Top 20 American Beauty Influencers on Instagram (Sep 2026)

See beauty creators with possible affiliate signals

We found 848 beauty Influencers in United States
These influencers mention 'beauty' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
09/22/2026
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1. Kayla Ryan

United States

beauty & lifestyle 🫧💆🏼‍♀️🌸✨ 💌partnerships: kaylaryan@thesociablesociety.com 📍miamiiii 🐠🍓⭐️ find everything in my ShopMy! ⬇️🔗

@kayla.ryan1
@kayla.ryan1
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Get audience breakdown
Followers
829.8k
Fake followers
14.78%
Engagement rate
3.51%
Average Reel plays
335.7k
Audience gender
female
58.37%
male
41.63%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
95.63%
Spain
0.9%
Mexico
0.78%
Canada
0.56%
France
0.34%
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2. ✮ 𝖒𝖆𝖗𝖘 ✮

United States

📍los angeles, ca fashion & beauty be the most haunting presence in the room 🎀 💌 mars@p1m.ca

@yung.planet
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Get audience breakdown
Followers
747.5k
Fake followers
15.48%
Engagement rate
2.27%
Average Reel plays
382k
Audience gender
female
87.58%
male
12.42%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
52.79%
United Kingdom
6.99%
Mexico
4.23%
Canada
4.21%
Australia
3.86%
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3. MISHA GILLINGHAM | FARMLUXE

United States

Luxury floral retreats for women in our FARMLUXE GARDEN & abroad | San Juan Islands | Garden Designer | Flower freak | Beauty seeker | Nature lover 🌸

@farmluxe
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Get audience breakdown
Followers
715.9k
Fake followers
20.42%
Engagement rate
2.92%
Average Reel plays
181.8k
Audience gender
female
88.85%
male
11.15%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
60.2%
Canada
14.81%
Australia
8.14%
United Kingdom
7.55%
New Zealand
2.25%
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4. Sandy Silverman

United States

55 and telling the truth about it Best-Selling Author | Host of Party's Over Beauty, aging + honest talk for women 40+ Miami

@sandralenasilverman
@@PartysOverShow
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Get audience breakdown
Followers
634.5k
Fake followers
12.8%
Engagement rate
4.46%
Average Reel plays
203.3k
Audience gender
female
55.73%
male
44.27%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
90.6%
Colombia
2.01%
Canada
1.34%
Austria
0.67%
United Arab Emirates
0.67%
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5. ROCIO.ROSES

United States

🌟Allure nominee: Top beauty creator⭐️ 📧rocio@thelilacagency.com ⬇️🫧PRODUCT LINKS🫧⬇️

@rocioxsoria
@rocio.roses
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Get audience breakdown
Followers
606.2k
Fake followers
18.49%
Engagement rate
2.07%
Average Reel plays
228.6k
Audience gender
female
97.17%
male
2.83%
Top performing Reels
  1. You are using the @niveausa Creme wrong‼️ It is insanely multi purposed and you’re not getting the most out of it! .. Let me show you how!👀🫡 #NIVEAPartner • • • • • #grwm #NIVEASquad #beauty #skinfluencer #makeup #NIVEAcreme #affordable #skincaresecrets #makeuptutorials #makeuptips #affordableskincare #nivea #skincareroutine #beautytips #beautysecrets #beauty #skin #makeup #tips
    269.6k
  2. Affordable Milky pink lip combo 🩰🥛🫧🤍🌸 👀perfect for brown skin and even more perfect because I found these items in my collection already!!👏🏼👏🏼👏🏼 ✨PRODUCTS USED✨ • @milanicosmetics “saucy toffee” lip liner • @kimchi_chic lipstick in “nineteen” • @maybelline lifter gloss in “gummy bear” • • • • #beautyreels #makeuptutorials #lipcombo #pinklips #affordablemakep
    102.2k
  3. SHARPIE AS LIPLINER!!??.. Will this actually work??? READ BELOW⬇️ • • ‼️Before the comment section explodes. permanent markers are not cosmetic products and aren't meant to be used on the lips. This was me reacting to a viral trend, not a recommendation. Sharpie or permanent markers are not intended for cosmetic use and should not be used on the lips or skin. Please use products that are specifically formulated and approved for cosmetic use.‼️ #beautyreels #makeuphack #lipliner #liplinerhack #viralmakeup
    100.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
84.01%
Canada
2.38%
Mexico
2.04%
United Kingdom
1.81%
India
0.86%
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6. Avery Katherine Wood

