Top 20 Male Fragrance Influencers on Instagram (Sep 2026)

See fragrance creators with possible affiliate signals

We found 66 fragrance Influencers
These influencers mention 'fragrance' in their Instagram bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
09/19/2026
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1. Omer elsarrag

United Kingdom

~fashion / fragrance / lifestyle 📍🇬🇧 Guided by purpose 🇸🇩 ~ 𝙀𝙢𝙖𝙞𝙡: omer@dreambaygroup.com ~ fashion creator of the year vote 🗳️ ⬇️

@omer.elsarrag
@omerelsarrag
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Get audience breakdown
Followers
358k
Fake followers
16.82%
Engagement rate
3.29%
Average Reel plays
359.6k
Audience gender
female
8.41%
male
91.59%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
21.08%
United States
16.63%
France
14.75%
India
3.51%
Egypt
2.58%
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2. EnterTheFragrance

United States

Fragrance & Perfume Talk 👃 Designer • Niche • Middle Eastern 400k On All Platforms 📺 THE WORLD IS YOURS 🌎

@enterthefragrance
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Get audience breakdown
Followers
150.6k
Fake followers
14.74%
Engagement rate
2.38%
Average Reel plays
35.5k
Audience gender
female
43.73%
male
56.27%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
62.07%
United Kingdom
6.32%
Canada
3.16%
India
2.87%
Australia
2.87%
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3. brayden stiles

Australia

australian in sydney • outfits, fragrance & men’s essentials • enquiries: jaz@mgmt.com.au

@braydenstiles
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Get audience breakdown
Followers
103.5k
Fake followers
15.68%
Engagement rate
5.08%
Average Reel plays
24.6k
Audience gender
female
77.43%
male
22.57%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
71.23%
United States
5.51%
New Zealand
4.08%
United Kingdom
2.99%
Japan
2.18%
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4. Steven Salaycik

United States

Trader, Crypto Degen, MMA Junkie, Fragrance aficionado, Sneaker Head, Fashionova, Yankee’s 4eva.Bayonne raised.4x Super Bowl attendee 1 Stanley Cup.

@nyyankeesteve
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Get audience breakdown
Followers
54.2k
Fake followers
17.12%
Engagement rate
2.25%
Average Reel plays
2.3k
Audience gender
female
41.9%
male
58.1%
Top performing Reels
  1. My why. #daddydaughter #daddysgirl #dadlife #daddy #love #dad #family #daddyslittlegirl #fatherdaughter #daddydaughtertime #daughter #babygirl #fatherhood #father #parenting #familytime #dadsofinstagram #fathersday #girldad #fatheranddaughter #fatherdaughtertime #parenthood #kids #momlife #instagood #baby #dadanddaughter #fathers #fatherdaughterlove #fatherslove
    5.2k
  2. This stuff is crazy! @magicmind has changed my mornings. Sharper mind, steady energy and less stress! https://magicmind.com #nootropic #nootropics #focus #brainhealth #preworkout #memory #biohacking #supplements #concentration #energy #brainfood #health #wellness #biohacker #fitness #motivation #bodybuilding #supplement #supplementsthatwork #nootropicstack #fitnessmotivation #fatburner #poweredbythewild #athlete #powerlifting #brainfog #bjj #jiujitsu #mma #magicmind
    4k
  3. Mini me caught the golden ticket for that Jackpot. What a moment we had! #arcade #arcadegames #videogames #retrogaming #retro #gaming #retrogames #nintendo #gamer #games #s #sega #ps #streetfighter #pinball #playstation #game #retrogamer #arcademachine #neogeo #capcom #arcadecabinet #videogame #metalslug #retroarcade #xbox #fun #mame #daddydaughtertime #daddydaughter
    3.5k
Engagement rate benchmark
  • Median
Audience location by country
United States
90.14%
United Kingdom
2.01%
Canada
0.8%
Italy
0.8%
Indonesia
0.6%
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5. ola.

