Top 20 Melbourne Fashion Influencers on Instagram (Sep 2026)

We found 339 fashion Influencers in Australia
These influencers mention 'fashion' in their Instagram bio and have audiences primarily in Australia. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
09/18/2026
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1. Rachana Kuncha Koorthy

Australia

just a girl that loves everything (fashion, beauty, tech, dance & more x) melb but always in nyc 📍currently in melbourne, aus 💌 rachana@flaremp.com

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2. Alex Pendlebury

Australia

Presenter | Nutritionist Fam •Fitness •Outdoors☀️•Travel •Fashion Ambassador @mercedesbenzberwick 📧Matthew @chadwickmodels .com BScFood&Nutrition

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3. Annalise 𓏲ּ𝄢

Australia

𝓅𝓇𝒾𝓃𝒸𝑒𝓈𝓈 𝓁𝒾𝒻𝑒 ꒰ঌ❤︎໒꒱ ★ Nostalgic fashion, makeup & media lover 𓏲ּ𝄢 📧 annalisekokoris1@gmail.com 🪷🪽

Followers
110.8k
Fake followers
11.22%
Engagement rate
4.35%
Average Reel plays
52.8k
Audience gender
female
88.3%
male
11.7%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
26.29%
Sydney
7.82%
Perth
4.91%
Gold Coast
4.84%
Brisbane
4.61%
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4. Cass Danson

Australia

Cass🍒💘🌈🌷⚡️🎨 Visual maximalist colour junkie Shop my apparel and wall decals @cass.danson

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5. su altunbas | fashion analyst + educator

Australia

stylist • speaker • mum • fashion model i check fabric tags, so you don’t have to helping you shop + live with intention 🕊️ @su.collective

Followers
68k
Fake followers
23.31%
Engagement rate
1.65%
Average Reel plays
24.7k
Audience gender
female
86.44%
male
13.56%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
25.1%
Qingdao
3.09%
Los Angeles
2.78%
Sydney
2.46%
New York City
1.72%
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6. Victoria Burns

Australia

fashion stylist @imgtalent NYC-MILAN [SEP] styling: victoria@nudastudios.com general: james.tawfik@imgtalent.com

Followers
57.8k
Fake followers
37.36%
Engagement rate
7.68%
Average Reel plays
15k
Audience gender
female
52.33%
male
47.67%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
22.06%
Sydney
8.24%
Gold Coast
2.43%
Perth
2.26%
Greater London
2.04%
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7. Shan Kerr

Australia

@shan.kerr.studio art and fashion🧚 socials: shan@hutton-house.com modelling: alison@giantmanagement.com

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8. ELLIOT GARNAUT.

Australia

Fashion Commentator @sunriseon7 @morningshowon7 @7bravoau. Voice of Style @davidjonesstore. Friend @moetchandon. Co-host @noutesinthevalet.

Followers
49.3k
Fake followers
25.17%
Engagement rate
10.5%
Average Reel plays
21.9k
Audience gender
female
86.17%
male
13.83%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
40.34%
Sydney
13.75%
Perth
4.21%
Brisbane
3.3%
Adelaide
2.66%
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9. Jonny Gbla

Australia

🇬🇧 in Melbourne 📍 sewing | food | lifestyle | fashion jonsgbla@gmail.com

Followers
43k
Fake followers
17.66%
Engagement rate
2%
Average Reel plays
12.6k
Audience gender
female
89.8%
male
10.2%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
12.48%
Greater London
3.36%
New York City
2.41%
Sydney
2%
Los Angeles
1.82%
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10. Emma Peel

Australia

Australian radio host (@pbsfm ), DJ, vintage fashion hoarder, lover of the 60's/70's, mother, 🎹 @curlersband , 🛠️elbow-deep in restoring a 70s Fiat🇮🇹

Followers
41.2k
Fake followers
16.92%
Engagement rate
1.66%
Average Reel plays
8.6k
Audience gender
female
63.87%
male
36.13%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
46.42%
Sydney
2.39%
Greater London
1.94%
Los Angeles
1.54%
Brisbane
1.39%

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11. Sophie Walton

Australia

farm → fashion 4th gen merino wool heritage🐑 Collabs : sophie@sophiewalton.com

Followers
39.5k
Fake followers
12.93%
Engagement rate
3.58%
Average Reel plays
46.5k
Audience gender
female
43.54%
male
56.46%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
29.31%
Gold Coast
2.85%
Sydney
1.34%
Brisbane
1.17%
Surf Coast
1.09%
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12. Anna Byrne

