Top 20 Malaysian Family Influencers on Instagram (Oct 2026)

See family creators with possible affiliate signals

We found 30 family Influencers in Malaysia
These influencers mention 'family' in their Instagram bio and have audiences primarily in Malaysia. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
10/21/2026
profile picture

1. Lila Amina

Malaysia

SchAwaLila Family Journal. 💌 hello.schawal@gmail.com

@schawalilamina
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Get audience breakdown
Followers
199.3k
Fake followers
16.74%
Engagement rate
2.67%
Average Reel plays
163.5k
Audience gender
female
92.02%
male
7.98%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
94.37%
Singapore
1.94%
Brunei
0.77%
Indonesia
0.59%
South Korea
0.36%
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2. IbuNieta 🌹

Malaysia

50 💙 FAMILY @aylacosmetichq @bellespremiumcookies_hq @sambalbilisgaringhq 💚@bellestrelle 💚@qratulls 💚@alisyanajwaa

@nietasaleh_rs
@nietaroxs
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Get audience breakdown
Followers
140.3k
Fake followers
20.31%
Engagement rate
2.3%
Average Reel plays
71.8k
Audience gender
female
76.48%
male
23.52%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
95.96%
Indonesia
1.72%
Thailand
0.5%
Singapore
0.35%
Australia
0.18%
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3. Mommy A.H

Malaysia

MommyAH🇲🇾 Ex-Banker → Mommy Lifestyle & Food Creator 🎥Kisah family, food & Cozy living harian 📩 DM for Collabs

@ms.fala_jb
@ms.fala_jb
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Get audience breakdown
Followers
117.4k
Fake followers
20.08%
Engagement rate
2.56%
Average Reel plays
49.9k
Audience gender
female
61.55%
male
38.45%
Top performing Reels
  1. NO BACKGROUND MUSIC Rutin sebenar akhirnya bermula. Mommy dah mula rekod dapur berasap balik, hehehe. Alhamdulillah bila dah ada free time baru boleh fokus untuk masak. Menu kali ini simple saja tapi tetap jadi favourite. Sambal Udang, ikan goreng dan tumis sayur. Mommy masak agak lewat juga sebab tunggu adik balik sekolah baru mula masuk dapur. Yelaa kerja rumah semalam masih belum siap jadi sambung la kemas dulu sebelum masak. Masa masak tu adik duduk sebelah sambil bercerita tanpa henti. Mommy kena betul-betul multitask. Satu tangan kacau sambal, satu mata tengok ikan, satu telinga fokus pada cerita dia. Kalau tidak confirm keluar ayat wajib dia, “Mommy mommy dengar tak adik cakap.” Haa sabar sajalah Mommy. Lepas siap masak terus setup meja, kemas dapur, cuci pinggan, lap dan sapu semua sekali. Timing pun ngam bila kakak dan papa balik sebab boleh makan sama-sama. Menu favourite mereka jadi senyum lebar lah semua orang. Simple lunch tapi penuh dengan moment kecil yang buat hati Mommy rasa tenang. ❤️mommyAH
    222.2k
  2. Hari ni menu lunch mommy lain sikit daripada biasa. Masak awal-awal pagi sebab tahu lepas tu banyak lagi kerja menunggu. So pagi-pagi dalam pukul 10/11am tu memang dah start berkecah kat dapur. Menu kita kali ni: Ikan celup tepung rangup, sotong celup tepung, ayam goreng yang dimasukkan dalam kuah masak lemak, dan sayur campur untuk seimbangkan rasa. Memang puas hati tengok warna-warni lauk atas meja! The best part is sebelum jam 7 pagi, rumah dah settle. Mop, sapu, kemas semua siap awal, memang sejenis bangun awal supaya bila sampai waktu tengah hari, takde dah fikir pasal rumah or masak. Just enjoy lunch with family, and lepas tu boleh rehat sekejap sebelum sambung kerja Takaful. Kadang-kadang penat tu ada… tapi bila tengok anak-anak makan berselera, that’s the kind of reward yang buat mommy kuat setiap hari. pssst… periuk masak lemak tu link ada dekat bio atau boleh pergi ke story ada saya share. ❤️mommyAH
    42.5k
  3. Minggu ni dan minggu lepas memang super hectic penuh dengan kelas, kerja Takaful, review produk. Tapi masak tetap on, macam biasa. Ada hari sempat record, ada hari terus masak je sebab nak cepat. Hari ni cuaca nyaman, redup je… mood pun tenang. Asalnya plan nak masak menu lain, tapi pagi tadi nampak terung dekat dapur terus tukar plan on the spot. So hari ni kita masak simple-simple je tapi semua suka terung cili padi favourite papa, sotong sambal untuk anak-anak, ikan goreng panas-panas, makan pula dengan nasi putih berwap… MasyaAllah, nikmat! Anak-anak memang suka sambal, tapi mommy tak nak bagi terlalu pedas. So mommy blend cili merah campur cili tak pedas. Nampak macam menyala, tapi sebenarnya mild je elok sangat, seronok tengok anak makan sambil senyum dan borak. Alhamdulillah, lepas siap masak terus ajak semua makan. Duduk makan sama-sama sebelum sambung aktiviti harian masing-masing. Simple moments like this I feel so grateful. Dapat masak untuk keluarga, dapat makan sama-sama… that’s happiness for me. ❤️mommyAH
    35.5k
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
92.35%
Indonesia
3.14%
Brunei
0.41%
United Kingdom
0.41%
United States
0.41%
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4. Jen Jen

