Top 20 American Skincare Influencers on Instagram (Mar 2026)

We found 34 skincare Influencers in United States
These influencers mention 'skincare' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
03/04/2026
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1. Becky Habersberger

United States

💋 Beauty + Skincare Enthusiast

@becksmecks2
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Followers
385.6k
Fake followers
17.39%
Engagement rate
5.89%
Average Reel plays
498.3k
Audience gender
female
87.38%
male
12.62%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
64.46%
United Kingdom
6.86%
Canada
6.33%
Australia
3.21%
Philippines
1.67%
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2. Haley Collins

United States

𝚄𝙽𝙰𝚂𝙷𝙰𝙼𝙴𝙳 ✝️ Dearest gentle viewer 🫧🤎 Lifestyle | Skincare |📍NC TikTok 600k+ 💌: BeefingwiththeBlacks@select.co

@callmecollins.hdc
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Followers
288.5k
Fake followers
16.02%
Engagement rate
94.75%
Average Reel plays
144.2k
Audience gender
female
46.43%
male
53.57%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
94.4%
United Kingdom
1.06%
South Africa
0.48%
Canada
0.48%
Dominican Republic
0.39%
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3. Messiah Dixon

United States

ATL | LA dance, skincare & lifestyle messiah@kensingtongrey.co

@messiahdixonn
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Followers
206.3k
Fake followers
22.53%
Engagement rate
2.25%
Average Reel plays
40k
Audience gender
male
20.2%
female
79.8%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
51.74%
Senegal
5.74%
France
4.87%
South Africa
4.17%
Brazil
3.73%
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4. Janet Lynn Tolin (Jj)

United States

Botanical Skincare, Recipes, Gardening, Floofy Animals, CO & WV

@thewildapothecary
@TheWildApothecary
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Followers
160.7k
Fake followers
19.68%
Engagement rate
2.19%
Average Reel plays
52k
Audience gender
male
13.53%
female
86.47%
Top performing Reels
  1. Did you know candy and medicine used to be closely linked? Often sugar/honey was to used preserve the herbal plant properties or mask the flavor of certain bitter medicines. Kind of like elderberry syrup. They aren’t linked much anymore but ginger chews are a good example of a traditional medicinal ‘candy’. And they WORK! I made these ginger chews for nausea, upset tummies, bloating, gas and to help settle tummies after a big meal. They work so well, when you can’t keep ginger tea down or don’t have the time/energy to steep ginger tea. Or you are traveling/eating elsewhere and have sensitive digestion. And they are delicious 😋 Full recipe is on my website or ask for link and I’ll send it I slightly adapted from rebootedmom.com but I don’t think she’s on the gram. #naturalremedies #slowliving #wellness #herbalist #nontoxicliving #herbsandspices #cottagecore #countrylife
    853.9k
  2. Dandelion blossom balm can be used to soothe dry skin, itchy flaky skin, or to moisturize lips, cheeks and cuticles. It’s also healing on minor cuts and scratches. It’s also thought to help to reverse and protect skin from sun damage (funny since dandelions look like little sunshines) and is mildly pain relieving. Dandelion blossoms are delicate, use the warm setting on the crock pot and check it often to make sure it is not heating up too much. For dandelion blossom oil I prefer the quick method of infusion. I feel like putting it in a jar and letting it infuse over a couple weeks brings the chance for mold, because the flowers are freshly dried. You could also put it in a jar and put the jar in the crock pot with water, and make sure the water doesn’t get above 100 degrees. But with this method you need to keep a lid on the jar so no water gets in the oil, which could possibly trap evaporating water from the blossoms.  That’s why I choose this method of putting the dandelion blossoms and oil directly in the crock pot and use the warm setting (not the low setting) and keep an eye on it.  Dandelion Blossom Oil Infuse ½ cup of packed and dried dandelions with a cup of carrier oil. I used jojoba because I like how thick and waxy it is. Another good choice would be extra virgin olive oil, because it’s such an amazing oil  After it is infused for 24 hours or when it smells like an herby oil with a deep golden color strain through a fine mesh strainer or cheesecloth into a clean glass jar. The recipe below only uses 3 tbs of dandelion blossom oil, so you should have some left for other recipes. It makes a great face oil that helps aging from sun or nourishing body butter. Or diaper rash balm. It’s good for so many things. You could even mix with essential oils for a pain relieving balm. Dandelion Blossom Balm 3 tbs Dandelion oil  1 tsp Rosehip seed oil  1 tbs shea 1tbs Beeswax  Combine all the ingredients in a double boiler and melt gently over low heat. Once it’s melted pour it into your containers Enjoy! 🌞 #herbalskincare #naturalskincare #naturalremedies #organicskincare #recipeshare #herbsandspices #forage
    65k
  3. 🍃Make a peppermint extract. I poured over the web for this. There are many ways with slight variations for making a mint extract with that pop of mint that so many of us love. Some say leave for 6 weeks (which is like making a tincture). Some say let the leaves soak for a week. Some say chop the leaves, some say don’t chop the leaves. Some say use Vodka, some say use Everclear. So, I combined all the tips that seemed most worthy (to me) and gave it a shot. Normally I just make a peppermint tincture which is great but lacks the pungent menthol scent of fresh mint that I want to save for a dreary winter day. 🍃Peppermint Extract 🍃Pack a handful of peppermint leaves about ⅔ full into a clean mason jar, pack it in.  🍃Cover with Everclear (or other high proof clear alcohol).  Let it infuse in a cool, dark place for 3-4 days, then strain. 🍃Add a new batch of fresh leaves to the jar and let it infuse for another 3-4 days, then strain. 🍃Repeat this process of infusing, straining, and adding new fresh leaves for 4 or 5 rounds. At the end, strain and you have a super minty extract.    Tips  Only use the leaves, discard the stems. Don’t muddle or chop the leaves, it seems to release more chlorophyll into the extract. I chopped the leaves on my first round and my alcohol was immediately brownish. The next rounds I did not chop and the color change was much slower.  This will last indefinitely if kept in a cool, dark place, in dark bottles. Use in mocktails/cocktails, baking, hot cocoa, minty mocha, or in your tea if your tummy is upset. Enjoy 🍃 #wellness #slowliving #naturalremedies #herbsandspices #backyardgarden #peppermint
    42.4k
Engagement rate benchmark
  • Median
Audience location by country
United States
69.89%
United Kingdom
5.47%
Canada
5.22%
Australia
3.76%
India
1.2%
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5. Christi Rose🌹| LA Blogger

