Top 20 Australian Skincare Influencers on Instagram (Oct 2026)

See skincare creators with possible affiliate signals

We found 180 skincare Influencers in Australia
These influencers mention 'skincare' in their Instagram bio and have audiences primarily in Australia. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
10/21/2026
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1. Lucy

Australia

✨beauty & skincare ugc creator 🌝sensitive skin hormonal acne 🎀oily scalp dry ends 📩stephanie@slpmgmt.com.au 💌lucyisdewy@gmail.com 📍sydney

@lucyisdewy
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Get audience breakdown
Followers
203.5k
Fake followers
19.2%
Engagement rate
2.25%
Average Reel plays
199.7k
Audience gender
female
88.99%
male
11.01%
Top performing Reels
  1. I love me a good pink princess pamper shower 🎀✨👼🏻🫧🧺 This is my form of self care and girl therapy 🤭 @sundaebody birthday cake shower foam @dove body scrub @kerastase_official genesis shampoo and conditioner @fentyskin vanilla butta drop What colour should I do next? #showerroutine #everythingshower #showerproducts #showering #hairwash girl therapy pink shower routine shower products bodycare haircare hair wash body wash selfcare
    403.5k
  2. Vanilla + Caramel shower routine 🍨💫🥞🧸🍦 I literally smell so yummy after and so does my entire bathroom 🥰. One of my fave shower routines going into autumn and winter. So cosy and relaxing ! @sundaebody maple french toast shower foam @dove brow sugar coconut butter body scrub @fentyskin body butter in vanilla and body mist in vanilla @vaselineanz body glow oil @cheekyglo loofa body glove #showerroutine #showertime #bodycare #bodycareroutine #smellgood body wash body oil body scrub vanilla caramel smell good shower essentials how to smell good and delicious
    369.9k
  3. Ultimate viral hair glossing routine 🎀🪞✨🪩 The full @lorealparis glycolic gloss range for shiny healthy hair. It also smells amazing and leaves my hair super soft! Have you guys tried these? #hairglossing #hairgloss #glossyhair #shinyhair #hairwash haircare routine shiny hair hair glossing loreal paris glycolic gloss hair pamper hairwashing hair wash routine haircare products healthy hair
    274.2k
Engagement rate benchmark
  • Median
Audience location by country
United States
31.04%
Australia
20%
United Kingdom
15.71%
Canada
6.75%
India
1.96%
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2. Bridgette Gale

Australia

@elacia.ritual From swimwear to skincare founder SYDNEY

@bridgettegale_
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Get audience breakdown
Followers
131.2k
Fake followers
37.04%
Engagement rate
5.11%
Average Reel plays
13.6k
Audience gender
female
73.17%
male
26.83%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
37.13%
Australia
19.35%
United Kingdom
4.02%
Italy
3.17%
Spain
3.13%
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3. Mark Joaquin Ligaya Pammit

Australia

Melbourne, AUS • Filipino 🇵🇭 📩 collabs: markpammittt@gmail.com fashion, skincare with a bit of weirdness 🕺🏽

@pammitttt
@markpammitinstyle
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Get audience breakdown
Followers
79k
Fake followers
23.07%
Engagement rate
2.38%
Average Reel plays
13k
Audience gender
female
44.01%
male
55.99%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
37.51%
Philippines
22.51%
United States
15.34%
Canada
3.68%
Indonesia
2.61%
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4. The Manse Clinics | Cosmetic Medicine Sydney

Australia

Heritage doctor-led cosmetic medicine & skin Paddington • Sydney CBD

@themanseclinic
@manseclinic
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Get audience breakdown
Followers
66.1k
Fake followers
32.1%
Engagement rate
1.96%
Average Reel plays
6.5k
Audience gender
female
90.34%
male
9.66%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
28.86%
Australia
28.66%
United Kingdom
5.32%
Brazil
3.59%
Canada
3.24%
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5. Joanna Fleming

Australia

Are you wearing your sunscreen today? Dermal Therapist, Beauty Journalist, Co-Host @styleish BOOK a Virtual Skincare Consultation👇🏼

@joannafleming
@joannafleming13
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Get audience breakdown
Followers
56.3k
Fake followers
14.58%
Engagement rate
1.66%
Average Reel plays
38.5k
Audience gender
female
95.18%
male
4.82%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
84.52%
United States
3.51%
New Zealand
2.65%
United Kingdom
2.41%
Indonesia
0.71%
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6. Sam [By the Counter]

