Top 20 Singapore Food Influencers on Instagram (May 2026)

We found 60 food Influencers in Singapore
These influencers mention 'food' in their Instagram bio and have audiences primarily in Singapore. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
05/16/2026
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1. Jason explores

Singapore

Food/Travel/Lifestyle 🐠 Based in Singapore 🇸🇬 Dm to work together or be eating buddies 🤩 ⚠️ I only give honest reviews

@jason.explores_
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Get audience breakdown
Followers
25.7k
Fake followers
20.3%
Engagement rate
1.73%
Average Reel plays
29.4k
Audience gender
female
50.77%
male
49.23%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
Singapore
55.3%
Melbourne
1.79%
Jakarta
1.31%
Tokyo
1.25%
Sydney
1.22%
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2. Chew Chee Chin 周之勤 🇸🇬

Singapore

iPhone 17 Pro Max 📷 Food 🥙 | Whisky Admirer 🥃 | Lifestyle ✨ Air Miles Enthusiast ✈️ | Frugal Lux 💝 💌 DM / Email to Collab - opchew@gmail.com

@cheechin.chew
@cheechin.chew
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Get audience breakdown
Followers
20.6k
Fake followers
13.27%
Engagement rate
2.19%
Average Reel plays
2.5k
Audience gender
female
45.74%
male
54.26%
Top performing Reels
  1. We had such a fun time at The Projector at Golden Mile for the movie premiere of Follow Aunty La! The atmosphere was lively and full of energy, with fans and film lovers all gathered to celebrate the launch. The unique retro vibe of The Projector added to the charm, making it the perfect venue for a local premiere that felt both quirky and special. One of the highlights of the evening was definitely the giant Pocky - it was impossible to resist snapping photos with it! Everyone was excited to strike a pose, and it brought out a playful energy that matched the tone of the event perfectly. From the film to the photo ops, it was a night full of laughter, excitement, and great memories.
    8.1k
  2. LIT!🔥 Had such a fun time at MAMADIAM surrounded by an amazing group of super fun people — the energy was high, the conversations were full of laughter, and every moment felt effortlessly joyful.
    3.3k
  3. 💌 𝗗𝗶𝗻𝗴 𝗕𝗮𝗸𝗲𝗿𝘆 鼎记 - 𝗖𝗡𝗬 𝗚𝗼𝗼𝗱𝗶𝗲𝘀 • When it comes to celebrating the Lunar New Year in Singapore, few names carry as much prestige as Ding Bakery. • Established in 1990 as a humble home-baking project, Ding Bakery has since evolved into Singapore’s premier destination for festive treats. • They are widely celebrated as Singapore’s #1 award-winning brand for Chinese New Year goodies. • Their crown jewel, the Premium Melt-In-Your-Mouth Pineapple Tart, has been voted the best by food critics and thousands of satisfied customers alike. • We ordered - Award-Winning Nyonya Pineapple Tarts - Award-Winning Gold Standard Premium Butter Cookies - Award-Winning Melt-In-Your-Mouth Kueh Bangkit • - Premium Hae Bee Hiam - Premium Golden Egg Roll Love Letters - Premium Honey Chicken Floss Love Letter - Golden Arrowhead Chips (Salted Egg) • Whether you are looking for the nostalgic taste of traditional Nyonya Pineapple Tarts or exploring modern delights like Salted Egg Fish Skin and charcoal-infused treats, Ding Bakery offers a curated selection that promises to elevate any Chinese New Year gathering. • Their CNY goodies contain no pork and no lard. • While their Malaysia baking facility is halal-certified for Raya products, their CNY goodies are not MUIS-certified. • @cnygoodies.sg
    666
Engagement rate benchmark
  • Median
Audience location by city
Singapore
67.27%
Jakarta
1.82%
Kuala Lumpur
1.54%
Hong Kong
1.26%
Ho Chi Minh City
1.26%
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3. Karen Ng SG Mom. Play. Cook.

