Top 20 Male Fragrance Influencers on Instagram (Mar 2026)

We found 65 fragrance Influencers
These influencers mention 'fragrance' in their Instagram bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
03/26/2026
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1. Ayodeji Morafa

United States

Men’s Lifestyle | Fragrance | Skincare | Grooming Big Pharma, RPh, MSHI 📍🇺🇸 DTX Contact Mail: Dejimorafamgt@gmail.com

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2. Ama Udofa

Nigeria

I’m curious about flavors. Food, fashion, fragrance, and wine enthusiast. compulsive yapper. happy child. life of the party. askamaudofa@gmail.com

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3. Izzy | Fragrance, Perfume and Scent

🌟 Build Your Perfect Fragrance Collection  🌟 Recommendations, Reviews and Memes 🌟 Designers | Niche | Unisex ⬇️ Discounts & Links

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4. SILINDELO NDLOVU

South Africa

Minimal Luxe Lifestyle • Fashion • Skincare • Culinary Moments 👨🏾‍🍳 📍: Johannesburg & Durban 📩: PR & Collabs | silindelondlovu@yahoo.com

Followers
40.4k
Fake followers
19.61%
Engagement rate
2.18%
Average Reel plays
17.4k
Audience gender
male
43.6%
female
56.4%
Engagement rate benchmark
  • Median
Audience location by country
South Africa
85.85%
United States
1.94%
Nigeria
1.48%
Namibia
1.34%
Lesotho
1.26%
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5. Tyroneq12

South Africa

Charisma Is The Fragrance Of Your Soul🍃

Followers
38.4k
Fake followers
16.32%
Engagement rate
4.93%
Average Reel plays
274.7k
Audience gender
female
69.57%
male
30.43%
Engagement rate benchmark
  • Median
Audience location by country
South Africa
90.15%
Namibia
1.6%
Zimbabwe
1.09%
eSwatini
0.98%
United States
0.87%
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6. Steven Salaycik

United States

Trader, Crypto Degen, MMA Junkie, Fragrance aficionado, Sneaker Head, Fashionova, Yankee’s 4eva.Bayonne raised.4x Super Bowl attendee 1 Stanley Cup.

Followers
37.6k
Fake followers
17.12%
Engagement rate
3.47%
Average Reel plays
2.3k
Audience gender
male
58.1%
female
41.9%
Engagement rate benchmark
  • Median
Audience location by country
United States
90.14%
United Kingdom
2.01%
Canada
0.8%
Italy
0.8%
Indonesia
0.6%
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7. Marcel Andrade

Spain

Marcel, C♡ Fragrance Enthusiast @marcel.perfumes

Followers
30.7k
Fake followers
18.87%
Engagement rate
3.83%
Average Reel plays
9.9k
Audience gender
male
52.82%
female
47.18%
Engagement rate benchmark
  • Median
Audience location by country
India
53.88%
Mexico
6.86%
Spain
4.76%
Italy
3.49%
United States
3.44%
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8. Brandon Winfield

FRAGRANCE | QUIET CHAOS | NICHE NEWS

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9. Alex | selfcare & aesthetics

your fav clean boy 🫧 fragrance | selfcare | lifestyle 📨 : alexandre.assouli@gmail.com 📍 paris | socials ↓

Followers
19.8k
Fake followers
9.43%
Engagement rate
14.8%
Average Reel plays
5.9k
Audience gender
male
24.57%
female
75.43%
Engagement rate benchmark
  • Median
Audience location by country
United States
34.55%
United Kingdom
15.76%
France
10.3%
Italy
4.24%
Spain
3.64%
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10. PL Smells

United States

fragrance menace ⋆。° ☆ ° 。⋆ 😎 💌 pl@plsmells.com 80k on TikTok 📍 LA

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11. ZAKIR MAQSOOD

Followers
13.4k
Fake followers
18.33%
Engagement rate
3.83%
Average Reel plays
5.4k
Audience gender
male
57.91%
female
42.09%
Engagement rate benchmark
  • Median
Audience location by country
United States
33.85%
Spain
16.63%
United Kingdom
8.59%
Canada
3.52%
Pakistan
3.48%
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12. Fraged By Aayush

India

Your Fragrance Guide 🧠💨 Helping you find your perfect scent . 🎥 Reels| 🔍 Hidden Gems | 🎯Honest reviews 📩Fragedbyaayush@gmail.com

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13. James Koroma ♛

United States

Liberian 🇱🇷 # 1 Harlem Native Perfumer Fragrance House @koromasaromas Click the link & shop the Discovery Set 🥇

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14. Dave

▫️Fragrance Enthusiast/Expert/Consultant from 🇨🇦 ▫️All photo’s/meme’s are my own ▫️Sharing the 🌎’s best perfumes

