Top 20 Sydney Beauty Influencers on Instagram (Feb 2026)

We found 120 beauty Influencers in Australia
These influencers mention 'beauty' in their Instagram bio and have audiences primarily in Australia. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
02/18/2026
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1. Ellen Malone

Australia

Pro MUA, trust the process💄 🎨 Sydney ✈️ ADE Australia. Fashion and Beauty Creator of the Year 🏆 PR/enquiries: ellen@slpmgmt.com.au

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2. Lucy Neville ✨ Your Internet Bestie

Australia

Beauty • Travel • Mental Health 50% of @imwiggingout ruby@daymgmt.com.au

Followers
35.8k
Fake followers
21.92%
Engagement rate
1.99%
Average Reel plays
14.5k
Audience gender
male
31.09%
female
68.91%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
24.39%
Melbourne
9.79%
Brisbane
4.49%
Perth
2.86%
Greater London
2.05%
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3. Chantelle Kemkemian | Beauty Photographer Sydney

Australia

𝘚𝘵𝘪𝘭𝘭𝘴 + 𝘔𝘰𝘵𝘪𝘰𝘯 Sydney/London

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4. SHWETA | Sydney Australia 🇦🇺

Australia

Travel | Food | Beauty| UGC Creator & Mum 🌎 Helping you explore best of Aust Mama @mumnbubdiary 🇦🇺 Things to do Syd 📍Sydney 📩 DM for Invite|Collab

Followers
16k
Fake followers
19.35%
Engagement rate
1.92%
Average Reel plays
1.7k
Audience gender
female
51.14%
male
48.86%
Top performing Reels
  1. 910
  2. 497
  3. 497
Engagement rate benchmark
  • Median
Audience location by city
Sydney
17.36%
Delhi
3.84%
Melbourne
3.23%
Bangalore
2%
Mumbai
1.54%
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5. Joy

Australia

Beauty | Fashion | Lifestyle + modelling | motherhood, Syd Australia | G♡ ✉️ | obelina@envisionagency.co Other enquiries Joy.rugaruza10@gmail.com

Followers
13.8k
Fake followers
16.47%
Engagement rate
5.05%
Average Reel plays
18.7k
Audience gender
male
25.58%
female
74.42%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
18.93%
Melbourne
7.17%
Brisbane
5.51%
Kigali
3.86%
Gold Coast
2.76%
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6. sarah o’sullivan

Australia

⋆✭☆✭⋆Sydney, Australia all things wellness, beauty & fashion TikTok: @sarahmosullivan sarahosullivan@vivemanagement.com.au

Followers
12.1k
Fake followers
15.66%
Engagement rate
2.54%
Average Reel plays
12k
Audience gender
male
27.49%
female
72.51%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
23.97%
Gold Coast
14.61%
Melbourne
7.12%
Brisbane
6%
Perth
2.87%
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7. Raquel

Australia

Lifestyle . Fashion • Travel : Beauty . Food Collaborations & PR inquiries DM or Email Racquel_k@outlook.com

Followers
11.9k
Fake followers
12.86%
Engagement rate
1.55%
Average Reel plays
866
Audience gender
female
91.38%
male
8.62%
Top performing Reels
  1. 353
  2. 235
  3. 219
Engagement rate benchmark
  • Median
Audience location by city
Sydney
18.68%
Melbourne
15.97%
Brisbane
5.54%
Perth
5.34%
Gold Coast
4.77%
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8. Isobel Larkin

Australia

Fashion & beauty editor, creative shapeshifter, former dancer 1/2 of @justmarriedsocials hello@isobellarkin.com Gadigal land | Sydney

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9. YEN Makeup Artist

Australia

All things #beauty 📍Sydney, Australia + around the 🌍 APR - BRAZIL 🇧🇷 SEPT - USA 🇺🇸

Followers
8.6k
Fake followers
25.72%
Engagement rate
2.4%
Average Reel plays
3.9k
Audience gender
male
14.17%
female
85.83%
Engagement rate benchmark
  • Median
Audience location by city
Sydney
40.73%
Melbourne
7.36%
Los Angeles
2.96%
Brisbane
2.42%
Perth
1.98%
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10. Nelle Halil | MKR Winner | Kitchen Creative

Australia

🍴MKR Winner 🫜Cooking, beauty & heritage 🍋Turkish Cypriot & Filipino 🍰 eBook → @sassysprinkless 📩 talent@rojoconsulting.com.au

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11. LUCY ALCORN - BEAUTY PHOTOGRAPHER SYDNEY

Australia

❣️Now Self-Represented ✨Glowing Skin + Pretty Things 🎀Campaign + still-life to elevate your beauty brand ❤️‍🔥@luckyshot.studios 💌lucy@lucyalcorn.com

