Top 20 American Skincare Influencers on Instagram (Apr 2026)

We found 39 skincare Influencers in United States
These influencers mention 'skincare' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
04/21/2026
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1. Becky Habersberger

United States

💋 Beauty + Skincare Enthusiast

@becksmecks2
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Followers
384.1k
Fake followers
17.18%
Engagement rate
5.92%
Average Reel plays
499.1k
Audience gender
female
87.89%
male
12.11%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
65.91%
United Kingdom
7.81%
Canada
5.74%
Australia
2.92%
Philippines
1.79%
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2. Messiah Dixon

United States

ATL | LA dance, skincare & lifestyle messiah@kensingtongrey.co

@messiahdixonn
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Followers
210.6k
Fake followers
23.1%
Engagement rate
2.86%
Average Reel plays
33.2k
Audience gender
female
79.17%
male
20.83%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
51.53%
France
5.52%
Senegal
5.5%
South Africa
4.24%
Brazil
4.21%
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3. Kacie Adkison

United States

The McBee Dynasty on @bravotv 💌 kacieadkison.collabs@gmail.com Tallow Skincare ⬇️

@kacie_adkison
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Followers
127.7k
Fake followers
12.44%
Engagement rate
5.83%
Average Reel plays
194.3k
Audience gender
male
54.03%
female
45.97%
Top performing Reels
  1. round 2 🤍 baby McBee coming this August
    78k
  2. us three, forever 🫶🏻
    72.1k
  3. From the very bottom of our hearts - THANK Y’ALL 🙌🏼 Thanks for following along with what has been by far the toughest season of our life. So many challenges hit us right in the middle of filming - and instead of shying away from it and keeping it out of the public eye, we said bring it on. We want the world to know exactly what it’s like to face the stresses and pressures of a real life farm & ranch (among other businesses) while battling with personal challenges, relationship struggles - and the raw and vulnerable moments that everyone takes on in this rollercoaster of life but so few want to admit - and even fewer sign up to showcase to a national audience. In the end, this Season finale encapsulates what our life has been over the last couple years - so much good and so many fun moments, but some insanely tough challenges all coinciding at the exact same time. Through it all - the one constant we know we can cling to is that we’ve got each other to stay strong in the toughest of moments, to carry and uplift one another when we feel like we can’t do it alone. We’re one big family here @mcbeefarms - and we feel like we’ve added thousands, if not millions to that family with every viewer that’s tuned in week over week, that’s supported us through purchasing our meats or apparel, that’s cheered us on in the comments of our posts - in seeing us out in public and saying hello, or by quietly sending up thoughts, prayers and well wishes. Your support doesn’t go unnoticed - and we appreciate y’all more than words can describe. We’re far from perfect (obviously 😅) - but we love seeing you relate to and connect with our authenticity as a (slightly more than average) dysfunctional family. Thanks for becoming part of the farm. We have no idea what the future holds, but we know by sticking together as a family - we’ll make it through anything. See y’all again soon! 🤠
    45.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
97.25%
Puerto Rico
0.17%
Russia
0.17%
Uruguay
0.17%
Japan
0.17%
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4. Kyla Bynum

United States

🇯🇲👸🏾|📍NYC YouTuber. PCOS Girlie 💖💪🏾 Beauty | Sisterlocks | Microlocs | Lifestyle. brandcollabs@therealkylab.com

@therealkylab
@therealkylab
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Followers
103.7k
Fake followers
23.14%
Engagement rate
2.39%
Average Reel plays
36k
Audience gender
male
7.15%
female
92.85%
Top performing Reels
  1. And I thought somebody said locs would be boring 😂😏. Since I’ve had my Sisterlocks, I’ve done so many styles. It’s so much easier than styling my loose natural hair. It’s still looking like the best hair decision to me 🤷🏾‍♀️. What’s your go to style? #microlocstyles #locstyles #sisterlocksjourney
    2.1m
  2. I absolutely LOVE my locs, but I hate doing my own hair when it’s time for a reti. Especially now. It takes 12 hours to do it now (but it used to take 8) 🥴😩 & even though I spend 10-12 hours a day – almost 7 days a week, doing everyone else’s locs, I REALLY dislike having to do my own. Lol. I had absolutely no interest in doing my own hair when I got my Sisterlocks 4 years ago, and the feeling definitely has not changed. My goal was/ still is, to do little to nothing when it comes to spending time and energy on my hair (while still looking presentable 😂). What about you? Do you prefer to re-ti your own hair? Or do you prefer to let someone else do it? #locmaintenance #microlocs
    1.9m
  3. 5 years later… and this is what trusting the process looks like. Where are you in your loc journey? #sisterlocks #locgrowth #tinylocs #microlocs #microlocstyles
    202.7k
Engagement rate benchmark
  • Median
Audience location by country
United States
63.45%
Nigeria
5.89%
Kenya
3.03%
France
3%
Ghana
2.83%
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5. Lily | Cosmetic Scientist + Accessibility Consultant

United States

Simple, science backed skincare + hygiene education (minus the shame) Building a more accessible world @touchoclock In @voguemagazine, @netflix Mom x2