Australia

Clean beauty dropout.🤭 Recovering from wellness cult propaganda. Skincare commentary beyond the label. Unlearning “rules” together.📍🇦🇺

@sambythecounter
@sambythecounter
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Get audience breakdown
Followers
36.9k
Fake followers
22.9%
Engagement rate
1.03%
Average Reel plays
11.7k
Audience gender
female
91.8%
male
8.2%
Top performing Reels
  1. Chatting about azelaic acid and why I question textures like this. This is a post and topic I should have checked with a cosmetic chemist. So, if I’ve interpreted something incorrectly or needs more clarification, I’ll pin relevant comments. I just wanted to share this because it frustrates me to a high degree when the lines between functional and proven things become distorted in favour of cosmetic marketing. I will always advocate for medical things requiring medical interventions. 👏 ⚠️EDITING IN⚠️ I’ve since spoken to a few chemists who didn’t want to be named, and so I’m adding this in for additional nuance and correction on my broad statements. In a drug product, the label refers to the active moiety which may also include a portion of the neutralized form. Together this creates the pharmacological active. But in the process the whole formula is optimized to ensure bioavailability and therapeutic absorption. My point with this post was to discuss how cosmetic brands don’t need to demonstrate therapeutic absorption. So the balance with which they can create a formula means they can priortize texture, use less stringent grades of purity, have far less stringent stability testing, which together means the output/outcome of a formula doesn’t have the same standing. The reason the balance matters is the free acid form is lipophilic enough to penetrate the skin barrier. Too much of the salt form is likely going to lead to poor absorption, reduced efficacy, and therefore less consistent and reliable results. But, would allow for more elegant textures. I am always suspicious of watery azelaic acid formulations, and I would consider serums like this to be general skin soothing serums that happen to contain azelaic acid. But not a replacement for an OTC or prescription product if you’re dealing with acne and rosacea.
    2.7k
  2. Why is the headline always “Sunscreen is harmful”. 🙄 Instead of “Apricots are trying to kill you”. 🫢 Fact: Raw apricot kernels have been responsible for poisoning people due to their cyanide content. They are actually banned for sale in Australia as a food. Fact: Sunscreen helps protect people from skin cancer. And there is no evidence to suggest topical application causes harm. Why can people understand the concept of risk and dose when it comes to natural things. But refuse to apply the same rational thinking to things perceived as unnatural. I’m not a scientist, so when I first started trying to understand the science of beauty more, the phrasing was confronting. For example, when the TGA is asked “are sunscreens safe?” They will not say “Yes, they are safe.” They will say “sunscreens are low risk.” A scientific assessment of “low risk” is pretty much as good as it gets. Nobody can ever really claim there is no risk. This is the type of language you want. Because it shows they are weighing up the implications of sunscreen use across a wide spectrum of factors. And versus the alternative, which is being attacked by UV radiation. ☢️ Wellness influencers and clean beauty will often declare things in absolute terms. Something is automatically inherently toxic. Or it’s automatically safe. And neither of those things are true. Like with apricots. We definitely know apricot seeds can be toxic. And yet, you can still comfortably eat apricots for their health benefits. And probably ingesting a seed or two won’t lead to harm. But eat too many apricot kernels, and you could be hospitalised. Everything requires context. #cleanbeauty #skincaremyths
    1.8k
  3. Give me one legitimate reason why any of this happened. It’s just a result of: ✅Greed ✅Ego ✅Dysfunction of society ✅Absence of ethics. Especially from “professionals.” 🙄 The fact that Givenchy reformulated their best product. And one of the best beauty products ever. To allegedly get rid of talc. Really pissed me off. 😂 You, the beauty industry, are playing yourself. And we, consumers, are ending up with terrible products. With terrible shelf life. And terrible stability. Thanks so much 🙃 #beautyindustry #skincareindustry #cosmetics #cosmeticindustry
    1.3k
Engagement rate benchmark
  • Median
Audience location by country
United States
29.41%
Australia
14.1%
United Kingdom
12.33%
Indonesia
5.11%
Canada
4.67%
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7. Tyra • coaching • nutrition • movement

Australia

🍇Naturopathy + Nutrition + Movement ✨Helping women feel at home in their bodies 🌺Co-founder @slowlifeoasis skincare 🎙️Wild Wellness Witches on Spotify