Singapore

Mom of ✌🏻 girls,📍Singapore Family | Food | Lifestyle | Travel 💌 DM for enquiries

@hello.jklm
@@Hellojklm
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Get audience breakdown
Followers
19.3k
Fake followers
19.83%
Engagement rate
1.97%
Average Reel plays
4.8k
Audience gender
female
81.1%
male
18.9%
Top performing Reels
  1. We found these Lucky Coin Banks at 7 Eleven Singapore and they were just launched yesterday. It is a blind box but every design is cute so we ended up getting two. Two ways to get yours! Collect 4 stickers and top up $13.90 or use 200 yuu points and top up $12.90! We got the Cinnamoroll with mahjong 🀄details and the Kuromi with mandarin orange details. 🍊🍊 Tag or send this to your friend who loves Sanrio as much as we do! #sanrio #7eleven
    4.4k
  2. Missing Taiwan? 🇹🇼 I might have just found one of the best Taiwanese Mee Sua in Singapore. Loaded with intestine and plump oysters, the broth is rich and comforting. They also have fried mushrooms, 盐酥鸡 and Lu Rou Fan with lava egg. Save this for your next Taiwan food craving. 📍 Wen Li Taiwanese Food Golden Mile Food Complex @wenlitaiwanesefood #sghawker #taiwanfood #sgfoodlover
    3.9k
  3. If you love Sanrio… I warned you 😭 Padini JB just dropped a FULL collection — not just clothes ok. Even got Hello Kitty x Vincci collab 👀 I went in for a look… came out mentally broke 💸 📍Padini Malaysia Send this to your friends that like Sanrio & save this before everything sells out!! #jbfinds #sanrio #hellokitty #padini #sgjb
    1.5k
Engagement rate benchmark
  • Median
Audience location by city
Singapore
82.33%
Hong Kong
1.29%
Kuala Lumpur
0.87%
Johor Baharu
0.64%
Taipei
0.58%
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4. NATASHA FAISAL

Singapore

Good food is a good mood 🇸🇬 @987fm • weekdays from 5pm radio DJ • TV host • VO artist natasha.mf@mediacorp.com.sg

@irninat
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Get audience breakdown
Followers
17.9k
Fake followers
23.07%
Engagement rate
3.31%
Average Reel plays
12.5k
Audience gender
female
49.05%
male
50.95%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
Singapore
78.83%
Johor Baharu
1.16%
Kuala Lumpur
0.93%
Seoul
0.89%
Greater London
0.75%
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5. Singapore Foodie Homecook Lifestyle & Travel Blogger

Singapore

Use <SERENEFOODOLOGYKLOOK> for discounts on KLOOK Also @yeogirlsdiaries Food♡ Lifestyle♡ Travel #serenefoodologyrecipe