@caveofbeauty
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Followers
75.8k
Fake followers
18.17%
Engagement rate
10.11%
Average Reel plays
32.1k
Audience gender
male
6.74%
female
93.26%
Top performing Reels
  1. Medical racism is disabling and deadly. And it’s still *extremely* prevalent in healthcare today. ETA: Both UPenn and Penn State are affiliated with him, which is why they’re both mentioned here. It’s not a typo. He went to Penn State for undergrad and UPenn for med school.
    39.5k
  2. Someone in your life is quietly struggling with showers but they feel too ashamed to admit it and find solutions because of performative hygiene culture (or because they don’t feel “disabled enough”). I’d love if you shared this post so it reaches someone who needs it. 💙 I finally caved and got a shower chair years ago and it was truly life saving. I used it while pregnant, I use it now because my autoimmune disease (ankylosing spondylitis) makes my joints extremely inflamed and the medications I’m on for it cause severe fatigue and dizziness. The shower is such an easy place to fall and get seriously injured, so I’m a huge advocate for making showers as safe as possible when you can. If you can’t make it to the shower, I have another post from a few days ago on how to clean your body from bed. What topic do you want me to cover next?
    26.7k
  3. Thirty thousand of you. Still gathering the words to describe just how much this milestone means to me, when just a few years ago I was in a hospital bed for 2 months not knowing if I’d ever see outside the walls of the hospital again. So many of you tell me that my content has made you feel seen, but you all have helped *me* not feel completely invisible anymore. In many ways, this community has saved me by reminding me that my presence is valuable and my voice is needed in this space. This is the most fulfilled I’ve ever felt in all my work. Writing this reintroduction was so cathartic. I’ve held all this in for years, and it is so freeing to finally let it out. Thank you so, so much for being here. 💙
    22.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
75.75%
United Kingdom
4.24%
Kenya
3.14%
Canada
3.1%
Nigeria
1.92%
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6. Jamie Golden

United States

🎙 Podcaster🧴Skincare Enthusiast 🐿 ADHD Survivor 🎧 Pop Culture: @thepopcast Books: @readwithshelfrespect Faith Culture: @faithadjacent 🏡 Birmingham

@jamiebgolden
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Followers
68.1k
Fake followers
13.96%
Engagement rate
6.81%
Average Reel plays
103.6k
Audience gender
male
6.16%
female
93.84%
Top performing Reels
  1. They work for us. Even when it seems like they don’t. ☎️ I asked a legislative aide last year (SHE REMEMBERED ME) what is the most effective way to contact your reps. She said phone, then email/letter. Then she sincerely said “Have a great day, Jamie. Talk again soon.” Note: The link to find your senator and their contact info is at the link in my bio.
    60.9k
  2. I love that the internet generally ignores Gen X. We have fewer beefs and more aged flannel. We’re a small group of latchkey kids just trying to navigate aging parents and worsening eyesight. But one thing my generation seems to struggle with, unlike no other, is diet culture. And I’m specifically referencing white women in their 40s and 50s. We’ve carried the weight of thin for so long that we don’t know how to lose it. And it may not even be about knowing how. Perhaps Gen X’s resistance to the Millennial/Gen Z move towards body positivity and fat phobia condemnation means accepting a greater tragedy. If I accept I’ve been trapped in the claws of diet culture for 30 years, then it means I wasted a lot of my one wild and precious life. When those younger call us out on our obsession with pounds and inches, we flail. We all caps about health and BMI. We call them spoiled and sensitive, rather than pause and recognize the way a talk show host pulling a wagon of fat may have imprinted on us in the worst ways. I’ve spent too much of my life adding up points, subtracting carbs, and trying to believe Halos taste like Häagen-Dazs. I’ve spent years trying to climb to the top of a food pyramid in hopes I’d find a view of the promised land where my apple body becomes a pear. But this apple body is good. God told me so. My therapist told me so. My primary care doctor told me so. Now it’s time for me to tell you so. And if you don’t agree, that’s your weight to carry. 📸: @chappyphoto
    22.1k
  3. I’m pro-life. For a long time, I thought abortion was a political problem. I voted accordingly thinking it was an issue that should outweigh all others. Twice, I eagerly voted for a Republican who served as President. He worked with a majority Republican senate and house for almost all his years in office. The Supreme Court during his presidency was a majority of justices appointed by Republican Presidents. I believed A + B would equal C, but C never came. Abortion was legalized while a Republican was in office. The deadliest 5-yr span during our history for the unborn was 1985-1990, during the Reagan and Bush administrations. There were almost 1 million fewer abortions in 2015 than in 1990. When the Supreme Court preserved Roe v. Wade in 1992, the key votes came from two justices nominated by Reagan and one chosen by Bush. The idea that I would hang all my pro-life hopes on any president and the Supreme Court has little historical evidence to support it. I now know abortion is a Gospel issue. Those types of matters are difficult to legislate. To me, pro-life cannot only mean anti-abortion. My vote at the local, state, and federal level must take into account as many pro-life platforms as possible. This includes things like economic equality, access to affordable healthcare, advocacy for racial justice, paid family leave, ending the death penalty and criminal justice reform, meaningful policy change regarding the care of the earth, and discrimination-free voting rights. This is why I am pro-life and voting for Joe Biden. He does not wholly represent my political perspective, but he’s my choice to best represent a consistent ethic of life. "Being pro-life shouldn’t mean you can put outlawing abortion on one side of the scale and then just pile up every sort of vice, personal cruelty, and wickedness on the other side and somehow your conscience is fine.” Brannon McCallister Note: Comments are off from the get-go for this post, not as a coward but as a protector of this tiny acreage. Comments will mostly be high fives or pointed fingers at me or each other. My DMs are open. I’m committed to responding to as many folks as possible. #thisiswhy2020
    14.4k
Engagement rate benchmark
  • Median
Audience location by country
United States
94.01%
Canada
1.91%
United Kingdom
0.72%
Australia
0.49%
Mexico
0.18%
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7. Nicole Townsend

United States

❤️ Wife & Mom of 3 ☀️ Tiktok Content Creator 💋 Tiktok : Nicoletownsend36 💜 FIZZ Skincare Partner

