Top 20 Portuguese Fashion Influencers on Instagram (Dec 2025)

We found 28 fashion Influencers in Portugal
These influencers mention 'fashion' in their Instagram bio and have audiences primarily in Portugal. Here's the top 20 of them, ordered by which creators have the highest percentage of their audience in Portugal. To run a custom search, check out Modash's influencer discovery features (free to try).
12/12/2025
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1. Madalena Abecasis

Portugal
Mom of 👧🏼👱🏼‍♀️👶🏼👦🏼+🐻🧸 @dom.carlos_dona.manela 🐾 Home interior 🏡 DIY ✂️🪑🔨 Fashion 🪭 Humor 😄 A little bit of this and that 🌈 📍Cascais, Portugal
@madalena_abecasis
@madalenaabecasis
Check contact details
Get audience breakdown
Followers
757.9k
Fake followers
17%
Engagement rate
2.32%
Average Reel plays
650.8k
Audience gender
male
7.55%
female
92.45%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
87.64%
Spain
1.38%
Brazil
1.29%
France
1.15%
United Kingdom
1.09%
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2. Isabel Melo

Portugal
📍 Viseu, Portugal Teacher fashion blog: colorful outfits/my style/makeup/travel/gym/padel 📩 isabel_melo82@hotmail.com
@isabel.melo___
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Get audience breakdown
Followers
101.7k
Fake followers
15.67%
Engagement rate
3.74%
Average Reel plays
34.6k
Audience gender
male
59.3%
female
40.7%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
86.83%
Brazil
2.46%
Spain
1.56%
Switzerland
1.34%
France
1.12%
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3. Marta Ribeiro

Portugal
Portugal 💌 martaribeiro@all-in-fluencers.com
@martaribeirooo
@martaribeiroooo
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Get audience breakdown
Followers
30k
Fake followers
20.07%
Engagement rate
4.78%
Average Reel plays
26.5k
Audience gender
male
38.75%
female
61.25%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
89.66%
Brazil
3.44%
Spain
1.09%
France
1.01%
Switzerland
0.84%
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4. Cláudio Pacheco

Portugal
Celebrity | Fashion Hairstylist & Colorist 🧑‍🎨 Founder & Art Director @chiadostudio GlobalArtist @lorealpro
@claudiopachecohairstylist
Check contact details
Get audience breakdown
Followers
24.9k
Fake followers
16.63%
Engagement rate
3.22%
Average Reel plays
11.1k
Audience gender
male
25.98%
female
74.02%
Top performing Reels
  1. Tenho a sorte de ter um bom cabelo, mas quanto mais melhor! Resolvi aplicar umas extensões para dar volume, e para isso contei com a experiência do @claudiopachecohairstylist e do staff do @chiadostudio ❤ Adorei o resultado! E vocês? @cs_hair_extensions by #chiadostudio 👌🏻👌🏻
    328.5k
  2. #pub Está na hora de uma mudança de visual, por isso fui até ao meu salão preferido @chiadostudio a convite da @lorealpro e… et voilà! 🧡 Gostam do resultado? Eu acho que ficou ÉPICOOOO! Dia Color é uma coloração não-permanente da L’Oréal Professionnel que dura 6 semanas e sai com as lavagens. E o melhor é que é feita em salão, com um profissional que nos dá a certeza de que o nosso cabelo vai ficar TOP! #LorealPro #LorealProPt
    245.5k
  3. PUB Terminar o Verão com mais uma mudança de cor com Dia Color de L’Oréal Professionnel e com o meu querido Cláudio 🌞 @lorealpro @claudiopachecohairstylist #DiaColor #LorealProPt
    76.4k
Engagement rate benchmark
  • Median
Audience location by country
Portugal
63.06%
Brazil
6.32%
Mexico
5.22%
United States
3.12%
France
2.51%
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5. 𝐀𝐧𝐚 𝐂𝐚𝐭𝐚𝐫𝐢𝐧𝐚 𝐑𝐨𝐜𝐡𝐚