Canada

📧:ola@ihatemyfits.com 📧:work@russetagency.com fashion | lifestyle | cars | travel | fragrance toronto

@ihatemyfits
@ihatemyfits
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Get audience breakdown
Followers
40.6k
Fake followers
15.19%
Engagement rate
2.26%
Average Reel plays
13.1k
Audience gender
female
23.85%
male
76.15%
Top performing Reels
  1. follow for more! #fitsonpoint #outfitinspo #outfitinspiration #couples
    137.7k
  2. heard atl YN's won't like this one 🤥 #explore #explorepage #reels #viral #viralvideos #fashionstyle #ootd #outfitinspo #outfitideas #fitsonpoint #peoplesoutfit #htzo #streetwear #explorepage #BecauseSneakers #tnf #vintage #streetwear #fitslowkey #hmme #303unknOwn #ynxfeed #instacool #explore
    101.3k
  3. tag your homies‼️ #aesthetic #aestheticreels #moodboard #fashion #fashionmoodboard #virtualstylist #outfitinspo #trendy #baggypants #trendyoutfits #pinterest#streetwearstyle #ihatemyfits #fashionreels #nycfashion #oshfits #outfitinspiration #outfitreels #feedxwear #uniformdisplay #basementapproved #classystreetwear #boots #fitsonpoint #layering #pauseshots #snobshots #basementapproved #streetwear #uniformdisplay #fallfashion #wyw #trendyoutfits Fashion. Guy fits. Pinterest aesthetic. Pinterest guy. New York. Nyc. Streetwear. Street style. Vintage. Vintage outfit. Thrifted. Thrifted outfit. London outfit. Paris outfit. Jeans. Mens jeans. London. Toronto.
    59.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
45.36%
Nigeria
7.73%
Canada
7.62%
United Kingdom
5.55%
South Africa
3.26%
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6. Izzy | Fragrance, Perfume and Scent

🌟 Build Your Perfect Fragrance Collection  🌟 Recommendations, Reviews and Memes 🌟 Designers | Niche | Unisex ⬇️ Discounts & Links

@izzyfragrance
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Get audience breakdown
Followers
39.3k
Fake followers
22%
Engagement rate
3.04%
Average Reel plays
12.3k
Audience gender
female
7.8%
male
92.2%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
11.28%
India
8.73%
South Africa
3.97%
Nigeria
3.17%
Indonesia
3.01%
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7. Amirul Izram

Degree in Business Businessman 👨🏻‍💻 Dm for Campaign / Job Enquiries

@izr4m
@izr4m
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Get audience breakdown
Followers
38.9k
Fake followers
16.85%
Engagement rate
2.29%
Average Reel plays
8.1k
Audience gender
female
62.74%
male
37.26%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Malaysia
93.23%
Indonesia
3.99%
Thailand
0.44%
Singapore
0.41%
Brunei
0.3%
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8. Aadil Mohammad

India

🎓 MBBS @ GMCA 💡 Health • Laughter • Lifestyle •poetry 📬Collabs&contact:bhayaaadil@gmail.com ✨fragrance @al_hasnain_fragrances

@yani_________k
@YANIKAY
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Get audience breakdown
Followers
38.2k
Fake followers
9.89%
Engagement rate
12.38%
Average Reel plays
82.4k
Audience gender
female
19.21%
male
80.79%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
India
96.42%
Pakistan
0.69%
Saudi Arabia
0.69%
Bangladesh
0.6%
United Arab Emirates
0.18%
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9. Marcel Andrade

Spain

Marcel, C♡ Fragrance Enthusiast @marcel.perfumes

@marcel.wydaxx
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Get audience breakdown
Followers
29.6k
Fake followers
19.21%
Engagement rate
3.98%
Average Reel plays
11.1k
Audience gender
female
46.84%
male
53.16%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
India
53.01%
Mexico
7.44%
Spain
4.65%
Italy
3.61%
United States
2.82%
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10. Vinz Donovan

United States

Just positivity and good vibes ❤️‍🔥 los angeles🌴 dfw📍 USN | submarine veteran ⚓️ nuclear chemistry ☢️

@vinzdonovan
@vinzdonovan
Check contact details
Get audience breakdown
Followers
29.2k
Fake followers
22%
Engagement rate
6.06%
Average Reel plays
32.6k
Audience gender
female
28.35%
male
71.65%
Top performing Reels
No info available
Engagement rate benchmark
  • Median
Audience location by country
Philippines
61.99%
United States
23.61%
Indonesia
1.63%
United Arab Emirates
1.59%
Canada
1.29%

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11. Alex | selfcare & aesthetics

France

your fav french clean boy ☁️ fragrance | lifestyle | fashion 📨 collab / ugc : alexandre.assouli@gmail.com paris 📍

