KOLSquare is an excellent influencer marketing tool – especially for brands based in Europe. But its cost, smaller influencer database, and lack of global creators make it insufficient for many influencer marketing teams.

In this article, I’ll share the top ten KOLSquare alternatives for different use cases.

Why consider KOLSquare alternatives?

KOLSquare is a good choice for Europe-based enterprise organizations looking to manage their influencer marketing strategy. But it might not be the right fit for every brand. Here's what to weigh:

Database size and focus

KOLSquare's Discovery plan covers “millions of qualified creators” on Instagram, TikTok, YouTube, Facebook and Snapchat. Modash lists every creator with 1K+ followers on Instagram, TikTok and YouTube.

Pricing on request

KOLSquare's pricing is not publicly available. Its pricing page lists the Discovery, Listening and Enterprise plans and asks you to book a demo.

Integrations by plan

Some integrations sit on KOLSquare's Enterprise plan rather than Discovery or Listening. That includes Gmail (to communicate with creators) and Shopify (for gifting, tracking influencer sales and so on).

Regional focus

KOLSquare primarily markets itself as a solution for European brands, and its content and webinars are aimed at European companies. That's worth weighing if you're a global brand or based outside Europe.

Shopify integration

KOLSquare integrates with Shopify, and you can create influencer promo codes. Its site doesn't say how affiliate marketing orders are marked in your Shopify store, whether you can run influencer gifting through the integration, or what performance fee applies.

Demo before trial

To try KOLSquare, you book a demo and speak to a sales rep first. There's no self-serve free trial before that call.

If any of these factors are dealbreakers for you, continue reading to find alternatives that will be a better fit.

How we chose these KOLSquare alternatives

We compared each tool on database size, pricing, platform coverage, ecommerce integrations and contract terms. Prices come from each vendor's own pricing page. Where a vendor doesn't publish pricing, we say so. Modash is our own product, so it's listed first.

Quick comparison: 10 KOLSquare alternatives at a glance

1. Modash‍

Best for: Shopify brands looking for an end-to-end influencer marketing solution

What is it: Modash is a complete influencer marketing solution for Shopify brands – helping companies with influencer search, vetting, outreach, creator content collection, tracking performance, payments, and more. By connecting your Shopify store, you can create discount codes/UTM links for influencers and practice gifting, affiliate marketing, and track revenue.

Modash vs. KOLSquare:

• Modash has a much larger and more diverse influencer database: Modash has every creator across the globe with 1k+ followers across Instagram, TikTok, and YouTube in its database. That’s over 380M+ creator profiles. It doesn’t matter what the size of your brand is, you’ll never run out of potential influencer partners with Modash.

• Modash has visual AI search: beyond the large database, Modash also offers visual AI search – which means you can upload an image and find creators who post the same kind of content. You can also layer filters on top of this AI search to narrow down your results even further. KOLSquare has AI semantic search, but not AI visual search.

• Modash has a deeper Shopify integration: Modash, like KOLSquare, integrates with your Shopify store. But it’s not a simple integration that’d only look good in theory. It’s built from the ground up for DTC brands with deep integrations for gifting, affiliate automation, and automatic sales attribution.

(And nearly all integrations – including Shopify – are available on all plans! It doesn’t matter if you’re on the lower-tier or higher-tier plan. The only thing that scales your price is the usage.)

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• Modash only has creators on Instagram, TikTok, and YouTube: KOLSquare’s database also has influencers from Facebook and Snapchat.
  

Price: Modash offers a 14-day free trial. Paid plans start at $199/month (paid annually) or $299/month (paid monthly)

2. CreatorIQ

Best for: global, household brand names

What is it: CreatorIQ is an enterprise-grade influencer management platform that’s perfect for large brands. Its integrations and brand-safety features make it ideal for global companies that can’t afford to take any chances when it comes to their reputation.

CreatorIQ vs. KOLSquare:

• CreatorIQ offers more integrations: in addition to Shopify, Meta, YouTube, Snapchat, X, and TikTok, CreatorIQ also integrates with Amazon, Rakuten, Google Analytics, and Impact. If you’re running a global influencer marketing strategy, these integrations can be very useful.
  
• CreatorIQ offers more brand safety: CreatorIQ launched SafeIQ so brands can analyze creator content across channels and languages to ensure it meets brand guidelines. It’s specially designed for enterprise brands that want to catch issues before they escalate.
  
• CreatorIQ’s pricing is on request: Capterra lists it at $36,000 a year.
  