United States

Beauty | Fashion | Lifestyle @adpiuf

@averykatherinew
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Get audience breakdown
Followers
509.6k
Fake followers
7.4%
Engagement rate
9.99%
Average Reel plays
203.4k
Audience gender
female
93.98%
male
6.02%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
89.3%
United Kingdom
2.58%
Canada
1.51%
Australia
0.71%
Mexico
0.61%
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7. Trinity Aniyah

United States

Spelman Woman 📍Atlanta + Dallas ✨ Hair | Beauty | Fashion 1M+ on tiktok 🎀 trinity@agencycliquish.com 📧

@trinityaaniyah
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Get audience breakdown
Followers
476.3k
Fake followers
24.39%
Engagement rate
3.66%
Average Reel plays
159.7k
Audience gender
female
76.9%
male
23.1%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
86.94%
United Kingdom
2.15%
Jamaica
0.93%
Canada
0.73%
France
0.62%
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8. Taliyah 🦶

United States

managed by @therealdba wellness | beauty | girlhood 🤍 @oneractive move ambassador Women’s fitness coach🍒

@taliyah.joelle
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Get audience breakdown
Followers
466.5k
Fake followers
24.3%
Engagement rate
2.06%
Average Reel plays
197k
Audience gender
female
55.01%
male
45%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
67.36%
Brazil
3.64%
South Africa
3.52%
United Kingdom
2.69%
Canada
2.57%
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9. Esmeralda

United States

Beauty| Lifestyle| Girl mom Business collabs 💌 : egonzalezbookings01@yahoo.com @prettylashed___

@mamii_es
@esmeraldaadriana8325
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Get audience breakdown
Followers
462.9k
Fake followers
23.97%
Engagement rate
5.05%
Average Reel plays
149.3k
Audience gender
female
85.14%
male
14.86%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
84.91%
Jamaica
1.74%
South Africa
1.46%
United Kingdom
1.11%
Canada
0.76%
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10. everything eryn

United States

Just a girl who loves making things beautiful! Home • DIY • Beauty Dallas, TX • connect@everythingerynhome.com Shop Everything👇🏾

@everythingeryn
@Everythingeryn
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Get audience breakdown
Followers
407.1k
Fake followers
19.93%
Engagement rate
7.1%
Average Reel plays
442.7k
Audience gender
female
93.77%
male
6.23%
Top performing Reels
  1. I’m the reason your cameras have to be on now 🙆🏾‍♀️😂. But yea this is a whole true story, (just add a bonnet). . . . . . . . . . . . . . . . . . . . #homedecor #diy #blackgirlluxury #roomtransformation #bedroomdecor #bedroomtour #interiordesign #decor #decorinspo #decorinspiration #interiordesign #interiorstyling #interior #diyhomedecor #roomtour
    3.4M
  2. When I tell you the deals were DEALING! It wasn’t just Target stuff either, soo many different brands ! The furniture warehouse section is in the back of the store . It’s all brand new & so inexpensive due to liquidation which basically means the brand ordered way too many! The stores called Quicklotz there’s an Arlington and Hurst location !! Thank you @omg_sheexplores for putting me on!! 💕 #targetlovers #targetfinds #decorlovers
    2.1M
  3. How I created my moss wall ✨! So this is one of the easiest projects I’ve ever done. You’ll need the moss sheets from Michaels, a staple gun, staples (the longer the staple the better) , the lights from ikea (if you do the most like me) and a screw for the lights. All you’ll do is staple the sheets to the wall! Once up add a screw and cut a slit in the moss sheet- directly underneath the screw (this is where you will pull the cord through to hide). That’s it! Took me maybe 20 min max to do! What do you guys think? . . . . . . . . #diyhomedecor #diyprojects #grasswall #backdrop #greenery #plantsofinstagram #mosswall #diy #homedecor #decoration #livingroomideas #livingroomdecor
    1.7M
Engagement rate benchmark
  • Median
Audience location by country
United States
84.06%
Canada
2.83%
United Kingdom
2.6%
South Africa
1.2%
Mexico
0.67%