United States

📍LA | beauty, skincare, girltalk 665k+ on YouTube🍓| 295k+ on TikTok🍓 💌 christirose@select.co more of me👇🏾🍭

@lifewithchristirose
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Followers
84k
Fake followers
23.28%
Engagement rate
3.17%
Average Reel plays
35.4k
Audience gender
female
75.29%
male
24.71%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
62.73%
United Kingdom
5.61%
Canada
4.77%
Australia
2.29%
Germany
1.66%
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6. Jamie Golden

United States

🎙 Podcaster🧴Skincare Enthusiast 🐿 ADHD Survivor 🎧 Pop Culture: @thepopcast Books: @readwithshelfrespect Faith Culture: @faithadjacent 🏡 Birmingham

@jamiebgolden
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Followers
68.2k
Fake followers
13.96%
Engagement rate
6.79%
Average Reel plays
103.6k
Audience gender
male
6.16%
female
93.84%
Top performing Reels
  1. They work for us. Even when it seems like they don’t. ☎️ I asked a legislative aide last year (SHE REMEMBERED ME) what is the most effective way to contact your reps. She said phone, then email/letter. Then she sincerely said “Have a great day, Jamie. Talk again soon.” Note: The link to find your senator and their contact info is at the link in my bio.
    60.9k
  2. I love that the internet generally ignores Gen X. We have fewer beefs and more aged flannel. We’re a small group of latchkey kids just trying to navigate aging parents and worsening eyesight. But one thing my generation seems to struggle with, unlike no other, is diet culture. And I’m specifically referencing white women in their 40s and 50s. We’ve carried the weight of thin for so long that we don’t know how to lose it. And it may not even be about knowing how. Perhaps Gen X’s resistance to the Millennial/Gen Z move towards body positivity and fat phobia condemnation means accepting a greater tragedy. If I accept I’ve been trapped in the claws of diet culture for 30 years, then it means I wasted a lot of my one wild and precious life. When those younger call us out on our obsession with pounds and inches, we flail. We all caps about health and BMI. We call them spoiled and sensitive, rather than pause and recognize the way a talk show host pulling a wagon of fat may have imprinted on us in the worst ways. I’ve spent too much of my life adding up points, subtracting carbs, and trying to believe Halos taste like Häagen-Dazs. I’ve spent years trying to climb to the top of a food pyramid in hopes I’d find a view of the promised land where my apple body becomes a pear. But this apple body is good. God told me so. My therapist told me so. My primary care doctor told me so. Now it’s time for me to tell you so. And if you don’t agree, that’s your weight to carry. 📸: @chappyphoto
    22.1k
  3. I’m pro-life. For a long time, I thought abortion was a political problem. I voted accordingly thinking it was an issue that should outweigh all others. Twice, I eagerly voted for a Republican who served as President. He worked with a majority Republican senate and house for almost all his years in office. The Supreme Court during his presidency was a majority of justices appointed by Republican Presidents. I believed A + B would equal C, but C never came. Abortion was legalized while a Republican was in office. The deadliest 5-yr span during our history for the unborn was 1985-1990, during the Reagan and Bush administrations. There were almost 1 million fewer abortions in 2015 than in 1990. When the Supreme Court preserved Roe v. Wade in 1992, the key votes came from two justices nominated by Reagan and one chosen by Bush. The idea that I would hang all my pro-life hopes on any president and the Supreme Court has little historical evidence to support it. I now know abortion is a Gospel issue. Those types of matters are difficult to legislate. To me, pro-life cannot only mean anti-abortion. My vote at the local, state, and federal level must take into account as many pro-life platforms as possible. This includes things like economic equality, access to affordable healthcare, advocacy for racial justice, paid family leave, ending the death penalty and criminal justice reform, meaningful policy change regarding the care of the earth, and discrimination-free voting rights. This is why I am pro-life and voting for Joe Biden. He does not wholly represent my political perspective, but he’s my choice to best represent a consistent ethic of life. "Being pro-life shouldn’t mean you can put outlawing abortion on one side of the scale and then just pile up every sort of vice, personal cruelty, and wickedness on the other side and somehow your conscience is fine.” Brannon McCallister Note: Comments are off from the get-go for this post, not as a coward but as a protector of this tiny acreage. Comments will mostly be high fives or pointed fingers at me or each other. My DMs are open. I’m committed to responding to as many folks as possible. #thisiswhy2020
    14.4k
Engagement rate benchmark
  • Median
Audience location by country
United States
94.01%
Canada
1.91%
United Kingdom
0.72%
Australia
0.49%
Mexico
0.18%
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7. Nicole Townsend

