Top 20 South Korean Beauty Influencers on Instagram (Aug 2026)

We found 33 beauty Influencers in South Korea
These influencers mention 'beauty' in their Instagram bio and have audiences primarily in South Korea. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
08/14/2026
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1. 조민, Min Cho

South Korea

📍Seoul 🇰🇷 By day: Beauty Start-up Founder👩🏻‍🔬💄 By chance: Traveler 🌎✈️ (22/195)

Followers
151.2k
Fake followers
21.82%
Engagement rate
2.13%
Average Reel plays
84.3k
Audience gender
female
42.06%
male
57.94%
Engagement rate benchmark
  • Median
Audience location by country
South Korea
88.16%
United States
3.56%
Japan
1.34%
Canada
0.88%
China
0.7%
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2. 릴리 Yujeong Kim

South Korea

𝑅𝑜𝑚𝑎𝑛𝑡𝑖𝑐 𝑚𝑜𝑜𝑑 𝗲𝘃𝗲𝗿𝘆𝗱𝗮𝘆 𝘁𝗿𝗮𝘃𝗲𝗹 ⋆。˚ 𝖡𝖾𝖺𝗎𝗍𝗒 · 𝖳𝗋𝖺𝗏𝖾𝗅 · 𝖫𝗂𝖿𝖾𝗌𝗍𝗒𝗅𝖾 (𝖡𝖨𝖵𝖡 𝖠𝗆𝖻𝖺𝗌𝗌𝖺𝖽𝗈𝗋) ⋆。 𝗐𝗂𝗇𝖾 @fleur.lily__ 𝖻𝗅𝗈𝗀 · 𝖼𝗅𝗂𝗉 𝖼𝗋𝖾𝖺𝗍�...

Followers
110.5k
Fake followers
20.66%
Engagement rate
2.86%
Average Reel plays
45.1k
Audience gender
female
44.29%
male
55.71%
Top performing Reels
  1. #광고 @courtyard_namdaemun 𝙏𝙖𝙨𝙩𝙚 𝙤𝙛 𝙑𝙞𝙚𝙩𝙣𝙖𝙢 🇻🇳 남대문 코트야드 메리어트 서울 2층 모모카페에서 즐기는 이국적인 향과 풍미가 가득한 베트남 미식 여행🌿 웰컴 드링크로 제공되는 달콤한 베트남 연유커피 한 잔으로 시작해, 셰프가 라이브로 조리하는 분짜와 소고기 룰락, 쉬림프 슈가케인, 레몬그라스 치킨, 하노이 짜까 등 현지의 맛을 그대로 담은 다채로운 요리를 한자리에서 맛볼 수 있었어요. 쌀국수 면과 허브, 신선한 채소를 상큼한 드레싱에 버무린 버미셀리 샐러드까지 가을날 어울리는 산뜻한 풍미✨ 호텔 셰프들이 준비한 고메 뷔페답게 프리미엄 샐러드, 시푸드, 디저트 섹션까지 완벽하게 구성되어 있어요. 올 가을엔 코트야드 메리어트 서울 남대문에서 이국적인 향과 함께 즐기는 베트남의 맛 여행을 떠나보세요🥰🌾 📍코트야드 메리어트 서울 남대문 모모카페 🗓️ 프로모션 기간: 2025.10.1 ~ 10.31 🍽️ 평일 점심 75,000원 / 주말·디너 105,000원 👶 어린이 12세 이하 / 48개월 이하 무료 🔗 네이버 예약 시 15% 할인 👉 https://www.instagram.com/courtyard_namdaemun/ #TasteOfVietnam #코트야드메리어트서울남대문 #CourtyardNamdaemun #모모카페 #MomoCafe #호텔뷔페 #남대문맛집 #서울호텔뷔페 #베트남요리 #베트남프로모션 #뷔페맛집 #호텔다이닝 #메리어트호텔 #CourtyardbyMarriottSeoulNamdaemun
    4.8k
  2. 4.8k
  3. 3.8k
Engagement rate benchmark
  • Median
Audience location by country
South Korea
90.02%
United States
2%
Japan
1%
Philippines
0.83%
Indonesia
0.83%
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4. 홈•이지웨어,제작,유통하는 우당탕탕지혜링