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11. Tamara Arevalo

United States

NYC 🇸🇻 Partnerships@tamaraarevalo.com Lifestyle |Beauty |wellness 💓 @oneractive move ambassador

@tamaraaarevalo
@Tamaraaarevalo
Check contact details
Get audience breakdown
Followers
398.3k
Fake followers
21.59%
Engagement rate
3.61%
Average Reel plays
173.6k
Audience gender
female
45.01%
male
54.99%
Top performing Reels
  1. Transformation starts in the mind… at 200 pounds I asked myself “how bad do I want it” “can I trust myself to achieve more?” I had to be louder than my thoughts that wanted me to stay comfortable. The mind quits first not the body. The mind gets scared. The body doesn’t. The mind looks for comfort. The body can handle it. Every decision after your mind says “enough” is what’s going to separates you when you push outside of those thoughts. This shit wasn’t easy, that’s the point. Just get it done. The baddie blueprint 6 week challenge starts TODAY. It’s lock in season, give me 6 weeks with you 🫵🏽 link in bio My 1:1 coaching sign ups are open in my bio for your personalized fitness plan, let’s get your goals done. #transformation #gymtransformation #gymmotivation
    229.7k
  2. 5 tips for fat loss that genuinely helped me from 200 pounds to now 1. Start with slight calorie deficit or find your maintenance Find your maintenance, cut out 200-300 cal and track how your body reacts for 2 weeks. It is normal to lose 0.5-1 pound per week 2. high protein + high fiber meals Your muscles are made mostly of protein fibers Sooooo when you lift, you damage those fibers, that’s when your body uses dietary protein to rebuild them so they grow stronger and thicker. No protein = nothing to rebuild with = no muscle. Fiber keeps you full & supports digestion 3. Lift heavy/progressive overload, I tell this to my 1:1 coaching clients, train til failure/near failure. In order to build muscle you must train with intensity. 4. SLEEP/RECOVERY (big one) sleep is literally your cheat code 7–8 hours better hunger control better hormones better recovery more muscle retention less water retention 5. STEADY STATE CARDIO 30 minutes of cardio 3-4x week can make a big difference to your fat loss journey. steady state cardio I recommend the elliptical resistance 6-8 for 30 minutes. Steady state is usually around 60–75% of your max heart rate burns calories steadily Steady state cardio is • low impact so easy to recover from • great for fat loss • great for endurance • doesn’t interfere with muscle building like high-intensity cardio can 6. Drink your water 1 gallon of water a day My 1:1 coaching sign up link is in bio for my girls who need guidance 💗 #fatloss #transformation #gymtransformation #motivation
    102.8k
  3. Body recomp journey is going pretty well 🫣 200lbs to ~157lbs 1:1 coaching sign ups in bio, summer is a few months away 💗😌 #gymtransformation #gym #gymmotivation #gymworkout
    83.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
63.97%
Brazil
5.95%
India
4.94%
Mexico
3.07%
United Kingdom
1.81%
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12. Taipei

United States

📚 Fashion and beauty history + styling 💄 Drag makeup tutorials 🌉 SF Bay Area 📥 taipeidragqueen@gmail.com

@taipeiqueen
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Get audience breakdown
Followers
396.7k
Fake followers
18.15%
Engagement rate
2.13%
Average Reel plays
72.5k
Audience gender
female
74.41%
male
25.59%
Top performing Reels
  1. Did I do a good job? This is my first try doing scene ( ^ω^ ) Video description: Taipei is a drag queen in a blue sweatshirt and beige wig cap in front of a gray background. She walks through steps to apply a dramatic scene make up look, with a dark black smoky eye, pale nude lips, and pink leopard print detail while showing reference images. She ends the video in a tease up black and pink hairstyle and a sleeveless T-shirt with lots of accessories. #scenegirl #scenemakeup #scenehair #scenecore #emomakeup #2000smakeup #2010smakeup #dragqueenmakeup #dragmakeup #beautyhistory
    658.4k
  2. The historical revisionism is just too much 😤. Video description: Taipei is a drag queen in short dark hair and dramatic 1920s make up wearing a sleeveless satin dress with a fabric flower. The footage of her is in black-and-white. She describes how the costumes in several Hollywood movies have warped the public’s perception of 1920s fashion, while showing stills from these movies to illustrate her points. #flappercostume #flapperdress #20sfashion #1920s #moviecostumes #filmhistory #singinintherain #greatgatsby #fashionhistory
    216.8k
  3. It’s a tale as old as time: rich people are always looking for new ways to differentiate themselves from the working class 🏝️. Video description: Taipei is a drag queen in mid length curly brown hair with white flowers pinned in, dramatic purple 70s makeup, and a white and navy jumpsuit in front of an orange background. The video has a dreamy filter. She describes the history of tanning as a mainstream western beauty trend while showing reference images to illustrate her talking points. #tanning #tanningsalon #fashionhistory #skincancerawareness #sunscreeneveryday #sunprotection #beautytrends #vintagebeauty
    158.5k
Engagement rate benchmark
  • Median
Audience location by country
United States
51.88%
United Kingdom
5.61%
Brazil
5.35%
Canada
4.75%
Mexico
3.02%
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13. Charlotte Palermino

