Top 20 London Fashion Influencers on Instagram (Jan 2026)

We found 1706 fashion Influencers in United Kingdom
These influencers mention 'fashion' in their Instagram bio and have audiences primarily in United Kingdom. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
01/21/2026
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3. Iván Fernández González

United Kingdom

- Darius Mark in @1330musical - rep @gavinbarkerassociates STREAM MY NEW SONG 👇🏼

Followers
155k
Fake followers
8.83%
Engagement rate
1.06%
Average Reel plays
43.9k
Audience gender
female
63.72%
male
36.28%
Engagement rate benchmark
  • Median
Audience location by city
Greater London
15.07%
The Hague
9.59%
Los Angeles
2.49%
Amsterdam
2.37%
Rotterdam
1.87%
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5. Billy Brown

United Kingdom

FOOTBALL ⚽️ FITNESS 💪🏻 FASHION 📸 CARS 🏎️ PROPERTY 🏠 📧 Hera@wtftalent.com SOCIALS ⬇️

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6. Heather James

United Kingdom

Mother to Deborah (Bowelbabe)Sarah and Ben. Grandmother of 4. Coach @primeacrobatics. Love wine, food and fashion at 68.

Followers
105.2k
Fake followers
14.98%
Engagement rate
8.31%
Average Reel plays
117.8k
Audience gender
female
97.53%
male
2.47%
Top performing Reels
  1. 360.7k
  2. 138k
  3. Today is the first anniversary of our eldest child Deborah’s death. Deborah came into the world full of energy and never stopped over the next 40 years. The past 12 months have not been easy but we remember with immense pride and love the amazing impact she had on so many lives and the incredible legacy she has left. We were young parents when Deborah was born and the first cuddles and touches with your firstborn are something you remember for ever and cannot be taken away from you - life with Debs was always interesting, fun, and manic but there was always a determination in her to help others achieve their full potential especially in her teaching career. When first diagnosed with Bowel Cancer it took us time to realise the seriousness of her diagnosis but we immediately knew she wanted to share her story with others to establish open communication about a subject that many considered a taboo - you will all agree she succeeded ! We followed and supported her work in the last 5 years of life but also remembered we were there as her ever loving parents and grandparents to her children. In what became very difficult times it was wonderful to see the immense love and support she received from her husband Sebastien and their children, her siblings Sarah & Ben together with the unwavering support of their families. During her final weeks at home the atmosphere was unique but most importantly loving - we all understood what the end would be, although I struggled to believe that Deborah was facing the end of her life that she loved so much, but there was a determination to enjoy every last minute and experiences we had together. Although I’m sure nobody expected that Prince William would join us for tea & champagne!! Deborah you always provided a challenge but it was your ability to put it in the right direction and communicate so brilliantly that made a difference. As your brother said on the eve of your funeral - from the beginning you taught me how to live - you had that effect on far more people than you ever knew and that is why you were so loved and are now so missed - Deborah we love you for ever. Xx @bowelbabefund @cr_uk @bowelcanceruk #rebellioushope
    117.6k
Engagement rate benchmark
  • Median
Audience location by city
Greater London
11.95%
Brighton
1.39%
Glasgow
1.03%
Manchester
0.75%
City of Bristol
0.75%
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8. Naima Zahin

United Kingdom

Fashion & Beauty creator |📍 London 🇬🇧 Elevated Aesthetics • Authentic Storytelling

Followers
86.9k
Fake followers
23.7%
Engagement rate
1.08%
Average Reel plays
111.4k
Audience gender
female
87.56%
male
12.44%
Top performing Reels
  1. 162.8k
  2. 23.7k
  3. 15.3k
Engagement rate benchmark
  • Median
Audience location by city
Greater London
23.05%
Dubai
13.26%
Toronto
4.61%
Islamabad
4.03%
Karachi
3.46%
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9. THE RE:DIRECTORY

United Kingdom

LEIGH 🍉 #secondhand #thrifted #sustainablefashion #sustainableliving. Ethical small businesses, fashion industry facts, tips for slowing down.

