Top 20 Indian Fragrance Influencers on Instagram (Oct 2026)

We found 143 fragrance Influencers in India
These influencers mention 'fragrance' in their Instagram bio and have audiences primarily in India. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
10/19/2026
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1. Sikander Zari

India

Fragrance Expert ๐Ÿ“India ๐Ÿ‘‘ Middle Eastern Scents Owner @NaazPerfumes | 70K YT ๐Ÿ”ฅ DM/โœ‰๏ธ sikander.zari@gmail.com โ€œFragrance speaks what words can't.โ€

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2. Zโ€ ๐Ÿบ

India

Fashion โ€ข Fitness โ€ข Fragrance ๐Ÿบ ๐Ÿ“ฉ 100+ brands Letโ€™s work

Followers
49.8k
Fake followers
22.4%
Engagement rate
1.56%
Average Reel plays
20.1k
Audience gender
female
14.47%
male
85.53%
Engagement rate benchmark
  • Median
Audience location by country
India
79.65%
Pakistan
7.61%
United Arab Emirates
1.62%
United Kingdom
1.51%
Bangladesh
1.44%
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3. ๐…๐ซ๐š๐ ๐ซ๐š๐ง๐œ๐ž ๐Ž๐Ÿ ๐’๐š๐๐ก๐ ๐ฎ๐ซ๐ฎ

India

๐ŸŒบ ๐™‰๐™ค๐™ฌ ๐™ฉ๐™๐™–๐™ฉ ๐™ฎ๐™ค๐™ช ๐™๐™–๐™ซ๐™š ๐™˜๐™ค๐™ข๐™š, ๐™”๐™ค๐™ช ๐™ข๐™ช๐™จ๐™ฉ ๐™ง๐™š๐™˜๐™š๐™ž๐™ซ๐™š! ๐˜ฟ๐™ค๐™ฃ'๐™ฉ ๐™ข๐™ž๐™จ๐™จ ๐™ฉ๐™๐™š ๐™˜๐™๐™–๐™ฃ๐™˜๐™š, ๐™Š ๐™จ๐™š๐™š๐™ ๐™š๐™ง ๐ŸŒบ

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4. Mustafa Bharmal

India

Once a scent chaser, Now a fragrance maker๐Ÿ•บ Founder @xlncperfumeryind

Followers
42.8k
Fake followers
29.86%
Engagement rate
2.49%
Average Reel plays
24.6k
Audience gender
female
16.33%
male
83.67%
Engagement rate benchmark
  • Median
Audience location by country
India
84.03%
Indonesia
5.9%
United Arab Emirates
1.39%
Saudi Arabia
0.69%
Spain
0.69%
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5. kshama | skincare | makeup

India

| No filter Real skin Skincare and makeup, Fragrance review Your daily dose of Aesthetics Bangalore | India ๐Ÿ“

Followers
42.6k
Fake followers
29.54%
Engagement rate
2.03%
Average Reel plays
38.1k
Audience gender
female
90.66%
male
9.34%
Top performing Reels
  1. 41.8k
  2. 31.4k
  3. 29.1k
Engagement rate benchmark
  • Median
Audience location by country
India
64.88%
United States
8.33%
Brazil
2.68%
Indonesia
2.08%
France
1.49%
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6. Gaurav

India

Co-founder : @dont.wink ๐Ÿชฌ๐Ÿ’ธ Buy your Fragrance here ๐Ÿ‘‡๐Ÿป

Followers
40.1k
Fake followers
21.92%
Engagement rate
1.54%
Average Reel plays
42.2k
Audience gender
female
15.14%
male
84.86%
Engagement rate benchmark
  • Median
Audience location by country
India
92.13%
Pakistan
2.55%
Bangladesh
1.14%
Iran
0.57%
United Arab Emirates
0.4%
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7. Aadil Mohammad

India

๐ŸŽ“ MBBS @ GMCA ๐Ÿ’ก Health โ€ข Laughter โ€ข Lifestyle โ€ขpoetry ๐Ÿ“ฌCollabs&contact:bhayaaadil@gmail.com โœจfragrance @al_hasnain_fragrances

Followers
38.9k
Fake followers
9.89%
Engagement rate
7.59%
Average Reel plays
82.4k
Audience gender
female
19.21%
male
80.79%
Engagement rate benchmark
  • Median
Audience location by country
India
96.42%
Pakistan
0.69%
Saudi Arabia
0.69%
Bangladesh
0.6%
United Arab Emirates
0.18%
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8. Dee

