Top 20 New York Beauty Influencers on Instagram (Jul 2026)

We found 74 beauty Influencers in United States
These influencers mention 'beauty' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
07/07/2026
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1. 🖤SYD UNRULY🖤

United States

Beauty | Hair | Lifestyle Brooklyn NY📍 📲 sydunrulypromo@gmail.com 👇🏽Click Link to Book Appt 🤗 👇🏽

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2. Chey 🧚🏽

United States

Curls ➰| Beauty | Lifestyle ✉️ TheOfficialChey@gmail.com NYC

Followers
29.4k
Fake followers
19.1%
Engagement rate
1.95%
Average Reel plays
11.2k
Audience gender
female
50.71%
male
49.29%
Engagement rate benchmark
  • Median
Audience location by city
New York City
50.65%
Atlanta
3.27%
Miami
1.63%
Los Angeles
1.31%
Washington, D.C.
1.31%
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4. B3lla_Xo

💅🏼 Nail Tech 💄Beauty 💋Glow Purity~Enlightenment~&~Life Regeneration

Followers
21.2k
Fake followers
15.87%
Engagement rate
1.98%
Average Reel plays
7.5k
Audience gender
female
54.39%
male
45.61%
Top performing Reels
No info available
Engagement rate benchmark
  • Median
Audience location by city
Rochester
29.09%
Los Angeles
5.45%
New York City
5.45%
Buffalo
5.45%
Oakland
1.82%
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5. Long Island Luxury Bridal Makeup

United States

Flawless, airbrushed bridal artistry 17+ years specializing in bridal beauty Email below📍Long Island, NY Limited 2026 dates remaining

Followers
17k
Fake followers
14.3%
Engagement rate
1.28%
Average Reel plays
11.4k
Audience gender
female
90.4%
male
9.6%
Top performing Reels
  1. 321.2k
  2. 6.4k
  3. 1.2k
Engagement rate benchmark
  • Median
Audience location by city
New York City
18.45%
Merrick
1.79%
Chios
1.79%
Long Beach
1.19%
Los Angeles
0.99%
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6. Yesennia ✨

United States

Lash & Nail Artist 💕 Beauty Enthusiast ✨ CEO of @lavish_x_rose 🥀

Followers
14.9k
Fake followers
20.05%
Engagement rate
1.95%
Average Reel plays
2.2k
Audience gender
female
29.8%
male
70.2%
Engagement rate benchmark
  • Median
Audience location by city
Rochester
29.46%
New York City
7.01%
Los Angeles
1.8%
Irondequoit
1.8%
Philadelphia
1.4%
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7. sara 🧚🏻‍♀️

United States

your local book bestie 📚 books • life • cozy vibes beauty -> @beautybyscf @theblueprinteam 🏡

Followers
14.8k
Fake followers
21.66%
Engagement rate
1.8%
Average Reel plays
9.3k
Audience gender
female
45.82%
male
54.18%
Engagement rate benchmark
  • Median
Audience location by city
Buffalo
34.7%
New York City
2.92%
Los Angeles
2.14%
Cheektowaga
0.97%
Atlanta
0.78%
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8. Serva Pulchritudinis

United States
Followers
13.2k
Fake followers
17.2%
Engagement rate
1.63%
Average Reel plays
5.5k
Audience gender
female
23.79%
male
76.21%
Engagement rate benchmark
  • Median
Audience location by city
New York City
60.8%
Atlanta
3.32%
Los Angeles
2.33%
Miami Beach
1.55%
Miami
1.44%
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9. [ Dee-Yan-Nah ]

United States

Imperfection is beauty ❤️ 🇭🇹 ❤️🤞🏽 This is my Only account No twitter ; no facebook

Followers
13.2k
Fake followers
12.92%
Engagement rate
12.91%
Average Reel plays
8.3k
Audience gender
female
13.05%
male
86.95%
Top performing Reels
No info available
Engagement rate benchmark
  • Median
Audience location by city
New York City
56.65%
Atlanta
2.77%
Los Angeles
2.77%
Miami Beach
1.86%
Philadelphia
1.43%

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11. N I C O ❤️

United States

📍NYC | 🇯🇲 Fashion • Beauty • Lifestyle No aesthetic .. just vibes 📧: contact.nicooxo@gmail.com

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12. Darnisha Chapman

United States

•📍TT/YT: Glam Talk NYC| Baddie Beauty Creator 💋 •Digital Marketing Major

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13. Ashley Mena

United States

Music | Fashion | Beauty | Lifestyle LO RANGO out now 🧨🧨🧨 ashley.a.mena@gmail.com

Followers
11.5k
Fake followers
21.48%
Engagement rate
1.56%
Average Reel plays
17.1k
Audience gender
female
40.11%
male
59.89%
Engagement rate benchmark
  • Median
Audience location by city
New York City
34.21%
Albany
12.2%
Santo Domingo
4.73%
Santiago de los Caballeros
1.73%
Miami
1.12%
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15. Queenie Urbane

United States

🌸🧎🏾‍♀️God first 🌸 @theelegalbelle ⚖️ 🌸👑 Miss New York RIM 2024 🌸📸 YouTuber • 1 Million+ Views + 10k subs @sunyoneonta BS 20’ @zarbschool MBA 27’

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16. Rosa Russo✨

United States

Mama ✧ Bridal Beauty Expert ✧ Interiors • Glam • DIY • Style @rosarussodinardi & @casa_del_rouge ⚜️Designing a life I love,looks & spaces for others.