Followers
83.7k
Fake followers
15.24%
Engagement rate
1.51%
Average Reel plays
45.6k
Audience gender
male
4.58%
female
95.42%
Top performing Reels
  1. 231.4k
  2. WE ALL DESERVE BETTER.... ...whilst the aim of this page is to encourage us all (myself included) to slow down, and disengage from the exploitative ff system wherever possible, so our £ doesn't contribute to systems and people's (billionarses) pockets who give not one toss about the present or the future for ALL people and planet. Even if that's not your main priority, I REALLY want people to look behind the veil of shiny marketing, and see what good (or in this case sh*t) looks like at any and every price point, irrespective of your budget. Seeing this IRL reconfirmed my initial thoughts from viewing online. Topshop was always ff yes, even in it's first iteration and heyday, but the levels it is now at are wholly representative of the low standard ff continues to benchmark at in order to cut costs and secure the highest margin/ profit possible. The reason this has become so nonchalantly commonplace is because ff has irrevocably shifted our concept of what quality looks like by literally flooding our homes and the market (inc. secondhand) with worse and worse standards, to the point now that it is purported most of Gen Z and Gen Alpha have little understanding of how items can and should be properly constructed. So WHY, would Liberty, a company whose entire foundations and mission to this day has been built upon prioritising craftmanship, pushing innovative design and concept, choose to host and sell a brand clearly displaying it's like of values through it's aesthetics and quality? I know the answer. I understand that £££ (significant amounts no doubt) has driven this. But whilst Liberty may rationalise it to themselves by saying that this opens up the world of Liberty to a younger, lower budget customer, what we all know is true is that it's an actual sell out when there are literally 100's of way more progressive, stylish and ethical brands who could sit in this space, aligning and reinforcing the Liberty values.
    193.9k
  3. "At M&S we recognize that all materials have an impact on the environment. We are dedicated to converting all of our core materials to their preferred alternatives by 2025. Since cotton, polyester and man made cellulosic fibres make up 80% of the raw materials used in our Clothing & Home ranges, we are committed to replacing these core fibres with their preferred alternatives This is a quote from M&S Sustainability report. A report that reads well, if you like to NOT dig, or question, or indeed just compare their words with the actions of the literal product they are producing in their hundred of millions each year (apparently 320 million!!) I focused on knits but in ALL retailers, I would implore you to push past the fancy marketing swing tickets intended to woo you and distract from the audacious low quality fabric compositions, which are quite frankly, the clothing equivalent of a fishbowl cocktail for a tenner in Benidorm... and head straight for the composition labels on the inside of everything you might be considering as a decent spend of your £. To apply nuance, it can be argued that "some" synthetics are used for strengthening some fibre compositions, and also offer vegan, allergen options to consumers. I would counteract that by saying that yes, all those reasons are valid, but not in the volumes and qualities being thrown out by brands, ready to become tomorrow's landfill in record time. Chief Exec Stuart Machin was paid £7.1m for the 52 weeks to 29 March 2025, up from £5.1m the year before (+39% y-o-y) M&S is the largest UK retailer, with 10.5% of the UK clothing market share. Sales of £13.9 billion up to March 2025, with profit before tax of £512 million. They can afford to do better, they choose NOT to. The fact I could find very little that wasn't polyester/ plastic/ synthetic based in womenswear, even though the shop was rammed with more styles than you could imagine speaks volumes about their priorities. This is profit over planet & people, this is planned obsolescence to keep you buying and replacing. Like M&S? Vinted 10's of MILLIONS OF ITEMS from £1! Even better, old school St Michael is where you'll find incredible quality.
    16.3k
Engagement rate benchmark
  • Median
Audience location by city
Greater London
25.56%
Brighton
2.28%
Manchester
1.52%
Edinburgh
1.5%
Glasgow
1.28%
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10. NIÑA

United Kingdom

Lifestyle | Fashion | Travel Law student 👩🏼‍🎓 @corrinaaesthetics

Followers
76.6k
Fake followers
33.76%
Engagement rate
2.68%
Average Reel plays
7.3k
Audience gender
female
50.57%
male
49.43%
Engagement rate benchmark
  • Median
Audience location by city
Sheffield
15.97%
Greater London
12.08%
Manchester
3.89%
Los Angeles
2.22%
Birmingham
2.08%

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11. Cassie Rose 444

United Kingdom

Fashion & Fitness Tiktok :cassierose21 Business enquiries dm/email 💌 sienna@basemodels.co.uk

Followers
74k
Fake followers
38.77%
Engagement rate
1.62%
Average Reel plays
7.6k
Audience gender
female
15.13%
male
84.87%
Engagement rate benchmark
  • Median
Audience location by city
Greater London
14.89%
Manchester
2.34%
Stockholm
1.63%
Birmingham
1.61%
Leeds
1.34%
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13. DEBORAH BRETT

United Kingdom

Fashion, style, travel, beauty & baking galore! Clothing Collaboration #dbxwyse @wyselondon Ceramic Artist @dbceramic

Followers
64.9k
Fake followers
29.75%
Engagement rate
1.22%
Average Reel plays
14.3k
Audience gender
female
81.65%
male
18.35%
Engagement rate benchmark
  • Median
Audience location by city
Greater London
25.12%
New York City
1.95%
Paris
1.43%
Los Angeles
1.41%
Brighton
0.83%
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14. Amber Butchart

United Kingdom

⭐️ Curator & historian of textiles/dress/design 📺 BBC: Stitch in Time & @britishsewingbee 🧜🏽‍♀️ Splash! A Century of Swimming & Style @designmuseum ⬇️

