Top 20 American Beauty Influencers on Instagram (Aug 2026)

See beauty creators with possible affiliate signals

We found 821 beauty Influencers in United States
These influencers mention 'beauty' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
08/24/2026
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1. Kayla Ryan

United States

beauty & lifestyle 🫧💆🏼‍♀️🌸✨ 💌partnerships: kaylaryan@thesociablesociety.com 📍miamiiii 🐠🍓⭐️ find everything in my ShopMy! ⬇️🔗

@kayla.ryan1
@kayla.ryan1
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Get audience breakdown
Followers
778.7k
Fake followers
14.66%
Engagement rate
3.05%
Average Reel plays
383.6k
Audience gender
female
58.37%
male
41.63%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
95.63%
Spain
0.9%
Mexico
0.78%
Canada
0.56%
France
0.34%
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2. ✮ 𝖒𝖆𝖗𝖘 ✮

United States

📍los angeles, ca fashion & beauty be the most haunting presence in the room 🎀 💌 mars@p1m.ca

@yung.planet
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Get audience breakdown
Followers
726.7k
Fake followers
15.48%
Engagement rate
2.68%
Average Reel plays
382k
Audience gender
female
87.58%
male
12.42%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
52.79%
United Kingdom
6.99%
Mexico
4.23%
Canada
4.21%
Australia
3.86%
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3. Vanessa | Beauty Influencer 🇬🇭🇺🇸

United States

📧 : teamvanessagyimah@gersh.com 📍: Dallas,TX Get quality like mine, The Premium Guide is here↙️

@vanessa_gyimah
@vanessa_gyimah
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Get audience breakdown
Followers
672.1k
Fake followers
25.11%
Engagement rate
2.87%
Average Reel plays
111.8k
Audience gender
female
93.13%
male
6.87%
Top performing Reels
  1. Love this Fishtail Eyeliner Hack by @lenkalul🤩🐟 Products used: @nyxcosmetics Epic Smoke Liner - Black Smoke @patrickta Major Dimension Eye Illusion Eyeshadow Duo - We Need Better Lighting @dolcegabbana_beauty Everfull High Dimension Mascara - True Jet Black IB: @lenkalul @xthuyle #eyeliner #fishtaileyeliner #makeuphacks #beautyhacks
    1.1M
  2. The Ultimate “Soft” Glam ✨ Products used: @charlottetilbury Magic Cream Moisturizer @danessamyricksbeauty Water Powder Serum @anastasiabeverlyhills Magic Touch Concealer -shade 22 @tomfordbeauty Shade & Illuminate Cream Contour Duo -Shade Deep @lancomeofficial Teint Idole Ultra Wear Foundation 530 W @anastasiabeverlyhills Magic Touch Concealer -shade 18 Gummy Styling Wax Extra Hold @nyxcosmetics Lift & Snatch Brow Tint Pen -Black @maccosmeticsusa Pro longwear concealer NC45 & NC50 @lauramercier Translucent Loose Powder @benefitcosmetics Porefessional Super Setter @maccosmeticsusa Studio Fix Powder NW46 @juviasplace Bronzed Duo Bronzer- deep dark @maccosmeticsusa Burnt Pepper Blush @fentybeauty Demi Glow Light Diffusing Highlighter - That’s Rich @maccosmeticsusa Pro Longwear paint paint pot - contemplative state @sephoracollection Long Lasting Eyeliner High Precision Brush -Black @lancomeofficial Le Stylo Waterproof Eyeliner -02 Noir Intense @lillylashes Miami Flare @dolcegabbana_beauty - Everfull XL Extreme Volume & Lift Mascara @onesize coin collector lipliner @juviasplace Velvety Matte Lipstick shade Libra @anastasiabeverlyhills Peach Amber Lip Velvet @sephoracollection Outrageous Plumping Lipgloss-2XXL Nude @kryolanofficial Fixing Spray #softglam #softglammakeuptutorial #makeuptutorial
    220.6k
  3. Celebrating you is my favorite thing to do @quantent_ 🥹🫶🏾🎉 I got him goodddddd guys, watch till the end 🤭🤣
    149.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
51.65%
United Kingdom
5.86%
Brazil
5.68%
Nigeria
3.63%
France
2.96%
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4. Jordan Beckham