@axvanillax
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Get audience breakdown
Followers
27.2k
Fake followers
9.49%
Engagement rate
11.25%
Average Reel plays
6.1k
Audience gender
female
75.54%
male
24.46%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
35.23%
United Kingdom
13.64%
France
10.23%
Italy
5.11%
Spain
3.98%
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12. Oscar Fragrances

South Africa

📸 - Fragrance Content creator 📧 - luthuliowami90@gmail.com 200k followers on TikTok The Master 🐐

@oscar_fragrances__
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Get audience breakdown
Followers
24k
Fake followers
16.2%
Engagement rate
8.4%
Average Reel plays
22.8k
Audience gender
female
14.36%
male
85.64%
Top performing Reels
  1. Part 2 of @djmaphorisa interview (The full interview) #fypシ #oscarfragrances #fypppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppppp #djmaphorisa #trendingpost❤️
    21.6k
  2. @bradly_mametse @6inchworks came in to fit brand new tyres ( aptany 165/40R18 all round) new tyres supplied and fitment done @tpstyres_boksburg ✅. There is one modification that we never speak about and that’s lights.….so @bradly_mametse came in to show us exactly what @6inchworks can do when it comes to your lights. Head lights, fog lights, tail lights and mirrors @6inchworks has u covered 💯💯💯🧏🏽‍♂️ #stance #wheels #oem #vw #polo
    19.5k
  3. Today, I just want to say thank you. 🙏🏽❤️ A special thank you to @kelvinmomo_ for accepting my perfumes—it truly means a lot to me. I also want to thank every artist, celebrity, DJ, influencer, and public figure who has taken the time to do interviews with me, support my content, or simply believe in what I’m building. Your support has opened doors and inspired me to keep pushing forward. To all my loyal customers, thank you for choosing Oscar Fragrances. Every order, every review, every repost, and every recommendation helps my dream grow. Without you, none of this would be possible. To everyone who has supported Oscar Fragrances in any way—whether you’ve bought a perfume, shared my work, collaborated with me, or encouraged me behind the scenes—please know that I appreciate you more than words can express. This journey is only getting started, and I’m excited for everything that’s still to come. Thank you for believing in me and in Oscar Fragrances. Here’s to growing together. 🤍✨ With love and gratitude.
    19.2k
Engagement rate benchmark
  • Median
Audience location by country
South Africa
93.41%
United States
1.08%
Namibia
1.05%
Botswana
0.76%
Zimbabwe
0.6%
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13. IFBB Pro Chemist Keyon👨🏾‍🔬🏆🗝️

United States

LI S8 Casa 🏝️🇬🇾 Model | Fragrance | Lifestyle IFBB Pro Men physique 🏆 📥 : harrykeyon@yahoo.com 🔑 @fragrancebykey | 📸 @key.moments__ @unfazed.shop__

@mr.unfazed__
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Get audience breakdown
Followers
23.7k
Fake followers
20.14%
Engagement rate
4.15%
Average Reel plays
10.8k
Audience gender
female
57.08%
male
42.92%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
93.75%
Dominican Republic
1.27%
Jamaica
0.98%
Puerto Rico
0.49%
Canada
0.49%
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14. PL Smells

United States

fragrance menace ⋆｡° ☆ ° ｡⋆ 😎 💌 pl@plsmells.com📍LA

@plsmells
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Get audience breakdown
Followers
21.8k
Fake followers
17.03%
Engagement rate
3.39%
Average Reel plays
22.7k
Audience gender
female
90.25%
male
9.75%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
67.04%
Canada
4.54%
United Kingdom
4.42%
Australia
2.1%
Italy
1.55%
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15. Tyrone Golden Carreker

United States

Romans 8:28-39 Create with intention, then find your people. Fragrance lover. Music enthusiast. Owner : @279fragrance Guitarist for Sam Hunt.

