Top 20 Female Makeup Influencers on YouTube (Nov 2026)

We found 4762 makeup YouTubers
These influencers mention 'makeup' in their YouTube bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
11/03/2026
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1. Gina Kay Makeup

United Kingdom
Subscribers
25.6K
Average views
881.3K
Engagement rate
2.05%
Average likes
18.8K
Audience gender
female
89.99%
male
10.01%
Engagement rate benchmark
  • Median
Audience location by country
United States
29.77%
India
17.18%
Brazil
11.83%
Pakistan
4.58%
United Kingdom
2.67%
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2. Sanjana

Hello everyone ❤️🫶🏻 finally I made my YouTube channel! This channel is for my everyday lifestyle, makeup, beauty, skincare and much more 🤌🏻🥰 join me on my journey 🫂✨

Subscribers
252K
Average views
586.6K
Engagement rate
2.02%
Average likes
10.6K
Audience gender
female
57.55%
male
42.45%
Engagement rate benchmark
  • Median
Audience location by country
India
90%
Bangladesh
4.21%
Sri Lanka
1.58%
Pakistan
1.05%
Nepal
0.53%
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3. Mahi Tyagi

India

Hello !! This is Mahi Tyagi l live in Up !! I love to make Vlog , Makeup, Funny Videos ❤️ Do Subscribe To My YouTube Channel ! l love you guys ❤️✨

Subscribers
616K
Average views
569.2K
Engagement rate
3.88%
Average likes
21.7K
Audience gender
female
60.05%
male
39.95%
Engagement rate benchmark
  • Median
Audience location by country
India
85.35%
Pakistan
9.15%
United States
1.41%
Nepal
0.7%
Bangladesh
0.7%
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4. Hema

Mai apni favourite hu🦋 Business: hemagill395@gmail.com Insta id : the_hemagill Hey! I’m Hema — a fashion model and beauty lover on a mission to inspire confidence through style and makeup. On this c...

Subscribers
184K
Average views
550.9K
Engagement rate
2.66%
Average likes
15K
Audience gender
female
67.53%
male
32.47%
Engagement rate benchmark
  • Median
Audience location by country
India
93.48%
Pakistan
1.2%
United States
0.93%
British Indian Ocean Territory
0.67%
Nepal
0.4%
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5. Rooh Dreamz

India

"Welcome to Rooh Dreamz, Where lifestyle, fashion, and beauty converge to inspire your everyday dreams! Join me on a journey through the vibrant tapestry of life, as I delve into the latest trends, s...

Subscribers
676K
Average views
475.6K
Engagement rate
4.5%
Average likes
28.5K
Audience gender
female
55.01%
male
44.99%
Engagement rate benchmark
  • Median
Audience location by country
India
78.06%
Pakistan
16.45%
United States
1.61%
Bangladesh
0.97%
United Arab Emirates
0.65%
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6. CHHAVI

India

HELLO JI .THIS IS MY LEARNING PHASE I WILL GROW MORE . I POST CONTENT RELATED TO ADULT LIVING ALONE LIFE . SOMETIMES MAKEUP , FOOD AND SKINCARE ALSO I HOPE YOU WOULD LOVE TO BE A PART OF MY CHANNEL I...

Subscribers
549K
Average views
456.3K
Engagement rate
3.7%
Average likes
26.7K
Audience gender
female
79.25%
male
20.75%
Engagement rate benchmark
  • Median
Audience location by country
India
93.53%
Pakistan
3.51%
Bangladesh
0.55%
Australia
0.37%
United States
0.37%
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7. Probably Prisma

United States

Anime, cosplay, and makeup related content

Subscribers
539K
Average views
389K
Engagement rate
2.52%
Average likes
11.6K
Audience gender
female
66.51%
male
33.49%
Engagement rate benchmark
  • Median
Audience location by country
United States
36.48%
India
7.37%
Brazil
7.37%
United Kingdom
4.16%
Canada
2.65%
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8. Ishani Mitra

India

your neighborhood bestie to easy makeup looks with a side of fashion 💕✨🎀

Subscribers
609K
Average views
386.6K
Engagement rate
3.01%
Average likes
14K
Audience gender
female
80.83%
male
19.17%
Engagement rate benchmark
  • Median
Audience location by country
India
82.85%
Pakistan
6.72%
United States
3.13%
Bangladesh
2.32%
Nepal
0.7%
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9. Vaishnavi Thakur

India

Collab at: business.vaishnavithakur@gmail.com POV: You found a curly-haired 24-year-old oversharing her life on the internet 🫠✨ Expect chaotic vlogs 🎥, solo trips ✈️, makeup reviews 💄, fine din...

Subscribers
345K
Average views
352.1K
Engagement rate
2.62%
Average likes
11.7K
Audience gender
female
74.67%
male
25.33%
Engagement rate benchmark
  • Median
Audience location by country
India
88.74%
Pakistan
6.31%
Bangladesh
1.35%
Nepal
0.9%
Kuwait
0.9%
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10. kelly

your makeup, beauty, & lifestyle bestie

Subscribers
568K
Average views
300.2K
Engagement rate
6%
Average likes
13.5K
Audience gender
female
91.36%
male
8.64%
Engagement rate benchmark
  • Median
Audience location by country
United States
44.93%
United Kingdom
5.67%
Canada
5.52%
India
2.84%
Brazil
2.69%

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11. Maa beti duo

India

Welcome to a channel where a Pahadi mom survives her child’s ideas 🤡 We make funny reels, weird challenges, makeup disasters (sometimes), and unlimited laughter. Mom didn’t sign up for this… but here...