Portugal
「 𝗳𝗮𝘀𝗵𝗶𝗼𝗻 • 𝗹𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 • 𝗯𝗲𝗮𝘂𝘁𝘆 」 🎓 sᴏᴄɪᴀʟ ᴡᴏʀᴋ | 𖡡 ʙᴀʀᴄᴇʟᴏs-ᴘᴏʀᴛᴜɢᴀʟ ✉️ 𝖺𝗇𝖺𝖼𝖺𝗍𝖺𝗋𝗂𝗇𝖺𝗋𝗈𝖼𝗁𝖺𝗉𝖺𝗋𝖼𝖾𝗋𝗂𝖺𝗌@𝗀𝗆𝖺𝗂𝗅.𝖼𝗈𝗆
@_catarina.rocha
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Get audience breakdown
Followers
22.2k
Fake followers
21.68%
Engagement rate
13.73%
Average Reel plays
8.4k
Audience gender
male
71.1%
female
28.9%
Top performing Reels
  1. • 𝐀𝐮𝐭𝐮𝐦𝐧 🍂
    7k
  2. • ᴀᴛ ᴅᴀᴡɴ ɪᴛ sʜɪɴᴇs, ғʀᴏᴍ ᴀғᴀʀ ɪᴛ sᴛᴀɴᴅs ᴏᴜᴛ ⇢ 𝖢𝗈𝗆𝖿𝗒 𝗐𝗂𝗍𝗁 𝖯𝗋𝗈𝗓𝗂𝗌 𝖷-𝖲𝗄𝗂𝗇 𝖠𝗂𝗋𝗉𝗅𝖺𝗇𝖾 𝖬𝗈𝖽𝖾 𝖫𝖾𝗀𝗀𝗂𝗇𝗀𝗌 @prozis | #exceedyourself | @prozisportugal ⇣ 𝖳𝗁𝖾𝗌𝖾 𝗅𝖾𝗀𝗀𝗂𝗇𝗀𝗌 𝖺𝗋𝖾 𝖺𝗏𝖺𝗂𝗅𝖺𝖻𝗅𝖾 𝗂𝗇 𝗌𝗂𝗓𝖾 𝖷𝖲/𝖲 𝖺𝗇𝖽 𝖬/𝖫 𝖳𝗁𝖾𝗋𝖾𝖿𝗈𝗋𝖾, 𝖨 𝖼𝗁𝗈𝗌𝖾 𝗍𝗈 𝗈𝗋𝖽𝖾𝗋 𝗍𝗁𝖾 𝗌𝗂𝗓𝖾 𝖷𝖲/𝖲 ↳ 𝗅𝗂𝗇𝗄: prozis.com/zz65 #fypage #fyp #prozis #prozisclothes #ootd #fashion #fashionstyle #l4l #europe #allblack #braga #portugal #streetstyle #streetphotography #instadaily #instapic
    5.4k
  3. • 🦋🤍✨
    5.2k
Engagement rate benchmark
  • Median
Audience location by country
Portugal
87.25%
Brazil
3.76%
Spain
1.87%
France
1.34%
Switzerland
0.78%
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6. Francisca Oliveira

Portugal
Guimarães, Portugal Fashion | Lifestyle UCP | Bioengenharia
@franciscaoliveira_28
@franciscaoliveira_28
Check contact details
Get audience breakdown
Followers
21.8k
Fake followers
16.06%
Engagement rate
5.29%
Average Reel plays
13.8k
Audience gender
male
67.44%
female
32.56%
Top performing Reels
  1. 🌼
    29.6k
  2. 🩵
    4.9k
  3. 🐚
    3.7k
Engagement rate benchmark
  • Median
Audience location by country
Portugal
89.62%
Brazil
3.77%
France
1.7%
Spain
0.94%
Switzerland
0.57%
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7. Francisca Simões

