k
48.6k
[...] @Volvic sponsor me pls @YOUNGLA code: RAAHAVY to save 💸💸 ad [...]
raahavyy
@raahavyy
07 Aug, 25
398.3k
49.8k
[...] work in progress🤝🏽 fit from @YOUNGLA straps from @Bulk™ code: [...]

sarah.shephard x YoungLA

sarah.shephard
@sarah.shephard
26 Jun, 26
54.4k
5.7k
[...] a lot… 🎀👹 wearing the @YoungLA for Her Buttersoft scrunch [...]
sarah.shephard
@sarah.shephard
08 Sep, 25
30.6k
2.9k
[...] ambition ✍🏼 wearing the new @YOUNGLA ‘Soft AF’ zip up hoodie + [...]
sarah.shephard
@sarah.shephard
08 Sep, 25
16.3k
622
[...] mode 🎧🌫️🫧 wearing the new @YOUNGLA ‘Soft AF’ zip up + no cuff [...]

paolanicolerms1 x YoungLA

paolanicolerms1
@paolanicolerms1
05 Oct, 25
269.8k
16.8k
[...] que la ropa esté limpia 😤 @YOUNGLA 15% code: PAO @Dragon Pharma [...]
paolanicolerms1
@paolanicolerms1
11 Nov, 25
225.1k
24.3k
Bulking season edition 🍳💪🏻 @YOUNGLA 15% code: PAO @Dragon Pharma [...]
paolanicolerms1
@paolanicolerms1
23 Sep, 25
182.6k
15.3k
😈🫣 @YOUNGLA 15% code: PAO @Dragon Pharma [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United States is where YoungLA had the most influencer activity. 48.8% of their live influencer content in the last 12 months was posted by American influencers.

Based on the percentage of influencer content per market, other important markets include:

  • United Kingdom (8.8%)
  • Mexico (7.6%)
  • India (5.5%)
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YoungLA's influencer activity by market

United States48.8%
United Kingdom8.8%
Mexico7.6%
India5.5%
The Netherlands3.7%
Other25.6%

Here is another example of YoungLA collaborating with an influencer in United States.

rebecca___benedict x YoungLA

rebecca___benedict
@rebecca___benedict
07 Mar, 26
3.7M
369.9k
Left him with nothing 😂 | fits @YOUNGLA “REBECCA” #partners

YoungLA's influencer activity vs. related brands

YoungLA overlaps with Gymshark and TLF Apparel in gym-focused performance apparel, competing for the same fitness-community audience through athlete rosters, training content, and creator discount codes.

Total influencer content

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YoungLA vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

YoungLA
Gymshark
TLF Apparel
14.6k39.6k2.2k

Gymshark leads with 39.6k sponsored posts, significantly outpacing YoungLA (14.6k posts) and TLF Apparel (2.2k posts). Across all three brands, the average volume is 18.8k posts, indicating mature, scaled influencer programs. Gymshark has multiple times more total posts than YoungLA and TLF Apparel.

By social platform

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YoungLA vs. related brands influencer activity (by social platform)

Sponsored posts by platform

YoungLA
Gymshark
TLF Apparel
5.0k12.1k1.1k9.4k27.4k945155152243InstagramTikTokYouTube

Among these brands, Gymshark leads on Instagram and TikTok and TLF Apparel leads on YouTube. The gap is most notable on TikTok, with Gymshark at 27.4k, YoungLA at 9.4k, TLF Apparel at 945 posts. On Instagram and TikTok, Gymshark has multiple times more posts than YoungLA and TLF Apparel.

By geographical market

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YoungLA vs. related brands influencer activity (by country)

Estimated sponsored posts in YoungLA's top markets

YoungLA
Gymshark
TLF Apparel
7.1k20.5k1.6k1.3k7.1k871.1k1.2k0United StatesUnited KingdomMexico

Gymshark has the highest estimated sponsored-post volume in United States (20k posts, 51.7%), United Kingdom (7.1k posts, 17.9%), Canada (1.3k posts, 3.3%), suggesting a North America focus, while YoungLA leads in Mexico with 1.1k posts (7.6%), while TLF Apparel leads in Brazil with 123 posts (5.5%). Looking at United States specifically, the split is Gymshark at 20k posts (51.7%), YoungLA at 7.1k posts (48.8%), TLF Apparel at 1.6k posts (71.3%).

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

Frequently asked questions

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