Top 20 Female Fragrance Influencers on YouTube (Nov 2026)

We found 203 fragrance YouTubers
These influencers mention 'fragrance' in their YouTube bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
11/03/2026
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1. Kay Yarms

South Africa

Kay Yarms | Beauty • Lifestyle • Visual Diaries Welcome to my corner of the internet 🌸 I’m Kay Yarms — a beauty + lifestyle content creator, storyteller, and intentional living enthusiast. On this c...

Subscribers
368K
Average views
213.6K
Engagement rate
5.75%
Average likes
9.7K
Audience gender
female
93.19%
male
6.81%
Engagement rate benchmark
  • Median
Audience location by country
South Africa
73.59%
United States
6.72%
Kenya
4.14%
United Kingdom
2.66%
Nigeria
2.42%
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2. Lily Aldridge

United States

Welcome to my YOUTUBE CHANNEL!!! I'm Lily Aldridge. I'm a model, a mom, a philanthropist, a tequila enthusiast, a Disney aficionado, and most recently a SHE.E.O. creating my first fragrance line, Lily...

Subscribers
55K
Average views
133.2K
Engagement rate
2.63%
Average likes
3.1K
Audience gender
female
87.76%
male
12.24%
Engagement rate benchmark
  • Median
Audience location by country
United States
32.8%
United Kingdom
7.36%
Australia
5.6%
Canada
4.96%
India
3.52%
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3. Olivia Olfactory

United States

Your Fragrance Fairy Godmother 🖤 . olivia@jadegroup.co

Subscribers
454K
Average views
128.2K
Engagement rate
7.32%
Average likes
9.8K
Audience gender
female
89.79%
male
10.21%
Engagement rate benchmark
  • Median
Audience location by country
United States
54.45%
Canada
5.21%
United Kingdom
4.77%
India
3.69%
Australia
3.04%
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4. Catherine Sanchez

United Arab Emirates

Your Beauty Bestie ✨ Makeup | Skincare | Haircare | Fragrance Welcome to my channel and thank you so much for being here!! Love you all!! 💘💘💘 💌catherinemaaaae@gmail.com

Subscribers
139K
Average views
84.2K
Engagement rate
2.07%
Average likes
2.1K
Audience gender
female
81.47%
male
18.53%
Engagement rate benchmark
  • Median
Audience location by country
United States
26.58%
India
10.13%
United Kingdom
8.86%
Indonesia
6.33%
France
5.06%
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5. Jus de Rose

United Kingdom

Fragrance reviews on premium and niche brands, tips and more. Thanks for visiting! - Instagram: @jusderose - Web: www.jusderose.com - Email: josephine@jusderose.com

Subscribers
210K
Average views
59.9K
Engagement rate
4.39%
Average likes
3.2K
Audience gender
female
55.32%
male
44.68%
Engagement rate benchmark
  • Median
Audience location by country
United States
29.04%
India
8.19%
United Kingdom
6.24%
Canada
4.09%
Philippines
2.92%
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6. Demi Rawling

LUXURY FRAGRANCE REVIEWS Dubai 🇦🇪 Contact me - demirawling@gmail.com

Subscribers
368K
Average views
48.1K
Engagement rate
3.79%
Average likes
1.8K
Audience gender
female
39.94%
male
60.06%
Engagement rate benchmark
  • Median
Audience location by country
United States
35.35%
United Kingdom
6.36%
Australia
4.65%
Canada
3.88%
Germany
3.72%
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7. Manila Luzon

New Music Video “Drag Den” premiers Dec 2, 2022

Subscribers
189K
Average views
44.1K
Engagement rate
4.64%
Average likes
2.3K
Audience gender
female
46.12%
male
53.88%
Engagement rate benchmark
  • Median
Audience location by country
United States
32.73%
Philippines
14.05%
Brazil
9.92%
Mexico
6.78%
United Kingdom
6.28%
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8. arnellarmon

United States

✨ Hi, I’m Arnell Armon — lifestyle creator, mom, and your internet bestie. ✨ On this channel, you’ll find real life mixed with a glow-up, from motherhood and wellness to beauty, home, and everything i...

Subscribers
881K
Average views
42.8K
Engagement rate
6.07%
Average likes
1.5K
Audience gender
female
93.93%
male
6.07%
Engagement rate benchmark
  • Median
Audience location by country
United States
77%
Canada
4.47%
United Kingdom
4.37%
South Africa
2.29%
Australia
1.46%
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9. Curly Scents

United States

Hey Guys and welcome to Curly Scents! The place to be for Fragrance and Cologne reviews, lists, tips, and more

Subscribers
339K
Average views
37.4K
Engagement rate
2.67%
Average likes
864
Audience gender
female
39.67%
male
60.33%
Engagement rate benchmark
  • Median
Audience location by country
United States
34.44%
India
9.17%
United Kingdom
4.51%
Canada
4.06%
Indonesia
2.56%
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10. Katie Puckrik Smells

Katie Puckrik's perfume reviews and scentertainment for fumeheads and fragrance thrillseekers.

Subscribers
39.4K
Average views
36.8K
Engagement rate
2.18%
Average likes
697
Audience gender
female
71.51%
male
28.49%
Engagement rate benchmark
  • Median
Audience location by country
United States
42.82%
United Kingdom
13.01%
Canada
7.59%
Australia
2.98%
Brazil
2.71%

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11. ParisVanity

Canada

Toronto based Youtuber Formally known as "SlayParis" Ive abandonded this account for over 3 years, but im back talking about all things beauty, fashion and fragrance! Business Email: Heypariscollabs...

