Jackery Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 556 pieces of influencer content sponsored by Jackery over the last 12 months.
This report breaks down where & how Jackery invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Jackery, see here: Jackery influencers.
Influencer activity throughout the year
Jackery's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
- Total sponsored posts tracked
- Total views those posts generated
Jackery's influencer activity by month
Number of sponsored posts
Jackery's sponsored post volume appears to trend upward over the 12-month period, rising from 42 posts in January to 58 in December. The peak month, November, reached 105 posts, 128% higher than the monthly average of 46.
Jackery's influencer activity by month (views)
Total views on sponsored video posts
November generated the most views at 7.9M, while February recorded the least at 162.4k. Across all tracked posts in the 12-month window, average views per post were 70.1k. Views appear to be largely volume-driven, tracking closely with post output across the year. The top-performing tracked post, by @NikkiDelventhal, generated 2.4M views.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Jackery's sponsored influencer collaborations break down by social platform:
- YouTube: 214 posts (38.5%)
- Instagram: 176 posts (31.7%)
- TikTok: 166 posts (29.9%)
Jackery's influencer activity by platform
Share of sponsored content by social network
YouTube influencer marketing is a clear focus for Jackery.
Here are 3 examples of Jackery's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
allymariebrown x Jackery
![Instagram post by @allymariebrown for Jackery. Caption reads: [...] that would impact your fridge and AC!....](https://images.od.modash.io/d7ccd2dbe2fd03d1047444d5f41db63987a489e6)
Influencer bio
🪻 Life in the Countryside 🤍 Wellness, Gardening, Herbalism, DIY 🌱 Founder: @lucidorganics ✨ YouTube Link Below Partnerships: hello@allymariebrown.com
Collaboration metrics
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eastcoastdiy x Jackery
Influencer bio
Real-time DIY projects ⚒️ Rebuilding our 🏠🌀 ⬇️ Shop my FAVORITE Products ⬇️
Collaboration metrics
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NikkiDelventhal x Jackery
![YouTube post by @NikkiDelventhal for Jackery. Caption reads: [...] helps support Camper, RV & I! =))
*JACKERY....](https://images.od.modash.io/7261013061a37648c3225b3d2849e908f533d664)
Influencer bio
Nikki Delventhal, a former Wilhelmina NY model, NFL cheerleader, and celebrity hair stylist, traded in the glamorous life for full-time adventure travel. Living in a 2006 Prius, a truck, and now a 4x4 van with her rescue dogs, Camper & Rodney Valentine “RV”, she has explored over 55 countries (with previous experience working as a tour guide in 20+), and shares off-the-beaten-path destinations. Having found success on YouTube, Nikki utilized her platform to make a positive impact. She founded Camper Cares, using part of her ad revenue to support animals in need. With her genuine enthusiasm and infectious energy, Nikki empowers and inspires others to seize life's opportunities, embrace the great outdoors, and pursue their passions. She shares practical tips, captivating travel stories, exhilarating hikes, and unforgettable adventures. Business/Partnerships email: nikki@night.co
Collaboration metrics
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If you break this down further by content type on YouTube, this is what it looks like:
- Videos: 95.8%
- Shorts: 4.2%
💡 Related resource: How To Find YouTube Influencers.
Influencer audience size breakdown (by views)
For their top social platform (YouTube), here is a breakdown of the type of influencers Jackery are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Jackery's influencers average views (YouTube)
Based on each influencer's average views per post
With 36.3% of partnerships featuring creators averaging 10K-50K views, Jackery's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on YouTube (73.3k avg views/post, 379.0k followers):
TheSargiFamily x Jackery
Influencer bio
I’m Moe Sargi — and this is my second official channel. I upload every single day to document my life with my family — from building our life to balancing family and everything in between. This channel is all about staying motivated, pushing limits, and creating something meaningful for yourself and those around you. No filters. No fluff. Just real life, every day. Let’s do this — and don’t forget to Live A Little.
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on YouTube (8.5k avg views/post, 9.0k followers):
Schnaxel x Jackery
Influencer bio
Moinsens, man nennt mich Schnaxel und auf meinem Kanal gibt's alles rund ums angeln zu sehen. Von Gewichte basteln übers Fische fangen und zubereiten bis hin zum Kaffee kochen nach einer Nacht erfolglosem Welsangeln. Ab und zu reise ich mit meinem spartanisch ausgestatteten Van in ferne Länder und fange fremde Fische oder ziehe Plattfische aus der Ostsee, meistens Angel ich aber direkt vor der Haustür am Rhein und esse alles, was an der Angel hängt. Wenn euch auch meine Pilz-Videos gefallen, abonniert gerne meinen zweiten Kanal https://www.youtube.com/@MehrSchnaxel Wenn ihr mir eine Nachricht außerhalb der Youtube-Kommentare schicken wollt schreibt gerne auf Instagram an Schnaxel_Schnaxel Für geschäftliche Anfragen: Schnaxel-YT@outlook.de Musik von Christian und so: https://soundcloud.com/chris-566829854/1412-kid/sets Mitglied werden: https://www.youtube.com/channel/UCQQSxDHOVVLQdC21kV7Gx6A/join
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Jackery's repeat partnerships
Out of 308 unique influencers in our dataset, 25 of them (8%) posted content for Jackery in 3 or more separate calendar months. The most consistent partner is @NikkiDelventhal, who has collaborated across 12 months with 25 total posts.