@serenefoodology
@serenefoodology
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Get audience breakdown
Followers
17.1k
Fake followers
24.54%
Engagement rate
1%
Average Reel plays
3.2k
Audience gender
female
52.55%
male
47.45%
Top performing Reels
  1. Omakase lunch at Kei Hachi shows the chef’s precision in both flavor and detail. At S$138, the Hachi set flows from starters to dessert with balance and variety. It opens with mozigu, seaweed paired with clam, brightened by vinegar. Then tachiuo, lightly smoked silver belt fish with onion paste and ginger flower. The sashimi is premium, from akami and otoro to mirugai and hiramasa, topped with house shoyu foam. Cooked dishes bring depth. Kanpachi kama yaki, grilled amberjack collar with rich fat. Tsubugai batayaki, buttery top shell with garlic. The nigiri lineup carries nine pieces, each distinct. Suzuki, tai, hirame with engawa, itoyori, shima aji, hotate, ama ebi with its paste, otoro, and uni. The sequence shows progression in texture, from clean white fish to creamy uni. Atsuyaki tamago closes it, soft and layered like castella, made by the chef over hours. A simple miso soup clears the palate before dessert, where muscat and kyoho grapes and honey tangerine finish the course on a refreshing note. For birthdays or anniversaries, a Hokkaido matcha red bean cheesecake is served separately on request. Refined, seasonal, and steady from start to end, Kei Hachi’s lunch omakase feels complete without excess. . . . . . #omakase #sushi #japanesefood #sashimi #foodie #foodporn #nigiri #foodstagram #instafood #seafood
    509
  2. Day 3 in Labuan Bajo 💗🌊 Use <SERENEFOODOLOGYKLOOK> for 5-10% discount on Klook. Started the morning with a trek on Komodo Island — and honestly, seeing the Komodo dragons up close was wild. Such a surreal moment standing right there with one of the world’s most iconic creatures. But the highlight of the entire trip? Pink Beach. This place stole my heart instantly. The sand, the colours, the insanely clear water — everything felt like a dream. I snorkelled for a bit and it was magical… vibrant corals, so many different fishes, and that calm, quiet beauty you can only find here. 🐠✨ Hands down my favourite destination of the whole trip. Can’t get over how stunning this place is. 💗🌴 #IndonesianWay #IniDiplomasi #RintisKemajuan #DemiNKRI #NegaraMelindungi #pinkbeach #sgtravelblogger #sgtraveller #IndonesiaUntukDunia #Indonesia #kbrisingapura #mediatrip #mediatripsg
    428
  3. Monday to Sunday… every day’s a slushi day 🧊💙 Been having way too much fun with my new Ninja SLUSHI™ (FS301) — I can turn almost any drink into a perfect frozen treat in just 15 mins! 🍹✨ No ice needed, no fuss — just pour, press, and watch it slush itself. Whether it’s my morning coffee, fruity juice, or a weekend milkshake, I can adjust the texture exactly how I like it — light and sippable or thick and spoon-worthy 😋 Honestly the best way to stay cool all week (and my girls love it too 🥰). #NinjaSLUSHI #NinjaKitchenSG #SlushItYourWay #SlushMadeSimple #HomeCafeVibes #FrozenDrinksMadeEasy #sghomecook #sglifestyle #sghomecafe
    287
Engagement rate benchmark
  • Median
Audience location by city
Singapore
54.57%
Hong Kong
3.9%
Greater London
1.08%
Kuala Lumpur
1.05%
Melbourne
0.92%
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6. 🇸🇬 Karen | SG Lifestyle • Food • Beauty • Travel • Livestream

Singapore

👣gadabout(n) /ˈɡadəbaʊt/ 🫶 @sgredcross @youtripsg @ratiowatches 🧡Shopee Live 8.6k👥 🌐L8TopSG @googlelocalguides 28m views 🦄DM私讯:collab/review/探店

@karengadsabout
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Get audience breakdown
Followers
16.5k
Fake followers
15.89%
Engagement rate
1.78%
Average Reel plays
1.5k
Audience gender
female
80.82%
male
19.18%
Top performing Reels
  1. 🔥 Toramaru Wagyu Yakiniku — Pelangi’s Premium Wagyu Fix When friends tip you off about a proper wagyu yakiniku spot and it actually delivers… that’s Toramaru. Every course was so drool‑worthy we barely remembered to take photos — the kind of meal where the grill becomes the main character. Located in Taman Pelangi, this cosy Japanese yakiniku house serves beautifully marbled cuts, rich broths, and sauces that genuinely elevate each bite. Highly recommended if you’re craving premium wagyu without the fuss. 📍 Toramaru Wagyu Yakiniku 195, Jalan Sri Pelangi, Taman Pelangi, 80400 Johor Bahru, Johor Darul Ta’zim, Malaysia — 🥩 Beef Specialties • Special Marinated Yukke (Raw Beef) — RM45 • Karubi Soup — RM29 • Thick Sliced Beef Tongue — RM88 • Toramaru’s Premium Platter (500g) — RM328 🥗 Appetizers & Sides • Beef Sauce — RM6 • Toramaru Tofu (AP14) — RM16 • Mix Vegetable Salad — RM15 • Fresh Lettuce — RM6 • Seafood Pancake — RM25 • Butter Mushrooms — RM14 🥣 Signature Sauces (One free per person; additional sauces RM6 each.) • Toramaru Special Sauce (FF2) — Vegetable‑rich flavor • Rich Sesame Sauce (FF3) — Deep sesame aroma • Moon Sauce (FF4) — Smooth and mellow with egg • Roasted Garlic Sauce (FF5) — Fragrant roasted garlic • Spicy Sauce (FF6) — Medium‑level heat #JohorBahruFood #YakinikuLovers #WagyuExperience #PelangiEats #ToramaruYakiniku
    411
  2. Congratulations to the beautiful Princess @tereliciousss & Steve 💍✨ Wishing you both a lifetime of love, laughter, and forever happiness ❤️ #clairjourney #clairlifestyle #wedding
    381
  3. Chinese New Year is around the corner and to celebrate this occasion, @666caifan.porridge came up with their own Yu Sheng and Pen Cai! Known for their premium items which are delicious, their Yu Sheng and Pen Cai are not only very affordable, they also taste good! 🤩🤩 The Yu Sheng is priced at $38 with 10 pieces of abalone and $48 to add Snow Pear into it. There's also the option to add $88 to get a lobster for your Yu Sheng! For the Pen Cai, it is $198 for 6 to 8 pax and $288 for 10 to 12 pax! Early Bird Promotion: Order by 30th January 2026 and get the Yu Sheng with Snow Pear at $38! Order now to avoid disappointment (details in their IG profile)! 😁😁 . . #cnyfood #cnycelebration #lohei #chinesenewyearcelebration #chinesenewyear
    354
Engagement rate benchmark
  • Median
Audience location by city
Singapore
51.95%
Los Angeles
1.11%
Kuala Lumpur
1.08%
Hong Kong
0.96%
Greater London
0.94%
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7. Sabrina Yusri