Malaysia

🍜 From corporate girl ➡️ family foodie girl 👨🏻‍🍳 I cook with my dad @restorancaterbest 🎙️ Weekly meeting @willyoueatwme 📍 Ipoh | KL

@jenjen_jengg
@jenjen_jengg
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Get audience breakdown
Followers
94.7k
Fake followers
16.46%
Engagement rate
4.7%
Average Reel plays
112.1k
Audience gender
female
52.09%
male
47.91%
Top performing Reels
  1. Glowy skin, full heart ✨💕 Just like a bowl of love-filled food, this duo— Kiehl’s Triple Acid Peel + Dark Spot Solution—has been my skin’s perfect recipe for a glowy glass skin! 💛 The Triple Acid Peel gently exfoliates with a powerful blend of AHA, BHA and PHA to smoothen, resurface and refine skin texture—plus, it’s gentle enough for daily use (even for sensitive skin!). 🍃✨ Followed by the Dark Spot Solution, which is packed with Activated C and Proxylane to reduce and prevent dark spots, and boost skin clarity in just 1 week. 💧 Today’s plan? A perfect combo: good food, love, and a glowy glass skin. 💫 Get your very own Glowy Glass Skin sampling kit from Kiehl’s now. @mykiehls Makan places: 📍Akka Nasi Lemak, Seri Kembangan 📍Nasi Lemak Pedas (opposite E1 Foodcourt), Batu Caves 📍Aik Penang Laksa and Prawn Mee, PJ #singlemothers #satumalaysia #singlemomlife #singlemom #MYKiehls #SkincareWithLove #GlowLikeYouMeanIt #KiehlsGlowyGlassSkin #KiehlsSkincare #KiehlsClearlyCorrective #paidpartnership #klfoodie #foodiekl  #sapot #sapotlokal #kleats #bestfood #makan #eatlocal #localeats #halalfoodie #besteats #kleats
    43.7k
  2. One of my fav nasi kandar!!! Must go try guysss! 📍Nasi Kandar Langkawi, Old Klang Road #VinylInkMY #MaybellineMalaysia #Makeup #lipstick
    39.3k
  3. First time making this durian udang.. should we sell it on our menu? 📍Restoran Caterbest, Ipoh #klfoodie #foodiekl  #sapot #sapotlokal #kleats #bestfood #makan #eatlocal #localeats #halalfoodie #besteats #kleats #halal #tempeh #durian #udang
    30.3k
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
80.33%
Australia
2.93%
Indonesia
2.79%
Singapore
2.51%
United States
1.95%
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5. MUKHAIRI