Portugal
lifestyle • fashion • beauty contact: kikaantunessimoes@gmail.com
@kikasiimoes
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Get audience breakdown
Followers
19.5k
Fake followers
17.23%
Engagement rate
25.84%
Average Reel plays
24.6k
Audience gender
female
26.6%
male
73.4%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
89.11%
Brazil
2.68%
Spain
1.66%
United States
1.29%
United Kingdom
0.6%
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8. Daniela Marques Travassos

Portugal
fashion, lifestyle & travel ✨🪐🧚🏼‍♀️🧿 pr, digital & brands 💌 danielatravassos@icones.pt
@daniielatravassos
Check contact details
Get audience breakdown
Followers
19.4k
Fake followers
18.35%
Engagement rate
7.67%
Average Reel plays
20.2k
Audience gender
male
36.65%
female
63.35%
Top performing Reels
  1. fica muito fofo e não têm de tirar quando tomarem banho, aguenta super bem umas 2 semanas!! 🤓🤗 . . . . . . . . . #explorepage #discoverunder20k #discoverunder50k #discoverunder10k #anotheroutfitpost #zara #trending #summerstyle #goingoutoutfit #style #portugalstyle #lisbonblogger #portugal #fashionista #portuguesegirlie
    85.1k
  2. desta vez não vou arriscar… 🇵🇹💛 POR TU GAL!! #euro2024 #selecaoportuguesa #portugal . . . . . . . #explorepage #discoverunder20k #discoverunder50k #discoverunder10k #anotheroutfitpost #zara #trending #summerstyle #goingoutoutfit #style #portugalstyle #lisbonblogger #portugal #fashionista #portuguesegirlie
    82.6k
  3. resultados à parte, adorei a experiência 💚🦁 thank you @superbock . . . . . . . . . . . . #sporting #sportingclubedeportugal #sportingatémorrer #sportingcp #sportingcampeão #sportingsempre #sportingbicampeão #sportinglisbon #futebolportuguês #sportingporto
    6.7k
Engagement rate benchmark
  • Median
Audience location by country
Portugal
81.84%
Brazil
7.32%
Spain
1.87%
United States
1.05%
Italy
1.05%
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9. Maria Morango 🍓

Portugal
🎙️Broadcaster of Music, Fashion & Entertainment Creative Director: @mariamorango.director mgmt: sofia.caos.creative@gmail.com @caos_creative
@a.maria.morango
@maria_morango
Check contact details
Get audience breakdown
Followers
19k
Fake followers
23.21%
Engagement rate
2.56%
Average Reel plays
14.5k
Audience gender
male
28.81%
female
71.19%
Top performing Reels
  1. Com a @ikeaportugal arranjei a melhor solução para reorganizar as minhas roupas e não podia estar mais feliz 🍓 :) Para além de ter sido feito à medida, ainda consegui guardar toda a roupa que não está preparada para sair à rua nesta altura. Ah! Melhor: tornei este canto da minha casa cool! - Tenho um quadro com morangos (berros!!!) e um tapete perfeito! Podem invejar, eu deixo. #pub #EscolaDaCasa @ikeaportugal #IKEAsolutions
    106.9k
  2. No Dia Mundial da Mulher, recebemos @cuchacarvalheiro, uma das maiores atrizes portuguesas que falou do papel da mulher na sociedade e no teatro. Antes de ires votar este domingo, lembra-te desta partilha. Da liberdade que as mulheres conquistaram! Viva às mulheres 🧡 #diadamulher #worldwomensday #25deabril #radio #entretenimento #mega #istoémega
    46.5k
  3. Las hijas del tomate 🍅 :) #asereje #lasketchup #music #funfacts
    13.6k
Engagement rate benchmark
  • Median
Audience location by country
Portugal
64.66%
Brazil
17.81%
Spain
3.59%
United States
2.24%
United Kingdom
1.73%
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10. Francisca Carneiro