Singapore

🎀🌼🦋💕💫✈️ 📍🇸🇬 | Sharing my life: halal travels & food, little finds & everything in between my Sabventures | 30K on TikTok 💌 sabventuresinlife@gmail.com

@sabventuresinlife
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Followers
15.9k
Fake followers
16.56%
Engagement rate
1.17%
Average Reel plays
3.4k
Audience gender
female
57.99%
male
42.01%
Top performing Reels
  1. I had this huge rainforest resort all to myself and a cat followed me into my room 🥹 He wouldn’t leave until I was completely calm and had finished all my prayers. I got emotional because I was so touched by the cat HAHAHA I was scared at first because I’m such a city girl and never really fancied rainforests or nature…… but I still went on this media trip. It was an amazing opportunity, and I really wanted to step out of my comfort zone. I accomplished so much, and that cat, right from the start, really helped calm me down. Alhamdulillah, I knew He was protecting me. 🫶🏻 I hope that cat stays safe wherever he is now 💖 #protectivecat #cats #rainforestresort
    12k
  2. ‘Pork’ at a HALAL restaurant in China?! 🫠 Nope… it’s NOT pork. It’s actually just a translation error for meat! Their menus automatically translate 肉 (ròu) as pork, even if it’s beef or lamb 😅 If the restaurant is clearly labelled Qingzhen (清真), it means halal! If you’re unsure, you can always double-check with the staff for peace of mind 💆🏻‍♀️ Note: This tip only applies to restaurants with a clear Qingzhen (清真) sign, which indicates they are fully halal. As always, dine at your own discretion. #china #travel #muslimtravel
    4k
  3. Hong Kong is ranked #2 in Muslim Women-Friendly Destinations 🇭🇰✨ Here’s my 4D3N Muslim-Friendly Hong Kong Itinerary (Muslim Girl Edition) 🎀 This trip is full of shopping, sightseeing, and halal food adventures! 🛍️🍜 It’s my second time in Hong Kong (I also have an HK–Macau–Shenzhen itinerary on my page 🏃‍♀️💨), but this one’s A LOT better and more relaxed! Perfect for immersing in the city’s vibrant culture, trying all the halal eats 🍛🕌, and enjoying the Muslim-friendly experiences 😍 💌 Comment “HK” to get the full Google Sheet itinerary with timings sent straight to your DMs! @DiscoverHongKong #JelajahHongKong #DiscoverHongKong #HongKongItinerary #MuslimFriendlyTravel
    3k
Engagement rate benchmark
  • Median
Audience location by city
Singapore
56.53%
Hong Kong
3.97%
Kuala Lumpur
3.35%
Johor Baharu
3.26%
Seberang Perai
0.79%
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8. Serene Tan • Singapore Foodie 🇸🇬

Singapore

🇸🇬 Singapore Foodie! 👉 Food Reviews in SG 📷 All my photos, credit if reposting 📍Google Maps Level 7 Local Guide My SG pics @sgtravelshots

