Top 20 American Beauty Influencers on Instagram (Jul 2026)

See beauty creators with possible affiliate signals

We found 780 beauty Influencers in United States
These influencers mention 'beauty' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
07/22/2026
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1. Kayla Ryan

United States

beauty & lifestyle 🫧💆🏼‍♀️🌸✨ 💌partnerships: kaylaryan@thesociablesociety.com 📍east coast 🙂‍↔️💋🫶🏼 find everything in my Ltk! ⬇️🔗

@kayla.ryan1
@kayla.ryan1
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Get audience breakdown
Followers
754.6k
Fake followers
14.84%
Engagement rate
3.05%
Average Reel plays
387.4k
Audience gender
female
58.44%
male
41.56%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
95.62%
Spain
0.9%
Mexico
0.79%
Canada
0.56%
France
0.34%
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2. ✮ 𝖒𝖆𝖗𝖘 ✮

United States

📍los angeles, ca fashion & beauty be the most haunting presence in the room 🎀 💌 mars@p1m.ca

@yung.planet
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Get audience breakdown
Followers
710.3k
Fake followers
14.79%
Engagement rate
2.49%
Average Reel plays
280.9k
Audience gender
female
87.8%
male
12.2%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
53.4%
United Kingdom
7.04%
Mexico
4.3%
Canada
4.24%
Australia
4.15%
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3. Jordan Beckham

United States

22. FL 🤍 Lifestyle, Fashion, Beauty, Home, Bride to be 💌Brands: lexi@empiresocialmgmt.com

@jordanbeckham
@jordanpbeckham
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Get audience breakdown
Followers
662.3k
Fake followers
20.24%
Engagement rate
3.03%
Average Reel plays
160.4k
Audience gender
female
73.39%
male
26.61%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
85.18%
United Kingdom
1.71%
Canada
1.32%
Australia
0.93%
Italy
0.71%
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4. Sandy Silverman

United States

Best-Selling Author | Talk Show Host ✨ Model & Lifestyle Tastemaker, Timeless beauty & real talk 💫 🎙️@partysovershow available now!

@sandralenasilverman
@PartysOverShow
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Get audience breakdown
Followers
649.1k
Fake followers
18.9%
Engagement rate
4.25%
Average Reel plays
168.9k
Audience gender
female
56.49%
male
43.51%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
91.28%
Colombia
2.01%
Canada
1.34%
Austria
0.67%
United Arab Emirates
0.67%
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5. Avery Katherine Wood

United States

Beauty | Fashion | Lifestyle @adpiuf

@averykatherinew
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Get audience breakdown
Followers
503k
Fake followers
7.41%
Engagement rate
9.75%
Average Reel plays
91.3k
Audience gender
female
93.46%
male
6.54%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
90.16%
United Kingdom
1.82%
Canada
1.48%
Australia
0.68%
South Africa
0.49%
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6. Claire Manson

United States

marketing student fashion, lifestyle, beauty clemson, sc 💌 claire@dulcedo.com

@clairesmanson
@clairesmanson
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Get audience breakdown
Followers
480.4k
Fake followers
7.28%
Engagement rate
3.21%
Average Reel plays
88.4k
Audience gender
female
75%
male
25%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
82.42%
India
2.2%
France
2.2%
Germany
1.1%
Portugal
1.1%
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7. Trinity Aniyah 🧜🏽‍♀️

United States

Spelman Woman Atlanta + Dallas + NYC 🩵 Hair | Beauty | Fashion | Lifestyle 1M+ on tiktok 🎀 trinity@agencycliquish.com 📧

@trinityaaniyah
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Get audience breakdown
Followers
471.7k
Fake followers
24.34%
Engagement rate
2.85%
Average Reel plays
125.3k
Audience gender
female
77.27%
male
22.73%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
87.33%
United Kingdom
1.68%
Jamaica
0.88%
Canada
0.83%
France
0.69%
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8. Esmeralda

United States

Beauty| Lifestyle| Girl mom Business collabs 💌 : egonzalezbookings01@yahoo.com @prettylashed___

