Platform
Capabilities
Manage
About
Keep every collaboration organized from start to finish
Discover
About
Find, vet and connect with the right creators for your brand, at scale
Track
About
Auto track influencer campaign metrics & content. From reach to clicks to sales
Pay
About
Send fast and secure payments to creators worldwide
Integrations
Shopify
About
Send promo codes, links and free products in seconds
Email
About
Reach more creators and keep comms in one place
More
Product tour
About
Interactive tours to explore Modash features & workflows.
API
API
API overview
About
From concept to launch, faster than ever using the richest creator data APIs.
Discovery API
About
Programmatically find creators, analyze audience, & more.
Raw API
About
Get live, unfiltered data from social accounts, including comments, tags, and more!
AI search
About
Build AI powered influencer tools and workflows
More
Brand collaborations
About
Map brand and creator collaborations
About
Discover similar creators across platforms
Creator lookalikes
Documentation
About
Get started with our comprehensive and interactive documentation
API pricing
About
Simple pricing for
powerful APIs
Use cases
For marketing agencies
About
Creator Data API For Marketing Agencies
For AI tools and agents
About
The Data Infrastructure for AI-Native Creator Tools
For research and analysis
About
Social Data API for Research and Analysis
Use cases
Use cases
Gifting
About
Send products at scale, cut “address & size” follow-ups, and track what gets posted automatically.
Affiliates
About
Links + codes, attribution, and automated payouts (without stitching systems together).
Paid partnerships
About
Run sponsored campaigns end-to-end, from discovery to reporting
More
Customers
About
Manage & grow your paid partnerships
About
Switch to Modash for free, in under a week. Zero downtime.
Switch to Modash
Resources
Resources
Blog
About
Content on B2C influencer programs including original research, how-tos & more.
Newsletter
About
Subscribe for weekly emails to help you improve your influencer program.
Written by Eleni Zoe
Webinars
About
Live & on-demand webinars. Guests share how they’re running their programs.
YouTube channel
About
Tips, tricks, and teardowns that will help you start and scale your influencer partnerships.
More
Help center
About
Your entire influencer program, in one place.
Our data
About
Bringing data you trust to influencer marketing
Collabs library
About
Examples of sponsored influencer content
Pricing
Request a demo
Try for free
Get a demo
Log in
Try for free
Back to blogs
Insights
Browse by subcategories
Data & Studies
Influencer Marketing Stories
[Survey] Are Creators Really Over Gifting?
Whitney Blankenship
June 12, 2026
Programs
Gifting Survey: 74 Marketers Reveal What's Working (and What's Broken)
Rochi Zalani
May 22, 2026
Insights
10 Influencer Marketing Trends for 2026 [Survey Data]
Rochi Zalani
March 20, 2026
Insights
45+ fascinating influencer marketing statistics (salaries, challenges, BFCM stats & more)
Phil Norris
March 19, 2026
Insights
The Effort Gap: Why Some Affiliate Programs Perform (And Others Stall) [2026 Report]
Rochi Zalani
March 17, 2026
Insights
How Much Do Influencer Marketers Actually Make in 2026? [Full Salary Report Download]
Whitney Blankenship
March 10, 2026
Insights
Influencer Trends: How Diversifying Your Program Will Lead to Success in 2026
Phil Norris
February 19, 2026
Insights
How Risky Are Influencer Marketers Really Willing to Get? [2026 Data]
Rochi Zalani
January 27, 2026
Insights
Influencer Trends: The Platforms, Creators, & Content Types Driving ROI in 2026
Rochi Zalani
December 15, 2025
Insights
Influencer Trends: How Brands Balanced Tight Budgets & Creator Needs
Rochi Zalani
December 8, 2025
Insights
6 Influencer Marketing Tasks AI Makes Easier (And 6 It Can’t Replace)
Rochi Zalani
December 1, 2025
Insights
When You Should Stick, When You Should Shift: How to Decide When to Follow a Trend
Rochi Zalani
November 25, 2025
Insights
Fast, Safe, & Predictable: How Marketers Opted for Quick Wins in 2025
Whitney Blankenship
November 18, 2025
Insights
Stop Reacting, Start Planning: How to Build an Annual Influencer Marketing Strategy
Rochi Zalani
November 11, 2025
Insights
6 Reasons “Perfect” Collabs Flop (& Fixes That Actually Work)
Rochi Zalani
October 7, 2025
Insights
7 Expected Black Friday Challenges for Influencer Marketing (And How to Solve Them Like a Pro)
Rochi Zalani
September 16, 2025
Insights
Load more
Load more
Subscribe to the newsletter
Return on Influence is the actually-useful newsletter you've been waiting for. Insights are collected from influencer marketers doing the work every day.
66K subscribers
Sent every week
Unsubscribe at anytime
Free
