Top 20 American Fragrance Influencers on Instagram (Apr 2026)

We found 22 fragrance Influencers in United States
These influencers mention 'fragrance' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
04/20/2026
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1. Olive☆Ugly

United States

Stream “Celebrity Fragrance” 🌸🍭🧁👙🍦🍒🍩 ⬇️ MUSIC VIDEO ⬇️

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2. Maiya Nicole | Fragrance & Beauty

United States

🌴 LA Baby 💖 Made for you by @maiyanicole 📰 As seen in: Essence, Elle, Refinery29, The CUT, Harper’s Bazaar, Byrdie, 21Ninety + more

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3. EnterTheFragrance

United States

Fragrance & Perfume 👃 Designer • Niche • Middle Eastern 185k across TikTok Instagram & YouTube 📺

Followers
25.1k
Fake followers
13.78%
Engagement rate
2.27%
Average Reel plays
4.7k
Audience gender
female
43.19%
male
56.81%
Engagement rate benchmark
  • Median
Audience location by country
United States
63.56%
United Kingdom
6.41%
Canada
3.21%
India
2.92%
Australia
2.62%
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4. Nefertiti | Skincare + Fragrance

United States

📍jacksonville, florida compassionate hygiene, quirky smells & glowing skin ✨ esthetician finding joy & humor in beauty nefertiti@nightingalemgmt.co

Followers
23.6k
Fake followers
20.8%
Engagement rate
2.82%
Average Reel plays
9.3k
Audience gender
male
8.22%
female
91.78%
Top performing Reels
  1. I’m absolutely obsessed with the @b_lab_global Matcha Hydrating Real Sunscreen and I’ve been wearing it every single day since I got it in the mail this one came highly recommended by @honeyjarhajar and she doesn’t miss! If you want to see the full review and try-on, please comment so I can reply to the comment with a video! I love that this is a lightweight cream texture that turns more fluid as you warm it up in your hands. It’s really easy to manipulate and it took me about 30 seconds to fully blend it into my face! It has a nice natural glow without being oily or heavy at ALL- it doesn’t have a tacky or oily finish at all once it dries down. Best of all, this sunscreen has no white cast! It does have a little bit of that classic sunscreen smell but that’s a small price to pay for how good the formula is. You can actually find this on Stylevana for ONLY FIVE DOLLARS! That is an *insane* price for how good this is! The only downside is that the shipping might take a couple of weeks. I personally purchased mine on from a small Asian skincare shop on TikTok Shop for $9 which is still an amazing deal! The shipping took about a week. I have the product linked on TikTok on my full review video if you all are interested in buying! She also has a website you can purchase from @shopforeverglow 💗 Please let me know if you try it or if there are any other Korean sunscreens you want me to review! . . . . . #spf #sunscreen #sunscreenreview #koreansunscreen #koreanskincare #kbeautyskincare #affordablesunscreen #affordableskincare #skincaretips #skincarereels
    104.2k
  2. 29.5k
  3. 28.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
77.6%
United Kingdom
4.92%
Canada
4.18%
Nigeria
1.8%
Australia
1.32%
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5. PL Smells

United States

fragrance menace ⋆。° ☆ ° 。⋆ 😎 💌 pl@plsmells.com📍LA

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6. James Koroma ♛

United States

Liberian 🇱🇷 # 1 Harlem Native Perfumer Fragrance House @koromasaromas Click the link & shop the Discovery Set 🥇

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7. Jena Boridka

United States

🏠🇺🇦 📍NJ/NY🇺🇸 💡Beauty, Fashion, Art, Music, Dance, Nature

Followers
9.7k
Fake followers
22.11%
Engagement rate
2.2%
Average Reel plays
2.8k
Audience gender
female
37.6%
male
62.4%
Engagement rate benchmark
  • Median
Audience location by country
United States
85.27%
Ukraine
3.54%
Russia
0.82%
Mexico
0.73%
Canada
0.66%
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10. Marissa🍒| Beauty, Fragrance, GLP1 Creator

United States

beauty • fragrance • weight loss✨ 🎥34K on TikTok: HighVibeMari 💌: hellomarimagana@gmail.com Safe Space for all marginalized communities 🫶🏽🇲🇽🏳️‍🌈

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11. Sam

United States

Podcast Page | @sentiments2self Fragrance Enthusiast/Reviewer ✨ Your Favorite Corporate Baddie

Followers
8.4k
Fake followers
18.29%
Engagement rate
2.61%
Average Reel plays
3.3k
Audience gender
male
44.61%
female
55.39%
Engagement rate benchmark
  • Median
Audience location by country
United States
95.21%
Mexico
0.46%
Nigeria
0.33%
United Kingdom
0.33%
Canada
0.26%
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12. Lentrail Thomas

United States

GA 📍 The Executor 💰⭐️ 🎥 Content | 💰 Wealth | ❤️ Fragrance I help people create higher quality content 📸 ⬇️ Upgrade Your Video Quality Here ⬇️

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16. ELIJAH YEROUSHALMI

Roslyn ‘21 || Bing ‘25 TikTok: 350k+ @thelifeofejmoney

Followers
6.7k
Fake followers
9.92%
Engagement rate
5.84%
Average Reel plays
-
Audience gender
female
56.14%
male
43.86%
Top performing Reels
No info available
Engagement rate benchmark
  • Median
Audience location by country
United States
97.12%
South Korea
1.92%
Israel
0.96%
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17. Mrs. Lauren-Paige Harrell

United States

Makeup, Skincare, Haircare, Nails, Fragrance. If it's beauty related you best know it's posted here! Married. Boy Mom. Child of God.

Followers
6.5k
Fake followers
20.99%
Engagement rate
2.48%
Average Reel plays
342
Audience gender
male
8.22%
female
91.78%
Top performing Reels
  1. 264
  2. 256
  3. 249
Engagement rate benchmark
  • Median
Audience location by country
United States
54.95%
United Kingdom
8.91%
Canada
4.57%
Italy
4.49%
Australia
2.93%
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18. Allen “The Frangrance King” 👑

United States

▪️Fragrance Lover ▪️Fragrance Enthusiasts ▪️All Post are created by me

Followers
6.5k
Fake followers
20.74%
Engagement rate
5.65%
Average Reel plays
2.7k
Audience gender
male
57.09%
female
42.91%
Top performing Reels
  1. 826
  2. 717
  3. 625
Engagement rate benchmark
  • Median
Audience location by country
United States
55.07%
United Kingdom
4.39%
Brazil
2.6%
Italy
2.14%
India
2.07%
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19. pursuitofperfume

DC

Letting scents tell my story 🫶🏿 Fragrance✨Beauty✨Lifestyle✨ 📍Washington, DC 💌 pursuitofperfume@gmail.com

Followers
5.4k
Fake followers
15.12%
Engagement rate
2.14%
Average Reel plays
5.6k
Audience gender
male
10.87%
female
89.13%
Engagement rate benchmark
  • Median
Audience location by country
United States
72.35%
United Kingdom
5.09%
Canada
2.48%
United Arab Emirates
2.06%
Italy
1.65%
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20. Leah Thompson

United States

Soft life • Beauty • Fragrance ✨ Pretty moments in real time Lifestyle creator + Vellure Co. 📩 theleahallure@gmail.com

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