United States

❤️ Wife & Mom of 3 ☀️ Tiktok Content Creator 💋 Tiktok : Nicoletownsend36 💜 FIZZ Skincare Partner

@nicolebreaksitdown
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Followers
51.1k
Fake followers
13.5%
Engagement rate
6.37%
Average Reel plays
1.5k
Audience gender
male
19.55%
female
80.45%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
97.17%
Dominican Republic
0.51%
Serbia
0.26%
Taiwan
0.26%
Japan
0.26%
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8. Ηannah Vance

United States

Nurse Practitioner anatomy-led results • evidence based skincare Creating beauty that feels inevitable, in all things 🕊️ 📍@skin_pharm Dallas

@hannahmuglach.np
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Followers
36.5k
Fake followers
23.81%
Engagement rate
2.08%
Average Reel plays
27.1k
Audience gender
female
87.02%
male
12.98%
Top performing Reels
  1. How I got into Aesthetic Dermatology! ‌ I started as a nurse on the renal/tele floor. 6 months after graduation, I applied for grad school. Once clinicals started, I needed a bit more flexibility and I moved to the float pool- I absolutely loved it! I went wherever staffing was short that day and did everything from rehab to the ICU. My last year on the floor was 2020 and most of that year I was a nurse on our hospital’s covid floor. ‌ My masters program allowed for 100 hours of clinical at a specialty site. I asked my dermatologist if he took students during my annual skin check 😂 Luckily he said yes and that was my in! I was very upfront during those clinical hours that dermatology is what I wanted to do and on the last day of that rotation, he told me to reach out once I passed boards. ‌ 6 months later I started working as a medical derm NP. During that time, I started dating Davis, who lived in Dallas at the time. As our relationship progressed, we discussed ending up in Dallas, but I stipulated that he had to move to KC first so we could make sure we worked together not only living in the same city, but living together as well 😂 ‌ When it was time to start thinking about the move to Dallas, the only place I wanted to work was Skin Pharm. I’d been a follower for years and watched the company grow- something told me this was where I had to be. @laurenzaucha_pa and I had been internet friends for a few years at this point and she was my Skin Pharm North Star ⭐️ We chatted, I applied and a few months later I was an employee of the company I’d always dreamed of working for. ‌ I feel lucky to have been a nurse in so many different settings, all of which ultimately led me to what I’m most passionate about. If you want to get into aesthetic derm or dermatology in general I can’t stress this enough- it’s about connections. I’m frequently asked how I got into it, and every step of the way, it was a connection I sought out that helped me get the job 🫶🏼 ‌ #aestheticderm #dermnp #dallasinjector #dallasmedicalspa #dallasbotox
    162.3k
  2. 16 years a ago, a little kitten stumbled out of a bush at O’Charleys, meowing as loud as she could (a trait she’d never lose). We were in Illinois visiting my grandma and went to get some lunch. Like any 11 year old would do, I asked if we could keep her and, of course, my parents said no. Once we were seated in the restaurant, I spent the first few minutes sulking. To this day, I still can’t explain it, but I just knew she and I were supposed to be together. We were seated in a booth with a window that went almost all the way to the ground with a little ledge on the outside. Next thing I knew, little Charlie had jumped up on the ledge and was looking into the window at me. After that, it took little convincing that she was supposed to come home with us. ‌ The last 16 years have been nothing but wonderful with her. I always said- Charlie’s the cat you introduce to people who say they don’t like cats. She converted every one she met. It wasn’t uncommon when people came over for the first thing they said to be “Where’s Charlie?” ‌ She was perfect. I simply cannot stress that enough- perfect. She was gentle, sassy, delicate and embodied the term “luxurious”. ‌ I don’t really know what to do without her. I look around and see little Charlie hairs. Her foot path is still etched in the stairs. The shape of her body where she laid in her bed is still present. The void she leaves behind is crippling. ‌ Her last moments were spent in my arms. As she laid her little head down for the last time, I felt so grateful to have been part of her life. What a sweet, smart, beautiful girl she was. I can’t wait to see her again. ‌
    40k
  3. If you asked me to describe the way I wanted to be loved, Davis would still do it better. He showed me that love can be gentle & kind. He created a space where I feel safe and so, so loved. He was the spark my world needed & gave me the gift of loving my life more than I thought possible. I’m immensely grateful to share the rest of it with him. When we’re at the end of it all, hopefully many many years from now, I believe we’ll look back and talk about how much fun we had together. Here, on our little floating rock in space, that’s all you can really ask for ❤️ I can’t wait to marry you @dmuglach !!!!!!!!
    7.3k
Engagement rate benchmark
  • Median
Audience location by country
United States
91.34%
Canada
1.32%
Philippines
1.05%
United Kingdom
0.47%
Mexico
0.44%
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9. Elizabeth Landry | Houston Beauty & Lifestyle

