We analyzed 3.4k pieces of influencer content sponsored by Jackery over the last 12 months.
This report breaks down where & how Jackery invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Jackery, see here: Jackery influencers.
Jackery's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
Jackery's sponsored post volume peaks in June with 525 posts, 84% higher than the monthly average of 285. February recorded the lowest activity at 128 posts, 55% below average.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Jackery's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
YouTube influencer marketing is a clear focus for Jackery.
Here are 3 examples of Jackery's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
🏡 On rénove une ferme troglodytique 📖 Notre livre : "Rénovation, lancez-vous !" 📺 Chroniqueurs "Intérieurs" sur France 3 ✉️ contact@2boys1house.fr
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Influencer bio
Family Fun with a touch of Magic🪄🏰💜 ✉️lafamiliainteligente@jakerosenentertainment.com 📍ATL🇺🇸
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Influencer bio
Woodworking & DIY Projects, Plans and Tools in easy understand detailed content. Let's build something awesome! 🔨 Get BUILD PLANS here: https://fixthisbuildthat.com/plans 💼 Business Inquiries see email below As an Amazon Associate I earn a commission from qualifying purchases
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on YouTube, this is what it looks like:
💡 Related resource: How To Find YouTube Influencers.
For their top social platform (YouTube), here is a breakdown of the type of influencers Jackery are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 39.9% of partnerships featuring creators averaging 10K-50K views, Jackery's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on YouTube (1.5M avg views/post):
Influencer bio
If I can do it, you can do it. Learn more, do more, build more, and become self-reliant. Join me as I transform our homestead into a haven of fun and creativity, one project at a time. I'm just a Dad trying to create the best life possible for my family while making memories for my daughters. If you want to represent the Haxmaniac nation visit THEHAXMAN.com Do you want to watch Haxman in a different language? Say no more. HAXMAN auf Deutsch https://www.youtube.com/channel/UCLhbcRj8rtSJn0WJFsC5i6Q HAXMAN en Español https://www.youtube.com/channel/UC_hcS6SSO7EpjzeAoM5ip9A HAXMAN en Français https://www.youtube.com/channel/UC9v1IAqxh2YtZIodCHDJL9w HAXMAN em Português https://www.youtube.com/channel/UC5id2NZP5CVio6FREDeKTxA For advertising opportunities contact the business email below.
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on YouTube (9.4k avg views/post):
Influencer bio
Moin, hast Du Interesse an Technik? Dann ist hier der richtige Kanal für Dich. Reviews, Tests und interessantes rund um Technik.
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Out of 1.4k unique influencers in our dataset, 172 of them (12%) posted content for Jackery in 3 or more separate calendar months. The most consistent partner is @techutopiareviews, who has collaborated across 12 months with 65 total posts.
Here are 3 examples of Jackery's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where Jackery had the most influencer activity. 42.9% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Jackery collaborating with an influencer in United States.
Jackery, EcoFlow, and BLUETTI compete directly in portable power stations and solar generators for camping, emergency backup, and off-grid use. Creator reviews and performance comparisons are central in this category, making them natural peers.
Total sponsored posts tracked (last 12 months)
EcoFlow leads with 3.9k sponsored posts, marginally ahead of Jackery (3.4k posts) and BLUETTI (3.2k posts). Across all three brands, the average volume is 3.5k posts, indicating mature, scaled influencer programs. The relatively balanced activity suggests comparable influencer marketing investment across the category.
Sponsored posts by platform
Jackery leads on YouTube, while BLUETTI has the most activity on Instagram and EcoFlow has the most activity on TikTok. The gap is most notable on TikTok, with EcoFlow at 1.9k, BLUETTI at 862, Jackery at 850 posts. On TikTok, EcoFlow has more than twice as many posts as Jackery and BLUETTI.
Estimated sponsored posts in Jackery's top markets
Jackery has the highest estimated sponsored-post volume in United States (1.5k posts, 42.9%), United Kingdom (340 posts, 9.9%), while EcoFlow has the highest estimated sponsored-post volume in Japan (514 posts, 13.1%), Germany (428 posts, 10.9%), while BLUETTI leads in Spain with 216 posts (6.8%). Looking at United States specifically, the split is Jackery at 1.5k posts (42.9%), BLUETTI at 1.2k posts (38.9%), EcoFlow at 950 posts (24.2%). Jackery's strength in United States and United Kingdom may indicate a home-market focus, while BLUETTI shows broader regional investment.
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.