@nicolebreaksitdown
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Followers
67k
Fake followers
13.5%
Engagement rate
2.96%
Average Reel plays
1.5k
Audience gender
male
19.55%
female
80.45%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
97.17%
Dominican Republic
0.51%
Serbia
0.26%
Taiwan
0.26%
Japan
0.26%
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8. Adrianne Lentine

United States

Helping women protect brain, body & glow Here because my mom has Alzheimer’s Wellness • peptides • skincare • longevity ⬇️ Trusted tools + routines

@adriannelentine
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Followers
65.2k
Fake followers
24.07%
Engagement rate
2.93%
Average Reel plays
124.9k
Audience gender
female
90.01%
male
9.99%
Top performing Reels
  1. She didn’t just raise kids… she made each of us feel like we were everything. That was her gift. She lived for her family. Not in a surface-level way, but in the kind of way where you felt it in everything she did. So even now, even with Alzheimer’s, that part of her is still there. I see it every time she talks about her kids and her grandbabies. She lived for us, and truly was the world’s best-most selfless GMA there was. Because love like that doesn’t just disappear. If you’re walking this with someone you love, I see you 🤍 I share a lot of this journey here, and what’s helped me along the way.
    140.2k
  2. Alzheimer’s is so unpredictable. Some days it feels like it’s taken almost everything… and then a moment like this reminds me there is still so much beauty left. 💜 We were in the car, listening to oldies like we always do (she can still remember so many of the words to those songs 🥹). Out of nowhere my mom looked at me and asked, “Am I ok?” Then she added, “I’m not like Alzheimer’s or anything…” I told her she was safe, she was loved, and she was totally good. The way the relief spread across her face is something I’ll hold onto forever. These questions come often—like they’re on a loop in her mind—so I do my best to always answer with love and reassurance. If you’ve ever wondered how to protect your own brain health or support someone you love… I put together a free guide with helpful prevention + cognition tips. ✨ Comment GUIDE below and I’ll send it your way 💌 MAKE SURE you are following me first, otherwise it often won’t send✌🏼
    101.1k
  3. When my mom was first diagnosed, I thought it was my job to help her stay accurate. To fill in the blanks. To fix the details. To gently correct the things she misremembered. I thought I was helping. But over time I realized something that was hard to accept. Correcting doesn’t protect memory. Most of the time it just creates stress. For her… and for me. Alzheimer’s physically changes the parts of the brain responsible for storing and retrieving memories, especially the hippocampus. So when a memory isn’t there, explaining it again rarely brings it back. The brain isn’t choosing to forget. The pathway simply isn’t accessible anymore. So now my goal is different. Not perfect conversations. Not perfect accuracy. Just this: Does she feel safe? Does she feel loved? Have I made her laugh today?! (This one feels healing for us both 🥹) Because even when memory fades, emotional memory often lasts much longer. Peace matters more than being right. Has this been a struggle on your journey too? How do you handle it? If you’re walking through this with someone you love, I created two simple guides — one for caregivers and one for prevention. Comment “guide” and I’ll send them to you 🤍
    28.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
86%
Canada
2.92%
United Kingdom
0.95%
Australia
0.95%
Brazil
0.78%
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9. Ηannah Vance

United States

Nurse Practitioner anatomy-led results • evidence based skincare Creating beauty that feels inevitable, in all things 🕊️ 📍@skin_pharm Dallas

@hannahmuglach.np
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Followers
36.6k
Fake followers
23.99%
Engagement rate
2.08%
Average Reel plays
25.5k
Audience gender
male
13.16%
female
86.84%
Top performing Reels
  1. How I got into Aesthetic Dermatology! ‌ I started as a nurse on the renal/tele floor. 6 months after graduation, I applied for grad school. Once clinicals started, I needed a bit more flexibility and I moved to the float pool- I absolutely loved it! I went wherever staffing was short that day and did everything from rehab to the ICU. My last year on the floor was 2020 and most of that year I was a nurse on our hospital’s covid floor. ‌ My masters program allowed for 100 hours of clinical at a specialty site. I asked my dermatologist if he took students during my annual skin check 😂 Luckily he said yes and that was my in! I was very upfront during those clinical hours that dermatology is what I wanted to do and on the last day of that rotation, he told me to reach out once I passed boards. ‌ 6 months later I started working as a medical derm NP. During that time, I started dating Davis, who lived in Dallas at the time. As our relationship progressed, we discussed ending up in Dallas, but I stipulated that he had to move to KC first so we could make sure we worked together not only living in the same city, but living together as well 😂 ‌ When it was time to start thinking about the move to Dallas, the only place I wanted to work was Skin Pharm. I’d been a follower for years and watched the company grow- something told me this was where I had to be. @laurenzaucha_pa and I had been internet friends for a few years at this point and she was my Skin Pharm North Star ⭐️ We chatted, I applied and a few months later I was an employee of the company I’d always dreamed of working for. ‌ I feel lucky to have been a nurse in so many different settings, all of which ultimately led me to what I’m most passionate about. If you want to get into aesthetic derm or dermatology in general I can’t stress this enough- it’s about connections. I’m frequently asked how I got into it, and every step of the way, it was a connection I sought out that helped me get the job 🫶🏼 ‌ #aestheticderm #dermnp #dallasinjector #dallasmedicalspa #dallasbotox
    162.3k
  2. 16 years a ago, a little kitten stumbled out of a bush at O’Charleys, meowing as loud as she could (a trait she’d never lose). We were in Illinois visiting my grandma and went to get some lunch. Like any 11 year old would do, I asked if we could keep her and, of course, my parents said no. Once we were seated in the restaurant, I spent the first few minutes sulking. To this day, I still can’t explain it, but I just knew she and I were supposed to be together. We were seated in a booth with a window that went almost all the way to the ground with a little ledge on the outside. Next thing I knew, little Charlie had jumped up on the ledge and was looking into the window at me. After that, it took little convincing that she was supposed to come home with us. ‌ The last 16 years have been nothing but wonderful with her. I always said- Charlie’s the cat you introduce to people who say they don’t like cats. She converted every one she met. It wasn’t uncommon when people came over for the first thing they said to be “Where’s Charlie?” ‌ She was perfect. I simply cannot stress that enough- perfect. She was gentle, sassy, delicate and embodied the term “luxurious”. ‌ I don’t really know what to do without her. I look around and see little Charlie hairs. Her foot path is still etched in the stairs. The shape of her body where she laid in her bed is still present. The void she leaves behind is crippling. ‌ Her last moments were spent in my arms. As she laid her little head down for the last time, I felt so grateful to have been part of her life. What a sweet, smart, beautiful girl she was. I can’t wait to see her again. ‌
    40k
  3. If you asked me to describe the way I wanted to be loved, Davis would still do it better. He showed me that love can be gentle & kind. He created a space where I feel safe and so, so loved. He was the spark my world needed & gave me the gift of loving my life more than I thought possible. I’m immensely grateful to share the rest of it with him. When we’re at the end of it all, hopefully many many years from now, I believe we’ll look back and talk about how much fun we had together. Here, on our little floating rock in space, that’s all you can really ask for ❤️ I can’t wait to marry you @dmuglach !!!!!!!!
    7.3k
Engagement rate benchmark
  • Median
Audience location by country
United States
91.23%
Canada
1.33%
Philippines
1.07%
Australia
0.5%
United Kingdom
0.49%
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10. Meg McLaughlin