South Korea

🐴 • 홈웨어•이지웨어 제작 및 유통 🐴 • N년차 승린이, 골린이 🐴 • 협업 & 광고문의 DM 💌 ෆ 𝑳𝒐𝒗𝒆 𝒕𝒉𝒆 𝒍𝒊𝒇𝒆 𝒚𝒐𝒖 𝒍𝒊𝒗𝒆, 𝑳𝒊𝒗𝒆 𝒕𝒉𝒆 𝒍𝒊𝒇𝒆 𝒚𝒐𝒖 𝒍𝒐𝒗𝒆 ෆ # 💎水辺の光💎

Followers
35.3k
Fake followers
16.18%
Engagement rate
2.14%
Average Reel plays
4.5k
Audience gender
female
52.01%
male
47.99%
Top performing Reels
  1. 115.3k
  2. 2.4k
  3. #협찬 @larosee_korea 라로제 이슬스틱을 소개합니다! 🤍 ➰이슬스틱[안티퍼티그 아이컨투어 스틱]은 현대인의 고질병인 눈피로에 도움을 주어용 사용법: 눈가가 건조하거나 피로할 때 수시로 발라줍니다. 입술이나 이마 등 건조한 부위에 부드럽게 바르면 시원한 느낌과 함께 건조함 해결에 도움이 됩니다. ➰ 붓기와 다크서클을 가라앉히는데 도움을 주며, 수분과 진정, 플럼핑 효과에 도움을 줍니다. 눈이 피로할 때 발라주면 피로 완화에 도움이 됩니다. 집에서나 사무실에서나 간편하게 어디서든 휴대하여 편하게 쓱쓱 바를 수 있다는 게 장점☺️💜 일하느라 컴퓨터 보고 있으면 눈이 건조해서 피곤할때가 많은데 그럴때 바르면 효과가 좋아요! ➰ 직접 사용해보니 휴대하기좋은 사이즈에 정말 진정효과가 있더라구요☺️ ➰제 주변 지인들은 다 아실텐데 제가 눈 피로에 진심인고💜 🤍지금 라로제 공식 스마트스토어에서 이슬라인 제품을 구매하면 최대 40% 페이백을 받을 수 있다고 해요! 눈피로에 진심인 분들은 한번 사용해 보셔요 :) 🤍 #larosee_korea #라로제 #더마코스메틱 #라로제이슬세트 #라로제이슬라인 #라로제이슬스틱 #라로제이슬토너 #라로제이슬세럼 #라로제코스메틱 #라로제토닉로션 #라로제아이컨투어스틱 #라로제히알루론산세럼 #클린뷰티 #프랑스화장품 #프랑스더마코스메틱 #순한화장품#우당탕탕지혜링
    4.6k
Engagement rate benchmark
  • Median
Audience location by country
South Korea
87.82%
United States
1.95%
Brazil
1.46%
Japan
0.65%
Singapore
0.65%
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5. 나연

South Korea

𝗡𝗲𝘄𝗬𝗼𝗿𝗸🇺🇸 𝗦𝗲𝗼𝘂𝗹🇰🇷 ▪️fashion ෆ cookie ෆ beauty ▪️w/ @melting.cookiehouse ▪️isaiah41:10

Followers
18.5k
Fake followers
16.07%
Engagement rate
1.14%
Average Reel plays
6.2k
Audience gender
female
74.53%
male
25.47%
Engagement rate benchmark
  • Median
Audience location by country
South Korea
90.94%
United States
3.42%
Japan
0.89%
China
0.59%
Indonesia
0.3%
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7. 박진호 JINHO PARK

South Korea

K-Beauty marketing🇰🇷🇯🇵🗽 Founder @beaus_company @bround_official Forbes Korea 2030 Power Leader 2022 SSCI Research Co-author @koreauniv.official

Followers
13.2k
Fake followers
24.23%
Engagement rate
4.53%
Average Reel plays
5.6k
Audience gender
female
65.26%
male
34.74%
Top performing Reels
  1. 3.9k
  2. 2.8k
  3. 1.9k
Engagement rate benchmark
  • Median
Audience location by country
South Korea
90.89%
United States
2.53%
Japan
0.84%
China
0.77%
France
0.51%
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8. 정언

South Korea

Since 2019: SEOUL을 거꾸로 하면 LUOES✨ K-Beauty CEO @luoes_official

Followers
12.1k
Fake followers
10.42%
Engagement rate
1.06%
Average Reel plays
3.9k
Audience gender
female
61.19%
male
38.81%
Top performing Reels
  1. 2.6k
  2. 2k
  3. 292
Engagement rate benchmark
  • Median
Audience location by country
South Korea
83.52%
United States
3.3%
Indonesia
2.2%
France
2.2%
Canada
2.2%
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9. miki • 미키