United States

✨Empowering you with effective skincare, anti-aging secrets, & fashion inspo. 📲 Work life @lizlandrymediaco 📍Houston, TX 💌elizabethglandry@gmail.com

@lizgraysonlandry
@lizgraysonlandry
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Followers
33k
Fake followers
23.34%
Engagement rate
2.29%
Average Reel plays
4.5k
Audience gender
female
93.18%
male
6.82%
Top performing Reels
  1. A Galentine’s Day to remember with the makeup queen herself, @lauragellerbeauty , in Dallas! ✨ From the adventure of getting there to meeting so many beautiful beauty influencers, it was truly a day full of fun, inspiration, and of course—flawless makeup. Thank you, Laura Geller and team, for having us! And I’m holding onto your words: It gets better and better and better! Forever grateful to share these moments with my influencer bestie @kelir. We have had made memories since Galentine’s Day 2021 together. I always know that I will laugh, cry, and go on an adventure with Keli no matter what we do! ❤️ #GalentinesWithGeller #BeautyIcons #BetterAndBetter #LauraGellerBeauty #femalefriendshipsmatter #DallasTX #adventuresoflizandkeli
    2.6k
  2. ✨ GIVEAWAY ALERT: Win Hearts & Holidays in Houston! 💖 🏨✨ Houston, it’s time to celebrate the holidays in true style! This holiday, we are spreading love—and luxe! 🎁  One lucky winner will receive:
🏨 A 2-night stay at Hotel Granduca Houston
🤍👜 A Chanel Limited Edition Heart Bag from Vintage Contessa & Times Past TO ENTER:
1️⃣ Follow @theVintageContessa & @HotelGranducaHouston
2️⃣ Tag your holiday partner-in-style below 
🎰 Bonus Entries: Share to Stories or Save this post! Houston holidays just got a whole lot more chic… will you be the lucky one? 🎄✨  Entrants must be 18+. Giveaway will close on 12/23/25 at 11:59 PST. Winner announced within 48hrs of giveaway closing. This giveaway is not affiliated with Instagram. No purchase necessary. #HoustonGiveaway #HoustonTX #HTX #HoustonHoliday #LuxuryGiveaway #ChanelHeartBag #HotelGranduca #houstonholiday #HoustonLuxury #bestofhouston #texasgiveaway #texasgiveaway We sell authenticated luxury products independently and we are not affiliated, associated or connected with any brands or companies of such products. 100% authenticity guaranteed or money back.
    1.3k
  3. Salmon Sperm Facial: Why your skin wants one! I had the @rejuranusa Salmon Sperm Facial after a @sylfirmx.usa treatment with @drtiffanysu and my skin is glowing! I now know why this is the hottest skin treatment in South Korea! Here are some of the amazing benefits: ✨Boosts collagen production for firmer, plumper skin ✨Improves skin texture and elasticity, reducing fine lines and wrinkles ✨Deeply hydrates and repairs damaged skin barrier ✨Reduces redness and inflammation, great for sensitive or acne-prone skin ✨Speeds up skin healing and regeneration thanks to PDRN (salmon DNA extract) ✨Enhances overall skin radiance for a youthful, dewy glow @drtiffanysu in Houston is a fantastic aesthetic physician and is offering my followers 10% off when they mention code lizlandry10! #salmonspermfacial #rejuran #pdrn #antiaging #houstonmedspa #2025beautytrends #HoustonTX
    600
Engagement rate benchmark
  • Median
Audience location by country
United States
58.33%
Brazil
27.24%
Australia
3.13%
Canada
2.01%
Philippines
1.17%
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10. ALEXIS

