Top 20 American Fragrance Influencers on Instagram (Jun 2026)

We found 28 fragrance Influencers in United States
These influencers mention 'fragrance' in their Instagram bio and have audiences primarily in United States. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
06/11/2026
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1. Maiya Nicole | Fragrance & Beauty

United States

🌴 LA Baby 💖 Made for you by @maiyanicole 📰 As seen in: Essence, Elle, Refinery29, The CUT, Harper’s Bazaar, Byrdie, 21Ninety + more

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2. Nefertiti | Skincare + Fragrance

United States

📍jacksonville, florida compassionate hygiene, quirky smells & glowing skin ✨ esthetician finding joy & humor in beauty nefertiti@nightingalemgmt.co

Followers
28.6k
Fake followers
20.74%
Engagement rate
2.66%
Average Reel plays
9.3k
Audience gender
female
91.78%
male
8.22%
Top performing Reels
  1. I’m absolutely obsessed with the @b_lab_global Matcha Hydrating Real Sunscreen and I’ve been wearing it every single day since I got it in the mail this one came highly recommended by @honeyjarhajar and she doesn’t miss! If you want to see the full review and try-on, please comment so I can reply to the comment with a video! I love that this is a lightweight cream texture that turns more fluid as you warm it up in your hands. It’s really easy to manipulate and it took me about 30 seconds to fully blend it into my face! It has a nice natural glow without being oily or heavy at ALL- it doesn’t have a tacky or oily finish at all once it dries down. Best of all, this sunscreen has no white cast! It does have a little bit of that classic sunscreen smell but that’s a small price to pay for how good the formula is. You can actually find this on Stylevana for ONLY FIVE DOLLARS! That is an *insane* price for how good this is! The only downside is that the shipping might take a couple of weeks. I personally purchased mine on from a small Asian skincare shop on TikTok Shop for $9 which is still an amazing deal! The shipping took about a week. I have the product linked on TikTok on my full review video if you all are interested in buying! She also has a website you can purchase from @shopforeverglow 💗 Please let me know if you try it or if there are any other Korean sunscreens you want me to review! . . . . . #spf #sunscreen #sunscreenreview #koreansunscreen #koreanskincare #kbeautyskincare #affordablesunscreen #affordableskincare #skincaretips #skincarereels
    104.2k
  2. 29.5k
  3. 28.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
77.69%
United Kingdom
4.93%
Canada
4.19%
Nigeria
1.77%
Australia
1.32%
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3. PL Smells

United States

fragrance menace ⋆。° ☆ ° 。⋆ 😎 💌 pl@plsmells.com📍LA

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5. Somya | Mississippi Content Creator

United States

MS | life of a girl and her hair, beauty, & fragrances 📧curlsbysomya@gmail.com

Followers
15.8k
Fake followers
20.85%
Engagement rate
3.04%
Average Reel plays
7.6k
Audience gender
female
94.18%
male
5.82%
Top performing Reels
  1. 299.2k
  2. 248.8k
  3. 230.3k
Engagement rate benchmark
  • Median
Audience location by country
United States
68.15%
United Kingdom
4.67%
Brazil
4.06%
Nigeria
2.64%
Jamaica
1.62%
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6. James Koroma ♛

United States

Liberian 🇱🇷 # 1 Harlem’s First Native Perfumer Fragrance House @koromasaromas History in the making @by.koroma

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7. R I C C I L O P E Z

United States

▪️Partner/ Retail and Creative Director ▪️ @arialv @maceooshirts ▪️Fragrance ▪️Custom Clothier/Stylist ▪️Voice Over Actor ▪️Journalist

Followers
10.7k
Fake followers
19.26%
Engagement rate
2.64%
Average Reel plays
4.5k
Audience gender
female
40.3%
male
59.7%
Engagement rate benchmark
  • Median
Audience location by country
United States
87.14%
Canada
1.67%
Mexico
1.12%
United Kingdom
1.01%
Brazil
0.94%
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8. Scent Profile

United States

BradLee J Fragrance | Comedy | Lifestyle MGR @lajeteeparfum TikTok: Scent.profile YouTube: scentprofile PR: scentz.profile@gmail.com 📍 Nashville, TN

Followers
10.6k
Fake followers
18.4%
Engagement rate
2.39%
Average Reel plays
5.7k
Audience gender
female
48.55%
male
51.45%
Engagement rate benchmark
  • Median
Audience location by country
United States
90.69%
Brazil
0.99%
Canada
0.92%
United Kingdom
0.86%
Australia
0.79%
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10. Leah Scarsone

United States

Fragrance Sis 🫶🏼🏜️ Your Mental Matters 🧠 47K on TikTok 🪄 Accordingtoleah@gmail.com 💌

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12. Zhane Antionette |Dallas Fragrance & Beauty UGC Creator|

United States

Fragrance•Femininity•Storytelling just a lover of all things pretty✨scent sommelière 🎥YouTube: Zhane Antionette 💌Business: zhanebrookins@hotmail.com