South Korea

model in seoul, sk ⊹ 𓈒 * skincare • beauty • lifestyle 📧 benaventemiki@gmail.com

Followers
10.8k
Fake followers
20.6%
Engagement rate
2.68%
Average Reel plays
9.2k
Audience gender
female
62.72%
male
37.28%
Top performing Reels
  1. 93.2k
  2. 13.1k
  3. 8.2k
Engagement rate benchmark
  • Median
Audience location by country
South Korea
66.7%
Spain
9.16%
United States
6.11%
United Kingdom
2.36%
Japan
1.77%

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11. Nuri Kim | NURU

South Korea

𝗕𝗲 𝘆𝗼𝘂𝗿 𝗼𝘄𝗻 𝗶𝗰𝗼𝗻✨⠀ Fashion | Beauty | Life style⠀ Inquiries : DM

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12. 정명주 elena

South Korea

✨ Model · Personal Image Branding 🌈 Color Psychology & Image Consulting 📸 Beauty · Fashion · Lifestyle Creator 📩 Collaboration & Contact → DM

Followers
9.8k
Fake followers
14.52%
Engagement rate
2.1%
Average Reel plays
6.1k
Audience gender
female
16.07%
male
83.93%
Top performing Reels
  1. ✨🌿 광화문 육조마당, 가을 햇살 아래 펼쳐진 특별한 순간 ✨🌿 대한불교조계종 중앙신도회 70주년을 기념하는 <시민과 함께하는 행복바라미 선명상 페스타> 개막 무대🌸🎶 처음으로 맡은 한복 패션쇼 연출👘✨ 선덕여왕의 왕관👑을 쓰고 선 무대는 왕관의 무게와 함께 연출의 무게도 깊이 느낄 수 있었던 소중한 경험💫 함께 무대를 빛내준 화랑 역할의 멋진 친구들🕊️ 그리고 아름다운 무대를 완성해주신 모델님들께 진심으로 감사합니다🌹🙏 행복과 전통, 그리고 우아함이 공존했던 오늘, 이 기억은 오래도록 제 안에서 빛날 것 같습니다✨🌸 ✨🌿 A special moment under the autumn sun at Gwanghwamun Yukjo Madang ✨🌿 To celebrate the 70th anniversary of the Jogye Order Central Lay Buddhist Association, I had the honor of directing the opening stage of the “Happiness Barami Seonmyeong Festival with Citizens” 🌸🎶 It was my very first time directing a Hanbok fashion show👘✨ Wearing the crown of Queen Seondeok👑 on stage, I could deeply feel not only the weight of the crown, but also the weight of directing such a meaningful performance💫 My heartfelt gratitude goes to the wonderful Hwarang friends🕊️ and the beautiful models who brought this stage to life🌹🙏 A day where happiness, tradition, and elegance coexisted— this memory will continue to shine brightly within me for a long time✨🌸 #한복패션쇼🎎 #무대연출 #입봉 #가을시작🍁🍂
    1.2k
  2. 801
  3. 716
Engagement rate benchmark
  • Median
Audience location by country
South Korea
96.08%
United Kingdom
1.96%
United States
1.96%
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13. Jisu Paek

South Korea

beauty contents director & ▶️백지수의 뷰티백과 ex VOGUE beauty director COSMOPOLITAN beauty director

Followers
9.2k
Fake followers
16.7%
Engagement rate
4.82%
Average Reel plays
2.7k
Audience gender
female
70.54%
male
29.46%
Engagement rate benchmark
  • Median
Audience location by country
South Korea
89.95%
United States
2.15%
Japan
0.84%
France
0.81%
China
0.75%
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14. 천안네일 두정동네일 성정동네일 신부동네일 신불당네일 성성동네일 백석동네일 쌍용동네일 천안네일수강 | 다이아네일링

South Korea

𝘏𝘪𝘨𝘩_𝘘𝘶𝘢𝘭𝘪𝘵𝘺 𝘛𝘰𝘵𝘢𝘭 𝘣𝘦𝘢𝘶𝘵𝘺 𝘴𝘩𝘰𝘱 𝐃𝐈𝐀_𝐍𝐀𝐈𝐋𝐢𝐧𝐠 ⠀ 네일샵 유목민들이 정착하는 곳✨ [1:1 고객 맞춤 케어 + 트렌디한 아트] ⠀ 연장전문 • 스톤아트전문 • 네일수강전문샵