United States

just here to make u laugh fr @theproperpodcast NYC 🇨🇺 💌 team@thankulexx.com comedy • curly hair • skincare • lifestyle • fashion • travel • gym girl

@thankulexx
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Followers
30.3k
Fake followers
15.15%
Engagement rate
2.32%
Average Reel plays
10.3k
Audience gender
male
34.88%
female
65.12%
Top performing Reels
  1. mind you — i’m single but dedicated to the cause 👹 this is your sign to channel your crazy in the gym (or with anything that involves self improvement) but move your fckn body btch !!! focus on you instead of him… maybe ??? find a hobby ??? idk but pls stop crashing out cus im not in the mood !!! i say all this with love 🙂‍↕️😘 take it as you pls hehe xx ily #motivation #gymmotivation #datingadviceforwomen #gymgirl #midsizegymgirl #selfhelp #selfimprovement
    9.1k
  2. gym, ramen, home ?? it’s that season to be inside IN MY OPINION but i’m also 30, focusing on myself, working on my career and following my dreams 🙂‍↕️🤞 i’ll get my “outsideeeeee” kick soon - or maybe i never will ? but for now, i have 0 fomo and 100 dedication to be the best version of me 💅 also enjoy this gem of a song that raised me ✨ #gymgirl #ɢʏᴍɢɪʀʟ #gymgirlootd #gymootd #explore
    6k
  3. amapiano, spearmint tea n some tree to wake me up hello !! good morning say it back !!! #morningroutine #sundayreset #sundaymood☀️
    5.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
84.32%
Mexico
2.63%
Canada
1.03%
Spain
0.92%
United Kingdom
0.8%

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11. Kat (Braswell) Campbell

United States

Skincare: @katcampbell_rn Find me: @indierx.co

@katcampbell_
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Followers
24.1k
Fake followers
21.17%
Engagement rate
2.82%
Average Reel plays
45.9k
Audience gender
female
84.5%
male
15.5%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
93.54%
Canada
1.67%
Australia
0.68%
United Kingdom
0.63%
South Africa
0.31%
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12. Nefertiti | Skincare + Fragrance

United States

📍jacksonville, florida compassionate hygiene, quirky smells & glowing skin ✨ esthetician finding joy & humor in beauty nefertiti@nightingalemgmt.co

@thenotoriousnef
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Followers
23.3k
Fake followers
20.76%
Engagement rate
2.7%
Average Reel plays
6.5k
Audience gender
female
91.77%
male
8.23%
Top performing Reels
  1. I’m absolutely obsessed with the @b_lab_global Matcha Hydrating Real Sunscreen and I’ve been wearing it every single day since I got it in the mail this one came highly recommended by @honeyjarhajar and she doesn’t miss! If you want to see the full review and try-on, please comment so I can reply to the comment with a video! I love that this is a lightweight cream texture that turns more fluid as you warm it up in your hands. It’s really easy to manipulate and it took me about 30 seconds to fully blend it into my face! It has a nice natural glow without being oily or heavy at ALL- it doesn’t have a tacky or oily finish at all once it dries down. Best of all, this sunscreen has no white cast! It does have a little bit of that classic sunscreen smell but that’s a small price to pay for how good the formula is. You can actually find this on Stylevana for ONLY FIVE DOLLARS! That is an *insane* price for how good this is! The only downside is that the shipping might take a couple of weeks. I personally purchased mine on from a small Asian skincare shop on TikTok Shop for $9 which is still an amazing deal! The shipping took about a week. I have the product linked on TikTok on my full review video if you all are interested in buying! She also has a website you can purchase from @shopforeverglow 💗 Please let me know if you try it or if there are any other Korean sunscreens you want me to review! . . . . . #spf #sunscreen #sunscreenreview #koreansunscreen #koreanskincare #kbeautyskincare #affordablesunscreen #affordableskincare #skincaretips #skincarereels
    104.2k
  2. When you’re depressed, disabled, or struggling, sometimes comitting to a shower routine or even brushing your teeth feels like an impossible task. You still deserve to be clean and feel fresh, even when you’re not feeling your best! Here are some must-have hygiene products for an easy hygiene routine that you can use from the comfort of your bed or couch! If you have any additional recommendations, feel free to leave them in the comments 🫶🏾 @scrubzzsponges @briotechusa @garnierusa @tndickinsons @lumedeodorant @duradry @dove @certaindriofficial @colgateus @colgateus @meetflamingo @cleanskinclub @vaselinebrand @nichesandnooks @lotrimin #hygieneroutine #hygieneproducts #hygienetips #disabilityawareness #bodycaretips #disabilitysupport #chronicillnessawareness #chronicallyill #showerroutine #showerproducts #bodycaretips #bodycareproducts #easybodycare #hygienehacks
    29.4k
  3. Had me STRESSINGGGG but she just wanted some sunscreen recommendations 😭 (she is me, yes I sent these texts back and forth to myself PLS) If you’re looking for THEEEE best of the best when it comes to affordable sunscreens, you have GOT to get your hands on Korean sunscreen! I’m convinced they make the best SPFs in the whole world. I’ve tried over a dozen and pretty much most of them have been hits! These all feel super lightweight, leave no white cast, and are easy on the pockets 💰💸 I already have several videos of me trying most of these on, but please let me know if you want to see any of these tried on and reviewed in depth and I’ll make new videos! Products mentioned: @skin1004official Hyalu-Cica Water Fit Sun Serum @b_lab_global Matcha Hydrating Real Sunscreen @tocobo_official @tocobo_us Bio Watery Sun Cream @isntree Hyaluronic Acid Watery Sun Gel @beautyofjoseon_official Relief Sun Aqua Fresh @anua.global Heartleaf Silky Moisture Sun Cream @rocskincare Barrier Renew AM Moisturizer @muradskincare Multi Vitamin Clear Coat . . . . . #spf #sunscreen #sunscreenreview #bestsunscreen #koreansunscreen #affordablesunscreen #kbeautyskincare #nowhitecast #oilyskin #acneproneskin #sensitiveskin
    28.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
77.59%
United Kingdom
4.93%
Canada
4.19%
Nigeria
1.8%
Australia
1.32%
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13. Evalyn Aguirre, RN | Houston Injector