Followers
8.5k
Fake followers
18.37%
Engagement rate
2.02%
Average Reel plays
3.6k
Audience gender
female
72.8%
male
27.2%
Top performing Reels
  1. 12.4k
  2. 📣 GIVEAWAY ALERT #CleanPartner Summer is here and Malibu Beach by @cleanbeauty_collective needs to be in your collection for the season 🌴✨☀️ With notes of coconut 🥥, Ylang Ylang 🌸, vanilla🍦, and musk, this beauty is the perfect sweet, floral, musky scent for the summer season. Whether you are going to the beach or lounging by the pool, this is the fragrance that you should grab. She doesn’t give off that suntan lotion vibe to my nose. She’s creamy, sweet, floral and perfectly fresh from the musk in the base. I highly recommend this one and SHE’S LIMITED EDITION… so once she’s gone, she’s GONE! But I have good news, WE ARE DOING A GIVEAWAY!!!! 🎁 Here are the rules: 1️⃣ Follow: @cleanbeauty_collective & @antionette_amor 2️⃣ Like this post 3️⃣ Comment your FAVORITE SUMMER EMOJI 4️⃣ Tag a friend And you’ll be entered to win your very own bottle of Malibu Beach 🏝️ ✨☺️ Enter on all my socials for more chances to win. 🤞🏽The giveaway ends at 11:59 PM EST on 6/23/24. — The giveaway closes on June 23, 2024, at 11:59 PM EST. Open to US residents only. This giveaway is not sponsored, endorsed, administered, or associated with Instagram, Facebook, or TikTok. We will never ask you to click a link or send us any personal information as part of the entry process. Only trust our verified account. The winner will be announced in the caption of this post and contacted via DM by 6/24/24. Participants must fulfill all entry requirements to be eligible. #CleanClassic #MalibuBeach #MyClean
    5.7k
  3. 842
Engagement rate benchmark
  • Median
Audience location by country
United States
93.68%
Japan
0.71%
United Kingdom
0.65%
Nigeria
0.35%
Canada
0.35%
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13. Sam

United States

Podcast Page | @sentiments2self Fragrance Enthusiast/Reviewer ✨ Your Favorite Corporate Baddie

Followers
8.3k
Fake followers
18.29%
Engagement rate
2.71%
Average Reel plays
3.3k
Audience gender
female
55.39%
male
44.61%
Engagement rate benchmark
  • Median
Audience location by country
United States
95.21%
Mexico
0.46%
Nigeria
0.33%
United Kingdom
0.33%
Canada
0.26%
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14. Lentrail Thomas

United States

GA 📍 The Executor 💰⭐️ 🎥 Content | 💰 Wealth | ❤️ Fragrance I help people create higher quality content 📸 ⬇️ Upgrade Your Video Quality Here ⬇️

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15. ELIJAH YEROUSHALMI

Roslyn ‘21 || Bing ‘25 TikTok: 350k+ @thelifeofejmoney

Followers
7k
Fake followers
9.92%
Engagement rate
9.07%
Average Reel plays
-
Audience gender
female
56.14%
male
43.86%
Top performing Reels
No info available
Engagement rate benchmark
  • Median
Audience location by country
United States
97.12%
South Korea
1.92%
Israel
0.96%
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17. Leah Thompson

United States

Soft life • Beauty • Fragrance ✨ Pretty moments in real time Lifestyle creator + Vellure Co. 📩 theleahallure@gmail.com

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18. Mrs. Lauren-Paige Harrell

United States

Makeup, Skincare, Haircare, Nails, Fragrance. If it's beauty related you best know it's posted here! Married. Boy Mom. Child of God.

Followers
6.5k
Fake followers
22.05%
Engagement rate
2.65%
Average Reel plays
741
Audience gender
female
91.8%
male
8.21%
Top performing Reels
  1. 228
  2. 218
  3. 213
Engagement rate benchmark
  • Median
Audience location by country
United States
54.68%
United Kingdom
8.93%
Canada
4.54%
Italy
4.48%
Australia
2.9%
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19. Allen “The Frangrance King” 👑

United States

▪️Fragrance Lover ▪️Fragrance Enthusiasts ▪️All Post are created by me

Followers
6.3k
Fake followers
20.74%
Engagement rate
5.81%
Average Reel plays
2.7k
Audience gender
female
42.91%
male
57.09%
Top performing Reels
  1. 826
  2. 717
  3. 625
Engagement rate benchmark
  • Median
Audience location by country
United States
55.07%
United Kingdom
4.39%
Brazil
2.6%
Italy
2.14%
India
2.07%
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20. pursuitofperfume

DC

Letting scents tell my story 🫶🏿 Fragrance✨Beauty✨Lifestyle✨ 📍Washington, DC 💌 pursuitofperfume@gmail.com

Followers
5.8k
Fake followers
15.12%
Engagement rate
2.81%
Average Reel plays
5.6k
Audience gender
female
89.13%
male
10.87%
Engagement rate benchmark
  • Median
Audience location by country
United States
72.35%
United Kingdom
5.09%
Canada
2.48%
United Arab Emirates
2.06%
Italy
1.65%
FAQ
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