Top 20 Melbourne Fashion Influencers on Instagram (Jun 2026)

We found 334 fashion Influencers in Australia
These influencers mention 'fashion' in their Instagram bio and have audiences primarily in Australia. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
06/07/2026
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1. Rachana Kuncha Koorthy

Australia

a tech girlie that loves fashion, make up, dance, and life melbourne + nyc 💌 rachana@flaremp.com

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2. Alex Pendlebury

Australia

Presenter | Nutritionist Family •Fitness •Outdoors☀️•Travel •Fashion Ambassador @mercedesbenzberwick 📧Matthew @chadwickmodels .com BScFood&Nutrition

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3. SARITA | Style, Food & Life 40+

Australia

I help busy mums dress confidently & cook easy meals 43 Mum/Model in Melbourne 🇦🇺 Home •Fashion •Food •Travel 🤝@daymanagement Alanah@daymgmt.com.au

Followers
117k
Fake followers
28.41%
Engagement rate
1.62%
Average Reel plays
43.2k
Audience gender
female
76.47%
male
23.53%
Top performing Reels
  1. 18.5k
  2. 10.6k
  3. Do you ever wish you could see what’s really going on inside your body? On the outside, you’d probably say I look fit and healthy… but inside, my results told a very different story. I went into Everlab thinking something was wrong with my hormones… but the real reason my body was holding onto fat was completely different. For years I thought skipping meals, fasting and “pushing through” was helping me stay lean. Turns out, my body was running on empty -low muscle mass, elevated visceral fat, low ferritin, high antibodies… it was doing everything it could to protect me. The crazy part? My strength was incredible. My bone density was amazing. My testosterone was high in a really good way. And that huge spike in oestrogen? I wasn’t in perimenopause at all -I was actually ovulating on the day of my test. 👀 The real magic happened after the testing. My one-on-one call with Dr Aldi was honestly life-changing -she explained every marker so clearly that everything finally made sense. The fitness specialist mapped out exactly how I should be training going forward. And the dietitian banned me from calorie counting and weighing myself… and told me to actually nourish my body again. And Everlab doesn’t just stop at bloods and fitness. They also offer Whole Body MRIs, gut microbiome testing, genetic health tests, advanced heart scans… literally everything you’d never get in a standard check-up. This experience has completely changed how I think about food, how I’ll train and how I take care of myself. Because you can look like the healthiest person on the outside and feel like you’re doing everything right… but until you actually delve deep, you don’t realise what’s really going on. If you’ve ever thought ‘I just don’t feel like myself,’ book in with Everlab -it’s the best thing I did. Use code SARITA50 for $50 off and please if you have any questions, ask away! @everlab_health AD
    9.2k
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
43.82%
Sydney
4.04%
Perth
2.71%
Brisbane
2.54%
Gold Coast
2.14%
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4. Rachel De Oliveira | Beauty & Style 40+

Australia

🏆 Winner AiMCO Best Beauty, Fashion & Style Creator 2025 ✈️ Family Travel ✨ Real life & honest recs Founder @hairhero__ 📧alanah@daymgmt.com.au

Followers
110.7k
Fake followers
28.58%
Engagement rate
4.98%
Average Reel plays
54.7k
Audience gender
female
90.24%
male
9.76%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
37.76%
Sydney
7.26%
Brisbane
3.91%
Perth
3.3%
Gold Coast
3.19%
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5. ELLIOT GARNAUT.

Australia

Fashion @sunriseon7 @morningshowon7. Voice of Style @davidjonesstore. Creative Strategist @baysebrand. Friend @moetchandon. Co-host @noutesinthevalet.

Followers
48.4k
Fake followers
25.23%
Engagement rate
3.16%
Average Reel plays
18.4k
Audience gender
female
86.26%
male
13.74%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
40.29%
Sydney
14.77%
Perth
4.03%
Brisbane
3.41%
Adelaide
2.89%
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6. Shan Kerr

Australia

@shan.kerr.studio art and fashion🧚 socials: shan@hutton-house.com modelling: alison@giantmanagement.com

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7. Emma Peel

Australia

Australian radio host (@pbsfm ), DJ, vintage fashion hoarder, lover of the 60's/70's, mother, 🎹 @curlersband , 🛠️elbow-deep in restoring a 70s Fiat🇮🇹

Followers
39.2k
Fake followers
16.3%
Engagement rate
1.55%
Average Reel plays
8.7k
Audience gender
female
63.94%
male
36.06%
Top performing Reels
  1. 62.7k
  2. 17.9k
  3. 13.5k
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
46.12%
Sydney
2.14%
Greater London
1.99%
Los Angeles
1.54%
Brisbane
1.39%
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8. Molly Smyth

Australia

Effortless outfits for everyday life 🤎 Fashion, lifestyle & home Based in Melbourne, Australia

Followers
29.1k
Fake followers
33.9%
Engagement rate
2.83%
Average Reel plays
7.9k
Audience gender
female
83.17%
male
16.83%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
15.86%
Sydney
7.92%
Brisbane
3.12%
Greater London
2.6%
Perth
2.23%
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9. Maya Vegas Neagle

Australia

Melbourne, Australia WELLNESS | lifestyle | beauty | fashion just a thought in reels maya@mgptalent.com

