Top 20 New Zealander Fashion Influencers on Instagram (Jan 2026)

We found 99 fashion Influencers in New Zealand
These influencers mention 'fashion' in their Instagram bio and have audiences primarily in New Zealand. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
01/20/2026
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1. Xixi Amethyst

New Zealand

📩: Work@liquorice.co.nz @nzfashionwk Delegate 2025 📖BA in Fashion design 🎨fashion, art, makeup & adventures in Auckl🇳🇿 ⬇️also on youtube & tiktok

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2. Misty Scurr

New Zealand

Tangata Whenua A O T E A R O A

Followers
14.8k
Fake followers
17.54%
Engagement rate
8.55%
Average Reel plays
7.6k
Audience gender
female
84.47%
male
15.53%
Top performing Reels
  1. 19.8k
  2. 1.3k
  3. 1.2k
Engagement rate benchmark
  • Median
Audience location by country
New Zealand
82.01%
Australia
8.4%
United States
4.12%
United Kingdom
1.35%
Canada
0.6%
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3. Samantha Poole

New Zealand

Auckland @red11models ✉️ work@nosadcowboys.com 🇿🇦🇳🇿

Followers
14.6k
Fake followers
23.04%
Engagement rate
9.36%
Average Reel plays
-
Audience gender
male
59.27%
female
40.73%
Engagement rate benchmark
  • Median
Audience location by country
United States
45.32%
New Zealand
17.27%
South Africa
13.59%
United Kingdom
3.76%
Australia
3.44%
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4. Skye Ross

New Zealand

in love with being a mum to two girls mostly sharing my days, with a sprinkle of play, food and fashion 🧚🏼🍄✨🌷🐞 @socialsbyskyeross

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6. Sammy Salsa

New Zealand

Fashion & Costume Styling - Direct Bookings:📧 sammysalsastylist@gmail.com Partnership Rep: @agencyluma 🌺 #MadeInRoskill

Followers
10.2k
Fake followers
18.17%
Engagement rate
4.67%
Average Reel plays
6k
Audience gender
male
24.13%
female
75.87%
Top performing Reels
  1. 1.8k
  2. 1.5k
  3. 1.2k
Engagement rate benchmark
  • Median
Audience location by country
New Zealand
72.74%
Australia
13.4%
United States
5.82%
United Kingdom
1.44%
Samoa
0.88%
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7. 𝕷𝖊𝖆𝖓𝖓𝖊 𝕷𝖊 𝖘𝖚𝖊𝖚𝖗

New Zealand

📍 NZ 𝕃𝕚𝕗𝕖𝕤𝕥𝕪𝕝𝕖 𝕓𝕝𝕠𝕘𝕘𝕖𝕣 𝔽𝕒𝕤𝕙𝕚𝕠𝕟 𝔹𝕖𝕒𝕦𝕥𝕪 𝕗𝕚𝕥𝕟𝕖𝕤𝕤 𝑷𝒆𝒓𝒔𝒐𝒏𝒂𝒍 𝑻𝒓𝒂𝒊𝒏𝒆𝒓 📧 𝙧𝙧𝙤𝙤𝙭𝙭𝙮𝙜𝙞𝙧𝙡@𝙮𝙖𝙝𝙤𝙤.𝙘𝙤.𝙣𝙯

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8. Midsize Māmā • Fashion & Lifestyle Creator