United States

Wellness, beauty & tech … but with evidence. Saying the quiet part out loud. co-founder @dieuxskin & Chief Brand Officer

@charlotteparler
@charlotteparler
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Get audience breakdown
Followers
387.5k
Fake followers
19.37%
Engagement rate
4.5%
Average Reel plays
108.5k
Audience gender
female
91.43%
male
8.57%
Top performing Reels
  1. I’ve spent a month reading about the father of modern dermatology and it just kept getting worse so welcome to PART 1. This is a light explainer on the ‘Terrordome.’ Aka, Holmsberg prison, the site of Dr. Kligman’s research center for the University of Pennsylvania. I made a video back in 2022, and I read Acres of Skin, but this is why you need to RE READ things because I didn’t fully clock how mass incarceration coincided with 90% of pharmaceuticals being tested on prison populations. Or like… the fraud that was happening? Also, I don’t accept ‘it was a different time.’ The Nuremberg Code was established in 1947 and students filed complaints. One student in the 60s specifically cited it. Next up is going to be a deep dive into Kligman’s run ins with the FDA, powerful men never quite receiving their due punishment and why tretinoin is so well marketed. Highly recommend reading & following @caveofbeauty as she just posted about this and has excellent content all around. #tretinoin #upenn #medicine #retinol #historyof
    77.3k
  2. New goal: make ‘talking politics’ not taboo because it’s, quite simply, life operations. And who doesn’t want to talk about that? I can’t be delulu my friends, it’s on my 2026 out list ❤️ Thank you to Day for helping me film this today 😅 Also have been loving following @theslowfactory @everything_political !! Highly recommend.
    40.6k
  3. Something about last weekend… My friends are the loves of my life, so it’s fitting they found Joel ❤️
    33.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
59.95%
Canada
6.59%
United Kingdom
6.21%
Australia
2.93%
India
2.41%
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14. MD.

United States

📍CLT 🎓NCAT Alumna 📎 Business: madisondenisem@gmail.com 📦 7209 E WT Harris Blvd STE J128 Charlotte, NC 28227

@madisondenise
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Get audience breakdown
Followers
387.5k
Fake followers
18.09%
Engagement rate
8.5%
Average Reel plays
162.8k
Audience gender
female
43.86%
male
56.14%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
97.95%
Mexico
0.3%
Jamaica
0.25%
United Kingdom
0.2%
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15. anika dubey

United States

blessed beauty lifestyle fashion ⋆｡𖦹 °. 𓇼 ˖ 💌: anika@idolsandicons.co tiktok 1.1M • youtube 305K

@anikadubeyy
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Get audience breakdown
Followers
378.4k
Fake followers
22.93%
Engagement rate
3.81%
Average Reel plays
192.2k
Audience gender
female
90.22%
male
9.78%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
65.28%
United Kingdom
5.38%
Canada
4.65%
India
3.42%
Australia
1.47%
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16. Becky Habersberger

United States

💋 Beauty + Skincare Enthusiast

@becksmecks2
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Get audience breakdown
Followers
376.6k
Fake followers
18.29%
Engagement rate
7.07%
Average Reel plays
203.5k
Audience gender
female
87.28%
male
12.72%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
64.66%
United Kingdom
7.16%
Canada
5.65%
Australia
3.29%
Philippines
1.92%
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17. fev.izel

United States

top tier content.