Portugal
Porto, Portugal Fashion & beauty content creator ♡ franciscaksilva06@gmail.com💌 Cabelo Pantene 2025 @cabelopantene
@franciscacarneiroo
Check contact details
Get audience breakdown
Followers
18.4k
Fake followers
10.34%
Engagement rate
4.86%
Average Reel plays
33.3k
Audience gender
male
28%
female
72%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
87.45%
Brazil
3.77%
Spain
2.23%
France
1.23%
United Kingdom
0.63%

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11. Joana Ferreira / fashion/ travel

Portugal
✈️Travel, fashion, fitness and lifestyle 📍 Portugal 📩joanaferreirase@outlook.com
@joana___ferreira
Check contact details
Get audience breakdown
Followers
16.6k
Fake followers
14.48%
Engagement rate
26.18%
Average Reel plays
8.8k
Audience gender
male
29.11%
female
70.89%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
90.81%
Spain
1.85%
Brazil
1.04%
France
0.81%
United Kingdom
0.74%
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12. 𝙎𝙖𝙧𝙖 𝙎𝙚𝙦𝙪𝙚𝙞𝙧𝙖

Portugal
💄 Beauty | My Daily Routine | Fashion and Lifestyle 📍Aveiro, Portugal 💌 saradiasequeira22@gmail.com “𝐒𝐞 𝐚𝐝𝐚𝐩𝐭𝐞 𝐦𝐚𝐬 𝐧𝐮𝐧𝐜𝐚 𝐩𝐞𝐫𝐜𝐚 𝐚 𝐞𝐬𝐬ê𝐧𝐜𝐢𝐚.”
@sarasequeira35
@sarasequeira91
Check contact details
Get audience breakdown
Followers
15.4k
Fake followers
20.67%
Engagement rate
3.09%
Average Reel plays
3k
Audience gender
female
37.01%
male
62.99%
Top performing Reels
  1. ISTO ✌🏻💖 _____________________________________________________ #insta #instagrammer #instalikes #quotes #quotesoftheday #quotesdaily #quotesaboutlife #quotestoliveby #life #lifelessons #lifequotes #igdaily #todaymood #new #newpost #post #postoftheday #lifestyleblogger #influencer #influencerdigital #sunday #sundaymood #sundayvibes
    1.3k
  2. 𝑺𝒐𝒎𝒆 𝒈𝒐𝒐𝒅 𝒎𝒐𝒎𝒆𝒏𝒕𝒔 🌊✨ Podem-me explicar porque que o fim de semana passou tão rápido 🫣✨😮‍💨😎 Recarreguei um pouco das energias e acima de tudo consegui dedicar-me aos meus e compensar um pouco pela falta de tempo e paciência que tenho tido. 😔 _____________________________________________________ #insta #instadaily #instalike #aveiro #aveirolovers #beachlife #beachwalk #lifestyle #lifestyleblogger #influencer #influencerdigital #goodmood #goodvibes #new #post #postoftheday #praiadabarraaveiro #dayoffvibes #weekendvibes #weekendmood
    1.2k
  3. 𝑷𝒐𝒔𝒕𝒊𝒏𝒈 𝒂𝒏𝒅 𝒈𝒉𝒐𝒔𝒕𝒊𝒏𝒈 ✨♥️ O meu olhar na segunda foto está só qualquer coisa 😂😂😂😂😂 A pessoa encontra-se bem 🫣😂 Boa noite 😘 _____________________________________________________ #insta #instagrammer #instadaily #lifestyle #lifestyleblogger #influencer #influencer #influenciadoradigital #new #newpost #postoftheday #photo #photoshoot #goodnight #beyourbestversion
    891
Engagement rate benchmark
  • Median
Audience location by country
Portugal
83.73%
United States
3.37%
France
1.59%
Brazil
1.59%
Spain
1.59%
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13. 𝐈𝐍𝐄𝐒 𝐅𝐑𝐄𝐈𝐓𝐀𝐒

