Top 20 Female Fragrance Influencers on YouTube (Jun 2026)

We found 195 fragrance YouTubers
These influencers mention 'fragrance' in their YouTube bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
06/25/2026
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1. Kay Yarms

South Africa

Kay Yarms | Beauty • Lifestyle • Visual Diaries Welcome to my corner of the internet 🌸 I’m Kay Yarms — a beauty + lifestyle content creator, storyteller, and intentional living enthusiast. On this c...

@KayYarms
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Get audience breakdown
Subscribers
359k
Average views
138.3k
Engagement rate
8.09%
Average likes
8.3k
Audience gender
female
93.06%
male
6.94%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
South Africa
73.13%
United States
6.93%
Kenya
3.7%
Nigeria
2.76%
Zimbabwe
1.42%
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2. Lily Aldridge

United States

Welcome to my YOUTUBE CHANNEL!!! I'm Lily Aldridge. I'm a model, a mom, a philanthropist, a tequila enthusiast, a Disney aficionado, and most recently a SHE.E.O. creating my first fragrance line, Lily...

@LilyAldridge
@lilyaldridge
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Get audience breakdown
Subscribers
55.3k
Average views
133.2k
Engagement rate
2.64%
Average likes
3.1k
Audience gender
female
87.76%
male
12.24%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
32.8%
United Kingdom
7.36%
Australia
5.6%
Canada
4.96%
India
3.52%
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3. Olivia Olfactory

United States

Your Fragrance Fairy Godmother 🖤 . olivia@jadegroup.co

@OliviaOlfactory
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Subscribers
357k
Average views
131.3k
Engagement rate
7%
Average likes
7.9k
Audience gender
female
90%
male
10%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
52.56%
Canada
5.34%
United Kingdom
4.7%
India
3.42%
Germany
2.99%
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4. Jus de Rose

United Kingdom

Fragrance reviews on premium and niche brands, tips and more. Thanks for visiting! - Instagram: @jusderose - Web: www.jusderose.com - Email: josephine@jusderose.com

@jusderose
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Get audience breakdown
Subscribers
210k
Average views
58.7k
Engagement rate
4.55%
Average likes
3.2k
Audience gender
female
55.73%
male
44.27%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
28.23%
India
8.06%
United Kingdom
6.85%
Canada
5.44%
France
3.02%
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5. Desi Rich

United States

Luxury fashion. Elevated beauty. On this channel you’ll find designer hauls, refined styling, hair and makeup moments, fragrance obsessions, and commentary on taste, trends, and the culture of luxury...

@IamDesiRich
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Get audience breakdown
Subscribers
226k
Average views
47.6k
Engagement rate
9.5%
Average likes
4.8k
Audience gender
female
96.49%
male
3.51%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
70.15%
United Kingdom
6.13%
Canada
4.82%
South Africa
4.22%
Nigeria
2.91%
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6. Demi Rawling

LUXURY FRAGRANCE REVIEWS Dubai 🇦🇪 Contact me - demirawling@gmail.com

@demirawling
@demi.rawling
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Get audience breakdown
Subscribers
368k
Average views
46.2k
Engagement rate
4.18%
Average likes
1.9k
Audience gender
female
38.83%
male
61.17%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
35.02%
United Kingdom
5.99%
Canada
4.61%
Australia
3.84%
Brazil
3.53%
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7. Curly Scents

United States

Hey Guys and welcome to Curly Scents! The place to be for Fragrance and Cologne reviews, lists, tips, and more

@CurlyScents
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Get audience breakdown
Subscribers
336k
Average views
44.4k
Engagement rate
2.85%
Average likes
1.5k
Audience gender
female
39.27%
male
60.73%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
30.56%
India
6.54%
United Kingdom
5.72%
Canada
4.41%
Germany
2.94%
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8. Manila Luzon

New Music Video “Drag Den” premiers Dec 2, 2022

@manilaluzon
@manilaluzon
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Get audience breakdown
Subscribers
190k
Average views
44.1k
Engagement rate
4.71%
Average likes
2.3k
Audience gender
female
46.12%
male
53.88%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
32.73%
Philippines
14.05%
Brazil
9.92%
Mexico
6.78%
United Kingdom
6.28%
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9. CurlyFragrance

The Netherlands

🔥 Buy my own fragrance https://ryziger.com/ 🔥 Hi, my name is Michella. I'm that girl who oversprays fragrances #Teamoversprayers I'm a fragrance addict, especially men's fragrances, oriental, oud,...

@CurlyFragrance
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Get audience breakdown
Subscribers
584k
Average views
43.2k
Engagement rate
3.37%
Average likes
1.3k
Audience gender
female
8.41%
male
91.59%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
26.77%
India
8.03%
Germany
4.72%
United Kingdom
3.78%
Canada
2.99%
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10. arnellarmon

United States

✨ Hi, I’m Arnell Armon — lifestyle creator, mom, and your internet bestie. ✨ On this channel, you’ll find real life mixed with a glow-up, from motherhood and wellness to beauty, home, and everything i...

@arnellarmon
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Get audience breakdown
Subscribers
885k
Average views
42.8k
Engagement rate
5.81%
Average likes
1.5k
Audience gender
female
94.05%
male
5.95%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
76.26%
United Kingdom
5.15%
Canada
4.82%
South Africa
2.24%
Australia
1.46%

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11. Katie Puckrik Smells

Katie Puckrik's perfume reviews and scentertainment for fumeheads and fragrance thrillseekers.