United States

facial balancing specialist your go to girl for all things beauty and skincare ✨ @evolveaestheticsmedspa booking, products, links ↓

@beautybyevalyn
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Followers
20.3k
Fake followers
14.23%
Engagement rate
2.6%
Average Reel plays
7.5k
Audience gender
female
94.18%
male
5.82%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
93.51%
Mexico
1.3%
United Kingdom
0.53%
Canada
0.42%
Brazil
0.34%
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14. Wavy hair & Skincare

United States

🎀𝐀𝐦𝐚𝐧𝐝𝐚🎀 𝒜𝓁𝓁 𝐼 𝓌𝒶𝓃𝓉 𝒾𝓈 𝓋𝑜𝓁𝓊𝓂𝒾𝓃𝑜𝓊𝓈 𝓌𝒶𝓋𝑒𝓈 𝒶𝓃𝒹 𝑔𝓁𝑜𝓌𝒾𝓃𝑔 𝓈𝓀𝒾𝓃 💜

@wavyhair_skincare
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Followers
20.1k
Fake followers
19.22%
Engagement rate
9.39%
Average Reel plays
-
Audience gender
male
2.53%
female
97.47%
Top performing Reels
  1. Today marks my 2 month anniversary of being full Curly Girl Method. I pretty much started my journey 3 years ago without even realizing it!! I was on a healthy hair journey and stopped heat styling and stopped getting it colored every few months. I now only get my hair balayaged once a years. Back in December I started doing a modified version of the CGM. I finally decided in March to go full CGM thanks to some very inspirational ladies here on Instagram ( @coffeecurlygirl @powerdomi @wavyblondelle @elyssacurlygirl @katherinepagewaves @ingecurls @wavestocurls @curly_n_fab @curlicue_lu ) to name a few 😬😘. It can be a frustrating journey sometimes!! If you stick with it it is totally worth it though! So don’t give up! Everyone in this community has been so helpful and I appreciate you all ☺️🤗💜
    6.3k
  2. 𝐼𝓃𝒽𝒶𝓈𝒾 𝒩𝒶𝓉𝓊𝓇𝒶𝓁𝓈...⁣ ⁣ @inahsinaturals so very kindly gifted me a bunch of products. I have been playing around with them for over a month now. As you guys probably know my hair has been a challenge ever since I got it cut and bleached. I finally figured out what to do! More on that later 😉⁣ ⁣ I have to say I have been really loving these products. Especially their Custard! It gives me a really nice cast and I can use a lot of it. Some custards are too heavy for me and I can only use a tiny bit. I have found their products to be very hydrating and not heavy. Which is so important to me!! ⁣ ⁣ ℍ𝕠𝕨 𝕀 𝕦𝕤𝕖𝕕 𝕥𝕙𝕖𝕞⁣ ⁣ Shower:⁣ ~I applied their Mango Hemp Restorative Hair Masque for 15 mins to wet hair⁣ ~I used their sulfate free Clarifying Mint Shampoo (it smells so fresh and exactly like mint. It doesn’t strip my hair at all)⁣ ~I applied their Soothing Mint Conditioner and let it sit for a few mins and detangled. I couldn’t believe how easily my brush slid through my massive tangles. Seriously it was so easy 🙏🏻🙏🏻⁣ ⁣ Styling:⁣ *I squeezed a little water out of my hair but not very much. I wanted my hair to be soaking wet!! I was bent over most of my Styler application. ⁣ ~ I used about a quarter sized amount of the Aloe Hibiscus leave in. I glazed and scrunched it in.