Portugal
Barcelos, Portugal inesfreitas08@gmail.com
@inesfreitasc
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Get audience breakdown
Followers
15k
Fake followers
23.56%
Engagement rate
7.91%
Average Reel plays
-
Audience gender
male
55.38%
female
44.62%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
84.18%
Brazil
7.88%
Spain
1.69%
France
0.94%
United Kingdom
0.94%
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14. My name is Alice 4L

Portugal
Remember, the brighter the light shines, the darker the shadow it casts. @blood_jewel 🇵🇹
@3search3
@3search3
Check contact details
Get audience breakdown
Followers
14.4k
Fake followers
19.16%
Engagement rate
11.08%
Average Reel plays
1.4k
Audience gender
male
63.38%
female
36.62%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
75.24%
Brazil
3.67%
United States
2.72%
United Kingdom
2.18%
Spain
2.18%
profile picture

15. lotti

Portugal
fashion design student
@carlotamoniiz
Check contact details
Get audience breakdown
Followers
14k
Fake followers
13.1%
Engagement rate
13.06%
Average Reel plays
24.4k
Audience gender
female
44.33%
male
55.67%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
89.6%
Brazil
2.55%
United States
2.12%
United Kingdom
1.06%
The Netherlands
1.06%
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16. Mariana Caetano

Portugal
✨Fashion, Lifestyle & Travel 📍Covilhã, Portugal 🎓Licenciatura em Educação Básica | ESECB • Miss Serra da Estrela 2020 • Miss Eco Beauty
@marianascaetano
@marianacaetano20
Check contact details
Get audience breakdown
Followers
12.8k
Fake followers
23.71%
Engagement rate
3.79%
Average Reel plays
8.1k
Audience gender
male
57.08%
female
42.92%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
85.71%
France
2.61%
Brazil
2.4%
Spain
1.79%
United States
1.17%
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17. Beatriz Santos

Portugal
marketing digital, iscap tiktoker \\ fashion, lifestyle & travel 🪐💗🧚🏻 @brinca_eventos beatriz.bl.santod@gmail.com 💌
@biah_30
@biah_30s
Check contact details
Get audience breakdown
Followers
12.3k
Fake followers
21.51%
Engagement rate
5.28%
Average Reel plays
14.5k
Audience gender
female
34.91%
male
65.09%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
88.28%
Brazil
3.45%
Spain
1.61%
France
0.93%
United States
0.71%
profile picture