@fev.007
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Get audience breakdown
Followers
367.6k
Fake followers
17.62%
Engagement rate
2.97%
Average Reel plays
921.8k
Audience gender
female
64.36%
male
35.64%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
86.36%
United Kingdom
1.8%
Canada
1.78%
Kenya
1.05%
South Africa
0.7%
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18. Rodrigo Garza Saenz

United States

Lifestyle | Beauty 💅🏻 •Texas 🤠 •Tiktok: rodrigogarza74 1.9M+ ✨ •Business/Pr: rodrigogarzaaa16@gmail.com

@rodrigogarzaaa16
@rodrigogarza74
Check contact details
Get audience breakdown
Followers
362.6k
Fake followers
14.43%
Engagement rate
2.82%
Average Reel plays
184k
Audience gender
female
83.06%
male
16.94%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
56.92%
Mexico
35.85%
Chile
0.7%
Guatemala
0.67%
Puerto Rico
0.61%
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19. Summer Adamson

United States

Sharing the joy and beauty of Down syndrome and magic of inclusion ✨A glimpse into the life of our sweet Jayne💕 Buy Now👏 “A Little Extra Jayne”☺️👇

@a_little_extra_jayne
Check contact details
Get audience breakdown
Followers
360.3k
Fake followers
22.07%
Engagement rate
5.93%
Average Reel plays
451.8k
Audience gender
female
92.58%
male
7.42%
Top performing Reels
  1. The most creative “Promposal” ever!😆🥹💕 Jayne’s nickname is “queen Jayne“ in the unified sports class and they decided to make it official with an ask for a Queen😆👑 complete with a trumpet, reading a scroll to invite her, a crown, kneeling as she walked by, and her “prince” @carterricks15 riding up on a horse.🥰 we couldn’t believe it! When Jayne’s teacher messaged me and told me that a whole group of teens in her class were planning the most creative way to help Carter ask Jayne to the unified prom, my heart was full. These teens, that are all peer tutors—that are unified partners in sports, friends that sit with them at lunch, and genuinely care and look out for all those with special needs—they are truly the BEST of the best kids with hearts of gold! ❤️ Their kindness means more than they know and has a lasting impact on so many. This is what life is about. 🥹This is the magic of inclusion! @carterricks15 @matt.watts21 @emmamarierie08 @kate.bryner22 @jackreese17 @olivia_gleason_ @frankterry_13 and everyone else who helped make this so incredibly special and memorable for Jayne, thank you from the bottom of my heart!!! She can’t wait! Those smiles and giggles show just how much it meant to her! We are Forever grateful! #downsyndrome #nothingdownaboutit #downsyndromeawareness #kindnessmatters #promposal
    5.7M
  2. It’s that little giggle as she’s walking to the door for me 💕☺️ Jayne was so excited to go to the Sweethearts dance with Jordan. He was so sweet when he answered the door and immediately said “you’re so pretty”🥹 And the plush “Jesus” doll because they both love Jesus and the flowers he gave her👏 He is the sweetest boy! These two had so much fun together! @more_of_jord_xtra I’m so grateful that they get to have these experiences too! It means so much to Jayne! #downsyndrome #nothingdownaboutit #theluckyfew #inclusion #downsyndromeawareness
    1.5M
  3. That huge smile and pure joy and after wanting so badly to get up behind the boat on a surfboard!🥹👏❤️ We are so happy to have our boy home after two years! He’s the best brother!!! #downsyndrome #nothingdownaboutit #theluckyfew #sheamazesuseveryday #specialneedsfamily
    817.8k
Engagement rate benchmark
  • Median
Audience location by country
United States
64.75%
United Kingdom
5.2%
Canada
3.91%
Brazil
2.94%
Australia
2.68%
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20. Jazmine Estrada

United States

💌 Jazminee@starlinkmgt.com 📚Sophomore in college 💄beauty, lifestyle, fashion,& travel 🇲🇽mexicana

@jaz.is.so.fab
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Get audience breakdown
Followers
343.6k
Fake followers
17.71%
Engagement rate
4.6%
Average Reel plays
145.7k
Audience gender
female
90.17%
male
9.83%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
77.37%
Mexico
2.67%
Canada
1.58%
India
1.23%
Australia
0.96%

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