April 20, 2026

YoungLA Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 32.3k pieces of influencer content sponsored by YoungLA over the last 12 months.

This report breaks down where & how YoungLA invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with YoungLA, see here: YoungLA influencers.

Influencer activity throughout the year

YoungLA maintains a steady pace of influencer content throughout the year. The chart below shows month-by-month data for total sponsored posts tracked.

powered by

YoungLA's influencer activity by month

Number of sponsored posts

2,267Apr'252,472May'252,359Jun'252,786Jul'252,967Aug'252,629Sep'252,675Oct'253,378Nov'252,841Dec'253,048Jan'262,254Feb'262,361Mar'26

YoungLA's influencer output appears relatively consistent throughout the year, averaging about 2.7k sponsored posts per month. November recorded the highest volume at 3.4k posts (27% above average), while February was the quietest at 2.3k posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of YoungLA's sponsored influencer collaborations break down by social platform:

  • Instagram: 23.6k posts (72.9%)
  • TikTok: 8.7k posts (27.1%)
powered by

YoungLA's influencer activity by platform

Share of sponsored content by social network

23.6kInstagram8.7kTikTok0YouTube

Instagram influencer marketing is a clear focus for YoungLA.

Here are 2 examples of YoungLA's recent sponsored collaborations (one each for Instagram, TikTok).

vallitfit x YoungLA

vallitfit
@vallitfit
13 Nov, 25
58.3M
2M
[...] cardio is totally your thing 😬 Wearing @youngla c0de ANYA or KYLE to save ✨ #funny [...]

Influencer bio

Registered Dietitian & Fitness Coach 🇺🇦🇺🇸 Work with me → VALLITFIT.COM team @womensbest code VALLI @youngla @buffbunny_collection athlete code ANYA

Collaboration metrics

Post views58.3M
Post EMV $1.9M

Get a free trial to find more data on influencer audiences, performance, and collaborations.

rebecca___benedict x YoungLA

rebecca___benedict
@rebecca___benedict
07 Mar, 26
2.9M
265.9k
Left him with nothing 😂 | fits @YOUNGLA “REBECCA” #partners

Influencer bio

YoungLA | "REBECCA"

Collaboration metrics

Post views2.9M
Post EMV $71.3k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on Instagram, this is what it looks like:

  • Reels: 68.2%
  • Posts: 31.8%

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

For their top social platform (Instagram), here is a breakdown of the type of influencers YoungLA are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

powered by

YoungLA's influencers average views (Instagram)

Based on each influencer's average views per post

<1K7.9%
1K-5K26.0%
5K-10K14.3%
10K-50K23.5%
50K-100K7.6%
100K-500K14.2%
500K+6.4%

YoungLA's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (3.5M avg views/post):

alexxsior x YoungLA

alexxsior
@alexxsior
06 Jan, 26
4.6M
170.3k
thx for follow 170k/200k🙏 @youngla CODE - ALEXXSIOR

Influencer bio

24 | GYM | NATURAL AESTHETIC ♠️ U mad brah? @youngla | CODE: ALEXXSIOR

Collaboration metrics

Post views4.6M
Post EMV $156.0k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.8k avg views/post):

officialnaellie x YoungLA

officialnaellie
@officialnaellie
10 Nov, 25
24.2k
798
[...] Day” we hit glutes and back 🫦 NEW @younglaforher on Nov 25th CODE: NAE 30% OFF! 🖤

Influencer bio

@fashionnova 🇵🇷 Aquí pa los photos. In Person Coach , @NAELSKI CA📍 @younglaforher | @youngla Code: NAE 📧: naelliereyes@icloud.com

Collaboration metrics

Post views24.2k
Post EMV $806

Get a free trial to find more data on influencer audiences, performance, and collaborations.

YoungLA's repeat partnerships

Out of 4.4k unique influencers in our dataset, 350 of them (8%) posted content for YoungLA in 3 or more separate calendar months. The most consistent partner is @cartbruh, who has collaborated across 13 months with 1027 total posts.