@tyrrra
@tyrrra
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Get audience breakdown
Followers
33.7k
Fake followers
29.36%
Engagement rate
4.62%
Average Reel plays
7.6k
Audience gender
female
51.43%
male
48.57%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
54.41%
United States
11.49%
United Kingdom
4.16%
Italy
2.21%
Indonesia
1.95%
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8. Piihu Sharma Melbourne life🇦🇺❤️

Australia

👋🏼 Piihu | Melbourne🇦🇺 💄 Lifestyle • Fashion • Skincare •Daily vlogs 📬 Open to collabs! 💌 DM or email:Sharmapiihu98@gmail.com

@talky.tales96
@piihusharma7699
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Get audience breakdown
Followers
23.1k
Fake followers
26.48%
Engagement rate
1.54%
Average Reel plays
20.3k
Audience gender
female
44.49%
male
55.51%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
India
43.92%
Australia
20.49%
Pakistan
6.34%
Indonesia
2.88%
United Arab Emirates
2.56%
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9. Lauren | Beauty & Skincare

Australia

💫💄🫶🏼✨ Perth / Australia Founder of @edited.socialsstudio TikTok: laurenilord (161.7k +)

@laurenilord
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Get audience breakdown
Followers
21.5k
Fake followers
10.84%
Engagement rate
18.37%
Average Reel plays
20.4k
Audience gender
female
88.47%
male
11.53%
Top performing Reels
  1. Sunday reset hit hard so enjoy a draft @beginningboutique x @vive_management — #beginningboutique #dress #girls #trending #trend #fyp #foryou #foryoupage #viral #draft #sydney #australia #laurenlord
    65.2k
  2. CHRISTMAS GIVEAWAY!! 🤍🎄 - CLOSED Christmas is all about giving, so instead of doing my own haul this year I am giving ONE lucky winner the chance to win over 20+ beauty products from my top fav brands 😍 HOW TO ENTER: • Follow @laurenilord • Like This Post • Tag 2 Friends = 1 entry You can enter as many times as you want!! DATES: 25-1st of Jan - winner will be annouced on my IG and TT stories and shortly contacted by Me (laurenilord). EXTRA INFO: • Open to AU/NZ residents only. • 24 Hours to reply to my DM. • Must Complete all entry requirments. — #giveaway #christmas #tiktok #laurenlord #viral #trending #trend #fyp #foryou #foryoupage #beauty #haul
    61.6k
  3. No bf but a whole lot of incredible opportunities, forever grateful for 2024 - bring on 2025 🤍 — #2025 #newyears #grapes #undertable #12 #laurenlord #viral #trending #trend #fyp #foryou #foryoupage #newyear #2024 #luck #life #goals
    38.7k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
46.74%
Australia
17.75%
United States
13.48%
Canada
3.15%
The Netherlands
2.47%
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10. Michael Jaimie (m_chael)

Australia

Adelaide, Australia Sharing skincare, beauty & everyday must-haves :] (Plus some cheeky food reviews along the way) Contact: olivia@bornbredtalent.com

@m_chael
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Get audience breakdown
Followers
20.6k
Fake followers
17.7%
Engagement rate
1.62%
Average Reel plays
16k
Audience gender
female
49.34%
male
50.66%
Top performing Reels
  1. Now THIS is my kind of bubbles! 🥂 🍫 Celebrate your #BubbliestBreak with the new KITKAT AERO blocks, their most indulgent collab yet no matter the occasion. 🤤 Let me know what your ideal self-care treat after a long week is in the comments! @kitkatanz #ad #KITKAT #AERO
    6.2k
  2. Leave a star ⭐️ emoji if you’ve missed our Kmart adventures!!! 😭🩷 lets go see what’s in store at the moment, if you aren’t already make sure you hit the follow button for more shopping fun and let me know your favourite Kmart finds in the comments xx @kmartaus #kmartaustralia #kmartfinds #shoppingvlog
    4.5k
  3. I just bloody love The Reject Shop so much 😭🩷 here’s everything I picked up while I was “browsing” the other day - let me know what you’ve found there recently! x @therejectshop #therejectshop #rethinktherejectshop #cleaningtips #cleaninghacks #homedecorideas #rejectshopfinds #adelaide #australia
    3k
Engagement rate benchmark
  • Median
Audience location by country
Australia
66.54%
United States
17.96%
United Kingdom
1.89%
Indonesia
1.51%
New Zealand
0.95%