United States

managed by @therealdba hello@girlwiththeslickback.com

@girlwiththeslickback_
@girlwiththeslickback
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Followers
35.4k
Fake followers
14.03%
Engagement rate
3.73%
Average Reel plays
24.8k
Audience gender
male
53.73%
female
46.27%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
95.94%
United Kingdom
0.7%
Canada
0.7%
Ireland
0.42%
Italy
0.28%

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11. SMEAR | holistic & handmade tallow skincare

United States

✨Nontoxic, Grass Fed & Finished Tallow Skincare 🫧Eczema Safe | Clean Ingredients 💥As Seen on BuzzFeed 🌱Holistic Lifestyle Encouragement 🫶🏽Luke 7:38

@smearnatural
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Get audience breakdown
Followers
34.5k
Fake followers
17.1%
Engagement rate
2.01%
Average Reel plays
11.2k
Audience gender
male
5.27%
female
94.73%
Top performing Reels
  1. When I found out that the FDA does not require pre-market approval for most cosmetic products, including baby lotions, I started to question everything. This means that manufacturers are not required to prove the safety or effectiveness of baby lotions before they are sold to consumers on the shelf. The problem is that once they hit the shelf, companies rely on people assuming that this means they’re regulated and safe. Only, that’s far from the truth. The truth is, you’re the only advocate you have when it comes to the safety of products used on your family because there are no true regulations for baby products on the shelf. Here are some frightening things you probably didn’t know: 🧴1. Ingredients: The FDA does not have the authority to approve or evaluate individual ingredients (except for color additives) in baby lotions before they are marketed. Companies can use almost any ingredient in their products as long as it doesn’t make the product adulterated or misbranded. 🧴2. Labeling: While the FDA does require accurate labeling, they don’t require companies to list all possible contaminants or impurities that might be present in baby lotions, which can be concerning if the products contain potentially harmful substances. 🧴 3. Testing: There is no requirement for companies to conduct specific safety tests on their baby lotions. Instead, the responsibility is on the manufacturers to ensure their products are safe for use. 🧴4. Recalls: The FDA doesn’t have the authority to mandate a recall of cosmetic products, including baby lotions. If a product is found to be unsafe, the FDA can only request a voluntary recall by the manufacturer. 🧴5. Fragrance and Trade Secrets: Companies can list “fragrance” as an ingredient without disclosing the specific chemicals used, some of which may be allergens or irritants, and this includes baby lotions. This regulatory gap leaves much of the responsibility for ensuring product safety on the manufacturers themselves, which can lead to concerns about the overall safety of baby lotions and other cosmetic products. That means it’s up to the company to actually care about your baby. And, we do.
    198.7k
  2. ✨Year of SMEAR Giveaway✨ FOUR YEARS OF SMEAR. It’s been the most incredible ride. 5 years ago I was collecting quarters from the Aldi parking lot for money for groceries. 4 years ago we were living in a shut down world with a dream to make a difference. It’s incredible to see what God can make out of nothing. We know it’s not every day that you get to see behind the curtain of the businesses you love. But SMEAR was founded with the heart of wanting to help a few friends who were suffering with their skin. And because of that, you’re our friends now. And like friends do, you’ve stuck by us through things far beyond SMEAR. You’ve been there when we were sick and needed prayer. You’ve been there for my brain tumor diagnosis. You’ve been there when we were told we were infertile and you’ve been there when we found out we were pregnant with our miracle girl. You’ve been there when I was so sick I couldn’t get out of bed with my diagnoses. You’ve been there when John was diagnosed with cancer and you’ve been there when he beat it. You’ve been there, not just for SMEAR, but for US. And that’s the real gift. Of course, we love to help you and serve you… but it’s not everyday that you get to be loved back by your customers. This is a skincare company but because of you, it’s also a community. We feel so blessed that you’re here. You’re the heartbeat of SMEAR. Now, we want to give back! We would love to celebrate our 4th birthday with you by giving one lucky customer a Year of Smear! That’s $50 a month of SMEAR products every month for a YEAR!! ✨🫶🏽 Yes, $600 in SMEAR. 😍 To enter: ✨ Follow our account! ✨Like this post. ✨Comment on this post with a review of how Smear has helped you in any way! ✨Tag friends for additional entries! As many as you want! ✨Share to your stories for BONUS additional entries! Entries end 04/14. Giveaway not affiliated with Instagram. All responsibility released. *must be 18 to enter *must live in the USA
    73.9k
  3. 9 months I carried you in my belly, but you’ve been in my heart forever. I will cherish the sacred blessing of growing you in quiet stillness, away from the noise of the world, all my life. What a precious year it’s been! We’re so thankful the Lord gave you to us to love and cherish. Our sweet Chapel McCheyne, born at home in peaceful waters and holy quiet. Welcome to the world, precious boy. We can’t wait to see you become all Christ has planned for you. May you be brave, strong and kind.
    3k
Engagement rate benchmark
  • Median
Audience location by country
United States
92.38%
Canada
1.95%
Australia
1.49%
United Kingdom
0.56%
Mexico
0.27%
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12. Elizabeth Landry | Houston Beauty & Lifestyle