@musicisgolden
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Get audience breakdown
Followers
16k
Fake followers
21.64%
Engagement rate
2.11%
Average Reel plays
2.9k
Audience gender
female
76.69%
male
23.31%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
90.06%
Canada
2.66%
United Kingdom
0.88%
Brazil
0.58%
Australia
0.49%
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16. Kwanele Nomoyi

Ireland

Fashion + Fragrance + Culture Market Lead @google | Dublin 🇮🇪 🇿🇦 📧 Kwanele@Italanda.com

@kwanelenomoyi
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Followers
15.1k
Fake followers
17.98%
Engagement rate
2.32%
Average Reel plays
14.3k
Audience gender
female
55.38%
male
44.62%
Top performing Reels
  1. A special moment at @irelandfashionweek — catching up with two incredible women shaping Irish fashion from past to present. I spoke with the iconic @celiaholmanlee about the timeless brilliance of @paulcostelloeofficial ‘s closing show at @cityhalldublin , and with @ash.mcdonnell , the visionary founder of @irelandfashionweek, on what this week’s success means for the future of Irish fashion. A full-circle moment celebrating creativity, legacy, and the bright road ahead for Irish design. 🎥: @luizpaivafilmmaker #IrelandFashionWeek #PaulCostelloe #CeliaHolmanLee #AshleyMcDonnell #IrishDesign #DublinFashion #StyleConversations #FashionReel #IrishFashionScene
    5.9k
  2. What if luxury began from the base? @pradabeauty ‘s Paradigm dares to reverse tradition — built from the bottom up, where the foundation becomes the story. Rich, grounded notes lead with quiet confidence — textured, sensual, and deeply human. It’s a fragrance that doesn’t follow convention, it defines its own. This film is a reflection of that idea: movement meeting stillness, depth meeting light — a new paradigm of modern masculinity. Paradigm, the new refillable fragrance by @pradabeauty . Available now at @officialbrownthomas , Grafton Street. 🎥: @video.artem AD #ad #PradaParadigm #PradaFragrance #MensStyle #FragranceEditorial #LuxuryFragrance #Giftedbypradabeauty #ModernElegance #FragranceTok #pradamoments
    2.5k
  3. A surreal moment. This morning, I woke up to see myself featured in @irishtimesnews in a profile exploring my relationship with style, fashion, identity and the journey that brought me from Port Elizabeth to Dublin. What meant the most to me wasn’t the clothes but the opportunity to talk about my mother, the habits she taught me, the importance of presentation, and how fashion became a language of self-expression and confidence. Thank you to @deirdremcquillan McQuillan and The Irish Times for the conversation. And thank you to everyone who has followed, supported and encouraged me along the way. The article is live now. Link in Bio & here: https://www.irishtimes.com/life-style/fashion/2026/06/08/is-kwanele-nomoyi-dublins-best-dressed-man/
    1.8k
Engagement rate benchmark
  • Median
Audience location by country
South Africa
89.35%
United States
2.31%
United Kingdom
1.16%
Germany
0.58%
Tanzania
0.46%
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17. James Koroma ♛

United States

Liberian 🇱🇷 # 1 Harlem’s First Native Perfumer Fragrance House @koromasaromas History in the making @by.koroma

@omerciadieu
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Followers
14.1k
Fake followers
14.69%
Engagement rate
4.82%
Average Reel plays
2.2k
Audience gender
female
79.88%
male
20.12%
Top performing Reels
  1. We didn’t just create a fragrance — we preserved a feeling. Sugar Hill. 409 Edgecombe Avenue. Where Black brilliance gathered, lived, and changed the world. Introducing Sugar Hill, a new fragrance from our upcoming Harlem Capsule Collection. This is Harlem. This is history. This is us. #SugarHill #Harlem #Koromasaromas #History #scentstory
    3.3k
  2. The George Hotel in Harlem’s Grand Opening I remember walking past this space as a kid years later I get invited to the grand opening can’t mention Luxury in Harlem Without K Scents full circle moments & new memories in old places Thank you for having us @thegeorgehotelnyc 🤲🏾
    771
  3. Before it was bottled, it was lived. Sugar Hill. 555 Edgecombe Avenue. A landmark of brilliance. A place where culture, intellect, and legacy moved freely through Harlem. Introducing Sugar Hill, a new fragrance from our upcoming Harlem Capsule Collection. This is Harlem. This is history. This is us. #SugarHill #Harlem #Koromasaromas #History #scentstory
    728
Engagement rate benchmark
  • Median
Audience location by country
United States
92.24%
United Kingdom
0.94%
Puerto Rico
0.8%
Nigeria
0.71%
Canada
0.5%
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18. J O E