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11. amy lien

Australia

food, travel & taking life one skincare step at a time 🧸 perth, australia 💌 collabs/PR — collabamylien@gmail.com ↴ discount codes and recs

@amy.lien
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Get audience breakdown
Followers
18.1k
Fake followers
23.19%
Engagement rate
2.21%
Average Reel plays
16.2k
Audience gender
female
56.47%
male
43.53%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
63.7%
United States
14.21%
United Kingdom
3.16%
Canada
2.71%
Japan
1.92%
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12. Alexandra • self-care & beauty

Australia

probably in a bathroom robe 🧖🏻‍♀️ finding joy in beauty, skincare & self-care 📍 melbourne, australia ✉️ helloalexsocials@gmail.com ugc portfolio ↓

@alexonsocials
Check contact details
Get audience breakdown
Followers
14.9k
Fake followers
6.14%
Engagement rate
1.15%
Average Reel plays
2.8k
Audience gender
female
95.14%
male
4.86%
Top performing Reels
  1. Save this for your next filming day👇🏼📸 Taking high quality and crisp content doesn't need to break the bank, and certainly doesn't require a studio setup (fun fact, most of these clips were taken with an iPhone 13!) Let's get into it 👇🏼 1️⃣ film in 4k, 60FPS and please for the love of everything that is good, turn off HDR 2️⃣ natural lighting only! Ring lights don't have the same effect as sunlight will have. I'll always film during a particular time of the day to capture the best sunlight. It's not as convenient but makes a world of difference 3️⃣ take multiple shots A simple tip we tend to overlook. Move slow and steady - that way when editing you don't need to opt for a shot you aren't entirely happy with 4️⃣ use the sharpen tool When editing be sure to use the sharpen tool. I use CapCut and tend to sharpen by +12 or so 5️⃣ export in 1080p!! One of the most important tips: Instagram will compress videos above 1080p, reducing quality. As long as you have filmed in 4k, then export in 1080p you'll be fine! Shall we keep this series going? [ugc tips, content creator tips, beauty content creator, makeup ugc, ugc community] #contenttips #makeupugc #ugccommunityُ
    63.9k
  2. Save this for your next filming day 📸 Taking high quality and crisp content doesn't need to break the bank, and certainly doesn't require a studio setup (fun fact, most of these clips were taken with an iPhone 13!) Let's get into it 👇🏼 1️⃣ film in 4k, 60FPS and please for the love of everything that is good, turn off HDR 2️⃣ natural lighting only! Ring lights don't have the same effect as sunlight will have. I'll always film during a particular time of the day to capture the best sunlight. It's not as convenient but makes a world of difference 3️⃣ take multiple shots A simple tip we tend to overlook. Move slow and steady - that way when editing you don't need to opt for a shot you aren't entirely happy with 4️⃣ use the sharpen tool When editing be sure to use the sharpen tool. I use CapCut and tend to sharpen by +12 or so 5️⃣ export in 1080p!! One of the most important tips: Instagram will compress videos above 1080p, reducing quality. As long as you have filmed in 4k, then export in 1080p you'll be fine! Shall we keep this series going? [ugc tips, content creator tips, beauty content creator, makeup ugc, ugc community] #contenttips #beautycontentcreator #makeupugc #ugccommunityُ
    7.8k
  3. How I take close ups with an iPhone 13 (and how you can too 👇🏼) 1️⃣ Clean your lens - seriously. Such an easy tip we overlook: wipe both your phone camera and your macro lens before filming. 10 seconds of extra effort for a mammoth difference in video quality. 2️⃣ 'stabilise' when editing. I use CapCut pro - which has a setting called stabilise which minimises any shakiness (which happens to all of us filming!) just make sure you film with a plain white background to keep avoid any footage disruption. 3️⃣ Film next to a window and use natural light Older phones rely even more heavily on lighting to make the most out of their camera. I only film next or in front of a window on sunny days to make the most out of my macro lens and iPhone 13:) 4️⃣ Export in 1080p!! One of the most important ones - Instagram will decompress 4k videos, resulting in less quality!! 5️⃣ Test distances and how far you film! Each macro lens is unique - test how far or how close you film from your camera to maximise footage clarity. If you film too close or too far away from your camera; even with a macro lens your footage will still remain blurry. 🎥✨ Shall we keep this series going? #macrolens #ugccommunity #ugctipsforbeginners [ugc tips, ugc content, ugc creator community, macro lens tips, makeup ugc, skincare ugc]
    4.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
27.4%
Australia
24.53%
United Kingdom
11.46%
Canada
7.85%
France
3.36%
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13. Bev Williams-Krause