@mamii_es
@esmeraldaadriana8325
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Get audience breakdown
Followers
466k
Fake followers
23.71%
Engagement rate
5.02%
Average Reel plays
138.6k
Audience gender
female
85.2%
male
14.8%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
85.66%
Jamaica
1.49%
South Africa
1.17%
United Kingdom
1.14%
Trinidad and Tobago
0.7%
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9. jade amber

United States

beauty | motherhood | lifestyle 🎀 youtube: jade amber tiktok: jade.amberrrrr jadeamber@dulcedo.com

@jadeamberrrr
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Get audience breakdown
Followers
393.3k
Fake followers
13.35%
Engagement rate
3.47%
Average Reel plays
81.4k
Audience gender
female
88.59%
male
11.41%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
92.56%
Australia
1.43%
Canada
1.28%
United Kingdom
0.8%
Mexico
0.68%
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10. Tamara Arevalo

United States

🇸🇻 NY 📍 Lifestyle |Beauty |Fitness @oneractive code Tamara Life is good girl 🎀 Gloria.Green@thedigitalbrandarchitects.com Train with me 👇🏽💗

@tamaraaarevalo
@Tamaraaarevalo
Check contact details
Get audience breakdown
Followers
390k
Fake followers
21.46%
Engagement rate
5.5%
Average Reel plays
175.4k
Audience gender
female
45.57%
male
54.43%
Top performing Reels
  1. AHHH my first video in my new headquarters 🤓♥️ Why didn’t yall tell me setting up my apartment was going to take FOREVVAAAA. In all seriousness thank you God, my community and family for continuing to have my back 🥹 I’m so excited to where this new journey with yallll MWUAHAHA ♥️ #firstapartment #apartmenttour #newhome #apartmentdecor #apartmentliving #homedesign #lifestyle
    350 170
  2. Transformation starts in the mind… at 200 pounds I asked myself “how bad do I want it” “can I trust myself to achieve more?” I had to be louder than my thoughts that wanted me to stay comfortable. The mind quits first not the body. The mind gets scared. The body doesn’t. The mind looks for comfort. The body can handle it. Every decision after your mind says “enough” is what’s going to separates you when you push outside of those thoughts. This shit wasn’t easy, that’s the point. Just get it done. The baddie blueprint 6 week challenge starts TODAY. It’s lock in season, give me 6 weeks with you 🫵🏽 link in bio My 1:1 coaching sign ups are open in my bio for your personalized fitness plan, let’s get your goals done. #transformation #gymtransformation #gymmotivation
    229 693
  3. 5 tips for fat loss that genuinely helped me from 200 pounds to now 1. Start with slight calorie deficit or find your maintenance Find your maintenance, cut out 200-300 cal and track how your body reacts for 2 weeks. It is normal to lose 0.5-1 pound per week 2. high protein + high fiber meals Your muscles are made mostly of protein fibers Sooooo when you lift, you damage those fibers, that’s when your body uses dietary protein to rebuild them so they grow stronger and thicker. No protein = nothing to rebuild with = no muscle. Fiber keeps you full & supports digestion 3. Lift heavy/progressive overload, I tell this to my 1:1 coaching clients, train til failure/near failure. In order to build muscle you must train with intensity. 4. SLEEP/RECOVERY (big one) sleep is literally your cheat code 7–8 hours better hunger control better hormones better recovery more muscle retention less water retention 5. STEADY STATE CARDIO 30 minutes of cardio 3-4x week can make a big difference to your fat loss journey. steady state cardio I recommend the elliptical resistance 6-8 for 30 minutes. Steady state is usually around 60–75% of your max heart rate burns calories steadily Steady state cardio is • low impact so easy to recover from • great for fat loss • great for endurance • doesn’t interfere with muscle building like high-intensity cardio can 6. Drink your water 1 gallon of water a day My 1:1 coaching sign up link is in bio for my girls who need guidance 💗 #fatloss #transformation #gymtransformation #motivation
    102 772
Engagement rate benchmark
  • Median
Audience location by country
United States
62.62%
India
5.89%
Brazil
5.42%
Mexico
2.92%
Canada
1.84%

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11. Charlotte Palermino

United States

Wellness, beauty & tech … but with evidence. Saying the quiet part out loud. co-founder @dieuxskin & Chief Brand Officer