Followers
8.6k
Fake followers
23.07%
Engagement rate
4.44%
Average Reel plays
1.2k
Audience gender
female
79.22%
male
20.78%
Top performing Reels
  1. 1.6k
  2. 503
  3. 490
Engagement rate benchmark
  • Median
Audience location by country
South Korea
96.21%
Japan
0.62%
United States
0.62%
Taiwan
0.31%
Russia
0.31%
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15. 🎀 핑크처돌이

South Korea

🌿 daily . beauty 🥰 내맘대로 인스타

Followers
8.6k
Fake followers
11.23%
Engagement rate
8.73%
Average Reel plays
-
Audience gender
female
68.83%
male
31.17%
Top performing Reels
  1. 2.9k
  2. 2.8k
  3. 2.8k
Engagement rate benchmark
  • Median
Audience location by country
South Korea
92.03%
United States
1.73%
Japan
1.29%
Vietnam
0.45%
China
0.43%
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16. Sharon_yummy

South Korea

#먹스타그램 #인플루언서💜🧇🌳🍗🍕🍝🍜🍨 Yummy Life💜 Beauty Life💙 #체험단#협찬#광고 #DM 주세요💜 #팔로우 하면 #맞팔 갑니다😆#먹스타그램#울산

Followers
7.6k
Fake followers
9.86%
Engagement rate
1.05%
Average Reel plays
624
Audience gender
female
73.47%
male
26.53%
Top performing Reels
  1. 785
  2. 639
  3. 547
Engagement rate benchmark
  • Median
Audience location by country
South Korea
97.52%
United States
0.47%
Japan
0.38%
Indonesia
0.16%
China
0.14%
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17. 오민

South Korea

Beauty Art Director Seoul Fashion Week Director 아이스프레이 No.5 "OMIN" https://icepray.com https://smartstore.naver.com/icepray

Followers
7.3k
Fake followers
14.81%
Engagement rate
2.57%
Average Reel plays
2.8k
Audience gender
female
61.06%
male
38.94%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
South Korea
85.14%
United States
2.62%
China
1.27%
Japan
1.11%
Australia
1.03%
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18. 신오키새날 (이새날)

South Korea

서울 신사역 토탈뷰티(헤어,메이크업,메이크업레슨,헤어시술) 신오키새날입니다, Seoul Sinsa Station Total Beauty (Hair, Makeup, Makeup Lesson, Hair Treatment) shinokisaenal

Followers
7.3k
Fake followers
20.63%
Engagement rate
2.99%
Average Reel plays
1.3k
Audience gender
female
68.69%
male
31.31%
Top performing Reels
  1. 3.6k
  2. 1.9k
  3. 1.8k
Engagement rate benchmark
  • Median
Audience location by country
South Korea
90.26%
United States
1.95%
Japan
1.26%
China
0.66%
Vietnam
0.54%
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19. 벼리 ✩‧₊˚

South Korea

매일 입고, 매일 바르는 기록‧₊ ˚. 매일 기록중♡ 🤳🏻DM , peun1116@naver.com

Followers
6.4k
Fake followers
17.11%
Engagement rate
2.14%
Average Reel plays
1.1k
Audience gender
female
65.15%
male
34.85%
Engagement rate benchmark
  • Median
Audience location by country
South Korea
90.87%
Japan
1.09%
United States
0.87%
Brazil
0.65%
Nepal
0.43%
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20. 김태훈 | TAE HOON

South Korea

▪️< 패션 고등학교> 미술선생님 🎨 ▪️ 남성 메이크업 브랜드 ‘ DASHU’ 엠버서더🎖️ ▪️ 뷰티에디터 & 크리에이터 -𝗙𝗮𝘀h𝗶𝗼𝗻 / 𝗕𝗲𝗮𝘂𝘁𝘆 / 𝗟𝗜𝘃𝗶𝗻𝗴 / 𝗙𝗼𝗼𝗱 / 𝗵𝗼𝗺𝗲 𝗮𝗽𝗽𝗹𝗶𝗮𝗻𝗰𝗲

Followers
5.6k
Fake followers
22.72%
Engagement rate
3.64%
Average Reel plays
5.3k
Audience gender
female
51.86%
male
48.14%
Engagement rate benchmark
  • Median
Audience location by country
South Korea
87.41%
United States
1.57%
Japan
1.36%
Thailand
1.15%
Vietnam
1.05%

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