Australia

Journalist. Copywriter. Brand Consultant. Bessie & Mary’s mum 👑 Director @copywellcreative Substack- Fancy That ⬇️

Followers
26.7k
Fake followers
30.13%
Engagement rate
1.09%
Average Reel plays
9k
Audience gender
female
81.26%
male
18.74%
Top performing Reels
  1. Over the weekend I started gathering some of my favourite images of the Queen with the intention of sharing them in the days leading up to her funeral. But as I started moving them into an album, there were so many beautiful moments that I decided to make this tribute instead. It’s already been a big few days of poignant and powerful pageantry and protocol, so I also wanted to say a big thank you to those who have written to thank me for my coverage. This is a labour of love for me, so taking the time to message me and share your own memories and admiration for The Queen means so much. But I have to admit, words are starting to fail me today. So tonight, I thought I would share one of Her Majesty’s quotes — one that particularly struck me in making this video. “I believe that, young or old, we have as much to look forward to with confidence and hope as we have to look back on with pride.” She never did lose that twinkle in her eye. ✨❤️ Song: Don’t Let the Sun Go Down on Me, Elton John. This is the song he dedicated to The Queen at his first concert following her passing. Make sure your volume is also up for the candid exchange at the beginning between the Queen and Sir David Attenborough. The audio at the end is of a young Princess Elizabeth and her younger sister, Princess Margaret on radio for Children’s Hour. It was on 13 October 1940 and was her very first public speech and was an address to the children of the Commonwealth, many of them living away from home due to war. She was just 14 years old. 🙏🏼 #QueenElizabethII #QueenElizabeth #royalfamily #kingcharles #buckhinghampalace #britishroyals #princessmargaret #ripqueenelizabeth
    20.8k
  2. 3.1k
  3. 2.7k
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
37.21%
Sydney
9.59%
Brisbane
3.29%
Perth
3.01%
Adelaide
2.01%
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14. CATHERINE ADA

Australia

your relatable fashion girlie ⋆ ˚。⋆୨♡୧⋆ ˚。⋆ 📧 catherine@vivemanagement.com.au 🌼 Melbourne, Aus 🎶 tiktok: catherine.ada

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15. Georgia Hatzis

Australia

Hazel’s mummy. @ggpragency

Followers
22.1k
Fake followers
31.89%
Engagement rate
1.16%
Average Reel plays
15.8k
Audience gender
female
87.16%
male
12.84%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
19.6%
Adelaide
13.17%
Sydney
10.4%
Brisbane
3.12%
London
2.36%
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16. mik♡

Australia

midsize fashion 🇦🇺 💌: mikayla.rmk@outlook.com

Followers
21.2k
Fake followers
12.55%
Engagement rate
4.61%
Average Reel plays
11.6k
Audience gender
female
55.45%
male
44.55%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
53.99%
New York City
1.9%
Sydney
1.14%
Rio de Janeiro
1.14%
Gold Coast
0.76%
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17. Ümmühan Eren (Ümz)

Australia

📍Melbourne fashion • travel • lifestyle TikTok: Umz92 Email: umz.online@outlook.com

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18. Erin Dymond

Australia
Followers
18.5k
Fake followers
14.96%
Engagement rate
10.98%
Average Reel plays
13.9k
Audience gender
female
52.52%
male
47.48%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
62.76%
Gold Coast
1.97%
Sydney
1.14%
Brisbane
0.83%
Perth
0.73%
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19. chlo

Australia

aus📍 fashion design @ rmit & amfi @millie_and_chloe

Followers
18.2k
Fake followers
20.93%
Engagement rate
4.88%
Average Reel plays
13.4k
Audience gender
female
90.84%
male
9.16%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
10.95%
Sydney
4.21%
Perth
3.3%
Brisbane
3.24%
Gold Coast
2.79%
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20. Bernice Mansfield | Melbourne Hair & Makeup Artist

Australia

Editorial makeup | Commercial H&MU | Fashion hair/makeup info@bernicemakeupartist.com Yes I do weddings! - @onceuponabride.com.au

Followers
15.9k
Fake followers
28.9%
Engagement rate
1%
Average Reel plays
2.5k
Audience gender
female
81.06%
male
18.94%
Top performing Reels
  1. 53.4k
  2. 16.6k
  3. 8.5k
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
25.17%
Sydney
4.99%
Brisbane
2.75%
Perth
2.17%
Gold Coast
1.97%

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