@serenetan.sg
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Get audience breakdown
Followers
15.6k
Fake followers
22.37%
Engagement rate
1.41%
Average Reel plays
4.2k
Audience gender
female
66.58%
male
33.42%
Top performing Reels
  1. 😋📍Old School Western Food - Chicken Cutlet $7.50 Good filling portion. Rather large piece of crispy breaded #friedchicken cutlet , which was cut into two and placed on the plate. Not too oily. I like the crispy tasty fries. Saw them put some seasoning onto it. Set also came with a fried bun, coleslaw, and baked beans. Overall, not bad. Can try if you're in the area and craving for western food ☺️ 📍Location: KPT Fried Chicken KPT CoffeeShop 440 Pasir Ris Drive 4 Singapore 510440 #chickencutlet #pasirris #westernfood #shiok #sgfoodreview #sghawkerfood #sgeat #singaporeeats #sglocalfood #sgfoodblog #sgfoods #sgmakan #sgfoodtrend #sghawker #instafoodsg #wheretoeatsg #sgfoodunion #hungrygowhere #igsgfood #singaporefoodie #igsg #singapore
    963
  2. 😁📍Finally tried this Fried Chicken Rice in Bedok! Ordered these to try: • Fried Chicken Thigh Set ($5.50) • Fried Chicken Wing Set ($5) Generously portioned and value for money. The meal was incredibly filling. Came with fried chicken, rice, achar, hard-boiled egg, and soup. Their #friedchicken marinate taste unique , something like malay/indian fusion flavor. Crust was crispy and had a spicy kick 🔥 For the egg, can choose between curry or braised. After trying both, I would recommend getting the curry egg. I feel that the curry gravy (it's quite spicy) goes better with the rice. Rice was flavorful enough and firm. The achar also had a unique flavor - spicy and tangy. Soup was radish carrot soup. I liked that they offer two types of garlicky chili sauce: spicy and not so spicy. Overall, worth a try if you're in the area. 📍Location: Good Good Bird @goodgoodbird.sg FM412 Coffee Shop Blk 412 Bedok North Ave 2 Singapore 460412 (~10min walk from Bedok MRT Station) #chickenrice #rice #bedok #shiok #chickenwing #sglunch #sgfoodreview #sglocalfood #eatoutsg #jiaklocal #wheretoeatsg #sgfoodhunt #sgfoodpic #sgmakan #sghawker #singaporeeats #sgmakandiary #sgfoodshare #igsg #igsgfood #exploresingaporeeats
    919
  3. ☺️📍Nasi Lemak $4 & Chicken Rice $5. Value for money eats! ❤️ Chicken Wing #NasiLemak Set ($3 + $1 Achar). Love the fragrant basmati rice here. Chicken wing batter is crispy. Generous portions given. Ate this many times, recommended 👍 Also got a #ChickenRice Set ($5). Comes with veggies and soup. Decent and filling meal. 📍Location: Ah Boy Nasi Lemak (stall shifted to 01-35) Shun Feng Chicken Rice (01-50) Blk 216 Bedok Food Centre and Market 216 Bedok North Street 1 Singapore 460216 (Ate these a while back) #rice #bedok #shiok #sglunch #sgfoodreview #sglocalfood #eatoutsg #jiaklocal #wheretoeatsg #sgfoodhunt #hawkerfood #sgfoodpic #sgmakan #sghawker #singaporeeats #sgmakandiary #sgfoodshare #igsg #igsgfood #exploresingaporeeats
    831
Engagement rate benchmark
  • Median
Audience location by city
Singapore
58.81%
Hong Kong
3.34%
Melbourne
1.14%
Jakarta
1.12%
Kuala Lumpur
1.1%
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9. 𝐄 𝐕 𝐄 𝐋 𝐘 𝐍 𝐍 𝐄 𝐗 𝐈 𝐄 🦄

Singapore

SG 🇸🇬 | Beauty • Food • Lifestyle Creating moments that matter ✨ 🎬 TikTok: @evelynnexie 📧 evelynnexie@yahoo.com.sg