Malaysia

I love football 🖤 Family first ❤️ Insyaallah 🔝🤲🏻🔜👑 @mrbearcafe_

@mukhairi_ajmal
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Get audience breakdown
Followers
35.6k
Fake followers
21.81%
Engagement rate
5.59%
Average Reel plays
63.1k
Audience gender
female
33.1%
male
66.9%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
95.69%
Indonesia
1.26%
Thailand
0.42%
United States
0.39%
United Kingdom
0.26%
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6. Mariah Abdullah

Malaysia

𝐀𝐥𝐥𝐚𝐡 ♡ 𝐅𝐚𝐦𝐢𝐥𝐲 • 𝒞𝒾𝓃𝓉𝒶 𝒿𝒶𝓃𝓃𝒶𝒽 @richkhalifah_ ♥️ My baby cutie @noahbru._ 🧸 • ꜱᴜʙʜᴀɴᴀʟʟᴀʜ, ᴀʟʜᴀᴍᴅᴜʟɪʟʟᴀʜ, ᴀʟʟᴀʜᴜᴀᴋʙᴀʀ ♡

@nr.tyraa___
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Get audience breakdown
Followers
31.4k
Fake followers
24.48%
Engagement rate
12.01%
Average Reel plays
5.7k
Audience gender
female
46.18%
male
53.82%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
70.49%
Indonesia
24.93%
Thailand
0.81%
Singapore
0.36%
India
0.36%
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7. Fatin Sihan ✨

Malaysia

My family @hanadamfamily Dugro Ambassador @dugromalaysia 💌 fatinsihan@gmail.com

@fatinsihan
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Get audience breakdown
Followers
28.3k
Fake followers
15.78%
Engagement rate
2.57%
Average Reel plays
24.3k
Audience gender
female
61.49%
male
38.51%
Top performing Reels
  1. Adoption isn’t for everyone, but for the right family, it changes everything. Recently ramai tanya macam mana kami adopt, so aku rasa why not aku share balik pengalaman kami adopt hana. To those yang tengah ttc, tak salah pun kalau taknak adopt. The goal is not just to have a baby, but to love them properly as well. And the latter is more important. Semoga membantu.
    47.4k
  2. our little family has come so far
    33.4k
  3. Alhamdulillah settle dah urusan pengangkatan hana. Sangatlah dipermudahkan sepanjang 2 tahun tunggu dan ikut proses. Hana memang our daughter since day 1. Cuma ini proses legality yang selagi tak settle, rasa tak tenang. Sekarang baru lah kami boleh buat macam-macam untuk hana. Passport, bawa travel luar negara, buka akaun TH, ASB, dan lain-lain. Doakan kami murah rezeki dan dipermudahkan untuk besarkan hana dan adam dengan baik.
    18.9k
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
90.5%
Indonesia
2.43%
South Korea
0.64%
Japan
0.61%
Australia
0.59%
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8. Nur Aisyahh

Malaysia

family 💖💖 M

@nuraisyahalawi_
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Get audience breakdown
Followers
22.4k
Fake followers
22.54%
Engagement rate
5.56%
Average Reel plays
2.9k
Audience gender
female
48.3%
male
51.7%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
94.32%
Indonesia
2.47%
Thailand
0.56%
United States
0.41%
Singapore
0.22%
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9. ازرين نابيل✨