United States

JESUS ✝️🇭🇹 📍ATL 🔺 30+♋️ 5'5 🧎🏾 Fragrance Freak Ari’s Dad 🐶 THE OSU 🤸🏾‍♂️ #FunSize 🤷🏾‍♂️ #FormerEliteGymnast 🤸🏾‍♂️ 👻 : italianloafers

@italianloafers
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Get audience breakdown
Followers
13.3k
Fake followers
16.98%
Engagement rate
2.59%
Average Reel plays
3.2k
Audience gender
female
18.54%
male
81.46%
Top performing Reels
  1. In honor of Black History Month, let me just post this beautiful All Black Crew (ABC). This is a part of history. For a many years, aviation did not allow blacks to be flight attendants. It wasn’t until 1966 and 1973 that Delta hired it’s first female and male flight attendants and even after, aviation had only sprinkles of blacks working their flights. Now, in 2022 Delta Air Lines and many other airlines have hired thousands of African Americans to work in all areas of aviation across the board, including many Pilots. It’s an honor and a joy to be a part of this history. Thank you Delta Air Lines. . . . @delta @lifeatdelta @deltacrews @deltaflightattendants @blackflightattendantsusa @melanin @blackhistory @blackhistorymonth @_justmemikeg @plant.mamei @georgiasunshine #blackhistorymonth #blackflightattendants #blackflightattendantsusa #blackflightcrew @theshaderoom @theellenshow @oprah @violadavis
    2.5k
  2. First week of December dump. 🥁🎄⏩️
    2.4k
  3. 🫸🏾 Him: “*long paragraph!*” Me: “ok” #explorepage #capetown #blacktravel #africa #tablemountain #tablemountainview #lionshead #blackandabroad #melanin #penthouse
    1.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
94.76%
Nigeria
0.51%
Canada
0.35%
United Kingdom
0.33%
Mexico
0.31%
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19. ZAKIR MAQSOOD

Food + Fragrance

@zakirmaq
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Get audience breakdown
Followers
12.8k
Fake followers
19.35%
Engagement rate
3.95%
Average Reel plays
5.6k
Audience gender
female
42.05%
male
57.95%
Top performing Reels
  1. Tomatties Grilled tomatoes Whipped goats cheese Harissa sundried tomato piquillo pepper paste Panko pine nut crumb Watercress #eatyourveggies #playingwithfood #makeitlookgood #eatwithyoureyes #plating #makeitpop #homecooking #vegetarian #vegetariancooking #yummyaf #fuckingdelicious #zakirmaq #zakirmaqsood
    11.9k
  2. Italian blasphemy Pesto x carbonara hybrid Thank you @joel_lazarus for the real deal goodies from Italy 🤌🏽 Fresh tagliatelle Fresh artesanal pesto 24 month Parmigiano Reggiano Egg yolk Extra virgin olive oil Fresh basil #whatdiet #dontkillmeitalians #pastafresca #pastaartesanal #fullfatfullflavor #fuckingdelicious #pesto #carbonara #greenaf #blasphemy #sacreligious #stillgoodtho #gottatryit #thisshouldbeathing #ontosomething #italian #ish #vegetariancooking #homecooking #plating #zakirmaq #zakirmaqsood
    7.2k
  3. Didn’t need that knife Short rib Sweet potato beetroot purée Crispy mushrooms Crispy tarragon Ají panca red wine reduction #doitmindfully #keepitbalanced #eattherainbow #listentoyourbody #everythinginmoderation #mushroommagic #playwithfood #plating #eatwithyoureyes #makeitlookgood #foodplating #homecooking #shortribs #puree #zakirmaq #zakirmaqsood #letsgetit #fuckingdelicious
    7.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
33.7%
Spain
16.53%
United Kingdom
8.77%
Canada
3.47%
Pakistan
3.42%
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20. Andy Claudiu Zvinca

Romania

Owner: @white.department 📍Rm.Vâlcea- Ro🇷🇴 ⚡️Fragrance Lover⚡️ ⚜️Collector⚜️ 💫Passionate💫

@andy_1fst
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Get audience breakdown
Followers
10.6k
Fake followers
12.62%
Engagement rate
2.36%
Average Reel plays
4.6k
Audience gender
female
45.56%
male
54.44%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Romania
68.19%
United Kingdom
6.03%
Italy
5.61%
United States
3.74%
Spain
3.12%

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