Australia

Style over 40 | Skincare & makeup tips | British expat in Australia 🇬🇧🇦🇺

@theirismaystyle
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Get audience breakdown
Followers
14.4k
Fake followers
24.54%
Engagement rate
1.04%
Average Reel plays
5.9k
Audience gender
female
92%
male
8%
Top performing Reels
  1. Wooohoo! We are CITIZENS 🇦🇺 . We arrived in this beautiful country 13 years ago in 2011 - after previously visiting Australia several times (a couple of those times with our permanent residents visas already burning a hole in our passports) constantly wondering if we could/would ‘settle’ before they expired. . Moving from the life you know, to the other side of the world is a daunting roller coaster of a decision - so instead of rushing, we took our sweet time. In the end, we left the final step of ‘taking the leap’ to our gorgeous girl @becwilliams - because in a nutshell, her happiness has always been our driving force. . We feel so incredibly privileged to now call this place home. Even in the very beginning, it always felt right - we have truly NEVER regretted a single day. . Such a joyful, yet emotional day we will treasure forever - also (on a lighter note) I can’t believe Jonny agreed to this video 🤣 . Today for our citizenship ceremony I felt extremely proud to be dressed by one of my favourite Australian labels - @bohemian.traders thanks @emilyberlach for the most perfect dress for this super special occasion - thanks team BT . Hooroo 🌺🦘🇦🇺 . 🏷️ citizenship ceremony, Australian citizen, aussie aussie aussie, dual citizens
    30.3k
  2. 61 today 🥳🍾💃🏼 Another lap around the sun . Feeling very blessed and incredibly spoilt 🥰 . 🏷️ it’s my birthday, 61 today 🥳💃🏼
    14.4k
  3. The essence of our little fam captured in a few delightful seconds❤️ . Images taken few weeks ago by the uber talented (and divine human) @bronte.elizabethphotography . 🏷️ family shoot, our little fam, treasured moments, mother’s day gift, family photoshoot, sunshine coast, capturing us, beach shoot, mabel
    13.4k
Engagement rate benchmark
  • Median
Audience location by country
Australia
70.99%
United States
8.67%
United Kingdom
3.77%
New Zealand
3.34%
Brazil
0.92%
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14. Fiona

Australia

☕️ Coffee Lover 🙈Skincare Addict 💐 Flower Crazy 📝 Stationery Junkie 📸 Content Creator 💌 Email: fiona@orchidsandpeonies.com

@orchidsandpeonies
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Get audience breakdown
Followers
14.3k
Fake followers
35.75%
Engagement rate
1.57%
Average Reel plays
-
Audience gender
female
90.56%
male
9.44%
Top performing Reels
  1. Today’s face consists of mainly my stick makeup 💄 favourites (I told you I was obsessed 😂), along with primer favourites and I’m still deciding on which perfume 💜 to wear... ⠀⠀⠀⠀⠀⠀⠀⠀⠀ *PR Gifted included ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #tatcha #tatchaskincare #tatchabeauty #tatchadewyskinmist #libertybellerx #libertybelle #cledepeau #cledepeaubeaute #westmanatelier #gucciwestman #nars #narsissist #fentybeauty #fenty #yvessaintlaurentmakeup #yslbeauty #yslcosmetics #frenchbeauty #tomford #tomfordparfum #grandiflorafragrance #diptyque #diptyqueparis #luxurymakeup #luxurybeauty #luxuryperfume #luxuryskincare #makeupoftheday #meccamoment #beautyaddicted
    530
  2. Have you ever heard of a hyaluronic acid 💦 mist before?? Neither had I until I received the Mega Mist* from @bybibeauty in a recent PR package! I’m super curious! This is touted as a “refreshing spray that nourishes and soothes, hydrates and cools, perks and plumps”. What has me even more intrigued is that it can be used at any stage of the skincare routine, whether it be after cleansing and before other serum, on top of makeup or as a refresher throughout the day. I’ll be testing it do see how it stacks up and whether or not I can use this a HA serum replacement but it definitely sounds so cool 😎 and very intriguing! #hyaluronicacid #hydratingserum #hydration #hydratedskin #skinmist #settingspray #hyaluronicacidserum #plumpskin #bybi #bybibeauty #sephora #cleanbeauty #naturalskincare #crueltyfreebeauty #crueltyfreeskincare #veganbeauty #veganbeautyproducts #veganskincare #sunday #lazyweekend #freshflowers #skincare #skincarejunkie #skincareaddict #skincareobsessed #skincarediary #skincareroutine #skincareritual
    437
  3. Hello everyone 👋🏼! I hope everyone is doing really well - sorry I’ve been MIA again. I got really sick 🤒(again!) and focusing on my health was very important to me! However I’m back now!! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ What’s been happening on IG? What’s happening in your life?! Let me know!! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #maarkslip #nars #narsissist #narscosmetics #narsconcealer #lilahb #lilahbeauty #bareminerals #baremineralsfoundation #nudestix #sephora #byredo #byredoparfums #luxurybeauty #luxurymakeup #luxuryperfume #luxuryfragrance #anthropologie #anthropologiehome #anthrohome #meccacosmetica #meccamoment #meccabeautyjunkie #beautyjunkie #beautyobsessed #makeupoftheday #makeupaddicted #rosegold #makeupessentials #freshflowers
    427
Engagement rate benchmark
  • Median
Audience location by country
United States
38.27%
Australia
10.64%
United Kingdom
9.95%
Canada
4.7%
France
2.51%
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15. Kirsten Smith | midlife beauty & style