United States

22. FL 🤍 Lifestyle, Fashion, Beauty, Home, Bride to be 💌Brands: lexi@empiresocialmgmt.com

@jordanbeckham
@jordanpbeckham
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Get audience breakdown
Followers
655.8k
Fake followers
19.46%
Engagement rate
2.11%
Average Reel plays
170.9k
Audience gender
female
73.96%
male
26.04%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
83.72%
United Kingdom
2.02%
Canada
1.53%
Australia
0.95%
Italy
0.67%
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5. Sandy Silverman

United States

55 and telling the truth about it Best-Selling Author | Host of Party's Over Beauty, aging + honest talk for women 40+ Miami

@sandralenasilverman
@@PartysOverShow
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Get audience breakdown
Followers
637.3k
Fake followers
12.73%
Engagement rate
4.43%
Average Reel plays
178.2k
Audience gender
female
55.73%
male
44.27%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
90%
Colombia
2%
United Arab Emirates
1.33%
Canada
1.33%
Austria
0.67%
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6. Avery Katherine Wood

United States

Beauty | Fashion | Lifestyle @adpiuf

@averykatherinew
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Get audience breakdown
Followers
512.7k
Fake followers
6.67%
Engagement rate
10.18%
Average Reel plays
91.3k
Audience gender
female
93.55%
male
6.45%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
90.63%
United Kingdom
1.96%
Canada
1.39%
Mexico
0.57%
Australia
0.54%
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7. Esmeralda

United States

Beauty| Lifestyle| Girl mom Business collabs 💌 : egonzalezbookings01@yahoo.com @prettylashed___

@mamii_es
@esmeraldaadriana8325
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Get audience breakdown
Followers
464.6k
Fake followers
23.97%
Engagement rate
5.04%
Average Reel plays
149.3k
Audience gender
female
85.14%
male
14.86%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
84.91%
Jamaica
1.74%
South Africa
1.46%
United Kingdom
1.11%
Canada
0.76%
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8. Taliyah 🦶

United States

managed by @therealdba lifestyle | wellness | girlhood 💗 @oneractive move ambassador Women’s fitness coach🍒

@taliyah.joelle
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Get audience breakdown
Followers
461k
Fake followers
24.72%
Engagement rate
2.29%
Average Reel plays
195.3k
Audience gender
female
53.86%
male
46.14%
Top performing Reels
  1. That’s on black excellence 🩺👩🏾‍⚕️ #2026graduate🎓 #blackexcellence #blackdoctors
    1.2M
  2. My pops would make it seem like he was not a willing participant in this, but he’d be lying🤍🫶
    523.3k
  3. You can always choose to pick it back up whenever. There was nothing wrong the before photo (November 2025) I was traveling for over a month, and enjoyed every moment ❤️. That was just the season of life I was in. I told myself in 2026 I was gonna find a way to balance travel and fitness and I a step closer every single day. It’s not something that changes overnight, but I worked really hard to create systems to help keep me aligned. Your systems get you results, not your goals. if you need help during your fitness journey, I have helped thousands of women who struggle with this too🤍. We work together as a team to find something that is sustainable. The applications are in my bio. Full fit is @gymsharkwomen code stinky10 (pump pants in XL, white everyday seamless sports bra, and I cut the neck and sleeves off of the new form tees) . : : #blackgymgirls #bodyrecomposition #fatlossjourney
    214.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
67.15%
Brazil
3.71%
South Africa
3.35%
United Kingdom
3.19%
Canada
2.49%
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9. everything eryn

United States

Just a girl who loves making things beautiful! Home • DIY • Beauty Dallas, TX • connect@everythingerynhome.com Shop Everything👇🏾