Price: Not publicly available, but Capterra says $36,000/year

Related reading: 10 CreatorIQ Alternatives For Better Affordability & Flexibility

3. Upfluence

Best for: brands seeking agency support

What is it: Upfluence is an all-in-one influencer marketing solution that can help you find influencers, vet their profiles, do outreach, pay creators, and more. Its primary advantage is that it offers agency services in addition to its tool.

Upfluence vs. KOLSquare:

• Upfluence offers agency support: for brands that are looking to outsource their influencer marketing efforts, Upfluence might be the right alternative. It offers to run your entire strategy and consult your team to get the most out of your creator collabs.
  
• Upfluence has more ecommerce integrations: Upfluence goes beyond Shopify and supports WooCommerce, Magento, BigCommerce, and more. KOLSquare is Shopify-only.
  
• Upfluence’s minimum contract is 12 months: that’s worth knowing if you want to stay flexible during the year.
  

Price: Upfluence’s pricing is custom-quoted and not publicly available, but G2 lists plans from $478/month. Its minimum contract is 12 months.

Related reading: 10 Upfluence Alternatives For Cost-Effective Influencer Marketing

4. Sprout Social

Best for: teams that want to manage social media and influencer marketing under one roof

What is it: Sprout Social was a social media management tool that acquired Tagger to add influencer marketing to its portfolio. You can purchase the two tools separately, but it’s an ideal choice if you want social media and influencer marketing under one tool.

Sprout Social vs. KOLSquare:

• Sprout Social has amazing social media management tools: Sprout Social has excellent social media capabilities – from simple tasks like scheduling posts to measuring performance to running employee advocacy efforts. For brands that would prefer one tool to manage both social media and influencer marketing, Sprout Social is the perfect choice.
  
• Sprout Social allows you to run paid ads within the tool: if you want to whitelist influencer content or repurpose it for advertisements, Sprout Social allows you to request usage rights and run influencer content as ads directly within the tool.
  
• Sprout Social doesn’t offer ethical certification filters: KOLSquare offers filters like #InfluenceForGood and certifications that can help brands find creators who match those criteria. Some of these filters are specific to Europe only, though – like the ARPP Responsible Influence Certificate in France. Sprout Social doesn’t offer such a filter.
  

Price: Not publicly available

5. Traackr

Best for: global brands wanting unified creator performance data

What is it: Traackr is an influencer marketing tool that can help you discover creators, manage campaigns, and pay your influencer partners. Its strength lies in its support for combining data from across the globe into one tool – perfect for large brands spread across the world.

Traackr vs. KOLSquare:

• Traackr can help coordinate your global team: Traackr centralizes data and creator performance across regions so your global team can work together in one dashboard. You can see top-performing creators on a local level and find what’s working in different regions.
  
• Traackr allows you to manage paid campaigns: you can measure your influencer marketing and paid campaign efforts in Traackr. KOLSquare only allows measurement of your influencer marketing campaigns.
  

Price: Not publicly available, but according to the Wayback Machine, prices start at $32,500 per year

Related reading: 11 Traackr Alternatives to Scale Your Influencer Program

6. Captiv8

Best for: enterprise ecommerce brands on TikTok Shop

What is it: Captiv8 – like KOLSquare – is a complete influencer marketing solution that can help you find, vet, and pay creators. What sets it apart is its integration with TikTok Shop.

Captiv8 vs. KOLSquare:

• Captiv8 integrates with TikTok Shop: you can use Captiv8 to manage your affiliate collabs on TikTok Shop. You can also run paid ads – like Spark ads – on TikTok using Captiv8. KOLSquare doesn’t integrate with TikTok Shop.
  
• Captiv8 has 15M+ creators and more ecommerce integrations: Captiv8, now part of Influential, gives you access to 15+ million creators. It also integrates with Adobe Commerce, WooCommerce, and Refersion in addition to Shopify.
  
• Capitv8 doesn’t have social listening features: KOLSquare offers social listening features to help you benchmark your performance against competitors. Captiv8 doesn’t offer this feature.
  

Price: Not publicly available

🤓 Further reading: 8 Best Captiv8 Alternatives (And When to Choose Them)

7. GRIN

Best for: brands looking for AI copilot-assisted influencer marketing

What is it: Grin is an influencer marketing tool leaning hard on its agentic AI assistant, Gia – it can help you find affiliates, vet them, manage outreach, and everything else. Apart from the AI agent, Grin also checks all the other basic boxes of searching for influencers, tracking creator content, paying them, running product seeding campaigns, etc.

GRIN vs. KOLSquare:

• Grin has Gia, an agentic AI assistant: using Gia, you can run your affiliate campaigns on autopilot – the tool can help you find relevant influencers, draft emails, and suggest changes to your affiliate tiers based on creator performance. KOLSquare has AI-powered features, but there are no AI agents.
  