United States

✨Empowering you with effective skincare, anti-aging secrets, & fashion inspo. 📲 Founder @lizlandrymediaco 📍Houston, TX 💌elizabethglandry@gmail.com

@lizgraysonlandry
@lizgraysonlandry
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Get audience breakdown
Followers
34k
Fake followers
23.62%
Engagement rate
13.61%
Average Reel plays
3.7k
Audience gender
female
93.21%
male
6.79%
Top performing Reels
  1. ✨ GIVEAWAY ALERT: Win Hearts & Holidays in Houston! 💖 🏨✨ Houston, it’s time to celebrate the holidays in true style! This holiday, we are spreading love—and luxe! 🎁  One lucky winner will receive:
🏨 A 2-night stay at Hotel Granduca Houston
🤍👜 A Chanel Limited Edition Heart Bag from Vintage Contessa & Times Past TO ENTER:
1️⃣ Follow @theVintageContessa & @HotelGranducaHouston
2️⃣ Tag your holiday partner-in-style below 
🎰 Bonus Entries: Share to Stories or Save this post! Houston holidays just got a whole lot more chic… will you be the lucky one? 🎄✨  Entrants must be 18+. Giveaway will close on 12/23/25 at 11:59 PST. Winner announced within 48hrs of giveaway closing. This giveaway is not affiliated with Instagram. No purchase necessary. #HoustonGiveaway #HoustonTX #HTX #HoustonHoliday #LuxuryGiveaway #ChanelHeartBag #HotelGranduca #houstonholiday #HoustonLuxury #bestofhouston #texasgiveaway #texasgiveaway We sell authenticated luxury products independently and we are not affiliated, associated or connected with any brands or companies of such products. 100% authenticity guaranteed or money back.
    1.4k
  2. Meet my new blacked-out beauty 🖤 My 2026 BMW X5 M Sport is officially here and she’s helping me hard-launch my new Lizzo 2.0 era. This is my 4th @bmwusa X5 (when you know, you know) and she is fully loaded with every option. She even drives and parks herself when needed. Huge thank you to my @momentumbmw.houston team: • Tommy the General Manager for always delivering first class service. • Sirgo my BMW sales advisor for helping me find the perfect vehicle and walking me through all the color options. Then finding a loaded X5 with my drivers assistance pro package and massaging seats. • Matt in finance (also my neighbor… small world, y’all) • Adrian for teaching me everything this ultimate driving machine can do—INCLUDING moving my car forward and backward with my phone. I need to go back do another lesson on my car. Apparently I haven’t used half the technology! 🤯📱 I truly can’t say enough about how much I love being a BMW girl. Thank you Momentum BMW for taking such incredible care of me and making this experience unforgettable. Cheers to new chapters, elevated eras, and driving exactly what reflects where I’m headed 🖤 #bmwx5msport #momentumbmw #mynewride #bmwx5 #houstontx
    401
  3. 13 years without you, Joel B. Grayson II 💔 My Irish twin, just 14 months apart, and the sibling I was closest to. You were wild, fearless, and full of life — the thrill-seeker, the rule-breaker, the one who kept us all on our toes. I still laugh at how teachers used to ask mom if you were really from the same family — so different from Dionne and me, but brilliant in your own way. A gifted athlete. A talented musician. “Swole Joel” to your friends, but always just my little brother to me. You became a Marine in the middle of war. A SWAT officer who risked his life for others and received medals for your courage. You lived big, bold, and brave. And your life was cut short far too soon — 28 years young. I told you I was pregnant on Father’s Day 2012… and just a week later, you were gone. You never got to meet Harper Joelie but she is wearing a big angel wing necklace with your photo on it. And not a day goes by I don’t wish you were here — to call, to laugh with, to walk through this life with. Losing you was a pain unlike anything I’ve ever known. There’s always a seat missing at the table. A little less mischief. A little less laughter. But I hold on to the hope that I’ll see you again. And in the depths of grief, Mom & Dad turned her sorrow into something eternal — building a church in Oaxaca, Mexico in your name. Her tears became legacy. I miss you fiercely. I love you always. 🪽 Until we meet again 💙🖤💙 #JoelBGrayson #Forever28 #InLovingMemory #BrothersAndSisters #FamilyNeverForgotten #MarineToSWAT #GoneTooSoon #IrishTwins #HeavenHasYou #GriefAndGrace
    368
Engagement rate benchmark
  • Median
Audience location by country
United States
58.58%
Brazil
27.26%
Australia
3.09%
Canada
1.98%
Philippines
1.28%
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13. Kat (Braswell) Campbell