Subscribers
63.5K
Average views
299.9K
Engagement rate
3.31%
Average likes
8.8K
Audience gender
female
76.73%
male
23.27%
Engagement rate benchmark
  • Median
Audience location by country
India
95.73%
Nepal
0.61%
Algeria
0.61%
Japan
0.61%
Denmark
0.61%
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12. Atarah Archives

United Kingdom

Welcome to Atarah Archives — the home of Atarah Mayhew’s most iconic moments. 💜 From viral makeup transformations to timeless glow-ups, explore curated compilations, throwbacks, and highlights that c...

Subscribers
695K
Average views
275.9K
Engagement rate
5.29%
Average likes
15K
Audience gender
female
70.9%
male
29.1%
Engagement rate benchmark
  • Median
Audience location by country
United States
40.15%
United Kingdom
8.23%
India
7.98%
South Africa
3.74%
Philippines
3.24%
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13. Janhavichi Duniya

India

Hii मी जान्हवी 🌸 Welcome to my colorful world! I’m a passionate Makeup Artist, Mehndi Artist, and a storyteller through vlogs. On this channel, you’ll find the magic of transformation, beauty with tr...

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14. Madhureddy official

India

Hiii this is Madhureddy i am an actress in Telugu film industry I Acted in some movies and I did good roles In Serials #AadadeAdharam #Abhishekam #kumkuma Rekha #Naaperu meenakshi #missamma #kathalora...

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15. Piper Nelson

United States

I’m an Arizona based, self-taught makeup artist and content creator. I love expressing my creativity through looks that break the boundaries of the traditional makeup world. I wasn’t always so adventu...

Subscribers
757K
Average views
257.8K
Engagement rate
3.06%
Average likes
6.8K
Audience gender
female
77.12%
male
22.88%
Engagement rate benchmark
  • Median
Audience location by country
United States
54.7%
United Kingdom
10.26%
Canada
3.85%
Brazil
2.99%
India
2.99%
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16. Meena

Hey guys This is Meena I will be sharing product reviews, my personal views about skin care, hair care and makeup in this channel.. Hope you all enjoy watching my videos 😍. DISCLAIMER: The inform...

Subscribers
956K
Average views
257.4K
Engagement rate
2.83%
Average likes
7.7K
Audience gender
female
56.45%
male
43.55%
Engagement rate benchmark
  • Median
Audience location by country
India
91.23%
Sri Lanka
1.88%
United States
1.67%
Malaysia
1.46%
Saudi Arabia
0.42%
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17. Starling Makeup

United States

Welcome to my ASMR beauty and makeup corner! On this channel you find lots of makeup, beauty, pampering and personal attention asmr roleplay videos for sleep and relaxation! Make sure you subscribe an...

Subscribers
462K
Average views
235.1K
Engagement rate
3.22%
Average likes
7.6K
Audience gender
female
91.68%
male
8.32%
Engagement rate benchmark
  • Median
Audience location by country
United States
25.81%
Brazil
8.84%
Russia
7.76%
United Kingdom
4.51%
France
3.07%
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18. Kennie J.D.

United States

Hi I'm Kennie I like terrible movies, reality trash tv, makeup, hair, and talking for long amounts of time. Also I make music. NEW VIDEOS EVERY WEEK!

Subscribers
793K
Average views
231.1K
Engagement rate
3.77%
Average likes
12.8K
Audience gender
female
88.3%
male
11.7%
Engagement rate benchmark
  • Median
Audience location by country
United States
61.1%
United Kingdom
7.95%
Canada
5.34%
Australia
2.6%
Philippines
1.64%
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19. Alex Glitters ASMR 🧚‍♀️

Australia

I love ASMR, glittery things, makeup and my dog Finnegan ✨🌈 Oh, and I'm queer! 🏳️‍🌈

Subscribers
252K
Average views
225.9K
Engagement rate
4.04%
Average likes
24.1K
Audience gender
female
89.05%
male
10.95%
Engagement rate benchmark
  • Median
Audience location by country
United States
31.21%
India
8.96%
United Kingdom
7.51%
Brazil
5.2%
Canada
5.2%
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20. Kay Yarms

South Africa

Kay Yarms | Beauty • Lifestyle • Visual Diaries Welcome to my corner of the internet 🌸 I’m Kay Yarms — a beauty + lifestyle content creator, storyteller, and intentional living enthusiast. On this c...

Subscribers
368K
Average views
213.6K
Engagement rate
5.75%
Average likes
9.7K
Audience gender
female
93.19%
male
6.81%
Engagement rate benchmark
  • Median
Audience location by country
South Africa
73.59%
United States
6.72%
Kenya
4.14%
United Kingdom
2.66%
Nigeria
2.42%

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