Subscribers
148K
Average views
29.3K
Engagement rate
6.51%
Average likes
1.8K
Audience gender
female
94.46%
male
5.54%
Engagement rate benchmark
  • Median
Audience location by country
United States
67.85%
Canada
10.67%
United Kingdom
7.25%
Australia
2.6%
Georgia
0.96%
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12. Jaz Turner

Hi Cutie Pie! I am so happy you’re here! This is a safe space for self care, soft living, inspiration and motivation to be the best self you can be inside and out! My name is Jaz Turner. I am orig...

Subscribers
211K
Average views
27K
Engagement rate
6.72%
Average likes
1.3K
Audience gender
female
96.82%
male
3.18%
Engagement rate benchmark
  • Median
Audience location by country
United States
73.02%
United Kingdom
6.4%
Canada
4.87%
South Africa
3.62%
Nigeria
1.67%
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13. CurlyFragrance

The Netherlands

🔥 Buy my own fragrance https://ryziger.com/ 🔥 Hi, my name is Michella. I'm that girl who oversprays fragrances #Teamoversprayers I'm a fragrance addict, especially men's fragrances, oriental, oud,...

Subscribers
618K
Average views
23.8K
Engagement rate
3.11%
Average likes
772
Audience gender
female
8.33%
male
91.67%
Engagement rate benchmark
  • Median
Audience location by country
United States
26.75%
India
8.65%
Brazil
4.89%
Germany
4.73%
United Kingdom
3.75%
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14. Adrianne MG

United States

**✨ Welcome to AdrianneMG ✨** Hey Rubiessss 💎 I’m Adrianne—wife, mom, and creator sharing all things **affordable fashion, fragrance, beauty, and confidence for women 40+**. If you love looking put...

Subscribers
216K
Average views
19.3K
Engagement rate
5.26%
Average likes
1.1K
Audience gender
female
93.01%
male
6.99%
Engagement rate benchmark
  • Median
Audience location by country
United States
88.46%
United Kingdom
1.1%
Canada
1.1%
South Africa
1.1%
Nigeria
0.92%
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15. MikariaJanae TV

I’m Mikaria, Content creator, MUA, and CEO of Digel Fragrance. Hope you enjoy my personality and vibes lol. FOLLOW ME! Instagram: Mikariajanae Twitter: MikariaJ Tiktok: Mikariajanae Email Inquire...

Subscribers
400K
Average views
18.9K
Engagement rate
6.49%
Average likes
991
Audience gender
female
92.93%
male
7.07%
Engagement rate benchmark
  • Median
Audience location by country
United States
82.83%
United Kingdom
2.76%
Canada
2.63%
Georgia
1.88%
France
1.38%
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16. The Scented

Canada

Welcome to The Scented! Yana. Perfume Enthusiast. Collector. Critic Always real, unbiased and unfiltered. On this channel I share my fragrance collection, reviews, hauls - all things fragrance. 🚫N...

Subscribers
129K
Average views
17.9K
Engagement rate
2.6%
Average likes
952
Audience gender
female
78.56%
male
21.44%
Engagement rate benchmark
  • Median
Audience location by country
United States
43.19%
Canada
8.17%
India
4.9%
United Kingdom
4.9%
Philippines
3.63%
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17. Lauren Mae Fragrance

United States

Let's talk about all things scent!!

Subscribers
41.2K
Average views
17.9K
Engagement rate
3.69%
Average likes
731
Audience gender
female
93.85%
male
6.15%
Engagement rate benchmark
  • Median
Audience location by country
United States
68.48%
Canada
8.39%
United Kingdom
4.99%
Australia
2.27%
Germany
1.36%
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18. Erin Nicole TV

United States

HEY BEAUTIES, WELCOME TO MY CHANNEL! ♥ I create videos dedicated to luxury beauty, fragrance and lifestyle. My passion is helping you find the right products for you! BUSINESS INQUIRES: For partner...

Subscribers
132K
Average views
15.1K
Engagement rate
3.06%
Average likes
686
Audience gender
female
89.7%
male
10.3%
Engagement rate benchmark
  • Median
Audience location by country
United States
42.77%
United Kingdom
8.37%
Canada
4.57%
Australia
3.04%
Germany
2.44%
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19. Leah Janae

United States

New Beauty Videos Weekly! On my channel you will find anything from Fragrance, Makeup, TJ Maxx Finds, Candles, Hygiene, & Fashion! You will find all sorts of hauls & shop with me content from Sephora,...

Subscribers
163K
Average views
13.9K
Engagement rate
5.25%
Average likes
950
Audience gender
female
95.12%
male
4.88%
Engagement rate benchmark
  • Median
Audience location by country
United States
73.84%
Canada
4.97%
United Kingdom
3.31%
Australia
1.82%
Philippines
1.82%
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20. eva monroe

United States

Fragrance Reviews For Men and women. Fashion & Lifestyle for women over 40

Subscribers
126K
Average views
12K
Engagement rate
10%
Average likes
776
Audience gender
female
89.65%
male
10.35%
Engagement rate benchmark
  • Median
Audience location by country
United States
79.75%
United Kingdom
4.08%
Canada
3.77%
South Africa
1.88%
Nigeria
1.88%

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