@charlotteparler
@charlotteparler
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Get audience breakdown
Followers
386.3k
Fake followers
19.7%
Engagement rate
3.58%
Average Reel plays
121.3k
Audience gender
female
91.7%
male
8.3%
Top performing Reels
  1. I’ve spent a month reading about the father of modern dermatology and it just kept getting worse so welcome to PART 1. This is a light explainer on the ‘Terrordome.’ Aka, Holmsberg prison, the site of Dr. Kligman’s research center for the University of Pennsylvania. I made a video back in 2022, and I read Acres of Skin, but this is why you need to RE READ things because I didn’t fully clock how mass incarceration coincided with 90% of pharmaceuticals being tested on prison populations. Or like… the fraud that was happening? Also, I don’t accept ‘it was a different time.’ The Nuremberg Code was established in 1947 and students filed complaints. One student in the 60s specifically cited it. Next up is going to be a deep dive into Kligman’s run ins with the FDA, powerful men never quite receiving their due punishment and why tretinoin is so well marketed. Highly recommend reading & following @caveofbeauty as she just posted about this and has excellent content all around. #tretinoin #upenn #medicine #retinol #historyof
    77 309
  2. You still need to drink water after taking a shower 🫠 I need a think piece on the correlation between cowboy boots being back in style and the resurgence of the worst of ‘no tox’ skincare myths — y’all you have to work real hard to deliver drugs transdermally! Thank goodness your skin is a wonderful barrier! #skincare #beauty #nontoxic
    61 325
  3. New goal: make ‘talking politics’ not taboo because it’s, quite simply, life operations. And who doesn’t want to talk about that? I can’t be delulu my friends, it’s on my 2026 out list ❤️ Thank you to Day for helping me film this today 😅 Also have been loving following @theslowfactory @everything_political !! Highly recommend.
    40 441
Engagement rate benchmark
  • Median
Audience location by country
United States
60.88%
Canada
7.08%
United Kingdom
6.05%
Australia
3.03%
India
2.31%
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12. Daja ASMR

United States

here to make you smile 🌸 asmr, beauty, wellness, food dajaasmr@gmail.com

@dajaasmr
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Get audience breakdown
Followers
385.8k
Fake followers
15.26%
Engagement rate
2.77%
Average Reel plays
187.6k
Audience gender
female
69.53%
male
30.47%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
60.48%
United Kingdom
5.71%
Brazil
3.33%
Nigeria
2.38%
Germany
1.43%
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13. Becky Habersberger

United States

💋 Beauty + Skincare Enthusiast

@becksmecks2
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Get audience breakdown
Followers
378.9k
Fake followers
18.29%
Engagement rate
6.01%
Average Reel plays
203.5k
Audience gender
female
87.28%
male
12.72%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
64.66%
United Kingdom
7.16%
Canada
5.65%
Australia
3.29%
Philippines
1.92%
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14. anika dubey

United States

beauty lifestyle fashion ⋆｡𖦹 °. 𓇼 ˖ 💌: anika@idolsandicons.co tiktok 1.1M • youtube 287K

@anikadubeyy
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Get audience breakdown
Followers
368.6k
Fake followers
22.27%
Engagement rate
4.94%
Average Reel plays
207.9k
Audience gender
female
89.35%
male
10.65%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
73.84%
India
3.27%
United Kingdom
2.72%
Canada
2.72%
Australia
1.63%
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15. Summer Adamson

United States

Sharing the joy and beauty of Down syndrome and magic of inclusion ✨A glimpse into the life of our sweet Jayne💕 Buy Now👏 “A Little Extra Jayne”☺️👇

