Top 20 Female Fragrance Influencers on Instagram (Mar 2026)

We found 93 fragrance Influencers
These influencers mention 'fragrance' in their Instagram bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
03/26/2026
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1. ghoul

コスメオタク🦇 yesstyle: GHOULJP1! and GHOUL everywhere else ! ! ▫️soft beauty girlie 🩶 fragrance glazer ✉️: ghoul@glistenmgmt.com

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2. Anna, UGC beauty

United States

Makeup & Fragrance, Beauty Influencer 📍🇺🇸USA, TX AD, PR: annaugckozlova@gmail.com TT: anika_kozlova 130K

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4. Olive☆Ugly

United States

Stream “Celebrity Fragrance” 🌸🍭🧁👙🍦🍒🍩 ⬇️ MUSIC VIDEO ⬇️

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5. Chantelle Petit

Kenya

Where soft womanhood & intentional motherhood meets my love for food, hair, travel, fragrance & beauty ❤️ Email: chantellewacheke@gmail.com

Followers
101.7k
Fake followers
23.64%
Engagement rate
2.28%
Average Reel plays
15.2k
Audience gender
female
69.47%
male
30.53%
Engagement rate benchmark
  • Median
Audience location by country
Kenya
81.5%
Tanzania
6.42%
United States
2.02%
United Arab Emirates
1.28%
South Africa
0.99%
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7. Naomi Maina

Nigeria

The Fragrance of God 💍 Dr. Joseph Minstrel | Lawyer | Business Tycoon | PublicSpeaker | Fashion Designer 📩Naomimaina1016@gmail.com

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8. FADEKEMI 👸🏾| Beauty Content Creator

Nigeria

Beauty | Lifestyle | Fragrance Makeup is my ART 🎨 🎓 Engineer 👸🏽|Leo ♌️ ✉️- zielamoree@gmail.com 📍🌎

Followers
62.3k
Fake followers
22.4%
Engagement rate
2.63%
Average Reel plays
6.1k
Audience gender
female
90.41%
male
9.59%
Engagement rate benchmark
  • Median
Audience location by country
Nigeria
59.4%
United States
13.06%
Ghana
5%
South Africa
3.13%
United Kingdom
2.58%
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9. Afolabi Royhan

Nigeria

modest fashion• lifestyle• fragrance • personality✨ 📍🇳🇬 📧workwithroyhan@gmail.com shop @lipsleek.ng 🛍️ I yap on frag @sniffwithroy

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10. Maiya Nicole | Fragrance & Beauty

United States

🌴 LA Baby 💖 Made for you by @maiyanicole 📰 As seen in: Essence, Elle, Refinery29, The CUT, Harper’s Bazaar, Byrdie, 21Ninety + more

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11. Kimberley

South Africa

📍 Cape Town 📸 Beauty | Fragrance | Fashion 🍒 Gourmand Girl ✉️ mbalibeautyxo@gmail.com

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12. 𝐴𝑛𝑖 ☁️🧸

fragrance enthusiast | perfume recommendations love smelling good on a budget 🇪🇺🇮🇹 💌PR/collab: ani.scentedcloud@gmail.com 🍦🫧⛅️🥥

Followers
37.6k
Fake followers
21.17%
Engagement rate
2.41%
Average Reel plays
20.7k
Audience gender
female
88.86%
male
11.14%
Top performing Reels
  1. 25.5k
  2. 19.9k
  3. 11.9k
Engagement rate benchmark
  • Median
Audience location by country
United States
30.94%
Italy
7.18%
United Kingdom
5.87%
Nigeria
4.7%
Germany
4.44%
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13. Nonjabulo Zwane

South Africa

📻 GagasiFM: 9am-12pm 🎙️V/O artist, events MC radio 📻 | travel✈️ | fragrance🌸 | fashion👠 |champagne🥂 DON’T BOX ME!

Followers
35.1k
Fake followers
21.4%
Engagement rate
4.08%
Average Reel plays
14.5k
Audience gender
male
47.76%
female
52.24%
Engagement rate benchmark
  • Median
Audience location by country
South Africa
96.22%
United States
0.54%
Botswana
0.37%
Mozambique
0.2%
Zimbabwe
0.2%
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14. Azana Jezile

South Africa

Cape Town 🇿🇦| Skincare + Beauty + Lifestyle Email for PR+ Collaborations :jezileazana0@gmail.com Events Graduate, Mom and Wifey💍

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16. Nefertiti | Skincare + Fragrance

United States

📍jacksonville, florida compassionate hygiene, quirky smells & glowing skin ✨ esthetician finding joy & humor in beauty nefertiti@nightingalemgmt.co