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15. Casey De-Ste-Croix

United Kingdom

Mama to Beautiful Identical Twins 👧🏼👧🏼 Mixed Heritage 🏴󠁧󠁢󠁥󠁮󠁧󠁿🇧🇧🇯🇲✌🏽 Motherhood ~ Fashion ~ Travel ~ Jewels 💫! 📧: kate@screenreps.com

Followers
62.2k
Fake followers
17.76%
Engagement rate
1.24%
Average Reel plays
39.9k
Audience gender
female
97.89%
male
2.11%
Engagement rate benchmark
  • Median
Audience location by city
Greater London
14.8%
Manchester
1.55%
Glasgow
1.4%
Leeds
1.35%
Liverpool
1.3%
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16. Olivia Wayne

United Kingdom

Presenter Fashion. Sport. Health. Fitness. Motherhood 💕 Formerly Sky Sports ⚽️ Email: enquiries@oliviajwayne.com

Followers
59k
Fake followers
29.65%
Engagement rate
2.3%
Average Reel plays
18.8k
Audience gender
male
82.32%
female
17.68%
Top performing Reels
  1. 16.3k
  2. 15.2k
  3. 9.7k
Engagement rate benchmark
  • Median
Audience location by city
Greater London
19.92%
Manchester
1.42%
Dublin
1.31%
Leeds
1.29%
Liverpool
1.21%
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17. Katie

United Kingdom

➳ Interiors,fashion,home life & everything inbetween 👩🏻🧔🏽‍♂️+👱🏽‍♀️👧🏽👶🏽 ➳REELness Reels for every woman/wife/mum 📧 thehomeaffair@yahoo.com for collabs

Followers
58.4k
Fake followers
16.91%
Engagement rate
1.71%
Average Reel plays
34.9k
Audience gender
female
96.27%
male
3.73%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
Greater London
10.59%
Manchester
1.92%
Leeds
1.42%
Birmingham
1.19%
Glasgow
1.15%
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18. 𝐵𝑒𝓁𝓁𝑒 ₊˚૮꒰ྀི⸝⸝• ༝ •⸝⸝꒱ྀིა

United Kingdom

˚₊✧21 °。☆˚UK ೃ࿔₊• pink candy princess & harajuku fashion lover 🍬🎀🫧🧁🍭🌸🐇

Followers
52k
Fake followers
22.22%
Engagement rate
4.15%
Average Reel plays
20.2k
Audience gender
male
32.67%
female
67.33%
Engagement rate benchmark
  • Median
Audience location by city
Greater London
11.11%
Ipswich
4.76%
New York City
1.81%
Los Angeles
1.13%
Manchester
0.91%
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19. Leigh Bowery

United Kingdom

Australian performance artist, club promoter, actor, pop star, model & fashion designer, based in London. ( 1961 - 1994) page run by @daniellismore

Followers
51.4k
Fake followers
23.26%
Engagement rate
2.31%
Average Reel plays
187.4k
Audience gender
female
50.82%
male
49.18%
Top performing Reels
  1. 17.9k
  2. 12.1k
  3. 8.8k
Engagement rate benchmark
  • Median
Audience location by city
Greater London
10.57%
New York City
6.8%
Los Angeles
4.27%
Paris
1.86%
São Paulo
1.83%
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20. Igor Fain London Photographer

United Kingdom

🇬🇧+447770065959 Published in VOGUE ELLE L’OFFICIEL Harpers’s Bazaar and more… #фотографлондон #londonphotographer

Followers
49.6k
Fake followers
33.92%
Engagement rate
2.38%
Average Reel plays
3.7k
Audience gender
female
67.68%
male
32.32%
Top performing Reels
  1. Сегодня готовлю план следующих публикаций. О чём поговорим? Предлагаю две темы на выбор, а вы решайте, с какой из них начнём. Рассказать вам о своём питании? Этот вопрос часто звучит в комментариях, пора на него ответить. Тем более, что после того, как я закончила кормить, мой рацион сильно изменился. И ещё важная тема, которую хочу обсудить в связи с наступившей весной: почему нам не стоит бояться солнца и избегать его всеми возможными способами, как медиа учат нас все последние годы? Буду рада обсудить эти вопросы в режиме диалога — я ценю наше искреннее и доброе общение. Hello my lovelies! I’m planning my next set of posts and I want to hear from you! What shall we talk about? There are two subjects close to my heart at the moment and I’d love for you to choose which one we kick off with. Would you like to hear about my diet or about sun exposure? I get lots of comments asking about my nutrition regime. My diet had changed so much since I finished breastfeeding. So maybe it’s time to answer you questions? The next topic is sun exposure. There’s been so much in the media recently about why we should avoid the sun at all costs. But is it really that bad? Let me know which one you’d like to talk about in the comments below. Looking forward to chatting through these important issues with you all!
    430.6k
  2. 4.9k
  3. 3.6k
Engagement rate benchmark
  • Median
Audience location by city
London
13.44%
Moscow
5.77%
Saint Petersburg
1.47%
Kyiv
1.08%
New York City
0.99%
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