@a_little_extra_jayne
Check contact details
Get audience breakdown
Followers
347.7k
Fake followers
21.83%
Engagement rate
4.35%
Average Reel plays
125.5k
Audience gender
female
92.69%
male
7.31%
Top performing Reels
  1. It’s that little giggle as she’s walking to the door for me 💕☺️ Jayne was so excited to go to the Sweethearts dance with Jordan. He was so sweet when he answered the door and immediately said “you’re so pretty”🥹 And the plush “Jesus” doll because they both love Jesus and the flowers he gave her👏 He is the sweetest boy! These two had so much fun together! @more_of_jord_xtra I’m so grateful that they get to have these experiences too! It means so much to Jayne! #downsyndrome #nothingdownaboutit #theluckyfew #inclusion #downsyndromeawareness
    971 808
  2. Watching Jayne dance her beautiful solo at her high school dance concert and hearing the cheers from the crowd brought tears to my eyes.🥹 She just loves to dance and comes alive on that stage. She feels so deeply and brings so much joy to everyone watching💕 Dream big for your child! Help them find their talents and interests. Find people who will give them the chance to try! Cheer them on! Let them share their light! 💫 Jayne’s big dream is to be on @dancingwiththestars one day! And who knows, maybe one day she can!☺️ #downsyndrome #nothingdownaboutit #theluckyfew #inclusion #downsyndromeawareness #sheamazesuseveryday #shouttheirworth #dancerwithdownsyndrome
    167 319
  3. I can’t even watch this video without tearing up.🥹 This kind hearted, amazing boy has been Jayne’s friend since the 1st grade. He stood up for her in elementary school, thinks of her every Valentine’s Day and brings by a gift, and has always been so kind. And now Jayne gets to go with him to a high school dance in a group with one of her friends and she is SO excited!☺️ That smile on her face says it all! These moments mean everything to Jayne—to go to high school dances, to do things like she sees other teenagers doing and feel included.💕 Thank you for looking out for Jayne and helping her to feel like she belongs. It means more than you could ever know.🥹 #downsyndrome #nothingdownaboutit #theluckyfew #inclusion #downsyndromeawareness #inclusion
    112 295
Engagement rate benchmark
  • Median
Audience location by country
United States
63.6%
United Kingdom
4.84%
Canada
4.12%
Brazil
3.74%
Australia
2.35%
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16. Kelly

United States

your beauty & lifestyle bestie LA | @therealdba info@teamkelz.com

@itsbabykelz
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Get audience breakdown
Followers
342.5k
Fake followers
18.62%
Engagement rate
3.05%
Average Reel plays
266.4k
Audience gender
female
96.57%
male
3.43%
Top performing Reels
  1. honestly shocked at the total on each side 🫢 full face of high end makeup vs their drugstore dupes ✨ can you guys tell the difference between both sides? 🤏 . . . . #explore #makeup #beauty #makeuplover #makeupreel #affordablemakeup #makeuphacks #makeuptutorial #makeupideas #makeuplover #makeuplook #itgirl #makeuphaul #explorepage #viral #trending #makeupchallenge
    447 889
  2. the total for each side at the end was crazy 🫢 can you guys tell the difference between the high end and drugstore side? ✨ . . . . #explore #makeup #beauty #makeuplover #makeupreel #affordablemakeup #makeuphacks #makeuptutorial #makeupideas #makeuplover #makeuplook #itgirl #makeuphaul #explorepage #viral #trending #makeupchallenge
    326 518
  3. MAKEUP 101 how to PROPERLY apply foundation 👀 9/10 a cakey base isn’t from powder but foundation 🫠 I promise this routine will give you the most AIRBRUSHED looking base ✨ #makeuptutorial #makeuptips #MakeupRoutine #foundation #makeuphacks
    275 612
Engagement rate benchmark
  • Median
Audience location by country
United States
58.76%
United Kingdom
4.58%
Canada
3.64%
Australia
2.64%
Mexico
2.29%
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17. Maddy Grace

United States

700K+ on tiktok | Dallas, Tx 📍 Fashion | Beauty | Lifestyle 💖 💌: maddy.grace@idolsandicons.co socials 👇🏽

@_.maddygrace
@_.maddygrace
Check contact details
Get audience breakdown
Followers
339.2k
Fake followers
19.04%
Engagement rate
3.22%
Average Reel plays
98k
Audience gender
female
83.13%
male
16.87%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
88.1%
Nigeria
0.94%
India
0.67%
South Africa
0.53%
Jamaica
0.53%
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18. Salma Jabarbique