New Zealand

~ lifestyle + midsize fashion ~ soulmate to georgie ~ māmā to leo + halo

Followers
9.4k
Fake followers
33.28%
Engagement rate
2.72%
Average Reel plays
6.4k
Audience gender
male
26.83%
female
73.17%
Top performing Reels
  1. Christmas • I used to be a Grinch…. And I blame working in retail for so long lol but also because my birthday is right after Christmas. But this year I didn’t want to be a Grinch. And I was told not to be…. So I decided to try and embrace it and focus on the things that are important to me. And this Christmas I wanted to include our angel babies in our Christmas traditions and I feel so content with how we’ve brought our angel babies into our Christmas. And she really thought he was proposing 😂😂😂 nah we had a good laugh because we were both thinking about it when he knelt down lol one day hahaha. But I love laughing and playing around with this guy! I can’t thank my honey enough for his support with my emotions lately. The thought of having Christmas this year, and missing our angel babies has been hard. But we will celebrate our family, as a family, both earthside and in Heaven. @georgelupeamanu I am so honoured to do life with you. You hold such a beautiful space for Leo and I, and I can’t thank you enough for the man that you are. I know you hold a beautiful space for Amari and Navy 🕊️ and I know they are so proud of you and the Daddy that you are. Love you always x I have so many Christmas wishes, for me and my family and they are personal. But the Christmas wish I want right now…. is for Israel to stop and for the war to stop 😔 I’m not as educated as others on it all, but what I do know, is that innocent people and especially children, do not need to die because of it all. I have no idea what’s going on in the world. And it’s a lot to take in, but I don’t take my privilege, and my safety for granted. I know everyone is feeling a lot right now, and the energy in the atmosphere is so heavy…. But we can do it. We can speak up, use our voices, hug our loved ones, protest where and when we can, sign petitions, educate our tamariki, educate ourselves, do some research, and be kind. 🤍
    103.4k
  2. 31.8k
  3. 31k
Engagement rate benchmark
  • Median
Audience location by country
New Zealand
40.52%
United States
23.41%
Australia
11.76%
Brazil
3.55%
Indonesia
2.84%
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10. Rebecca Elliott-Sumaru | UGC Creator

New Zealand

• lifestyle | motherhood | beauty | fashion • social media guru ~ get in touch • collabs welcome

Followers
8.6k
Fake followers
15.19%
Engagement rate
1.61%
Average Reel plays
2.5k
Audience gender
female
91.4%
male
8.6%
Top performing Reels
  1. 788k
  2. 12.9k
  3. 8.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
41.95%
Australia
18.93%
New Zealand
16.86%
United Kingdom
5.68%
Canada
5.44%

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11. T A R A

New Zealand

𝐏𝐨𝐬𝐢𝐭𝐢𝐯𝐞 𝐞𝐧𝐞𝐫𝐠𝐲🤍 Fashion+Lifestyle New Zealand ✉️taraleenel.collabs@gmail.com

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12. JESS WILSON x OSASSY

New Zealand

2000 Autech S15 27 Auckland, NZ 📍 @alexwberry 💞 Beauty&fashion account: @jessicakriste_ 💄💋

Followers
7.7k
Fake followers
19.61%
Engagement rate
12.1%
Average Reel plays
10.6k
Audience gender
male
85.11%
female
14.89%
Engagement rate benchmark
  • Median
Audience location by country
New Zealand
25.88%
United States
23.37%
Australia
9.84%
United Kingdom
7.41%
Canada
3.89%
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13. Bailey Elise

New Zealand

Fashion • Friends • Food • Fitness. 🦻

Followers
7.2k
Fake followers
25.65%
Engagement rate
2%
Average Reel plays
1.6k
Audience gender
female
33.62%
male
66.38%
Engagement rate benchmark
  • Median
Audience location by country
New Zealand
50.27%
United States
9.14%
Australia
8.77%
United Kingdom
2.48%
India
2.19%
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15. Elise On The Daily [Elise Niu]

New Zealand

Whanganui, Aotearoa Mama of 5 Ākonga of Te Reo Māori, Te Ao Māori Director of Netball/Coach In my Reclaim, Rejuvenate, Reconnect era

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18. Shonnei Hunt

New Zealand

12k on Tiktok Professional yapper Laughing through the fertility journey trauma Fashion | Thrift Hauls | Shit bants PR: 📧 - adkat17@hotmail.com

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20. Kāhui Collective

New Zealand

The vision for this initiative is to genuinely share experience, knowledge and networks with indigenous fashion businesses.

Followers
4k
Fake followers
16.73%
Engagement rate
4.87%
Average Reel plays
-
Audience gender
female
88.39%
male
11.61%
Engagement rate benchmark
  • Median
Audience location by country
New Zealand
82.39%
Australia
9.49%
United States
2.6%
Canada
0.77%
Italy
0.61%
FAQ
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