Malaysia

𝟤𝟫 🫧. 𝒪𝓁𝓎𝓂𝓅𝒾𝒶𝓃 2020🏃🏻‍♀️ . 𝑀𝒶𝓁𝒶𝓎𝓈𝒾𝒶 🇲🇾 . 𝒜𝓁𝒾𝒶𝓈'𝓈 𝒻𝒶𝓂𝒾𝓁𝓎 🌸

@_ayeen29
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Get audience breakdown
Followers
21.6k
Fake followers
19.03%
Engagement rate
2.37%
Average Reel plays
20.7k
Audience gender
female
53.22%
male
46.78%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
97.24%
Indonesia
1.2%
Thailand
0.26%
Singapore
0.17%
Australia
0.11%
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10. hanadam family

Malaysia

hanadam family diary. this account is managed by @hazwanharawi & @fatinsihan

@hanadamfamily
@hanadamfamily
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Get audience breakdown
Followers
21k
Fake followers
22.94%
Engagement rate
10.74%
Average Reel plays
36.2k
Audience gender
female
74.75%
male
25.25%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
94.9%
Indonesia
2.4%
Brunei
0.73%
South Korea
0.21%
Brazil
0.21%

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11. Alif Mutalib ⚡️

Malaysia

Football • Fatherhood • Family JDT II ❤️💙AM17 🤍 AM + AS = AN 🤍

@alifmutalib17
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Get audience breakdown
Followers
20.4k
Fake followers
24.17%
Engagement rate
4.87%
Average Reel plays
11.4k
Audience gender
female
34.71%
male
65.29%
Top performing Reels
  1. Bismillah🤲🏻can’t wait to get started🔥❤️💙
    9.7k
  2. SELAMAT HARI RAYA AIDILFITRI MAAF ZAHIR DAN BATIN daripada saya dan keluarga💙✨🌼
    6.4k
  3. After 7 year… From training days to match days, every moment with this team was special. I’m very proud to shared the field with all of you. Leaving this team is not easy, because you all became more than teammates. But believe me, it is not a goodbye, but see you again. Thank you to Duli Yang Amat Mulia Tunku Mahkota Ismail @hrhcrownprinceofjohor , management, coaches, staff and teammate for all the support and guidance that you all have been provided. I learned so much from working with JDT team. lesson that i’ll carry with me to my next chapter. Thank you for the good experienced. It’s been a pleasure working with JDT! Grateful for the journey, signing off ✨
    5.7k
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
96.04%
Indonesia
1.69%
Thailand
0.28%
United States
0.17%
United Kingdom
0.15%
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12. Kakak Jerman

Malaysia

Cooking | Reviews | Family | vlogs German Mom in Melaka, Malaysia 🇲🇾 Collab • UGC • Brand Campaigns TikTok: 127k

@maksallehkitchen
@kakak.jerman
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Followers
17.4k
Fake followers
23.57%
Engagement rate
2.01%
Average Reel plays
5.2k
Audience gender
female
74.5%
male
25.5%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
92.77%
Singapore
2.41%
Indonesia
1.51%
Australia
0.9%
South Korea
0.6%
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13. Fiera Mus Fiera

Malaysia

Song cover🎤 Art🎨 Nature and Ocean 🌊🌳 Family💗

@fiera_31
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Followers
16k
Fake followers
17.77%
Engagement rate
4.68%
Average Reel plays
5k
Audience gender
female
39.72%
male
60.28%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
86.89%
Indonesia
6.59%
United States
0.89%
South Korea
0.81%
Singapore
0.59%
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14. 葉良權

Malaysia

Gretec Packaging Sdn Bhd🍀📦 Life = Success💯 Happiness👨‍👩‍👦 Family🧡💚💙 Never Backdown🚶🏻 📧| yyek97@outlook.com

@yekliangchuan
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Followers
14k
Fake followers
15.51%
Engagement rate
11.98%
Average Reel plays
27.2k
Audience gender
female
48.96%
male
51.04%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
82.03%
Taiwan
4.6%
Singapore
3.5%
China
2.36%
Thailand
1.32%
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15. HEE

Malaysia

🥅⚽ goalie A Father A husband Other things may change, but we start and end with family. "Great things never come from comfort zones”