India

โ€ขHonest fragrance takes > hype โ€ขI provide fragrance consultations โ€ขI like to rant sometimes โ€ข๐Ÿ“ฉ - caughtupwithdee@gmail.com

Followers
28.8k
Fake followers
18.59%
Engagement rate
11.09%
Average Reel plays
64.6k
Audience gender
female
43.95%
male
56.05%
Engagement rate benchmark
  • Median
Audience location by country
India
92.49%
United States
1.35%
United Arab Emirates
1.11%
Pakistan
0.68%
Canada
0.64%
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9. Ansh

India

Spreading Perfume Education๐Ÿซ through knowledge. I Study๐Ÿ“– Fragrances and Review Perfumes beyond Marketing.

Followers
28.7k
Fake followers
15.93%
Engagement rate
1.8%
Average Reel plays
79.4k
Audience gender
female
7.33%
male
92.67%
Engagement rate benchmark
  • Median
Audience location by country
India
73.37%
Pakistan
6.04%
United Arab Emirates
3.23%
Bangladesh
2.87%
United States
2.21%
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10. Lujain Subair

India

Building @lama.by.lujain Beauty,Fashion and Fragrance ๐Ÿ‡ฎ๐Ÿ‡ณ|๐Ÿ‡ด๐Ÿ‡ฒ|๐Ÿ‡ธ๐Ÿ‡ฆ|๐Ÿ‡ฌ๐Ÿ‡ง|๐Ÿ‡ฒ๐Ÿ‡พ|๐Ÿ‡น๐Ÿ‡ญ|๐Ÿ‡ซ๐Ÿ‡ท Managed by @blubox_media ๐Ÿ“ง lujain@blubox.media

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11. Vinniit Aroraa

India

Perfumer. Hosting obsessive. Founder ๐Ÿ•ฏ๏ธ Building Indiaโ€™s own fragrance universe @radlvng @radxperiences ๐Ÿค๐Ÿ’Œ: vinniit@radlvng.com

Followers
23k
Fake followers
15.78%
Engagement rate
1.16%
Average Reel plays
6.6k
Audience gender
female
40.7%
male
59.3%
Engagement rate benchmark
  • Median
Audience location by country
India
83.57%
United States
2.4%
Canada
1.8%
United Arab Emirates
1.6%
Brazil
1.2%
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12. Lakshay thakur

India

Fragrance is an addiction ๐Ÿงฌ Spreading that addiction ๐Ÿ“ง thakurrr.sniffstories@gmail.com

Followers
22k
Fake followers
16.85%
Engagement rate
2%
Average Reel plays
16.5k
Audience gender
female
6.04%
male
93.96%
Engagement rate benchmark
  • Median
Audience location by country
India
83.06%
Pakistan
3.66%
United Arab Emirates
3.06%
Bangladesh
1.49%
Saudi Arabia
1.49%
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14. Tarique Fragrance

India

Fragrance Critic | Lawyerโš–๏ธ North East ๐Ÿ‡ฎ๐Ÿ‡ณ 86k on YT NO BARTER COLLAB REQUEST ๐Ÿ™

Followers
14.7k
Fake followers
11.46%
Engagement rate
1.18%
Average Reel plays
10.2k
Audience gender
female
19.31%
male
80.69%
Engagement rate benchmark
  • Median
Audience location by country
India
85.48%
Indonesia
3.23%
United Arab Emirates
2.15%
Saudi Arabia
1.61%
Bangladesh
1.08%
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15. Kulgauravi Ranawat

India

NFT Collector|| WoW Holder || Artist in making || Fragrance Maker|| Learner || Lover || Traveller || Builder || DM for Collabs โš”๏ธ

Followers
12.8k
Fake followers
24.45%
Engagement rate
1.75%
Average Reel plays
7.3k
Audience gender
female
52.31%
male
47.69%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
India
95.27%
United States
1.31%
United Arab Emirates
0.5%
United Kingdom
0.3%
France
0.2%
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16. Himani Pirta

India

๐ŸŒธ"She loves the fragrance of old books, petrichor and new places."๐ŸŒธ โ–ช @maahipirta ๐Ÿ“ฉfor collaborations

Followers
10.5k
Fake followers
33.19%
Engagement rate
17.1%
Average Reel plays
7.3k
Audience gender
female
15.98%
male
84.02%
Engagement rate benchmark
  • Median
Audience location by country
India
88.55%
United States
1.72%
United Arab Emirates
0.79%
Pakistan
0.71%
Bangladesh
0.64%
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17. CHIPPAYI ยฎ๏ธ