Australia

former skincare business owner, now on a mid-life gap year beauty • style • travel Proof that it’s not too late to choose yourself ✨

@kirstenandco
@kirstenandco_
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Get audience breakdown
Followers
12.5k
Fake followers
32.86%
Engagement rate
1.1%
Average Reel plays
3.1k
Audience gender
female
86.52%
male
13.48%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
72.57%
United States
8.67%
New Zealand
2.67%
United Kingdom
2.08%
Brazil
1.21%
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16. LUCY ALCORN - BEAUTY PHOTOGRAPHER SYDNEY

Australia

♥️Skincare, Cosmetics + Haircare Campaign Photography 🎀Clients: Estée Lauder, COVERGIRL, Sephora, Sunsilk 🏹lucy@lucyalcorn.com 🏭@luckyshot.studios

@lucy_alcorn
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Get audience breakdown
Followers
12.1k
Fake followers
21.18%
Engagement rate
3.3%
Average Reel plays
6.3k
Audience gender
female
70.82%
male
29.18%
Top performing Reels
  1. This is what a dream team looks like in action ⚡️ Five models, incredible hair, flawless makeup, and a creative vision from @boast_studio that I was just so excited to shoot So proud of how this rebrand for @cprhair turned out! ✨ Models @_elizajones @elizacumming_ @graciiesmiith @bella.obrien @ebonynave_ Client @cprhair @natalie_cprhair Creative Direction @boast_studio Production Assistant @seenbycamilatorres Hair @laurenmccowan @aimeeeganhair Makeup @jessicayangmakeup @samanthaleemua Video @helturnertv Assistant @mitchmajor Studio @luckyshot.studios #cpr #cprhair #haircampaign #hairphotography #hairtexture
    9.7k
  2. Welcome to a scary new world I guess? Last week a brand stole my images for @luna_bronze and did a botched AI swap and tried to pass it off as their own. It’s a brand that is stocked nationwide in Chemist Warehouse, with half a million followers, aka, they should know better! I’m actually horrified and just creeped out that this could be the new normal… defending original IP against brands with no integrity. What do you think? Has this happened ever happened to you? How would you feel if this was your brand and someone lazily pasted over the shoot you invested in? And creatives, how are we going to protect the industry moving forward? (PS I won’t be naming the other brand because - no free publicity!) Client @luna_bronze Produced by @banditdesigngroup Model @mollyrroberts HMUA @emilyfaussetmakeup Videography @helturnertv Campaign Messaging @orangejuicelane Assistants @mitchmajor @emelise.cabrera Shot at @luckyshot.studios #aiphototheft #copyrightinfringement #stolenphotography #ai #beautyphotography
    6.4k
  3. Oh my goodness it is a true privilege to shoot with a model who can MOVE! And @melodypurple11 has RANGE ✨ We had so much fun on this shoot, shapeshifting though personalities, makeup looks, and lighting placements, to create a range of playful images. Model @melodypurple11 @chadwickmodels HMUA @cathysavage BTS @prisciliagoh @emelise.cabrera Studio @luckyshot.studios #beautyphotographer #beautyphotography #bts #studiolighting #studio
    2.3k
Engagement rate benchmark
  • Median
Audience location by country
Australia
54.82%
United States
16.49%
United Kingdom
4.08%
Germany
3.27%
Italy
1.93%
profile picture