@KatiePuckrikSmells
@katiepuckrik
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Get audience breakdown
Subscribers
39.3k
Average views
36.8k
Engagement rate
2.19%
Average likes
697
Audience gender
female
71.51%
male
28.49%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
42.82%
United Kingdom
13.01%
Canada
7.59%
Australia
2.98%
Brazil
2.71%
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12. ParisVanity

Canada

Toronto based Youtuber Formally known as "SlayParis" Ive abandonded this account for over 3 years, but im back talking about all things beauty, fashion and fragrance! Business Email: Heypariscollabs...

@ParisVanity
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Get audience breakdown
Subscribers
148k
Average views
29.3k
Engagement rate
6.51%
Average likes
1.8k
Audience gender
female
94.38%
male
5.62%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
66.94%
Canada
12.07%
United Kingdom
5.76%
Australia
2.61%
Jamaica
1.1%
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13. Lauren Mae Fragrance

United States

Let's talk about all things scent!!

@laurenmaefragrance
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Get audience breakdown
Subscribers
39.6k
Average views
20.2k
Engagement rate
6.4%
Average likes
1.2k
Audience gender
female
93.94%
male
6.06%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
69.23%
Canada
8.72%
United Kingdom
4.87%
Australia
2.31%
Germany
1.54%
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14. MikariaJanae TV

I’m Mikaria, Content creator, MUA, and CEO of Digel Fragrance. Hope you enjoy my personality and vibes lol. FOLLOW ME! Instagram: Mikariajanae Twitter: MikariaJ Tiktok: Mikariajanae Email Inquire...

@MikariaJanaeTV
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Get audience breakdown
Subscribers
401k
Average views
18.9k
Engagement rate
5.12%
Average likes
991
Audience gender
female
92.93%
male
7.07%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
82.83%
United Kingdom
2.76%
Canada
2.63%
Georgia
1.88%
France
1.38%
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15. Jaz Turner

Hi Cutie Pie! I am so happy you’re here! This is a safe space for self care, soft living, inspiration and motivation to be the best self you can be inside and out! My name is Jaz Turner. I am orig...

@jazturner16
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Get audience breakdown
Subscribers
203k
Average views
14.9k
Engagement rate
5.99%
Average likes
905
Audience gender
female
96.82%
male
3.18%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
75.14%
United Kingdom
4.86%
Canada
4.29%
South Africa
3.43%
Kenya
1.29%
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16. Adrianne MG

United States

**✨ Welcome to AdrianneMG ✨** Hey Rubiessss 💎 I’m Adrianne—wife, mom, and creator sharing all things **affordable fashion, fragrance, beauty, and confidence for women 40+**. If you love looking put...

@AdrianneMG
@adriannemg
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Get audience breakdown
Subscribers
197k
Average views
12.7k
Engagement rate
6.03%
Average likes
726
Audience gender
female
93.34%
male
6.66%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
87.77%
Canada
1.58%
Nigeria
1.18%
United Kingdom
0.99%
Georgia
0.99%
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17. Sweetie PieLo

United States

2497 Thank you so much for coming to my channel!! No discussion is off limits. We talk about true crime cases and try to inject common sense where we can. You can support me by liking, subscribing, jo...

@SWEETIE_PIELO
@sweetie_pielo
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Get audience breakdown
Subscribers
55.1k
Average views
12.1k
Engagement rate
10.57%
Average likes
1.1k
Audience gender
female
86.96%
male
13.04%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
80.42%
United Kingdom
6.9%
Canada
6.42%
Australia
2.57%
South Africa
0.32%
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18. Erin Nicole TV

United States

HEY BEAUTIES, WELCOME TO MY CHANNEL! ♥ I create videos dedicated to luxury beauty, fragrance and lifestyle. My passion is helping you find the right products for you! BUSINESS INQUIRES: For partner...

@ErinNicoleTV
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Get audience breakdown
Subscribers
130k
Average views
12.1k
Engagement rate
5.58%
Average likes
649
Audience gender
female
89.56%
male
10.44%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
45.29%
United Kingdom
6.58%
Canada
5.38%
Philippines
2.84%
Thailand
2.54%
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19. eva monroe

United States

Fragrance Reviews For Men and women. Fashion & Lifestyle for women over 40

@evamonroe
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Get audience breakdown
Subscribers
126k
Average views
12k
Engagement rate
10.32%
Average likes
776
Audience gender
female
89.65%
male
10.35%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
79.75%
United Kingdom
4.08%
Canada
3.77%
South Africa
1.88%
Nigeria
1.88%
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20. The Scented

Canada

Welcome to The Scented! Yana. Perfume Enthusiast. Collector. Critic Always real, unbiased and unfiltered. On this channel I share my fragrance collection, reviews, hauls - all things fragrance. 🚫N...

@TheScented
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Get audience breakdown
Subscribers
126k
Average views
10.9k
Engagement rate
5.49%
Average likes
403
Audience gender
female
78.83%
male
21.17%
Top performing videos
Engagement rate benchmark
  • Median
Audience location by country
United States
37.23%
Canada
8.58%
United Kingdom
5.84%
India
3.65%
Australia
3.47%
FAQ
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