United States

الحمدلله 💌: salma@tiddle.io grwm | curly hair | beauty | humor tiktok: salmajabarbique (900K+) OR 📍

@salmajabarbique
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Get audience breakdown
Followers
319.3k
Fake followers
18.79%
Engagement rate
2.06%
Average Reel plays
14.1k
Audience gender
female
86.12%
male
13.88%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
58.34%
United Kingdom
6.65%
Canada
5.14%
Australia
2.38%
India
2.13%
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19. ✨Nai❤️Jelee✨

United States

📍San Diego📍 Beauty | DIY | Vlogs 🌈♊️💖✨ Contact: naijelee@creatorcollectivetalent.com PO Box: 9528 Miramar Rd #1106 San Diego CA 92126

@theeglamnaija
Check contact details
Get audience breakdown
Followers
308.1k
Fake followers
21.58%
Engagement rate
2.68%
Average Reel plays
59.7k
Audience gender
female
90.36%
male
9.64%
Top performing Reels
  1. And the curls lasted the entireeee day too girl 😩🙌🏽 hair inspo video from @tatlafata 🫶🏽✨ Products used: @carolsdaughter Goddess Strength Shampoo + Conditioner @ionathome Heat Protecting Smoothing Spray @goldnhotelite Volumizer Dryer & Styler Heatless curlers are listed in my Amazon storefront under “Beauty Products” 🫶🏽 #hairtutorial #curlyhair #naturalhair #naturalhairstyles #heatlesscurls #overnightcurls #tutorial
    7 016 789
  2. I swear i never get tired of these 😩🫶🏽 hair: @geetahair_com 💕✨ #transition #beforeandafter #beforeafter #hairtransformation #makeuptransformation
    4 142 273
  3. This look eats so bad sorry not sorry 😩 hair from @websterwigs , corset handmade by me inspired by @candymakeupartist 💕✨ #transition #beforeandafter #makeuptransformation #hairtransformation #wiginstall
    828 608
Engagement rate benchmark
  • Median
Audience location by country
United States
84.82%
United Kingdom
2.43%
Canada
1.94%
Australia
0.89%
Nigeria
0.87%
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20. Winter Everett

United States

Wife • Mother • Lifestyle Creator ✝️ soft life through motherhood & beauty 🤍 💌 Collabs: connecttowinter@gmail.com 🌸 Co-Founder @refocus.tep

@winterckyler
Check contact details
Get audience breakdown
Followers
302.2k
Fake followers
23.18%
Engagement rate
4.75%
Average Reel plays
298.4k
Audience gender
female
93.8%
male
6.2%
Top performing Reels
  1. The best Christmas gift wasn’t under the tree this year... it’s been growing in my heart. 🤍✨ I’ve shared so much of my life with you all, but this is my favorite chapter yet. Our family is growing by two tiny feet! 👣 🍼 We are so beyond blessed for our 2026 miracle. Merry Christmas from me and mine to all of you! 🎄🙏 #PregnancyAnnouncement #90dayfiancehappilyeverafter #tlc #MomToBe #90dayfiancé
    51 177
  2. Tiny hands, biggest love. and then I became somebody’s mother. 🤍🤍🤍 #MothersDay #NewMom #MomEra
    48 973
  3. I just want to take a moment to give a huge shoutout to my sister! I’m so incredibly proud of you for making the decision to go through with your weight loss surgery and for working so hard in the gym every day to reach your goals. Your strength, determination, and commitment to this journey inspire me and everyone around you. Keep pushing—you’ve got this! #WeightLossJourney #SisterGoals #WeightLossMotivation #FitSisters #SistersSupportSisters #Sisterhood #WeightLossTransformation #FitnessJourney #StrongSisters #HealthyLifestyle #GymLife #SistersInFitness #90DayFiance #90DayJourney #90DayFianceHappilyEverAfter #90DayFianceFans #90DayFianceFam #thefamilyChantel #TLC90DayFiance #90DayDrama #RealityTV #RealityShowFans
    43 648
Engagement rate benchmark
  • Median
Audience location by country
United States
63.92%
Brazil
8.01%
South Africa
5.92%
Canada
4.21%
United Kingdom
1.81%

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