⁣ *I sprayed my hair with a little water⁣ ~I took a small glob of the Coconut Avocado Curl Defining Custard and glazed and scrunched it in.⁣ *sprayed my hair with water and applied another layer of the Custard.⁣ *I then used a giant glob of my Eco Professional Styling Gel. I sprayed my hair with more water. I stood upright and distributed more gel carefully flipping my hair from side to side and scrunching⁣ ~ I went in with another layer of Custard while I was upright. ⁣ *I plopped for about 30 mins. And then very very lightly scrunched with the shirt I had used for plopping. ⁣ *I diffused for about 45 mins and smastered with some Pantene volume mousse. I allowed the rest to air dry. Then Ta-da 💁🏼‍♀️💜⁣
    5.9k
  3. 𝒢𝑒𝓁 𝒥𝒶𝓂...⁣ ⁣ If you’ve watched my styling routine videos you know I’ve always been about layering and mixing many products. The other day I decided to mix some of my gels together in a bowl before applying it. As I was doing this I thought it would be interesting to see what would happen if I mixed all of my gels together 😧⁣ ⁣ I was pretty scared! But, man oh man my results were pretty good! If you watch the video in my highlights titled “gel jam” you can see my full results and I talk about it a little more!! Not only was my hair light and bouncy but it was super defined. It took way less time to style and it shockingly dried really quickly!! Hallelujah 🙏🏻🙌🏻⁣ ⁣ I am definitely going to play around with this more!! It’s the closes I’ve come to a wash and go routine! I was going to call it Gel Jam but that’s already a hashtag. Do you think I should still use just use #geljam? Or maybe #stylerjam? Or nothing because this is silly 😆 ⁣ What’s in my jam?? ⁣ ➰ @ranagadebeauty professional styling gel (the argon oil one)⁣ ➰ @ecoslay Orange Marmalade ⁣ ➰ @boucleme Curl Defining Gel ⁣ ➰ @officialkinkycurly Curling Custard ⁣ ➰ @curlygirlmovement Curl Defining Gel ⁣➰ @devacurl Ultra Defining Gel⁣ ➰ @aussiehairusa Instant Freeze ⁣ ➰ @miss_jessies Jelly Soft Curls ⁣ ⁣ **If you do try it make sure the consistency is smooth after mixing it up. If it’s chunky that means the gels might not work together ⁣
    5k
Engagement rate benchmark
  • Median
Audience location by country
United States
58.39%
United Kingdom
6.35%
Canada
4.97%
Brazil
3.75%
Australia
2.26%
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15. Michelle Toubeau - TOP 100 INJECTOR

United States

owner @prevaaesthetics Encinitas, CA Top 1% in the US Book with me for natural aesthetic results 👇🏼

@thenaturalinjector_
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Followers
18.6k
Fake followers
20.18%
Engagement rate
2.05%
Average Reel plays
23k
Audience gender
female
91.5%
male
8.5%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
52.54%
Philippines
20.15%
United Kingdom
11.37%
Canada
3.88%
Australia
1.84%
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16. Karolina Poyedis

United States

California girl living in South Carolina Lifestyle, Skincare, Makeup & Mom Life DM/E-Mail PR 📨✌️