United States

Skincare: @katcampbell_rn Find me: @indierx.co

@katcampbell_
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Followers
24.1k
Fake followers
21.17%
Engagement rate
3.56%
Average Reel plays
45.9k
Audience gender
female
84.5%
male
15.5%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
93.54%
Canada
1.67%
Australia
0.68%
United Kingdom
0.63%
South Africa
0.31%
profile picture

14. Nefertiti | Skincare + Fragrance

United States

📍jacksonville, florida compassionate hygiene, quirky smells & glowing skin ✨ esthetician finding joy & humor in beauty nefertiti@nightingalemgmt.co

@thenotoriousnef
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Followers
23.6k
Fake followers
20.8%
Engagement rate
2.82%
Average Reel plays
9.3k
Audience gender
male
8.22%
female
91.78%
Top performing Reels
  1. I’m absolutely obsessed with the @b_lab_global Matcha Hydrating Real Sunscreen and I’ve been wearing it every single day since I got it in the mail this one came highly recommended by @honeyjarhajar and she doesn’t miss! If you want to see the full review and try-on, please comment so I can reply to the comment with a video! I love that this is a lightweight cream texture that turns more fluid as you warm it up in your hands. It’s really easy to manipulate and it took me about 30 seconds to fully blend it into my face! It has a nice natural glow without being oily or heavy at ALL- it doesn’t have a tacky or oily finish at all once it dries down. Best of all, this sunscreen has no white cast! It does have a little bit of that classic sunscreen smell but that’s a small price to pay for how good the formula is. You can actually find this on Stylevana for ONLY FIVE DOLLARS! That is an *insane* price for how good this is! The only downside is that the shipping might take a couple of weeks. I personally purchased mine on from a small Asian skincare shop on TikTok Shop for $9 which is still an amazing deal! The shipping took about a week. I have the product linked on TikTok on my full review video if you all are interested in buying! She also has a website you can purchase from @shopforeverglow 💗 Please let me know if you try it or if there are any other Korean sunscreens you want me to review! . . . . . #spf #sunscreen #sunscreenreview #koreansunscreen #koreanskincare #kbeautyskincare #affordablesunscreen #affordableskincare #skincaretips #skincarereels
    104.2k
  2. When you’re depressed, disabled, or struggling, sometimes comitting to a shower routine or even brushing your teeth feels like an impossible task. You still deserve to be clean and feel fresh, even when you’re not feeling your best! Here are some must-have hygiene products for an easy hygiene routine that you can use from the comfort of your bed or couch! If you have any additional recommendations, feel free to leave them in the comments 🫶🏾 @scrubzzsponges @briotechusa @garnierusa @tndickinsons @lumedeodorant @duradry @dove @certaindriofficial @colgateus @colgateus @meetflamingo @cleanskinclub @vaselinebrand @nichesandnooks @lotrimin #hygieneroutine #hygieneproducts #hygienetips #disabilityawareness #bodycaretips #disabilitysupport #chronicillnessawareness #chronicallyill #showerroutine #showerproducts #bodycaretips #bodycareproducts #easybodycare #hygienehacks
    29.5k
  3. Had me STRESSINGGGG but she just wanted some sunscreen recommendations 😭 (she is me, yes I sent these texts back and forth to myself PLS) If you’re looking for THEEEE best of the best when it comes to affordable sunscreens, you have GOT to get your hands on Korean sunscreen! I’m convinced they make the best SPFs in the whole world. I’ve tried over a dozen and pretty much most of them have been hits! These all feel super lightweight, leave no white cast, and are easy on the pockets 💰💸 I already have several videos of me trying most of these on, but please let me know if you want to see any of these tried on and reviewed in depth and I’ll make new videos! Products mentioned: @skin1004official Hyalu-Cica Water Fit Sun Serum @b_lab_global Matcha Hydrating Real Sunscreen @tocobo_official @tocobo_us Bio Watery Sun Cream @isntree Hyaluronic Acid Watery Sun Gel @beautyofjoseon_official Relief Sun Aqua Fresh @anua.global Heartleaf Silky Moisture Sun Cream @rocskincare Barrier Renew AM Moisturizer @muradskincare Multi Vitamin Clear Coat . . . . . #spf #sunscreen #sunscreenreview #bestsunscreen #koreansunscreen #affordablesunscreen #kbeautyskincare #nowhitecast #oilyskin #acneproneskin #sensitiveskin
    28.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
77.6%
United Kingdom
4.92%
Canada
4.18%
Nigeria
1.8%
Australia
1.32%
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15. Evalyn Aguirre, RN | Houston Injector

United States

facial balancing specialist your go to girl for all things beauty and skincare ✨ @evolveaestheticsmedspa booking, products, links ↓

@beautybyevalyn
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Followers
20.3k
Fake followers
15.62%
Engagement rate
2.22%
Average Reel plays
4.2k
Audience gender
female
94.15%
male
5.85%
Top performing Reels
  1. Still dying over this 🤣 #wedding #weddingday #weddinginspiration #weddingreception #weddingreels #funny #medspa
    873k
  2. A glimpse into the best day of my life 🥹🤍 I can’t believe I just had the wedding of my freaking dreams. An intimate wedding, surrounded by our precious friends and family. A destination that was out of this world beautiful. Wearing the most unique vintage wedding dresses from @dolcegabbana & @happyisles_salon. And of course marrying my best friend of 11 years. I seriously could not imagine a more perfect wedding experience. Thank you so much to @juliaandevita for helping me bring this wedding to life, I could not have done this without y’all. 6.10.24 💍
    2.6k
  3. You are my person — today, tomorrow, forever. 💌 📸: @issacjuliann #reyesyourglass #wedding #countdown #countdownbegins⏳ #bride #bridetobe #engaged💍 #engagement #medspa
    1.8k
Engagement rate benchmark
  • Median
Audience location by country
United States
93.37%
Mexico
1.4%
United Kingdom
0.51%
Brazil
0.43%
Canada
0.41%
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16. Wavy hair & Skincare