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17. Gina Zito Beauty and Brow

United States

Award winning BROW STYLIST,MAKEUP and PMU ARTIST 4X Certified microblade, lip blushing. 7 Oakwood Ave Merrick NY 11566 Book Below⬇️

Followers
10.5k
Fake followers
15.53%
Engagement rate
1.4%
Average Reel plays
2k
Audience gender
female
88.43%
male
11.57%
Engagement rate benchmark
  • Median
Audience location by city
New York City
12.73%
Merrick
12.12%
Long Beach
2.61%
Miami
0.92%
Los Angeles
0.77%
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18. Shanii

United States

John 15:1 The muse🌹 An Eagle🦅✨ Beauty|health|lifestyle✨

Followers
10.5k
Fake followers
18.33%
Engagement rate
4.2%
Average Reel plays
6k
Audience gender
female
14.5%
male
85.5%
Engagement rate benchmark
  • Median
Audience location by city
New York City
65.28%
Atlanta
1.89%
Miami Beach
1.13%
Miami
0.85%
Los Angeles
0.75%
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19. Melissa McGoff 💋

United States

girl mama•wife singer•entrepreneur beauty expert 💋 Program Host @qvc 📺 “What To Wear With Melissa” Fridays 1am “Beauty Obsessed” Saturdays 1am

Followers
10.3k
Fake followers
19.63%
Engagement rate
2.33%
Average Reel plays
2.1k
Audience gender
female
57.38%
male
42.62%
Top performing Reels
  1. Last week’s shoot was very mindful….very demure💋 • • • • Also- super emotional! I’m so honored to have my photo taken so I can be on the wall with some of the GOAT! (Thank you to all of them for paving the way!) Still pinching myself….‼️ Here’s a little BTS🎬…. Wondering what I used to get glam? See 👇🏼 Hair: *T3 Aire 360 Blowout Styler Kit @t3micro *Volumizing Self Grip Rollers + Flex Spray @calistatools Makeup: Primer: Halo Glow Liquid Filter (Medium Tan) @elfcosmetics *Foundation: IT Cosmetics CC+ Natural Matte Full-Coverage Foundation SPF40 (Medium Tan) @itcosmetics *Concealer: Shape Tape (Fair Neutral) @tartecosmetics Contour: Mult-Use Sculpting Palette @iconic.london Highlight: Global Glow @maccosmetics Shadow Base: Shade One @plouise1 *Shadow Palette: Soft Glam @anastasiabeverlyhills *Shimmer: Luxe Eye Shadow (Opulence) @bobbibrown *Mascara: Lash Treat Volumizing Mascara @tartecosmetics Eyeliner: Master Pigment Pro Liner (Soft Brown) @makeupbymario *Brows: Brow Power Brow Pencil (Dark Brunette) @itcosmetics *Micro-Stroking Detailing Brow Pen (Chocolate+Ebony) @anastasiabeverlyhills *Brow Highlight: Perfect Prep Brightening Shadow Base Duo @mallyroncal *Blush: Blush and Brighten Baked Blush (Pink Buttercream) @laurajgeller Powder Blush (Tickled Pink) @revlon Lashes: imPRESS Press-On Falsies Eyelash Clusters, Voluminous @impressbeauty Lipliner: Ultra Suede Sculpting Lip Pencil (Dmitry) @makeupbymario Lipstick: Angel @maccosmetics Lipgloss: Full-On Plumping Lip Polish (White Russian Sparkle) @buxomcosmetics *Double Ended Powder Brush: @doll10beauty Anything with * you can find @qvc ❤️ #grwm #qvchost #bts #photoshoot #glam #demure
    3.3k
  2. 1k
  3. 594
Engagement rate benchmark
  • Median
Audience location by city
New York City
51.68%
Los Angeles
3.99%
Miami
0.93%
Miami Beach
0.86%
Greater London
0.71%
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20. Ama A

United States

All things Jesus and Beauty Worship @kingdomfulltabernacle Ladies @thinkpinkconference Shop @miskissbeauty

Followers
9.6k
Fake followers
15.09%
Engagement rate
19.87%
Average Reel plays
33k
Audience gender
female
66.76%
male
33.24%
Engagement rate benchmark
  • Median
Audience location by city
New York City
41.7%
Accra
4.31%
Cortland
2.61%
Stamford
1.96%
Los Angeles
1.83%
FAQ
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