Followers
23.5k
Fake followers
20.82%
Engagement rate
2.93%
Average Reel plays
11.8k
Audience gender
female
91.77%
male
8.23%
Top performing Reels
  1. I’m absolutely obsessed with the @b_lab_global Matcha Hydrating Real Sunscreen and I’ve been wearing it every single day since I got it in the mail this one came highly recommended by @honeyjarhajar and she doesn’t miss! If you want to see the full review and try-on, please comment so I can reply to the comment with a video! I love that this is a lightweight cream texture that turns more fluid as you warm it up in your hands. It’s really easy to manipulate and it took me about 30 seconds to fully blend it into my face! It has a nice natural glow without being oily or heavy at ALL- it doesn’t have a tacky or oily finish at all once it dries down. Best of all, this sunscreen has no white cast! It does have a little bit of that classic sunscreen smell but that’s a small price to pay for how good the formula is. You can actually find this on Stylevana for ONLY FIVE DOLLARS! That is an *insane* price for how good this is! The only downside is that the shipping might take a couple of weeks. I personally purchased mine on from a small Asian skincare shop on TikTok Shop for $9 which is still an amazing deal! The shipping took about a week. I have the product linked on TikTok on my full review video if you all are interested in buying! She also has a website you can purchase from @shopforeverglow 💗 Please let me know if you try it or if there are any other Korean sunscreens you want me to review! . . . . . #spf #sunscreen #sunscreenreview #koreansunscreen #koreanskincare #kbeautyskincare #affordablesunscreen #affordableskincare #skincaretips #skincarereels
    104.2k
  2. 29.4k
  3. 28.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
77.6%
United Kingdom
4.92%
Canada
4.18%
Nigeria
1.8%
Australia
1.32%
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17. Priiyapran

United States

✨ Fashion ❤️ | Beauty 💄 | Travel ✈️ | Fragrance 🌸 | Lifestyle 🏡 Serving luxe looks, cozy corners & signature scents ✨ Collabs:modaliyapriya2@gmail.com

Followers
21.2k
Fake followers
23.1%
Engagement rate
2.46%
Average Reel plays
11.1k
Audience gender
male
48.5%
female
51.5%
Top performing Reels
  1. 1.7k
  2. 1.5k
  3. POV: Spring mornings, iced lattes, and cozy sweatshirts that still serve looks. This @dressinsocial haul is giving light layers, soft vibes, and comfort you’ll want to live in. Here’s what I’m loving for the season: • SKU: DIHL003160_LP_XXL Name: Solid Zipper Lapel Regular Sleeve Sweatshirt Vibe: ✨ Preppy meets chill. Lightweight zip-up that’s perfect for breezy spring walks. • SKU: DIHL002937_MC_XL Name: Letter Round Neck Regular Sleeve Long Sleeve Sweatshirt Vibe: ✨ Soft, slouchy, and effortlessly cute. Wear it with shorts, skirts, or your fave denim. • SKU: DIHL002933_MC_XL Name: Graphic Round Neck Regular Sleeve Long Sleeve Sweatshirt Vibe: ✨ Bold and fun—your go-to piece for layering over tanks on cooler spring days. Why you’ll love them: ✨ Lightweight for warm days, cozy for cooler nights ✨ Easy to style = less thinking, more blooming ✨ Perfect for iced coffee runs, chill weekends, and spring vibes only Sign up for CASHGRAB REWARDS and enjoy these benefits:   $6 reward on your first purchase via the website!   $8 reward on your first purchase via the App! Here’s how:   Click the link in my bio or use my exclusive link: https://goo.su/XrvqY   Use my share ID: f3dV5dUs when registering.   Start shopping and earning rewards today! P.S. For every friend you invite through your link, you’ll get up to $8 cash and exclusive discounts! Don’t miss out on these amazing styles and rewards – shop now and save big! POLL TIME: Which sweatshirt is your spring essential? 1 — The Zip-Up Lapel Look🩷 2 — Letter Print Lounge 🧡 3 — Graphic Streetwear Vibe 🖤 #dressinhaul #springfits #sweatshirtedit #freshwardrobe #springstyle2025 #cozyandchic #lightlayersonly #cashgrabrewards
    1.5k
Engagement rate benchmark
  • Median
Audience location by country
India
92.76%
United States
3.17%
Malaysia
1.36%
United Arab Emirates
0.45%
Iran
0.45%
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18. Mathilda Holker

United Kingdom

Petite fashion, all things fragrances & a dose of Pinterest aesthetic 💌 mathildaholker@hotmail.com 📍Scotland ✨fragrance page : @thfragrancevault

Followers
20.3k
Fake followers
24.73%
Engagement rate
2.67%
Average Reel plays
3k
Audience gender
female
70.42%
male
29.58%
Top performing Reels
  1. 4.5k
  2. 2.8k
  3. 1.5k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
59.04%
United States
13.06%
India
2.13%
France
1.9%
Ireland
1.44%
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19. Wandana Faheem | Luxury Fragrance Reviewer

United Kingdom

✨ Fragrance •Beauty •Skincare 🌸 Curated reviews •Captured with love 💫 34 📍 UK | Manchester/London 💌 wandanafaheem@gmail.com Lookfantastic :LFTFWANDANA

Followers
19k
Fake followers
11.63%
Engagement rate
2.17%
Average Reel plays
2.5k
Audience gender
male
11.45%
female
88.55%
Top performing Reels
  1. 1.5k
  2. 1.1k
  3. 1k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
33.69%
United States
24.83%
India
14.52%
Canada
4.99%
Australia
2.24%
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20. Iga Taraska

Shop & Save through link ⬇️ 📧 iga.justdre@gmail.com Acne-prone skin* Beauty *

Followers
17.3k
Fake followers
13.21%
Engagement rate
2.5%
Average Reel plays
4.1k
Audience gender
female
92.33%
male
7.67%
Top performing Reels
  1. 134.3k
  2. 5.6k
  3. 2.4k
Engagement rate benchmark
  • Median
Audience location by country
United States
38.48%
United Kingdom
16.42%
India
9.01%
Canada
7.62%
Australia
3.64%
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