Here are 3 examples of YoungLA's repeat influencer partnerships, with links to the sponsored content.

cartbruh x YoungLA

cartbruh
@cartbruh
10 Jul, 25
74k
4.3k
[...] a 3:49 km :) Full fit from @youngla C0DE: cart for 15% off All my [...]
cartbruh
@cartbruh
19 Dec, 25
60.2k
2k
[...] finished ‼️full fit is from @youngla cxde: CART to save 15%‼️ Supps [...]
cartbruh
@cartbruh
08 Aug, 25
21.3k
785
[...] the suit and tie ‼️MASSIVE @youngla IS LIVE C0DE: CART for 15% [...]

flexwness x YoungLA

flexwness
@flexwness
04 May, 25
495.3k
23.5k
xmas vibes AF 🙏🏻 code NESSA @youngla @younglaforher @helimixco [...]
flexwness
@flexwness
29 Jul, 25
308.6k
15.3k
[...] we finna dooo ?? code NESSA @youngla @younglaforher @helimixco [...]
flexwness
@flexwness
06 Jan, 26
21.5k
[...] i was lookin atttt code NESSA @youngla @younglaforher @rgmntco #gym [...]

kajprins x YoungLA

kajprins
@kajprins
16 Dec, 25
95k
1.9k
[...] myself” ah Code KAJ @upfront @youngla #reel #comeback #recovery #gym [...]
kajprins
@kajprins
14 Dec, 25
10k
[...] giftcards and 5 x €100,- @youngla giftcards. How to enter? Like, [...]
kajprins
@kajprins
12 Nov, 25
8.5k
‼️€2.000,- @youngla GIVEAWAY‼️ I’m giving away 20 [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United States is where YoungLA had the most influencer activity. 63.8% of their live influencer content in the last 12 months was posted by American influencers.

Based on the percentage of influencer content per market, other important markets include:

  • Brazil (5.5%)
  • Mexico (5.4%)
  • India (4.8%)
powered by

YoungLA's influencer activity by market

United States63.8%
Brazil5.5%
Mexico5.4%
India4.8%
United Kingdom4.6%
Other15.9%

Here is another example of YoungLA collaborating with an influencer in United States.

raahavy_ x YoungLA

raahavy_
@raahavy_
20 Apr, 25
24.4M
1.7M
[...] on the 12th of May!🤍(🔗 in bio) - @youngla @younglaforher dropping 23rd April dc: [...]

YoungLA's influencer activity vs. related brands

YoungLA competes directly with Gymshark and NVGTN in gym apparel built on creator communities, athlete ambassadors, and physique-focused social content. These brands target similar fitness audiences and often fight for the same influencer roster and hype drops.

Total influencer content

powered by

YoungLA vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

YoungLA
Gymshark
Nvgtn
32.3k89.7k1.9k

Gymshark leads with 89.7k sponsored posts, significantly outpacing YoungLA (32.3k posts) and Nvgtn (1.9k posts). Across all three brands, the average volume is 41.3k posts, indicating mature, scaled influencer programs. Gymshark has several times more total posts than YoungLA, and YoungLA has several times more than Nvgtn.

By social platform

powered by

YoungLA vs. related brands influencer activity (by social platform)

Sponsored posts by platform

YoungLA
Gymshark
Nvgtn
23.6k60.6k1.4k8.7k27.5k50201.6k38InstagramTikTokYouTube

Among these brands, Gymshark leads on Instagram, TikTok, and YouTube. The gap is most notable on Instagram, with Gymshark at 60.6k, YoungLA at 23.6k, Nvgtn at 1.4k posts. YoungLA's activity is particularly concentrated on Instagram. On Instagram and TikTok, Gymshark has several times more posts than YoungLA, and YoungLA has several times more than Nvgtn.

By geographical market

powered by

YoungLA vs. related brands influencer activity (by country)

Estimated sponsored posts in YoungLA's top markets

YoungLA
Gymshark
Nvgtn
20.6k46.9k1.4k1.8k3.0k571.7k3.2k67United StatesBrazilMexico

Gymshark has the highest estimated sponsored-post volume in United States (47k posts, 52.3%), United Kingdom (12k posts, 13.2%), Mexico (3.2k posts, 3.6%), suggesting a North America focus, while YoungLA leads in Brazil with 1.8k posts (5.5%), while Nvgtn leads in Canada with 69 posts (3.6%). Looking at United States specifically, the split is Gymshark at 47k posts (52.3%), YoungLA at 21k posts (63.8%), Nvgtn at 1.4k posts (72%).

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

FAQ
Frequently asked questions
What type of influencer content does YoungLA sponsor most?
YoungLA's top social channel for sponsored influencer content is Instagram (72.9% of their total content). On Instagram, Reels are their most-sponsored format, accounting for the majority of their sponsored Instagram content.
Do YoungLA use discount codes in their influencer collabs?
Yes, there are at least some influencer posts sponsored by YoungLA that contain discount codes. Here is one example, where "ANYA" is visible in the caption.
Which influencers does YoungLA collaborate with?
Some of YoungLA's recent partnerships include @cartbruh, @iampeachfit, @flexwness, @quinton_pulliam, @kajprins. You can see list of YoungLA influencers here.

Scaling your influencer program?

When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.