17. Cindy Moon | Korean Skincare Founder

Australia

🌏 sg • seoul • syd 💫 founder of @muunfromseoul 💬 Join the chat deciding our next drop 👇👩🏻‍🔬

@cindyhwmoon
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Get audience breakdown
Followers
9.8k
Fake followers
20.2%
Engagement rate
1.73%
Average Reel plays
6.2k
Audience gender
female
72.8%
male
27.2%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
46.98%
United States
6.04%
Philippines
5.25%
Japan
4.72%
Indonesia
4.2%
profile picture

18. Stephanie Ong | Beauty•Wellbeing•Lifestyle

Australia

📍Melbourne 🔁 Perth 👩‍💻Personal Banker Skincare & Wellness enthusiast. @matchmadeskin 🎓 BCom

@stephxonggg
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Get audience breakdown
Followers
9.7k
Fake followers
39.85%
Engagement rate
1.94%
Average Reel plays
1.5k
Audience gender
female
57.68%
male
42.32%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
21.32%
Australia
17.96%
Malaysia
9.06%
Brazil
3.95%
United Kingdom
3.75%
profile picture

19. GPPPPPPPPPPP

Australia

Pharmacist | Home | Skincare | Culture 📧 gayprothsoelamyint@gmail.com K’nyaw fashion: @knyawmu.runway

@gaiporh_lamyint
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Get audience breakdown
Followers
9.6k
Fake followers
21.31%
Engagement rate
5.9%
Average Reel plays
21.5k
Audience gender
female
58.24%
male
41.76%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
58.06%
United States
22.81%
Thailand
3.92%
Myanmar
2.77%
Canada
1.84%
profile picture

20. SANDRA holistic wellness | homeschooling | Skincare biz

Australia

🌷 Welcome to our farm life 🌷helping you create a healthy home & body +homeschooling life+ free recipes 🌷Co-Creator ~ The holistic way@theessential_co

@the.essential.heart
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Get audience breakdown
Followers
7k
Fake followers
16.68%
Engagement rate
1.09%
Average Reel plays
2.2k
Audience gender
female
97.25%
male
2.75%
Top performing Reels
  1. Berries sold across Australia — including strawberries, blueberries, and raspberries — have just been flagged in new reports for containing high levels of pesticide residue. These are the very berries our kids pop into their mouths, that we add to smoothies, lunchboxes, and snacks… Pesticides linked to hormone disruption, neurological issues, and long-term health concerns — and yet whilst countries like USA & Europe ban these chemicals Australia is still using them & still concerned as to the levels of these chemicals in our produce If buying organic isn’t always possible, use the Dirty Dozen list to help you choose which produce to prioritise SWIPE across to see the list along with further information . Awareness is everything. Share this. Start the conversation. 🌿 Because knowing is power. And protecting our families starts with truth.
    7.2k
  2. We’ve made it super easy for you to save these simple non toxic recipes instead of having to comment & wait for them to be sent through 😂 How good are we. We purchase Castile soap from @drplanetsoap (code heart10) that makes up so may of our products even body washes & hand soaps. We also buy bulk from @blantsau for our magnesium flakes, bicarbonate soda & Epsom salts Be sure to tag us if you make any & if you have a recipe you would like to share drop it into the comments
    656
  3. Today marks ten years since I became a mum to a little girl who filled our world for just a brief, precious moment, my beautiful Isabella. That day changed me forever. It shaped how I love, how I mother, how I move through this life. There were moments there that I wouldn’t even allow myself to think of her, I didn’t want to feel or acknowledge her existence But then I finally saw that pushing her away didn’t protect me. Letting her live in my heart , gently, quietly , was how the healing began. As time has gone by, the ache has grown quieter. Some days it sits in the background… and then there are days like today, when it crashes over me like a wave. Each year, I reflect on all the things her memory has taught me and how she continues to shape my heart. I miss you baby girl I’ll keep loving you in all the ways I can and with the life I live with your dad & your brothers & sister, in your honour. You will always be a part of our story, Isabella. Always.
    387
Engagement rate benchmark
  • Median
Audience location by country
Australia
82.56%
United States
5.88%
New Zealand
1.83%
United Kingdom
1.62%
Canada
1.42%

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