Followers
7.7k
Fake followers
19.86%
Engagement rate
1.61%
Average Reel plays
3.4k
Audience gender
male
29.02%
female
70.98%
Top performing Reels
  1. 6k
  2. 449
  3. 423
Engagement rate benchmark
  • Median
Audience location by city
Sydney
31.89%
Melbourne
7.33%
New York City
4%
Los Angeles
2.34%
Berlin
2.11%
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13. Nathan Kake

Australia

International Makeup Artist Editorial, Beauty, Educator 🇦🇺Sydney, Australia

Followers
6.5k
Fake followers
14.76%
Engagement rate
1.24%
Average Reel plays
4k
Audience gender
male
8.32%
female
91.68%
Top performing Reels
  1. 15.8k
  2. 917
  3. 800
Engagement rate benchmark
  • Median
Audience location by city
Sydney
29.37%
Melbourne
10.17%
Perth
4.39%
Brisbane
4.25%
Adelaide
3.18%
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14. Jessica Cuda | Beauty Photographer

Australia

For All Enquiries: jcudaphotography@gmail.com Sydney & Newcastle 📍

Followers
6.3k
Fake followers
19.25%
Engagement rate
3.96%
Average Reel plays
3.5k
Audience gender
male
21.69%
female
78.31%
Top performing Reels
  1. 1.8k
  2. 1.4k
  3. 1.3k
Engagement rate benchmark
  • Median
Audience location by city
Sydney
44.55%
Melbourne
4.36%
Los Angeles
2.64%
New York City
2.55%
Gold Coast
1.95%
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16. teal elise

Australia

🩷Just a girl obsessed with skincare + beauty routines who is a 2025 bride to be 🫶🏻 💌 hello.beautealful@gmail.com 📍Syd, Aus

Followers
5.1k
Fake followers
11.84%
Engagement rate
5.9%
Average Reel plays
2.9k
Audience gender
female
92.8%
male
7.2%
Top performing Reels
  1. SAVE these tips to upgrade your retinol routine🤍 PART 2 ALSO NOW ON THE FEED Vitamin A and Retinol - they’re one and the same but BOY do they cause so much confusion, and a lot of trouble. These are my fav tips that I’ve learnt since using A313, the cult French Pharmacy retinol ✨ Here are the expanded tips: ✨ Don’t start vitamin A too early, it’s recommended to start from your mid 20’s. Why? This is when your collagen and elastin production starts to slow and before then - you could be overstimulating your skin! ✨ Your skin WILL purge but you WILL get through it and the results will be worth it. You are only purging as retinol promotes cell turnover - meaning your oil and debris trapped under the surface comes to the top ✨ Use the sandwich 🥪 method. Apply a layer of moisturiser to damp skin, wait until your skin is completely dry to apply the retinol, then sandwich in another layer of moisturiser ✨ If you itch after using retinol, chances are you applied it on wet, or damp skin. Have completely bone dry skin before applying ✨ Retinol will make your skin more sensitised to everything, including the sun, so apply at night only. During the day, protect yourself with SPF (which tbh, you should be doing anyway) ✨ Bakuchiol is the new kid on the block as a retinol alternative, that’s derived from plants. If you can’t seem to get retinol to work for you, this can give the same results - minus the side effects #retinol #retinoltips #sandwichmethod #howtoapplyretinol #skincaretips #skincaretips 101 #skincaretipsandtricks#skincareadvice #retinoid #skincaretips #retinolserum #retinolskincare How to apply retinol, retinol alternatives, vitamin a, antiaging, retinoid
    1.4m
  2. 108.4k
  3. 102.2k
Engagement rate benchmark
  • Median
Audience location by city
Sydney
12.07%
Melbourne
7.64%
Greater London
4.21%
New York City
4%
Los Angeles
2.79%
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17. Angela

Australia

just a girlie who loves aesthetic things 🕊 Outfits | Beauty | Lifestyle — helloangelak@gmail.com 💌

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18. Rebekah Scanlan

Australia

Just a Lifestyle (and Beauty) Editor TikTok: @thisisbex 💄🍔👙🍷

Followers
4.9k
Fake followers
20.86%
Engagement rate
1.11%
Average Reel plays
2.1k
Audience gender
male
23.93%
female
76.07%
Top performing Reels
  1. 108.4k
  2. 74k
  3. 10.6k
Engagement rate benchmark
  • Median
Audience location by city
Sydney
39.8%
Melbourne
11.3%
Brisbane
4.83%
Greater London
3.7%
Gold Coast
3.62%
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