@everythingeryn
@Everythingeryn
Check contact details
Get audience breakdown
Followers
407k
Fake followers
19.81%
Engagement rate
7%
Average Reel plays
415.8k
Audience gender
female
93.79%
male
6.21%
Top performing Reels
  1. I’m the reason your cameras have to be on now 🙆🏾‍♀️😂. But yea this is a whole true story, (just add a bonnet). . . . . . . . . . . . . . . . . . . . #homedecor #diy #blackgirlluxury #roomtransformation #bedroomdecor #bedroomtour #interiordesign #decor #decorinspo #decorinspiration #interiordesign #interiorstyling #interior #diyhomedecor #roomtour
    3.4M
  2. When I tell you the deals were DEALING! It wasn’t just Target stuff either, soo many different brands ! The furniture warehouse section is in the back of the store . It’s all brand new & so inexpensive due to liquidation which basically means the brand ordered way too many! The stores called Quicklotz there’s an Arlington and Hurst location !! Thank you @omg_sheexplores for putting me on!! 💕 #targetlovers #targetfinds #decorlovers
    2.1M
  3. How I created my moss wall ✨! So this is one of the easiest projects I’ve ever done. You’ll need the moss sheets from Michaels, a staple gun, staples (the longer the staple the better) , the lights from ikea (if you do the most like me) and a screw for the lights. All you’ll do is staple the sheets to the wall! Once up add a screw and cut a slit in the moss sheet- directly underneath the screw (this is where you will pull the cord through to hide). That’s it! Took me maybe 20 min max to do! What do you guys think? . . . . . . . . #diyhomedecor #diyprojects #grasswall #backdrop #greenery #plantsofinstagram #mosswall #diy #homedecor #decoration #livingroomideas #livingroomdecor
    1.7M
Engagement rate benchmark
  • Median
Audience location by country
United States
83.67%
Canada
2.55%
United Kingdom
2.42%
South Africa
1.21%
France
0.91%
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10. Tamara Arevalo

United States

NYC 🇸🇻 Lifestyle |Beauty |Fitness @oneractive code Tamara nicole.herrera@thedigitalbrandarchitects.com Train with me 👇🏽💗