United States

🎀𝐀𝐦𝐚𝐧𝐝𝐚🎀 𝒜𝓁𝓁 𝐼 𝓌𝒶𝓃𝓉 𝒾𝓈 𝓋𝑜𝓁𝓊𝓂𝒾𝓃𝑜𝓊𝓈 𝓌𝒶𝓋𝑒𝓈 𝒶𝓃𝒹 𝑔𝓁𝑜𝓌𝒾𝓃𝑔 𝓈𝓀𝒾𝓃 💜

@wavyhair_skincare
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Followers
20.1k
Fake followers
19.02%
Engagement rate
9.41%
Average Reel plays
-
Audience gender
female
97.31%
male
2.69%
Top performing Reels
  1. Today marks my 2 month anniversary of being full Curly Girl Method. I pretty much started my journey 3 years ago without even realizing it!! I was on a healthy hair journey and stopped heat styling and stopped getting it colored every few months. I now only get my hair balayaged once a years. Back in December I started doing a modified version of the CGM. I finally decided in March to go full CGM thanks to some very inspirational ladies here on Instagram ( @coffeecurlygirl @powerdomi @wavyblondelle @elyssacurlygirl @katherinepagewaves @ingecurls @wavestocurls @curly_n_fab @curlicue_lu ) to name a few 😬😘. It can be a frustrating journey sometimes!! If you stick with it it is totally worth it though! So don’t give up! Everyone in this community has been so helpful and I appreciate you all ☺️🤗💜
    6.3k
  2. 𝐼𝓃𝒽𝒶𝓈𝒾 𝒩𝒶𝓉𝓊𝓇𝒶𝓁𝓈...⁣ ⁣ @inahsinaturals so very kindly gifted me a bunch of products. I have been playing around with them for over a month now. As you guys probably know my hair has been a challenge ever since I got it cut and bleached. I finally figured out what to do! More on that later 😉⁣ ⁣ I have to say I have been really loving these products. Especially their Custard! It gives me a really nice cast and I can use a lot of it. Some custards are too heavy for me and I can only use a tiny bit. I have found their products to be very hydrating and not heavy. Which is so important to me!! ⁣ ⁣ ℍ𝕠𝕨 𝕀 𝕦𝕤𝕖𝕕 𝕥𝕙𝕖𝕞⁣ ⁣ Shower:⁣ ~I applied their Mango Hemp Restorative Hair Masque for 15 mins to wet hair⁣ ~I used their sulfate free Clarifying Mint Shampoo (it smells so fresh and exactly like mint. It doesn’t strip my hair at all)⁣ ~I applied their Soothing Mint Conditioner and let it sit for a few mins and detangled. I couldn’t believe how easily my brush slid through my massive tangles. Seriously it was so easy 🙏🏻🙏🏻⁣ ⁣ Styling:⁣ *I squeezed a little water out of my hair but not very much. I wanted my hair to be soaking wet!! I was bent over most of my Styler application. ⁣ ~ I used about a quarter sized amount of the Aloe Hibiscus leave in. I glazed and scrunched it in.⁣ *I sprayed my hair with a little water⁣ ~I took a small glob of the Coconut Avocado Curl Defining Custard and glazed and scrunched it in.⁣ *sprayed my hair with water and applied another layer of the Custard.⁣ *I then used a giant glob of my Eco Professional Styling Gel. I sprayed my hair with more water. I stood upright and distributed more gel carefully flipping my hair from side to side and scrunching⁣ ~ I went in with another layer of Custard while I was upright. ⁣ *I plopped for about 30 mins. And then very very lightly scrunched with the shirt I had used for plopping. ⁣ *I diffused for about 45 mins and smastered with some Pantene volume mousse. I allowed the rest to air dry. Then Ta-da 💁🏼‍♀️💜⁣
    5.9k
  3. 𝒢𝑒𝓁 𝒥𝒶𝓂...⁣ ⁣ If you’ve watched my styling routine videos you know I’ve always been about layering and mixing many products. The other day I decided to mix some of my gels together in a bowl before applying it. As I was doing this I thought it would be interesting to see what would happen if I mixed all of my gels together 😧⁣ ⁣ I was pretty scared! But, man oh man my results were pretty good! If you watch the video in my highlights titled “gel jam” you can see my full results and I talk about it a little more!! Not only was my hair light and bouncy but it was super defined. It took way less time to style and it shockingly dried really quickly!! Hallelujah 🙏🏻🙌🏻⁣ ⁣ I am definitely going to play around with this more!! It’s the closes I’ve come to a wash and go routine! I was going to call it Gel Jam but that’s already a hashtag. Do you think I should still use just use #geljam? Or maybe #stylerjam? Or nothing because this is silly 😆 ⁣ What’s in my jam?? ⁣ ➰ @ranagadebeauty professional styling gel (the argon oil one)⁣ ➰ @ecoslay Orange Marmalade ⁣ ➰ @boucleme Curl Defining Gel ⁣ ➰ @officialkinkycurly Curling Custard ⁣ ➰ @curlygirlmovement Curl Defining Gel ⁣➰ @devacurl Ultra Defining Gel⁣ ➰ @aussiehairusa Instant Freeze ⁣ ➰ @miss_jessies Jelly Soft Curls ⁣ ⁣ **If you do try it make sure the consistency is smooth after mixing it up. If it’s chunky that means the gels might not work together ⁣
    5k
Engagement rate benchmark
  • Median
Audience location by country
United States
57.57%
United Kingdom
6.28%
Canada
5.2%
Brazil
4.66%
Australia
2.14%
profile picture