@ms_karolina_
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Followers
15.7k
Fake followers
18.32%
Engagement rate
6.65%
Average Reel plays
401
Audience gender
male
9.97%
female
90.03%
Top performing Reels
  1. I’m beyond grateful for @beautifulyu.official for sending me this incredible box filled with goodies! Earth+ Ocean Greens: this is a set of powerful super foods that are provided from the ocean and the Earth. Including leafy greens, healthy, seaweed, natural grasses, high antioxidant, fruits, nutritious vegetables, deep ocean, minerals, and plant-based digestive enzymes. Perfect to help support the immune system and boost antioxidants in your body assist with improved digestion and helped deliver nutrients to your body. Trim Fit: mixed berry flavor. helps to give more energy burn fat and excess calories. Protect Probiotic: combined with a unique blend of probiotics formulated to improve digestive health, protect the body through improved immunity, promotes a healthy heart and cardiovascular system: grab yours today and score a special 15% discount my code below: KAROLINAPOYEDIS #yū# musttry #musthavemonday
    1.2k
  2. #gifted_by_nutribullet I’m obsessed with the nutribullet Limitless Food Processor. The nutribullet Limitless Food Processor is a 2-in-1 compact food prep system. With a 5 ½ cup work bowl that is ideal for sauces, dips, chopped herbs, and more! An endless chute for uninterrupted slicing and shredding into any dish. It’s an easy way to make salads, salsa, and many more dishes. And it’s super compact storage: pieces stack neatly inside of the work bowl. Grab the nutribullet Limitless Food Processor today for you and your loved ones this holiday season! Gifted by @nutribullet https://app.im.skeepers.io/c/hbwsn/r/hcea7 #nutribulletFoodProcessor #giftedbynutribullet
    1.1k
  3. Get ready for a sweet escape with @cleanreserveperfume Caramel Swirl. This sweet yet exotic scent includes great scent notes. TOP: Caramelized Coconut, Lemon, Italian Tangerine MID: Mango Nectar, Orange Blossom, Strawberry Blossom, Hibiscus DRY: White Chocolate, Whipped Cream, Cloud Musk, Sandalwood It is a sweet and tropical scent and I love that it lasts all day long. #cleanreserve #cleanreserveperfume #fragrance
    1k
Engagement rate benchmark
  • Median
Audience location by country
United States
58.26%
United Kingdom
12.05%
Canada
6.53%
India
3.05%
Australia
2.63%
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17. Sid Fleeks

United States

PR + Skincare + Fashion + Storyteller FAMU Alum 🐍| Howard MBA Candidate 📧 thesidfleeks@gmail.com

@photogensid
@sidfleeks_
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Followers
15.5k
Fake followers
15.88%
Engagement rate
7.11%
Average Reel plays
13.2k
Audience gender
male
39.24%
female
60.76%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
97.88%
Mexico
0.22%
Thailand
0.12%
Australia
0.12%
Italy
0.12%
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18. Carolina Marquez

United States

Happiness is a choice, not a result. Skincare & beauty enthusiast 💕 You must choose to be happy, feel grateful and then share that with the world.

@carolinamarquez92
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Followers
15.4k
Fake followers
19.34%
Engagement rate
6.87%
Average Reel plays
12.9k
Audience gender
male
5.88%
female
94.12%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
83.24%
Canada
4.44%
Venezuela
1.87%
Spain
1.66%
United Kingdom
1.03%
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19. Takara | Hair | Skincare | Makeup

United States

•Sharing my fav hair & beauty tips & tricks with you! •Let’s connect | contact@takarasullivan.com •Idaho Hairstylist | To Book, click the link below!

@takarasullivan
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Followers
15.1k
Fake followers
11%
Engagement rate
3.28%
Average Reel plays
46.5k
Audience gender
male
3.25%
female
96.75%
Top performing Reels
  1. Teamwork makes the dream work! We’re now offering piercings at The Hair Co. And like everything else we do, we’ll be doing piercings together too!! Link to book will be in all bio’s soon! @jasmineraehairco @takarasullivan @thehairco
    329.9k
  2. Ok I won’t keep you waiting anymore! Here’s Part 2! My favorite part is Johnnys reaction to the cake comment 😂 we won’t be doing that promise haha! 🌈 So there is it!! We’re expecting baby number 2 and we’re really excited! It will be our little rainbow baby 💕 I am feeling ok until about noon then I get really tired and sick! I haven’t thrown up as much as I did with Sofia so that’s a win but the constant nausea is always there! We’re cautiously optimistic that this baby will make it but know the reality that miscarriage might be possible still. We lost our second pregnancy at 10W4D so it’s a thought that never quite leaves my mind. But we are so excited and happy 👶✨ #PregnancyJourney #InfertilityAwareness #RainbowBaby #Part2”
    3.1k
  3. We waited 39 weeks for this sweet baby girl Eloise Mae Sullivan born on July 16th via c section ❤️ I’ll update and share more about the end of pregnancy/ birth story but for now we’re tired so we will be resting and soaking in baby snuggles until further notice 🥹 Swipe to the end to see our first family photo with Sofie! The girls look so similar as babies it’s amazing!
    3k
Engagement rate benchmark
  • Median
Audience location by country
United States
91.29%
Canada
2.76%
United Kingdom
1.73%
Australia
0.48%
India
0.45%
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20. Zaccheus Page ⭐️

United States

GOD ✞ Fitness | Lifestyle | Waves | Skincare 💪🏾 @legion | Code: zaccheuspg 📥 DM ‘COACH’ for training

@zaccheuspg
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Get audience breakdown
Followers
15k
Fake followers
14.98%
Engagement rate
5.56%
Average Reel plays
5.5k
Audience gender
female
67.74%
male
32.26%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
90.49%
Canada
0.79%
South Africa
0.76%
Nigeria
0.64%
United Kingdom
0.55%
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