@tamaraaarevalo
@Tamaraaarevalo
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Get audience breakdown
Followers
394.2k
Fake followers
21.19%
Engagement rate
4.6%
Average Reel plays
284.4k
Audience gender
female
44.74%
male
55.26%
Top performing Reels
  1. Transformation starts in the mind… at 200 pounds I asked myself “how bad do I want it” “can I trust myself to achieve more?” I had to be louder than my thoughts that wanted me to stay comfortable. The mind quits first not the body. The mind gets scared. The body doesn’t. The mind looks for comfort. The body can handle it. Every decision after your mind says “enough” is what’s going to separates you when you push outside of those thoughts. This shit wasn’t easy, that’s the point. Just get it done. The baddie blueprint 6 week challenge starts TODAY. It’s lock in season, give me 6 weeks with you 🫵🏽 link in bio My 1:1 coaching sign ups are open in my bio for your personalized fitness plan, let’s get your goals done. #transformation #gymtransformation #gymmotivation
    229.7k
  2. 5 tips for fat loss that genuinely helped me from 200 pounds to now 1. Start with slight calorie deficit or find your maintenance Find your maintenance, cut out 200-300 cal and track how your body reacts for 2 weeks. It is normal to lose 0.5-1 pound per week 2. high protein + high fiber meals Your muscles are made mostly of protein fibers Sooooo when you lift, you damage those fibers, that’s when your body uses dietary protein to rebuild them so they grow stronger and thicker. No protein = nothing to rebuild with = no muscle. Fiber keeps you full & supports digestion 3. Lift heavy/progressive overload, I tell this to my 1:1 coaching clients, train til failure/near failure. In order to build muscle you must train with intensity. 4. SLEEP/RECOVERY (big one) sleep is literally your cheat code 7–8 hours better hunger control better hormones better recovery more muscle retention less water retention 5. STEADY STATE CARDIO 30 minutes of cardio 3-4x week can make a big difference to your fat loss journey. steady state cardio I recommend the elliptical resistance 6-8 for 30 minutes. Steady state is usually around 60–75% of your max heart rate burns calories steadily Steady state cardio is • low impact so easy to recover from • great for fat loss • great for endurance • doesn’t interfere with muscle building like high-intensity cardio can 6. Drink your water 1 gallon of water a day My 1:1 coaching sign up link is in bio for my girls who need guidance 💗 #fatloss #transformation #gymtransformation #motivation
    102.8k
  3. YUHHHH BADDDD B*TCH BACK DAYYY for my baddiessss ❤️‍🔥❤️‍🔥 My staples for back day forever and ever. @gymshark zip up jacket code “PUPUSA10” @ghostlifestyle code “PUPUSA” Workout details for my girlies <3 •assisted pull-ups/banded pull ups: 4x8-12 (last reps are negatives/go down slowly) (engages lats, bicep, shoulders and upper back muscles) •WIDE GRIP lat pull downs: 4x8-12 + dropset (hourglass illusion by working lats) •barbell rows/smithmachine rows: 4x8-12 (hourglass illusion by working lats) •cable rear delt flies: 4x8-12 (squeeze shoulder blades) (targets mid and upper back for a fuller back) • cable rows: 3x8-12 (controlled) (targets lats and rear delts for fuller back) •dumbbell bicep curls: 3x8 If you are in need of more assistance with building an hourglass figure my Baddies Lift Heavy 1:1 coaching is in my bio 💗 the proof is in the progress baddies. #back #backworkout #gymworkout #gym #gymfit
    99.7k
Engagement rate benchmark
  • Median
Audience location by country
United States
63.75%
Brazil
5.46%
India
5.28%
Mexico
3%
United Kingdom
1.8%

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11. jade amber

United States

beauty | motherhood | lifestyle 🎀 youtube: jade amber tiktok: jade.amberrrrr jadeamber@dulcedo.com

@jadeamberrrr
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Get audience breakdown
Followers
390.9k
Fake followers
13.18%
Engagement rate
4.4%
Average Reel plays
74k
Audience gender
female
88.95%
male
11.05%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
92.07%
Canada
1.63%
Australia
1.33%
United Kingdom
0.94%
Mexico
0.64%
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12. PlantofZen

United States

❀ Botanical Beauty 🤍 ꨄ︎ Glowing Skin, Regulated Cycles & Inner Balance 🧖🏽‍♀️ ☽ ↓ Holistic Shop 🌿

@plantofzen
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Get audience breakdown
Followers
388.1k
Fake followers
17.42%
Engagement rate
2.72%
Average Reel plays
155.8k
Audience gender
female
75.52%
male
24.48%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
74.68%
United Kingdom
3.4%
Canada
2.29%
France
1.73%
Australia
1.26%
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13. Charlotte Palermino

United States

Wellness, beauty & tech … but with evidence. Saying the quiet part out loud. co-founder @dieuxskin & Chief Brand Officer