@helmieliza
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Followers
13.1k
Fake followers
19.14%
Engagement rate
3.92%
Average Reel plays
8.3k
Audience gender
female
17.81%
male
82.19%
Top performing Reels
  1. Mendahului Bkn jaminan utk sebuah kemenangan...terima kasih bt penyokong2 yg dtg pd mlm ini.. Dan Maaf Maaf Maaf semua kerana mgecewakan anda utk kekalahan ini...kami jgk Menginginkan kemenangan spt anda tp tetap rezki bukan milik kami... Moga smangat penyokong2 setia tokgajah dpt mbakar smula smangat kami utk bangkit.. Maaf semua... 🙏🏻🔵🌕🐘 #pahangfa2019 #pahangbangkit #pialafa2019
    3.6k
  2. Merafak sembah takziah.. 🙏 Al fatihah. Alhamdullilah di beri peluang mberi penghormatan terakhir kpd Almarhum Sultan Ahmad Shah Al-Musta'in Billah Ibni Almarhum Sultan Abu Bakar Ri'ayatuddin Al Muadzam shah... #sultanberjiwarakyat
    3.3k
  3. Saya minta MAAF pd anda semua penyokong2, coach dan teammates yg KECEWA sama seperti saya dan semua yg barisan yang terlibat serta keluarga .. Saya terima dgn hati yg terbuka utk segala kata² dr anda. Sebab saya jgk manusia. Terima kasih menjulang saya ketika performance saya memuaskan hati anda semua dan terima kasih untuk semua cacian makian anda ketika saya sendiri kecewa dgn performance saya. Alhamdullilah saya ambil ini sebagai pengajaran.. Doa yg baik2 berbalik pada anda...bookie? Rasuah? Saja² lepaskan? Semua ini tak kaya kan saya serta keturunan saya d dunia n akhirat. Sekali lagi SAYA MINTA MAAF UNTUK KESILAPAN SAYA. #kerjayasayarezekikeluarga Buat pasukan kedah tahniah.
    3.1k
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
97.01%
Indonesia
0.78%
Singapore
0.32%
Thailand
0.2%
Japan
0.2%
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16. Farhan Khairuddin | FK

Malaysia

Family Law | Business | Politics 💍 @nia.halim

@paankhairuddin
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Followers
12.5k
Fake followers
19.17%
Engagement rate
6.42%
Average Reel plays
15.1k
Audience gender
female
33.88%
male
66.12%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
96.39%
Indonesia
0.65%
Saudi Arabia
0.34%
Thailand
0.32%
United Kingdom
0.32%
profile picture

17. Khairul Iman

Malaysia

Iman Kaya 💰 . Fikir yang positif. Bercakap yang positif. . Hidup bukan sekadar hidup. Tapi hidup memberi manfaat. Lets PROTECT your money & family

@imanshafik.88
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Followers
11.7k
Fake followers
15.53%
Engagement rate
2.35%
Average Reel plays
693
Audience gender
female
60.02%
male
39.98%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
92.69%
Indonesia
3.62%
Singapore
0.74%
Thailand
0.42%
United States
0.33%
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18. dya.nadya3

Malaysia

Nadya ✨Travel✨Family✨ 🪄Come rain or shine 🫰🧚‍♀️🇲🇾 #Reviewbynadyanur #NadyaCutiMana #TakLajuTapiShampai

