Top 20 Sydney Beauty Influencers on Instagram (Oct 2026)

We found 167 beauty Influencers in Australia
These influencers mention 'beauty' in their Instagram bio and have audiences primarily in Australia. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
10/22/2026
profile picture

1. Ellen Malone

Australia

Pro MUA, trust the process💄 🎨 Sydney ✈️ ADE Australia. Fashion and Beauty Creator of the Year 🏆 PR/enquiries: ellen@slpmgmt.com.au

profile picture

2. Elisa Eves | Sydney

Australia

Always chasing the sunsets, sunrises & the moon with a camera in hand by the ocean or the city 🌊🌕🌇🌱 📷 Canon 5D Mark IV 📍 Gadigal - Sydney, Australia

profile picture

3. Lucy Neville ✨ Your Internet Bestie

Australia

Approachable Beauty • Travel • Mental Health 50% of @imwiggingout 💌 lucy@daymgmt.com.au

Followers
43.4K
Fake followers
22.71%
Engagement rate
4.01%
Average Reel plays
19.7K
Audience gender
female
68.86%
male
31.14%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
24.5%
Melbourne
9.81%
Brisbane
4.39%
Perth
2.86%
Greater London
2.01%
profile picture

4. NIKKI ARORA

Australia

Hair & Makeup Artist | Stylist Available worldwide ✈️🌏 📍AUSTRALIA | INDIA | DUBAI Inquiry form link in highlights ⬇️

Followers
34.9K
Fake followers
32.74%
Engagement rate
1.39%
Average Reel plays
9.6K
Audience gender
female
79.21%
male
20.79%
Top performing Reels
  1. 214.5K
  2. 196K
  3. 79K
Engagement rate benchmark
  • Median
Audience location by city
Sydney
18.83%
Melbourne
5.22%
Greater London
3%
Toronto
2.32%
Delhi
2.09%
profile picture

5. Lachlan Mansell

Australia

🏎️ Head of Motorsport @oneraceway 📻 @kyleandjackieo “Lachy the Geek” 📺 2021 Beauty and the Geek Champion @batg ⬇️ Video shoutouts & management ⬇️

Followers
32.5K
Fake followers
13.91%
Engagement rate
1.22%
Average Reel plays
6.6K
Audience gender
female
72.42%
male
27.58%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
23.24%
Melbourne
15.66%
Brisbane
6.07%
Gold Coast
4.76%
Perth
4.35%
profile picture

6. Abigail Lee

Australia

🇦🇺🇰🇷 Korean in Sydney Pregnancy diaries 💌 Baby girl on the way 👼🏻💫🌸 Beauty lifestyle creator 🤍 💌 abilovelee@gmail.com

Followers
24.6K
Fake followers
35.96%
Engagement rate
2.71%
Average Reel plays
40.1K
Audience gender
female
47.43%
male
52.57%
Top performing Reels
  1. 111.5K
  2. 99.7K
  3. 95.7K
Engagement rate benchmark
  • Median
Audience location by city
Sydney
32.88%
Seoul
9.27%
Melbourne
3.15%
Brisbane
1.44%
Singapore
1.37%
profile picture

7. aimée kim

Australia

📍sydney | 9-5, beauty & fashion contact.aimeekim@gmail.com aus socials: stephanie@slpmgmt.com.au

Followers
21.1K
Fake followers
32.18%
Engagement rate
9.73%
Average Reel plays
13K
Audience gender
female
45.67%
male
54.33%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
44.59%
Seoul
3.04%
Melbourne
2.48%
New York City
1.24%
Tokyo
1.24%
profile picture

8. Nicole Bonython-Hines

Australia

Freelance Fashion Stylist of 40+ years, with lived knowledge and opinions on everything including fashion, beauty, food, home/life tips & interiors.

Followers
20K
Fake followers
25.37%
Engagement rate
1.44%
Average Reel plays
8.9K
Audience gender
female
79.67%
male
20.33%
Top performing Reels
  1. 56K
  2. 16.2K
  3. Kylie and I met in around 87, I think Neighbours was about to end and she’d done Locomotion and Hand on Your Heart ? I was Fashion Director of a magazine called Follow Me which was kinda edgy and stylists didn’t really exist back then so the photographer booked to shoot some PR images and album cover for her Japanese label was the photographer I worked with mostly (and also happened to be married to, Grant Matthews) and we were booked together. I actually knew nothing of her. I’d never watched Neighbour’s, I’d not heard her music, I was in an elite fashion bubble and that was my world (and also had a new baby). I was immediately taken by her - firstly physically- she was gorgeous, perfectly proportioned and I knew I could ‘transform’ her into my idea of how a pop star should dress (I had this idea that I could influence the world with my notion of how fashion should be). We got on really well and Kylie has very good instincts and I think also she recognised that we’d be a good fit in terms of progressing her style and so we did everything together after that. Every tv interview outfit, Top of the Pops outfits, random performance outfits, tour outfits etc. I’d style looks and tape Polaroids into a binder allocating looks to events. I had just Ava at this stage so couldn’t tour with her so that’s how we had to do it. All of our fashion choices were made together, I never decided on anything independently, we definitely collaborated on all her looks. Mostly I’d come up with ideas and we’d flex them together or she’d veto them. She was the ultimate professional- never tiring (although I would know she absolutely HAD to be exhausted), always gracious. Another take, another interview, always with a smile. I could talk about this period forever but in a nutshell, I am so grateful and privileged to have been a part of her early fashion transition, and to have been her friend. She is a formidable human. @kylieminogue #kylieminogue #betterthedevilyouknow #kyliefashion Here’s a few of her looks that I helped develop and am very proud of. I really think we’d nailed it by the time we got to Better The Devil You Know. I loved every look in that video! (Last Slide)
    1.3K
Engagement rate benchmark
  • Median
Audience location by city
Sydney
31.24%
Melbourne
13.73%
Adelaide
8.42%
New York City
3.48%
Greater London
2.63%
profile picture