@charlotteparler
@charlotteparler
Check contact details
Get audience breakdown
Followers
387k
Fake followers
20.43%
Engagement rate
3.23%
Average Reel plays
138.9k
Audience gender
female
91.78%
male
8.22%
Top performing Reels
  1. I’ve spent a month reading about the father of modern dermatology and it just kept getting worse so welcome to PART 1. This is a light explainer on the ‘Terrordome.’ Aka, Holmsberg prison, the site of Dr. Kligman’s research center for the University of Pennsylvania. I made a video back in 2022, and I read Acres of Skin, but this is why you need to RE READ things because I didn’t fully clock how mass incarceration coincided with 90% of pharmaceuticals being tested on prison populations. Or like… the fraud that was happening? Also, I don’t accept ‘it was a different time.’ The Nuremberg Code was established in 1947 and students filed complaints. One student in the 60s specifically cited it. Next up is going to be a deep dive into Kligman’s run ins with the FDA, powerful men never quite receiving their due punishment and why tretinoin is so well marketed. Highly recommend reading & following @caveofbeauty as she just posted about this and has excellent content all around. #tretinoin #upenn #medicine #retinol #historyof
    77.3k
  2. New goal: make ‘talking politics’ not taboo because it’s, quite simply, life operations. And who doesn’t want to talk about that? I can’t be delulu my friends, it’s on my 2026 out list ❤️ Thank you to Day for helping me film this today 😅 Also have been loving following @theslowfactory @everything_political !! Highly recommend.
    40.5k
  3. Bestie on a sunscreen rant 🙂‍↔️ @charlotteparler #spf #sunscreen #debunking #skincare #viral
    27.2k
Engagement rate benchmark
  • Median
Audience location by country
United States
59.94%
Canada
6.97%
United Kingdom
6.43%
Australia
3.43%
India
2.27%
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14. Daja ASMR

United States

here to make you smile 🌸 asmr, beauty, wellness, food dajaasmr@gmail.com

@dajaasmr
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Get audience breakdown
Followers
386.7k
Fake followers
15.26%
Engagement rate
2.04%
Average Reel plays
187.6k
Audience gender
female
69.53%
male
30.47%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
60.48%
United Kingdom
5.71%
Brazil
3.33%
Nigeria
2.38%
Germany
1.43%
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15. Becky Habersberger

United States

💋 Beauty + Skincare Enthusiast

@becksmecks2
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Get audience breakdown
Followers
377.6k
Fake followers
18.29%
Engagement rate
6.03%
Average Reel plays
203.5k
Audience gender
female
87.28%
male
12.72%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
64.66%
United Kingdom
7.16%
Canada
5.65%
Australia
3.29%
Philippines
1.92%
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16. anika dubey

United States

blessed beauty lifestyle fashion ⋆｡𖦹 °. 𓇼 ˖ 💌: anika@idolsandicons.co tiktok 1.1M • youtube 297K

@anikadubeyy
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Get audience breakdown
Followers
377.1k
Fake followers
22.2%
Engagement rate
3.8%
Average Reel plays
207.4k
Audience gender
female
88.78%
male
11.23%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
72.92%
United Kingdom
2.86%
Canada
2.86%
India
2.34%
Australia
2.34%
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17. Rodrigo Garza Saenz

Lifestyle | Beauty 💅🏻 •Texas 🤠 •Tiktok: rodrigogarza74 1.9M+ ✨ •Business/Pr: rodrigogarzaaa16@gmail.com

@rodrigogarzaaa16
@rodrigogarza74
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Get audience breakdown
Followers
358.9k
Fake followers
12.96%
Engagement rate
2.97%
Average Reel plays
66.8k
Audience gender
female
83.22%
male
16.78%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
58.27%
Mexico
35.62%
Colombia
0.8%
Chile
0.71%
Ecuador
0.46%
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18. Summer Adamson

United States

Sharing the joy and beauty of Down syndrome and magic of inclusion ✨A glimpse into the life of our sweet Jayne💕 Buy Now👏 “A Little Extra Jayne”☺️👇