India

CREATE YOUR OWN FRAGRANCE CONTACT : 7560930951 FOLLOW THE PAGE @barkhaperfumes

Followers
7.9k
Fake followers
12.8%
Engagement rate
3.35%
Average Reel plays
-
Audience gender
female
23.52%
male
76.48%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
India
92.26%
United Arab Emirates
2.58%
Qatar
0.76%
United States
0.61%
Saudi Arabia
0.46%
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18. Nikkhil Chuagh | Beauty & Fragrance

India

Creating a life, I Love. Counter Manager @narsissist Ex @maccosmeticsindia Founder @nc_beautyindia Freelance Makeup Artist. ๐Ÿ“Mumbai

Followers
7.9k
Fake followers
29.85%
Engagement rate
1.53%
Average Reel plays
3.2k
Audience gender
female
44.66%
male
55.34%
Top performing Reels
  1. 6.2k
  2. 4.9k
  3. 4.2k
Engagement rate benchmark
  • Median
Audience location by country
India
84.47%
United Arab Emirates
1.54%
Indonesia
1.14%
United States
1.14%
Turkey
1.14%
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19. Varija Bajaj

India

Fashion/Interior/Fragrance/Education/Disability Adv. @lela.co.in @officeandyouofficial @varijahome @bsoul.in @varijadesignstudio_official @varijalife

Followers
7.4k
Fake followers
33.4%
Engagement rate
1.43%
Average Reel plays
2.5k
Audience gender
female
47.7%
male
52.3%
Top performing Reels
  1. 7.8k
  2. They said-This is not what Fashion, Glamour and Runway Shows are all about! And then there were those who questioned-who will create fashion for us ? I chose to answer the latter because thatโ€™s what this life makes it worth living โค๏ธ Not perfect. Not polished. Just REAL-Just the way NATURE planned it. At Office & You For All, this wasnโ€™t about looking a certain way it was about feeling worthy of our own existence. And I felt it with : โœจ Ira Singhal @singhal.ira Serving as Deputy Secretary in the Department of School Education and Literacy, Ministry of Education, Government of India @eduminofindia . A role defined by impact and influence. Born with Scoliosis, she did not just overcome limitations, she redefined them. โœจ Deeba Fariyal @deeba_faryal20 An advocate by profession, a fighter by life. Living with Stage 4 Lung Cancer, she transforms pain into poetry, reels into resilience, and every moment into a reason to truly live. โœจ Akassh K Aggarwal @akasshkaggarwalofficial An acclaimed Accessory Designer @shubhashini.ornamentals by profession. NonBinary Queer A fierce LGBTQ+ community activist, redefining identity, style, and expression on their own terms. โœจ Gauri K @gauri_lovesart Living with Down Syndrome, she leads with warmth, purpose, and quiet strength. And serving as a proud volunteer with The Ponty Chadha Foundation. @thepontychadhafoundation โœจ Damini Bisht @damini_bishtofficial A plus-size fashion influencer and a strong body positivity advocate. Redefining standards, celebrating curves, and making space for confidence, one look at a time. ๐ŸŒธ I am so proud to have walked the truth with them ๐Ÿ‘† This was not about the applaud nor about external validation. But owning up what nature has blessed us with ๐Ÿ’ช @officeandyouofficial x The India Style Fashion Week @theindiastylefashionweek Hair & Mua @ritumehra_mua #runway #inclusivity #fashion #womenworkwear #forall
    1.4k
  3. 840
Engagement rate benchmark
  • Median
Audience location by country
India
82.83%
United States
3.44%
United Kingdom
1.94%
United Arab Emirates
1.72%
Canada
0.75%
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20. nuzatโšฑ๏ธ Fragrance | Fashion

India

spray, slay เค…เคจเฅเคธเคพเคฐ ๐Ÿค™๐Ÿฝ โšœ๏ธ talk scents ; talk sense, reviews ; re-wire ๐Ÿ“ฃ affordable fragrances {for the win} & a little Indulgence ๐Ÿ’ ๐Ÿ‰

Followers
6.5k
Fake followers
17.59%
Engagement rate
1.95%
Average Reel plays
5k
Audience gender
female
56.64%
male
43.36%
Engagement rate benchmark
  • Median
Audience location by country
India
83.73%
United States
4.28%
United Arab Emirates
3.42%
United Kingdom
1.37%
Pakistan
0.86%

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