17. Brittany Gammell Pride

United States

Believer, Mother of 2, 🐶🐶, Hostess, Mahjong Instructor, Skincare/ Anti-aging enthusiast!🙏🏻💕

@brittanygpride
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Followers
18.3k
Fake followers
15.07%
Engagement rate
2.47%
Average Reel plays
3.5k
Audience gender
male
26.56%
female
73.44%
Top performing Reels
  1. Brittany Pride here, The Mahjong Miss 🀄️💕 Mississippi Native, Nashville local, lover of all things Mahjong! Teaching, strategy, community, party planning and yes, even Ministry! This game can do so much for your brain, spirit and soul! Amazing things happen when you lean in and learn something new! 🀄️🀄️ 💕DM me for lessons or all questions Mahj! Follow my personal @brittanygpride #themahjongmiss #mahjongismyministry #mahjongministry #americanmahjong #nashvillemahjong
    1.4k
  2. Day 1 in Europe 💕 #thenetherlands🇳🇱 #prideandjoy
    1.2k
  3. Happy International Women’s Day! Reflecting a little bit this morning about the woman that I was at 18 years old. All the dreams, ambition and drive with the whole world in front of me. I wonder if she would be pleased with all we have accomplished? If she would say “wow we are going to do that?” It’s been 22 years and I’ve reinvented us a few times. But that’s the beauty about being a woman! We are creators and the manifestors of all things beautiful. We can change like the wind and we are changing the world!!!! #internationalwomensday #womenruntheworld #womenarecreatorsoflife #themahjongmiss #nashvilleentrepreneur #tennesseewomeninbusiness #happyinternationalwomensday @brittanygpride
    1k
Engagement rate benchmark
  • Median
Audience location by country
United States
93.14%
Egypt
0.67%
Mexico
0.67%
Spain
0.5%
France
0.33%
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18. RIANNA

United States

So Cal ☀️ Healthy eats, wellness, lifestyle, skincare, low tox 💌radiantwithrianna@gmail.com

@radiantwithri
@radiantwithrianna
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Get audience breakdown
Followers
16.8k
Fake followers
9.17%
Engagement rate
3.92%
Average Reel plays
23.9k
Audience gender
male
8.85%
female
91.15%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
84.3%
Canada
3.61%
United Kingdom
2.35%
Australia
1.99%
Germany
0.72%
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19. Tabinda aka PAA aka Bendy

DC

Elevate & Motivate♥️ MD 🇵🇰 Food Account: @tastewithtabbs كُن فَيَكُونُ

@taaabbbyy
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Get audience breakdown
Followers
15.7k
Fake followers
25.64%
Engagement rate
8.3%
Average Reel plays
-
Audience gender
male
60.78%
female
39.22%
Top performing Reels
No info available
Engagement rate benchmark
  • Median
Audience location by country
United States
95.93%
United Kingdom
1.27%
Argentina
0.51%
Egypt
0.51%
Canada
0.51%
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20. Karolina Poyedis

United States

California girl living in South Carolina Lifestyle, Skincare, Makeup & Mom Life DM/E-Mail PR 📨✌️

@ms_karolina_
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Get audience breakdown
Followers
15.5k
Fake followers
18.41%
Engagement rate
3.6%
Average Reel plays
331
Audience gender
male
9.96%
female
90.04%
Top performing Reels
  1. I’m beyond grateful for @beautifulyu.official for sending me this incredible box filled with goodies! Earth+ Ocean Greens: this is a set of powerful super foods that are provided from the ocean and the Earth. Including leafy greens, healthy, seaweed, natural grasses, high antioxidant, fruits, nutritious vegetables, deep ocean, minerals, and plant-based digestive enzymes. Perfect to help support the immune system and boost antioxidants in your body assist with improved digestion and helped deliver nutrients to your body. Trim Fit: mixed berry flavor. helps to give more energy burn fat and excess calories. Protect Probiotic: combined with a unique blend of probiotics formulated to improve digestive health, protect the body through improved immunity, promotes a healthy heart and cardiovascular system: grab yours today and score a special 15% discount my code below: KAROLINAPOYEDIS #yū# musttry #musthavemonday
    1.2k
  2. #gifted_by_nutribullet I’m obsessed with the nutribullet Limitless Food Processor. The nutribullet Limitless Food Processor is a 2-in-1 compact food prep system. With a 5 ½ cup work bowl that is ideal for sauces, dips, chopped herbs, and more! An endless chute for uninterrupted slicing and shredding into any dish. It’s an easy way to make salads, salsa, and many more dishes. And it’s super compact storage: pieces stack neatly inside of the work bowl. Grab the nutribullet Limitless Food Processor today for you and your loved ones this holiday season! Gifted by @nutribullet https://app.im.skeepers.io/c/hbwsn/r/hcea7 #nutribulletFoodProcessor #giftedbynutribullet
    1.1k
  3. Get ready for a sweet escape with @cleanreserveperfume Caramel Swirl. This sweet yet exotic scent includes great scent notes. TOP: Caramelized Coconut, Lemon, Italian Tangerine MID: Mango Nectar, Orange Blossom, Strawberry Blossom, Hibiscus DRY: White Chocolate, Whipped Cream, Cloud Musk, Sandalwood It is a sweet and tropical scent and I love that it lasts all day long. #cleanreserve #cleanreserveperfume #fragrance
    1k
Engagement rate benchmark
  • Median
Audience location by country
United States
58.07%
United Kingdom
12.04%
Canada
6.54%
India
3.04%
Australia
2.59%
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