9. sarah mary o’sullivan

Australia

⋆✭☆✭⋆Sydney, Australia all things wellness, beauty & fashion TikTok: @sarahmosullivan sarahosullivan@vivemanagement.com.au

Followers
19.1K
Fake followers
17.49%
Engagement rate
1.7%
Average Reel plays
8.5K
Audience gender
female
72.32%
male
27.68%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
23.97%
Gold Coast
14.51%
Melbourne
7.38%
Brisbane
5.71%
Perth
2.93%
profile picture

10. Emily Morello

Australia

Writer, content person, The Rich Creme on @substack Beauty editor, @russhmagazine Partnerships, hello@emilyalgar.com.au

Search & filter 350M+ influencers

Find creators with the perfect audience for your brand using Modash's discovery tools. Try for free, with no credit card required.

profile picture

11. Joy

Australia

Beauty | Fashion | Lifestyle Syd, Australia On YouTube ✉️ | obelina@envisionagency.co Other enquiries Joy.rugaruza10@gmail.com

Followers
17.8K
Fake followers
18.01%
Engagement rate
3.88%
Average Reel plays
9.8K
Audience gender
female
74.15%
male
25.85%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
17.06%
Melbourne
7.54%
Brisbane
5.39%
Kigali
3.77%
Gold Coast
3.05%
profile picture

12. SHWETA | Sydney Australia 🇦🇺

Australia

Travel | Food | Beauty| UGC & Lifestyle Creator 🌎 Helping you explore best of Aust Mama @mumnbubdiary 📍Sydney 🇦🇺 📩 DM for Invite|Collab

Followers
16.3K
Fake followers
22.42%
Engagement rate
2.29%
Average Reel plays
23.5K
Audience gender
female
52.05%
male
47.95%
Top performing Reels
  1. 7.8K
  2. 2.8K
  3. 2.4K
Engagement rate benchmark
  • Median
Audience location by city
Sydney
17.9%
Delhi
3.85%
Melbourne
3.25%
Bangalore
2.22%
Mumbai
1.63%
profile picture

14. iantha yu

Australia

❤️‍🔥 Founder @picstudio_au, previously Beauty Editor

profile picture

15. NEHA.

Australia

beauty, fashion & bride to be 💋🤎 guest writer on @adorebeauty’s BeautyIQ partnerships and pr: neha@abmgmt.co 📍sydney, au tiktok: kneehahahaha

profile picture

16. LUCY ALCORN - BEAUTY PHOTOGRAPHER SYDNEY

Australia

♥️Skincare, Cosmetics + Haircare Campaign Photography 🎀Clients: Estée Lauder, COVERGIRL, Sephora, Sunsilk 🏹lucy@lucyalcorn.com 🏭@luckyshot.studios

Followers
12.1K
Fake followers
21.18%
Engagement rate
3.3%
Average Reel plays
6.3K
Audience gender
female
70.82%
male
29.18%
Top performing Reels
  1. 9.7K
  2. 6.4K
  3. 2.3K
Engagement rate benchmark
  • Median
Audience location by city
Sydney
32.18%
Melbourne
7.49%
New York City
3.94%
Los Angeles
2.47%
Greater London
2.15%
profile picture

17. Andrea Sanson - Style Coach & Content Creator |

Australia

📍 Sydney 🇦🇺 Style is psychology. Dress accordingly. Fashion • Beauty & Wellness• UGC 📧info@andreasanson.com

Followers
9K
Fake followers
12.08%
Engagement rate
1.59%
Average Reel plays
2K
Audience gender
female
73.93%
male
26.07%
Top performing Reels
  1. 1.6K
  2. 1.6K
  3. 475
Engagement rate benchmark
  • Median
Audience location by city
Sydney
26.01%
Cali
21.67%
Melbourne
6.5%
Medellín
6.19%
Barranquilla
2.48%
profile picture

18. YEN HOANG | Makeup Artist

Australia

All things #beauty 📍Sydney, Australia + around the 🌍 APR - BRAZIL 🇧🇷 SEPT - USA 🇺🇸

Followers
8.5K
Fake followers
25.72%
Engagement rate
2.67%
Average Reel plays
3.9K
Audience gender
female
85.83%
male
14.17%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
40.73%
Melbourne
7.36%
Los Angeles
2.96%
Brisbane
2.42%
Perth
1.98%
profile picture

19. SYDNEY EDITED ✞

🌟 UGC / Content creator 📍Sydney & 🇸🇬 SINGAPORE SOON 🇸🇬 DM for #collabs #invites #ugc 💌 📧foodmarketcollabs@gmail.com

Followers
8.3K
Fake followers
6.73%
Engagement rate
6.91%
Average Reel plays
1.8K
Audience gender
female
63.04%
male
36.96%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
17.9%
Melbourne
6.54%
Singapore
4.47%
Greater London
2.41%
New York City
2.24%
profile picture

20. PARVATHI K💗

Australia

ॐ • 🧿 📍Sydney / Gold Coast / Brisbane 💌: parvathicollabs@gmail.com lifestyle | beauty | travel | content creation

Frequently asked questions

End-to-end influencer marketing platform for Shopify

14-day free trial • No credit card required