@dya.nadya3
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Followers
11.7k
Fake followers
21.63%
Engagement rate
2.54%
Average Reel plays
737
Audience gender
female
73.78%
male
26.22%
Top performing Reels
  1. Gunung Kinabalu. Pendek kata, untuk sampai atas ni bukan perlu keupayaan fizikal dan mental, tapi izinNya. #NadyaTawanGunungKinabalu #GunungKinabalu #brooks #Sabah #Kundasang #SabahPark
    6.5k
  2. It started with hiking shoes, then a good pair of hiking shoes. Basic hiking poles, then another type of hiking poles, and so many more inc flight tix and the list continues😂😂😂 #kinabalu #gunungkinabalu #sabah #nadyatawangunungkinabalu #hiking #mountkinabalu #malaysia #exploresabah #malaysiatrulyasia
    4.9k
  3. Nak makan bubur sedap tapi tiada masa? Haaa, jangan risau. Dengan produk Ayam Brand, semua jadi mudah. Hanya tuang dan kacau-kacau sahaja. Kalini Nadya guna Ayam Brand Santan Super Light. Santan Kelapa kaya dengan khasiat seperti lemak tepu yang baik untuk tubuh jika diambil secara sederhana serta digabungkan dengan amalan pemakanan yang sihat. la terdiri daripada asid laurik dan asid lemak rantai sederhana (MCT) yang memudahkan tubuh untuk merangsang tenaga menerusi penghasilan haba. Tapi, korang tau tak dengan pembelian bernilai RM20, korang berpeluang untuk menang Perodua Ativa, Dyson V12s, Philips Airfryer, serta pelbagai hadiah mingguan. Apa tunggu lagi? Meh join cepat dari 1 October 2024 sehingga 30 November 2024. @ayambrandmy @aboutcom.digital #AyamBrand
#ayambrandmy
#AyamBrandSantanKelapa #AyamBrandKawKaw
#BeliDanMenangKawKaw
#TeamAboutDigital
    929
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
87.04%
United States
3.67%
Indonesia
3.42%
China
0.73%
Singapore
0.73%
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19. CoffeLover☕️

Malaysia

My Life Is Full Of My Beloved Family💕💞 LowKey

@ciksyasyaa_
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Followers
11.1k
Fake followers
23.18%
Engagement rate
9.08%
Average Reel plays
-
Audience gender
female
24.17%
male
75.83%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
95.06%
Indonesia
1.48%
Singapore
1.41%
Thailand
0.28%
Australia
0.28%
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20. PTRIAMLNAZAIDI | CONTENT CREATOR

Malaysia

Mombassador Friso Gold 2026 💌 𝗥𝗘𝗩𝗜𝗘𝗪 | 𝗖𝗔𝗠𝗣𝗔𝗜𝗚𝗡 | 𝗖𝗢𝗟𝗟𝗔𝗕𝗦 Niche : Mom, Kids and Family Lifestyle & Foodie 𝗣𝗹𝗲𝗮𝘀𝗲 𝗗𝗠 𝗺𝗲 ✨

@ptriamlnazaidi_
@ptriamlnaz
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Followers
11k
Fake followers
19.05%
Engagement rate
4.37%
Average Reel plays
4.2k
Audience gender
female
54.03%
male
45.97%
Top performing Reels
  1. Tak sangka semua design dekat Babyshop sekarang ni lawa-lawa AND comfy 😭✨ Light, breathable & easy to wear — memang perfect for our little ones! Plus boleh mix & match lagi… lagi rambang mata mommy 😍 Run to Babyshop now!! 🛍️ #fypmalaysia #tiktokmalaysia #babyshopmalaysia #kidsfashion #momlife
    1.3k
  2. Huge thanks to Plafarm for organizing the unforgettable KOL Moms Joyride! A day full of fun, laughter, and memories 🌸✨ @plafarm.malaysia #GratefulHeart #KOLMomsJoyride #PLAFARMMalaysia
    1.3k
  3. Big thank you to Plafarm for organizing the super fun KOL Moms Joyride! 💕 From laughter-filled rides to meaningful mom-to-mom moments — it was such a refreshing day out. So happy to be part of a community that celebrates motherhood in the most joyful way. Can’t wait for more moments like this! 💖🚗✨ @plafarm.malaysia @rimbaridingclub #KOLMomsJoyride #ThanksPlafarm #MomsDayOut #JoyInTheJourney
    1.1k
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
94.21%
Indonesia
1.97%
United States
1.27%
Singapore
0.46%
Russia
0.23%

Frequently asked questions

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