@a_little_extra_jayne
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Get audience breakdown
Followers
353.5k
Fake followers
21.83%
Engagement rate
2.97%
Average Reel plays
125.5k
Audience gender
female
92.69%
male
7.31%
Top performing Reels
  1. It’s that little giggle as she’s walking to the door for me 💕☺️ Jayne was so excited to go to the Sweethearts dance with Jordan. He was so sweet when he answered the door and immediately said “you’re so pretty”🥹 And the plush “Jesus” doll because they both love Jesus and the flowers he gave her👏 He is the sweetest boy! These two had so much fun together! @more_of_jord_xtra I’m so grateful that they get to have these experiences too! It means so much to Jayne! #downsyndrome #nothingdownaboutit #theluckyfew #inclusion #downsyndromeawareness
    971.8k
  2. Watching Jayne dance her beautiful solo at her high school dance concert and hearing the cheers from the crowd brought tears to my eyes.🥹 She just loves to dance and comes alive on that stage. She feels so deeply and brings so much joy to everyone watching💕 Dream big for your child! Help them find their talents and interests. Find people who will give them the chance to try! Cheer them on! Let them share their light! 💫 Jayne’s big dream is to be on @dancingwiththestars one day! And who knows, maybe one day she can!☺️ #downsyndrome #nothingdownaboutit #theluckyfew #inclusion #downsyndromeawareness #sheamazesuseveryday #shouttheirworth #dancerwithdownsyndrome
    167.3k
  3. I can’t even watch this video without tearing up.🥹 This kind hearted, amazing boy has been Jayne’s friend since the 1st grade. He stood up for her in elementary school, thinks of her every Valentine’s Day and brings by a gift, and has always been so kind. And now Jayne gets to go with him to a high school dance in a group with one of her friends and she is SO excited!☺️ That smile on her face says it all! These moments mean everything to Jayne—to go to high school dances, to do things like she sees other teenagers doing and feel included.💕 Thank you for looking out for Jayne and helping her to feel like she belongs. It means more than you could ever know.🥹 #downsyndrome #nothingdownaboutit #theluckyfew #inclusion #downsyndromeawareness #inclusion
    112.3k
Engagement rate benchmark
  • Median
Audience location by country
United States
63.6%
United Kingdom
4.84%
Canada
4.12%
Brazil
3.74%
Australia
2.35%
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19. Kelly

United States

your beauty & lifestyle bestie LA | @therealdba info@teamkelz.com

@itsbabykelz
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Get audience breakdown
Followers
350.1k
Fake followers
18.29%
Engagement rate
2.22%
Average Reel plays
243.7k
Audience gender
female
96.26%
male
3.74%
Top performing Reels
  1. honestly shocked at the total on each side 🫢 full face of high end makeup vs their drugstore dupes ✨ can you guys tell the difference between both sides? 🤏 . . . . #explore #makeup #beauty #makeuplover #makeupreel #affordablemakeup #makeuphacks #makeuptutorial #makeupideas #makeuplover #makeuplook #itgirl #makeuphaul #explorepage #viral #trending #makeupchallenge
    447.9k
  2. MAKEUP 101 how to PROPERLY apply foundation 👀 9/10 a cakey base isn’t from powder but foundation 🫠 I promise this routine will give you the most AIRBRUSHED looking base ✨ #makeuptutorial #makeuptips #MakeupRoutine #foundation #makeuphacks
    281k
  3. lock in! class is in session! 👀 this is the ONLY baddie makeup tutorial that you need ✨ what do we think? @rhode @hauslabs @hourglasscosmetics @westmanatelier @rarebeauty @hudabeauty @charlottetilbury @patricktabeauty @nyxcosmetics @milanicosmetics @makeupforever @lawless #makeuptutorial #makeupchallenge #MakeupRoutine #explore #makeup #beauty #makeuplover #makeupreel #makeuphacks #makeupideas #makeuplover #makeuplook #itgirl #makeuphaul #explorepage #viral #trending
    268.7k
Engagement rate benchmark
  • Median
Audience location by country
United States
59.47%
United Kingdom
4.31%
Canada
4.09%
Australia
2.35%
India
2%
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20. fev.izel

United States

top tier content.

@fev.007
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Get audience breakdown
Followers
343.9k
Fake followers
17.62%
Engagement rate
5.85%
Average Reel plays
921.8k
Audience gender
female
64.36%
male
35.64%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
86.36%
United Kingdom
1.8%
Canada
1.78%
Kenya
1.05%
South Africa
0.7%

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