Followers
26.1k
Fake followers
33.47%
Engagement rate
4.35%
Average Reel plays
27.4k
Audience gender
female
28.23%
male
71.77%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
23.77%
Sydney
2.13%
Los Angeles
1.51%
Gold Coast
1.4%
Perth
1.34%
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10. Georgia Hatzis

Australia

Hazel’s mummy. @ggpragency

Followers
22.3k
Fake followers
31.89%
Engagement rate
1.15%
Average Reel plays
15.8k
Audience gender
female
87.16%
male
12.84%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
19.6%
Adelaide
13.17%
Sydney
10.4%
Brisbane
3.12%
London
2.36%

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11. 🌵HOLLY🌵

Australia

Life’s better in a bikini and a good mood 🌞👙

Followers
21.2k
Fake followers
17.86%
Engagement rate
1.09%
Average Reel plays
8.3k
Audience gender
female
36.22%
male
63.78%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
57.57%
Gold Coast
1.69%
Sydney
1.18%
Perth
1.01%
Brisbane
0.76%
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12. 𝐀𝐍𝐍𝐀 𝐂𝐎𝐑𝐃𝐄𝐋𝐋

Australia

Suiting & slow fashion — 246 High St Northcote — Open Wednesday & Saturday 11-5 or by appointment

Followers
20.1k
Fake followers
17.92%
Engagement rate
1.2%
Average Reel plays
8.5k
Audience gender
female
84.96%
male
15.04%
Top performing Reels
  1. 15.7k
  2. Did that really just happen?? I’m still on a high after opening for the suit up runway for @melbfashionfestival last night. What an incredible energy in the room last night!! This collection originally took inspiration from Persia - the colours, the lush fabrications, the gold and experimentation with embroidery. It also of course took a lot of inspiration from musicians now and last. A MASSIVE thank you first of all to @marda_couture our head tailor who either physically put together many of these designs in our tiny upstairs studio at the shop. For all those long days and nights over the past few weeks- you are my hero!!! It all began with that hand embroidered rose and pearl design I drew soo roughly but you just got it and imbued it with your magic. You always GET IT!! Thank you to @hilarygreen__ for being as excited as I was about the idea of creating ceramic crowns for EVERY look- that’s 12 in total hand made by Hillary! To @namuna.studio and @cleopatrasbling for your custom jewellery and bedazzlement - and to @miriam.beatrice @tildy_davis and @madebymagnets for carefully stitching them all on! Thank you @brusimoes for your incredible artwork and to Safa for bringing it to life with your golden embroidery! All that experimentation finally paid off! To @donebymatea for our incredible custom shoes and @noskin.co for the magic patent leather loaf as. To @carlosmangubat for your creative direction for the entire show and all the back and forthing we did to get there! To all my beautiful tailors that aren’t on Instagram- YOU are the business. Thank you for sharing your talent with me!! To @melbfashionfestival for inviting me in the first place - allowing me to do what I wanted to express this creatively. And to my beautiful friends and family who have supported and listened to me rant for weeks on end! This job is STRESSFUL sooo much of the time but I am addicted! Thank you to everyone who came to see. I love you! 📸 @teddyshim_photography
    8.7k
  3. 8.2k
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
34.28%
Sydney
6.29%
Brisbane
2.65%
London
2.37%
Perth
1.9%
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13. chlo

Australia

aus📍 fashion design @ rmit & amfi @millie_and_chloe

Followers
18.4k
Fake followers
20.48%
Engagement rate
4.83%
Average Reel plays
13.4k
Audience gender
female
90.59%
male
9.41%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
10.36%
Sydney
4.39%
Perth
3.1%
Brisbane
2.94%
Gold Coast
2.53%
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14. Deanne

Australia

† Psalm 46:5 Melbourne, Aus| Qualified Pilates Instructor⚡︎ All things Wellness/Fashion/Beauty ✉️ nina@neonmgmt.com

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15. VICKY ZAPARAS | Fashion, Travel & Interiors

Australia

Melbourne | AUS Interior Designer

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18. ✨HANNII B ✨

Australia

Fashion Creator | Lifestyle Muse ✨ ✨ GRWM • Styling Tips • Everyday Elevation.

Followers
12.8k
Fake followers
19.8%
Engagement rate
1.64%
Average Reel plays
2.6k
Audience gender
female
54.65%
male
45.35%
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
12.9%
Greater London
2.52%
New York City
2.08%
Los Angeles
1.93%
Sydney
1.33%
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19. Jess ✨

Australia

Sharing my little world of plus size fashion, travel and all things being Remi and Frankies mumma 🚐🤱🏻❤️‍🔥🌅 PR / jessica.mellross@hotmail.com

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20. Ava Iaco

Australia

Melbourne Fashion | Beauty | Styling 💌 avaaiacobucci@gmail.com

Followers
11.5k
Fake followers
15%
Engagement rate
4.66%
Average Reel plays
6.9k
Audience gender
female
43.71%
male
56.29%
Top performing Reels
  1. 6k
  2. 5.5k
  3. 5.2k
Engagement rate benchmark
  • Median
Audience location by city
Melbourne
62.5%
New York City
1.17%
Greater London
1.17%
Sydney
1%
Brisbane
0.83%
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