Top 20 Female Fragrance Influencers on YouTube (Mar 2026)

We found 188 fragrance YouTubers
These influencers mention 'fragrance' in their YouTube bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
03/27/2026
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1. Olivia Olfactory

United States

Your Fragrance Fairy Godmother 🖤 . olivia@jadegroup.co

@OliviaOlfactory
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Get audience breakdown
Subscribers
298k
Average views
153.3k
Engagement rate
8.65%
Average likes
12.3k
Audience gender
female
90.38%
male
9.62%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
52.57%
United Kingdom
6.04%
Canada
6.04%
India
3.8%
Germany
2.68%
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2. Kay Yarms

South Africa

Kay Yarms | Beauty • Lifestyle • Visual Diaries Welcome to my corner of the internet 🌸 I’m Kay Yarms — a beauty + lifestyle content creator, storyteller, and intentional living enthusiast. On this c...

@KayYarms
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Get audience breakdown
Subscribers
354k
Average views
140.8k
Engagement rate
6.51%
Average likes
10.2k
Audience gender
male
7.03%
female
92.97%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
South Africa
72.48%
United States
7%
Kenya
4.07%
Nigeria
3.09%
United Kingdom
2.36%
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3. Lily Aldridge

United States

Welcome to my YOUTUBE CHANNEL!!! I'm Lily Aldridge. I'm a model, a mom, a philanthropist, a tequila enthusiast, a Disney aficionado, and most recently a SHE.E.O. creating my first fragrance line, Lily...

@LilyAldridge
@lilyaldridge
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Get audience breakdown
Subscribers
55.5k
Average views
133.2k
Engagement rate
2.64%
Average likes
3.1k
Audience gender
female
87.76%
male
12.24%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
32.8%
United Kingdom
7.36%
Australia
5.6%
Canada
4.96%
India
3.52%
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4. AllyiahsFace

United States

Hi everyone! And welcome to my Channel! This is literally just random videos of me navigating life as it comes. I hope you enjoy and stick around. It's like a friendship around here, so... https://u...

@allyiahsface
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Get audience breakdown
Subscribers
918k
Average views
76.8k
Engagement rate
7.52%
Average likes
7.2k
Audience gender
female
92.4%
male
7.6%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
73.05%
South Africa
4.74%
United Kingdom
4.54%
Canada
4.44%
Jamaica
1.09%
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5. CurlyFragrance

The Netherlands

🔥 Buy my own fragrance https://ryziger.com/ 🔥 Hi, my name is Michella. I'm that girl who oversprays fragrances #Teamoversprayers I'm a fragrance addict, especially men's fragrances, oriental, oud,...

@CurlyFragrance
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Get audience breakdown
Subscribers
562k
Average views
63.3k
Engagement rate
3.34%
Average likes
1.6k
Audience gender
male
91.91%
female
8.09%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
27.54%
India
6.23%
United Kingdom
5.08%
Brazil
4.1%
Germany
3.93%
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6. Jus de Rose

United Kingdom

Fragrance reviews on premium and niche brands, tips and more. Thanks for visiting! - Instagram: @jusderose - Web: www.jusderose.com - Email: josephine@jusderose.com

@jusderose
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Get audience breakdown
Subscribers
210k
Average views
55.1k
Engagement rate
4.63%
Average likes
3.1k
Audience gender
male
45.44%
female
54.56%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
27.95%
India
6.89%
United Kingdom
6.69%
Canada
5.12%
Philippines
3.94%
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7. Demi Rawling

LUXURY FRAGRANCE REVIEWS Dubai 🇦🇪 Contact me - demirawling@gmail.com

@demirawling
@demi.rawling
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Get audience breakdown
Subscribers
367k
Average views
37.8k
Engagement rate
4.31%
Average likes
1.6k
Audience gender
female
39.3%
male
60.7%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
29.55%
United Kingdom
6.87%
Canada
4.79%
India
3.99%
Australia
3.99%
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8. Katie Puckrik Smells

Katie Puckrik's perfume reviews and scentertainment for fumeheads and fragrance thrillseekers.

@KatiePuckrikSmells
@katiepuckrik
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Get audience breakdown
Subscribers
39.3k
Average views
36.8k
Engagement rate
2.2%
Average likes
697
Audience gender
male
28.49%
female
71.51%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
42.82%
United Kingdom
13.01%
Canada
7.59%
Australia
2.98%
Brazil
2.71%
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9. Curly Scents

United States

Hey Guys and welcome to Curly Scents! The place to be for Fragrance and Cologne reviews, lists, tips, and more

@CurlyScents
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Get audience breakdown
Subscribers
333k
Average views
34.1k
Engagement rate
3.06%
Average likes
1.2k
Audience gender
female
38.71%
male
61.29%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
34.86%
India
7.78%
United Kingdom
5.25%
Canada
4.74%
Australia
2.54%
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10. Desi Rich

United States

Luxury fashion. Elevated beauty. On this channel you’ll find designer hauls, refined styling, hair and makeup moments, fragrance obsessions, and commentary on taste, trends, and the culture of luxury...