18. Mariana Reis | Ugc Creator

Portugal
🤍 Travel and Fashion inspiration 📍 From Portugal 📥 ugc.marianareis@gmail.com 👇🏼 Check my digital diary
@itsmarianareiss
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Get audience breakdown
Followers
12.3k
Fake followers
20.28%
Engagement rate
8.26%
Average Reel plays
13.1k
Audience gender
male
18.54%
female
81.46%
Top performing Reels
  1. [Encerrado vencedora 👉🏼 @xlenaborgessx ] 😱 GIVEAWAY 350€ ZARA 😱 Os saldos este ano começam mais tarde e para animar um bocadinho tenho um cartão da Zara no valor de 350€ para vos oferecer😍 Para participarem e se habilitarem a ganhar só têm de: 🔸 Seguir a minha conta @itsmarianareiss 🔸 Identificar 1 amigo/a nos comentários 🔸 Partilhar este post nos stories e identificar a minha conta (caso tenham a conta privada enviem print do storie) Podem participar as vezes que quiserem desde que identifiquem amigos/as diferentes. O Sorteio termina dia 10 de Janeiro e o vencedor é anunciado dia 11 nos stories. O sorteio é válido para Portugal. Boa sorteeee❤️
    4.8k
  2. ENCERRADO!! VENCEDORA 👉🏼 @ritaajaleco • •🌵Giveaway Time🌵⁣ ⁣ ⁣ Para celebrar a chegada do CI a Portugal eu e o @cadernointeligente_pt juntámo-nos para vos oferecer um kit igual ao meu!! Yeahhhh🎉 ⁣ Material escolar novo dá sempre uma motivação extra para estudar e como as aulas estão mesmo a acabar quem é que não precisa dessa motivação?💪🏼💖⁣ ⁣ Habilita-te a ganhar:⁣ - 1 caderno Grande rosa pastel ⁣ - 1 estojo branco (que dá para inserir no caderno)⁣ - 1 recarga de mini fichas (os famosos Flash Cards)⁣ ⁣ ⁣ Para isso só tens de:⁣ - subscrever o meu canal de YouTube ⁣ - Seguir a minha conta e a do @cadernointeligente_pt ⁣ - Identificar 3 amigos/as nos comentários ⁣ - Partilhar este post nos stories identificando o @cadernointeligente_pt e @mariana_reis8 para que depois possamos ver se cumpriram todos os passos.⁣ ⁣ ⁣ 👉🏼 O caderno já contém 60 folhas pautadas e 20 brancas, 4 separadores e outros pormenores (se quiseres ver tudo basta ires ao meu canal de YouTube ao vídeo “O caderno inteligente (Personalizar,Discos,Furos,Flash Cards)”💖⁣ ⁣ ⁣ - ‼️Podem participar as vezes que quiserem desde que identifiquem amigos diferentes!⁣ ⁣ ⁣ - ⚠️ O SORTEIO TERMINA DIA 24 DE MAIO E O VENCEDOR VAI SER ANUNCIADO NOS STORIES!⁣ - ⚠️DEPOIS DISSO O @cadernointeligente_pt VAI ENTRAR EM CONTACTO COM O VENCEDOR VIA INSTAGRAM PARA ENVIAR O KIT!⁣ - ⚠️CONTAS PRIVADAS TAMBÉM PODEM PARTICIPAR DESDE QUE ME MANDEM PRINT DO STORIE ⁣ ⁣ BOA SORTE!!🍀 ⁣ #weloveci #cadernointeligente #cadernointeligentept #cadernointeligenteévida #cadernointeligentepastel #cilovers #study #studymotivation #materialescolar
    4.2k
  3. Mais loira! O que acham?👀😝 💇🏼‍♀️ by: @rui_barros_cabeleireiros @adriennerevez @divaalexandre #portugal🇵🇹 #girl #girlstyle #hairstyle #hairtransformation #fashion
    4k
Engagement rate benchmark
  • Median
Audience location by country
Portugal
78.29%
Brazil
10.84%
Spain
1.33%
United States
1.2%
Mexico
1.07%
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19. Márcia Freitas - Fashion & Sneakers

Portugal
Sneakerhead and fashion lover Fashion Designer and Marketeer Portugal 🇵🇹 Follow my other socials ⤵️
@_marcia.f_
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Get audience breakdown
Followers
12.2k
Fake followers
15.45%
Engagement rate
2.53%
Average Reel plays
16k
Audience gender
female
56.62%
male
43.38%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
81.28%
Brazil
5.03%
Spain
3.22%
United States
2.01%
United Kingdom
1.57%
profile picture

20. João Santos

Portugal
Porto, Portugal 🇵🇹 10% Desc ZUMUB : JOHNNYMOURAS Frederica - https://bit.ly/SEXUP13 Collab DM 📩 Addicted to: Gym / Traveling / Music / Photo / Fashion
@johnnymouras
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Get audience breakdown
Followers
11.9k
Fake followers
16.37%
Engagement rate
13.83%
Average Reel plays
6.7k
Audience gender
female
8.13%
male
91.87%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Portugal
72.87%
Spain
7.19%
Brazil
4.05%
United States
2.59%
United Kingdom
1.91%
FAQ
Frequently asked questions
How do I find Fashion influencers in Portugal?
Who are the top Fashion influencers in Portugal?
How can I see more detailed data about these influencers?

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