Followers
11.2k
Fake followers
15.48%
Engagement rate
2.78%
Average Reel plays
2.5k
Audience gender
male
52.56%
female
47.44%
Top performing Reels
  1. 2.9k
  2. ▪️Masque Milano - Tango▪️ My initial reaction when I smelled Tango a few months ago was “wow”. I had similar initial thoughts with Masque Milano’s Mandala (a unique take on incense) and Lost Alice (carrot cakey gourmand), but lets focus on Tango for this post. Tango is warm. Its sweet. Its spicy. Its alluring. Its one of those perfumes that make a statement, and is as perfect for a night out as it is for everyday. The spices in this are black pepper, cardamom and cumin (not a lot of cumin thankfully, blended in well). Along with amber, they are softened and contrasted by rose, vanilla bean, tonka and bergamot. It lasts all day on my skin, and no issues with sillage. I love Masque Milano’s attention to detail with their presentation - the sprayer on Tango is in the top 3 ive sprayed along with Nasomatto’s and Roja’s. Tango is probably the best amber fragrance ive ever come across. Im not usually a big amber lover, but this is a more wearable mass appealing amber, and yet has enough complexity and nuance to satisfy niche fragrance lovers. To me its Cecile Zarokians best fragrance for my taste. A big thanks to @beautinownl for sending me this for review. You can get 10% off of Tango or almost any other fragrance on their site with my code WHATASCENT Have you tried Tango? What’s your favourite Masque Milano or Cecile Zarokian fragrance? #perfume #sotd #scentoftheday #masquemilano #masquemilanotango #perfumes #fragrance #fragranceoftheday #perfumelovers #perfumelover #parfüm #duft #profumo #nichefragrance #nicheperfume #fragrancias #cecilezarokian #parfum #parfums #fuji #fujifilm #xt20 #perfumecollection #perfumephotography
    1k
  3. 766
Engagement rate benchmark
  • Median
Audience location by country
United States
20.67%
United Kingdom
9.39%
France
4.75%
Canada
4.08%
India
3.93%
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15. Andy Claudiu Zvinca

Romania

Owner: @white.department 📍Rm.Vâlcea- Ro🇷🇴 ⚡️Fragrance Lover⚡️ ⚜️Collector⚜️ 💫Passionate💫

Followers
10.8k
Fake followers
12.62%
Engagement rate
2.54%
Average Reel plays
4.6k
Audience gender
female
45.56%
male
54.44%
Engagement rate benchmark
  • Median
Audience location by country
Romania
68.19%
United Kingdom
6.03%
Italy
5.61%
United States
3.74%
Spain
3.12%
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16. Juan Carlos V

United States

✈️ From ORL → Naperville 💰 Finance | Fragrance🧴| Food🍤| Poker♣️ | Riding🏍️ ➡️Join the journey & live life with allure

Followers
9.9k
Fake followers
16.18%
Engagement rate
4.46%
Average Reel plays
4.4k
Audience gender
male
53.29%
female
46.71%
Top performing Reels
  1. 980
  2. 899
  3. 650
Engagement rate benchmark
  • Median
Audience location by country
United States
32.4%
Brazil
7.17%
United Kingdom
6.62%
Nigeria
3.74%
Italy
3.43%
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17. Kwanele Nomoyi

Ireland

👔 Retail Business Strategist @google 🤎 Fashion + Fragrance + Culture + Well Being 🪩 @cnwevents @afrophoria_dublin 📧 Kwanele@Italanda.com

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18. FRAGRANCE REVIEWER | THOMAS V.

Austria
Followers
9.3k
Fake followers
14.69%
Engagement rate
3.44%
Average Reel plays
2.8k
Audience gender
male
52.5%
female
47.5%
Top performing Reels
  1. 13.6k
  2. 2.4k
  3. 1.8k
Engagement rate benchmark
  • Median
Audience location by country
United States
18.35%
United Kingdom
8.18%
Brazil
4.59%
Germany
4.39%
India
4.29%
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19. CHIPPAYI ®️

India

CREATE YOUR OWN FRAGRANCE CONTACT : 7560930951 FOLLOW THE PAGE @barkhaperfumes

Followers
8.9k
Fake followers
12.8%
Engagement rate
3.86%
Average Reel plays
-
Audience gender
male
76.48%
female
23.52%
Top performing Reels
  1. 422
  2. 407
Engagement rate benchmark
  • Median
Audience location by country
India
92.26%
United Arab Emirates
2.58%
Qatar
0.76%
United States
0.61%
Saudi Arabia
0.46%
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20. Mike Toronto

Canada

Toronto📍416 // 🇵🇹🇮🇹 Kush & YSL is my fragrance often imitated but never duplicated.🧿🪬

Followers
8.9k
Fake followers
22.83%
Engagement rate
4.95%
Average Reel plays
2.6k
Audience gender
female
33.03%
male
66.97%
Engagement rate benchmark
  • Median
Audience location by country
United States
60.98%
Canada
24.67%
Mexico
1.89%
United Kingdom
1.33%
Dominican Republic
0.92%
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