• Grin has a large creator network: 700K+ creators are in the GRIN network.
  
• Grin only has influencers from Instagram, TikTok, and YouTube: Grin’s creator database is limited by channels compared to KOLSquare. In addition to Instagram, TikTok, and YouTube, KOLSquare also has creators from Facebook and Snapchat.
  

Price: Grin has a free plan and a 30-day free trial of its Starter plan. Starter costs $200/month.

Related reading: 12 GRIN Alternatives For Better Influencer Marketing & Discovery

8. Heepsy

Best for: small businesses looking to experiment with influencer marketing

What is it: Heepsy is the perfect choice for small businesses that are either looking to kickstart their influencer marketing efforts or upgrade from spreadsheets without committing too much money to an influencer marketing platform right away.

Heepsy vs. KOLSquare:

• Heepsy has a 20M+ creator database: Heepsy, like KOLSquare, contains influencers with 5k+ followers. And Heepsy lists 20M+ creators on its homepage. Neither of these tools will suffice for your creator search in the long term, though. You’ll have to add an influencer search tool into your tech stack sooner or later.
  
• Heepsy is much more affordable and has a self-serve option: Heepsy has a free plan and its paid plans are much more accessible financially for small businesses. KOLSquare doesn’t have a free trial and its pricing can be prohibitive for small businesses.
  
• Heepsy only has creators from Instagram, TikTok, and YouTube: Heepsy limits its database to these three social channels, while KOLSquare also has creators from Facebook and Snapchat.
  

Price: Heepsy has a free plan. Paid plans start at $89/month, or $69/month billed annually.

Related reading: 10 Best Heepsy Alternatives to Level Up Your Influencer Marketing

9. Meltwater

Best for: enterprise brands looking to combine PR efforts with influencer marketing

What is it: Meltwater acquired Klear in 2021 to add a strong influencer marketing tool to its existing suite of PR, consumer intelligence, and social listening tools. The tool is a perfect fit for large brands looking to combine their public relations efforts with influencer marketing under one software.

Meltwater vs. KOLSquare:

• Meltwater does much more than just influencer marketing: using Meltwater, you can see what people are saying about your brand on the web, monitor keywords across 15 social media channels, and even analyze how AI tools represent your brand. KOLSquare only offers influencer marketing features.
  
• Meltwater has a large creator database: it surfaces creators from a 30M+ database.
  
• Meltwater (usually) only signs annual contracts: most of its agreements have a 12-month minimum.
  

Price: Not publicly available

10. HypeAuditor

Best for: brands that need to partner with Twitch influencers

What is it: HypeAuditor is another all-in-one influencer marketing solution to discover creators, analyze their profiles, and manage campaigns. Its standout feature is that its influencer database also contains Twitch creators.

HypeAuditor vs. KOLSquare:

• HypeAuditor has a large creator database, including Twitch influencers: HypeAuditor has 227.2M+ influencers in its database, including Twitch creators. Modash covers 380M+ profiles.
  
• HypeAuditor integrates with more ecommerce platforms: HypeAuditor also integrates with WooCommerce and Magento in addition to Shopify. KOLSquare is Shopify-only.
  
• HypeAuditor doesn’t conduct a sentiment analysis: HypeAuditor has a social listening feature to keep track of customer sentiment, but KOLSquare takes it one step further: it analyzes the comments under your influencer’s post as positive/negative/neutral. Using this feature, you can track how customers felt about a creator’s post and your overall campaign.
  

Price: Not publicly available, but Capterra puts it at $399/month

Related reading: 11 HypeAuditor Alternatives For Better Influencer Marketing

Which is the best KOLSquare alternative for you?

All of the tools on this list make for excellent alternatives to KOLSquare. But which one is right for you? It depends. Evaluate your needs and budget today, and choose a tool that can meet those needs today and also scale with you as your influencer program grows.

• Shopify and DTC brands: Modash, with a 380M+ creator database and a Shopify integration built for gifting, affiliates and sales tracking.
• Enterprise teams: CreatorIQ or Traackr, for global brands that need integrations, brand safety and data from many regions.
• Smaller budgets: Heepsy, which has a free plan.
• Social media and influencer marketing in one tool: Sprout Social.
• PR and consumer intelligence as well: Meltwater.
• Agency support: Upfluence.

For Shopify brands, Modash is the best alternative. It has a much larger influencer database (so you never have to hunt for another influencer search tool), deeply integrates with your Shopify store, and helps you manage all your influencer campaigns from start to finish.

Don’t believe me? Take Modash for a spin at no cost for 14 days. No credit card required.