Here are 3 examples of Jackery's repeat influencer partnerships, with links to the sponsored content.
NikkiDelventhal x Jackery
![YouTube post by @NikkiDelventhal for Jackery. Caption reads: [...] support Camper, RV & I! =))
*JACKERY POWER....](https://images.od.modash.io/f25faa19e90f9ce156d3383b88a2d3ef0d7b6f59)
![YouTube post by @NikkiDelventhal for Jackery. Caption reads: [...] support Camper, RV & I! =))
*JACKERY POWER....](https://images.od.modash.io/054051db9e5bb4ece0d7411c1afce818212c774a)
TheChromeProject x Jackery
![YouTube post by @TheChromeProject for Jackery. Caption reads: JACKERY New Year Sale | Dec.31- Jan.14 [...].](https://images.od.modash.io/343284bdc00fb2b3b965180df3f23cddb0027e8e)
![YouTube post by @TheChromeProject for Jackery. Caption reads: [...] sale!
US....](https://images.od.modash.io/b8328161f78def030ae52fd65e8c2f3009a54f71)
![YouTube post by @TheChromeProject for Jackery. Caption reads: [...] Longest Channel Sponsor :
JACKERY PORTABLE....](https://images.od.modash.io/d4bd9fea9c0214dccaf8fc11b3ee74b47c62e674)
bala_on_tour x Jackery
![Instagram post by @bala_on_tour for Jackery. Caption reads: [...] Explorer 2000v2 von @jackery.de immer an....](https://images.od.modash.io/32c5e0df012edd8dfa2608bbffcc388257ee678f)
![Instagram post by @bala_on_tour for Jackery. Caption reads: [...] immer du laden musst, mit der @jackery.de....](https://images.od.modash.io/c43e0e5b6a2caf3461c4e5dee62092afbc5b9ec2)
![Instagram post by @bala_on_tour for Jackery. Caption reads: [...] wenn wir mit unserer @jackery.de Explorer....](https://images.od.modash.io/74bd41e528ee0d93b63c75bebab22e2361061540)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Jackery had the most influencer activity. 50.4% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (11.7%)
- Germany (9.4%)
- Canada (4.5%)
Jackery's influencer activity by market
Here is another example of Jackery collaborating with an influencer in United States.
HOBOTECH x Jackery
![YouTube post by @HOBOTECH for Jackery. Caption reads: JACKERY Black Friday 2025 sale on solar [...].](https://images.od.modash.io/741d3c188ff43d0ef07bd30397dd06145f39f5db)
Jackery's influencer activity vs. related brands
Jackery is a leader in portable power for camping, emergencies, and off-grid use—categories heavily driven by creator testing. EcoFlow and BLUETTI are direct competitors with comparable product lines and strong presence in outdoor and tech influencer channels.
Total influencer content
Jackery vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
EcoFlow leads with 1.9k sponsored posts, significantly outpacing BLUETTI (787 posts) and Jackery (556 posts). Across all three brands, the average volume is 1.1k posts, suggesting established influencer marketing investments. EcoFlow has several times more total posts than Jackery and BLUETTI.
By social platform
Jackery vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, BLUETTI leads on Instagram and EcoFlow leads on TikTok and YouTube. The gap is most notable on YouTube, with EcoFlow at 1.3k, BLUETTI at 253, Jackery at 214 posts. On YouTube, EcoFlow has several times more posts than Jackery and BLUETTI.
By geographical market
Jackery vs. related brands influencer activity (by country)
Estimated sponsored posts in Jackery's top markets
EcoFlow has the highest estimated sponsored-post volume in United States (465 posts, 23.9%), Japan (218 posts, 11.2%), Germany (185 posts, 9.5%), while Jackery leads in United Kingdom with 65 posts (11.7%), while BLUETTI has the highest estimated sponsored-post volume in France (61 posts, 7.7%), Australia (56 posts, 7.1%). Looking at United States specifically, the split is EcoFlow at 465 posts (23.9%), Jackery at 280 posts (50.4%), BLUETTI at 276 posts (35.1%). Jackery's strength in United Kingdom may indicate a home-market focus, while BLUETTI shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 2 similar influencer marketing strategy breakdowns for other brands:
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