@IamDesiRich
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Get audience breakdown
Subscribers
220k
Average views
31.2k
Engagement rate
9.72%
Average likes
4k
Audience gender
female
96.23%
male
3.77%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
71.43%
United Kingdom
4.94%
Canada
3.99%
Nigeria
3.68%
South Africa
2.94%

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11. ParisVanity

Canada

Toronto based Youtuber Formally known as "SlayParis" Ive abandonded this account for over 3 years, but im back talking about all things beauty, fashion and fragrance! Business Email: Heypariscollabs...

@ParisVanity
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Get audience breakdown
Subscribers
149k
Average views
29.3k
Engagement rate
6.54%
Average likes
1.8k
Audience gender
male
4.93%
female
95.07%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
69.95%
Canada
9.16%
United Kingdom
5.66%
Australia
2.56%
Ireland
0.81%
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12. arnellarmon

United States

✨ Hi, I’m Arnell Armon — lifestyle creator, mom, and your internet bestie. ✨ On this channel, you’ll find real life mixed with a glow-up, from motherhood and wellness to beauty, home, and everything i...

@arnellarmon
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Get audience breakdown
Subscribers
887k
Average views
25.1k
Engagement rate
6.74%
Average likes
1.5k
Audience gender
male
5.35%
female
94.65%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
76.08%
United Kingdom
6.14%
Canada
3.77%
South Africa
2.37%
Australia
2.16%
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13. Jaz Turner

Hi Cutie Pie! I am so happy you’re here! This is a safe space for self care, soft living, inspiration and motivation to be the best self you can be inside and out! My name is Jaz Turner. I am orig...

@jazturner16
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Get audience breakdown
Subscribers
200k
Average views
21.4k
Engagement rate
5.71%
Average likes
1.1k
Audience gender
female
97.01%
male
2.99%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
74.32%
United Kingdom
5.14%
Canada
4.56%
South Africa
2.85%
Nigeria
2.14%
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14. Lauren Mae Fragrance

United States

Let's talk about all things scent!!

@laurenmaefragrance
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Get audience breakdown
Subscribers
38.2k
Average views
21.3k
Engagement rate
5.74%
Average likes
1.3k
Audience gender
male
5.85%
female
94.15%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
69.71%
Canada
8.82%
United Kingdom
4.71%
Australia
2.35%
Germany
1.47%
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15. MikariaJanae TV

I’m Mikaria, Content creator, MUA, and CEO of Digel Fragrance. Hope you enjoy my personality and vibes lol. FOLLOW ME! Instagram: Mikariajanae Twitter: MikariaJ Tiktok: Mikariajanae Email Inquire...

@MikariaJanaeTV
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Get audience breakdown
Subscribers
402k
Average views
18.9k
Engagement rate
5.25%
Average likes
991
Audience gender
female
92.93%
male
7.07%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
82.83%
United Kingdom
2.76%
Canada
2.63%
Georgia
1.88%
France
1.38%
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16. Brittany I PocketsandBowsTV

United States

I am a fashion content creator that loves fragrance, fashion and all the girly luxurious things! Remember: Style is subjective, not objective! For all business inquiries email me at: PocketsandBows...

@PocketsandBowsTV
@pocketsandbows
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Get audience breakdown
Subscribers
160k
Average views
13.3k
Engagement rate
8.74%
Average likes
1.2k
Audience gender
female
95.61%
male
4.39%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
85.26%
United Kingdom
5.23%
Canada
3.17%
South Africa
1.24%
Australia
0.69%
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17. Leah Janae

United States

New Beauty Videos Weekly! On my channel you will find anything from Makeup, Fragrance, TJ Maxx Finds, Candles, Hygiene, & Fashion! You will find all sorts of hauls & shop with me content from Sephora,...

@LeahJanae
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Get audience breakdown
Subscribers
158k
Average views
12.6k
Engagement rate
8.33%
Average likes
906
Audience gender
male
4.62%
female
95.38%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
70.79%
Canada
6.42%
United Kingdom
5.62%
Australia
2.09%
India
1.44%
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18. Sweetie PieLo

United States

2497 Thank you so much for coming to my channel!! No discussion is off limits. We talk about true crime cases and try to inject common sense where we can. You can support me by liking, subscribing, jo...

@SWEETIE_PIELO
@sweetie_pielo
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Get audience breakdown
Subscribers
55.3k
Average views
12.1k
Engagement rate
10.22%
Average likes
1.1k
Audience gender
male
13.04%
female
86.96%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
80.42%
United Kingdom
6.9%
Canada
6.42%
Australia
2.57%
South Africa
0.32%
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19. eva monroe

United States

Fragrance Reviews For Men and women. Fashion & Lifestyle for women over 40

@evamonroe
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Subscribers
125k
Average views
11.7k
Engagement rate
10.39%
Average likes
767
Audience gender
male
9.83%
female
90.17%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
78.08%
Canada
5.28%
United Kingdom
4%
Kenya
1.76%
South Africa
1.76%
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20. Erin Nicole TV

United States

HEY BEAUTIES, WELCOME TO MY CHANNEL! ♥ I create videos dedicated to luxury beauty, fragrance and lifestyle. My passion is helping you find the right products for you! BUSINESS INQUIRES: For partner...

@ErinNicoleTV
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Get audience breakdown
Subscribers
128k
Average views
11.6k
Engagement rate
5.59%
Average likes
609
Audience gender
male
10.72%
female
89.28%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
43.34%
United Kingdom
6.66%
Canada
5.62%
Australia
2.96%
Germany
2.66%
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