@evelynne_xie
@evelynnexie
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Get audience breakdown
Followers
15.5k
Fake followers
20.63%
Engagement rate
2.84%
Average Reel plays
1.5k
Audience gender
female
61.24%
male
38.76%
Top performing Reels
  1. Scanteak has just opened their gorgeous new showroom at 1 Genting Lane! 🌟 From 18 Sept to 5 Oct, enjoy up to 15% off their solid teak wood collection. Their star buys are a must-see — from the sleek Stada Writing Table to the versatile Enkel Nesting Table, the elegant Lois Dining Table, timeless Jemma Bedside Table, and comfy Koble & Lite Chairs. Minimalist, durable, and perfect for every home. 🪵✨ 💡 Special opening promos: 🎁 First 50 customers get a free goody bag 🪞 Spend min. $2,500 and receive a complimentary Terea shelving 👉 Make your way down and explore the beauty of teak at Scanteak’s brand-new space. Don’t miss it! @scanteaksg #scanteak #sgfurniture #sghomes #sghomedecor #sghomestyling #sgig #sgdaily #igsg #fypsg
    663
  2. Movie nights don’t have to be on a small screen when we can watch Netflix on this brand new Xiaomi TV S Pro Mini LED 65” (2026) 😍 With immersive visuals, deep contrast, and surround sound that feels cinematic! 🎬 532 zones QD-Mini LED | 144Hz refresh rate | Dolby Atmos & Vision | 1700 nits brightness Get yours today and upgrade your movie nights! 🍿🔥 #xiaomisingapore @xiaomi.singapore #sgig #igsg #sgdaily
    553
  3. 📍Hangzhou #hangzhou #hanfu #photoshoot #shanghai
    549
Engagement rate benchmark
  • Median
Audience location by city
Singapore
63.58%
Kuala Lumpur
3.48%
Hong Kong
1.85%
Johor Baharu
1.68%
Bangkok
1.35%
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10. Dyan Razali

Singapore

🧕🏼 I create magic at @shop.deardyan @dear.scoops @dyari.sg 💻WAHM to @nadyaxraees ❌ Sorry, i don’t do Food Reviews For collabs: dearxdyan@gmail.com

@deardyan
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Get audience breakdown
Followers
15.1k
Fake followers
20.21%
Engagement rate
1.85%
Average Reel plays
8.7k
Audience gender
female
90.31%
male
9.69%
Top performing Reels
  1. 😂😂😂 adoiiiii klakar siyel! Thanks @deardyan for joining our session 😂😘 | This episode 81 is brought to you by @thebridalbottegabyanggun quote BOTTEGAISCHIC to enjoy a complimentary bridal consultation, free hand bouquet and makeup trial worth $500! #thebridalbottega #thechiccodepodcast
    7.1k
  2. Kadang2, bakat tu seharusnya kita biarkan saja ia terpendam.
    1.9k
  3. “And if He wills it, He will make it happen.” Conceiving Nadya was one of the greatest challenges of my life. It was during that time I discovered the blocked tubes. After surgery and countless IVF procedures, our prayers were answered, and Nadya finally joined our family—a blessing beyond words. Today, my sweet Nadya is 10 years old. If you had asked me 13 years ago if I could imagine myself as a mother of two, I might have thought it was impossible. But Allah’s plans are always perfect. Alhamdulillah, for every blessing and for turning what once felt impossible into my reality. 🖤 Happy Birthday, Nadya Raessa. You will always hold a special place in Mummy and Papa’s hearts. Stay the sweet, kind soul that you are, and always choose kindness in all that you do.
    1.4k
Engagement rate benchmark
  • Median
Audience location by city
Singapore
75.03%
Kuala Lumpur
2.3%
Johor Baharu
1.48%
Perth
0.71%
Seoul
0.67%

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11. Douglas Ong

Singapore

🇸🇬 lifestyle, food, fitness & comedy tiktok: douglasokj | @hepmilcreators @myprotein code: DOUGLASMP 📩 dm/email me for any enquiries

@douglasses
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Get audience breakdown
Followers
14.9k
Fake followers
18.84%
Engagement rate
3.67%
Average Reel plays
3.7k
Audience gender
female
55.81%
male
44.19%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
Singapore
67.02%
Kuala Lumpur
0.94%
Bangkok
0.94%
Seoul
0.7%
Jakarta
0.7%
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12. Lynn

Singapore

Documentary my food, coffee, home and travel journey ♡ DM to collabs Discount code // Product Link:

@lynnkitchenlife
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Get audience breakdown
Followers
14k
Fake followers
12.22%
Engagement rate
1.09%
Average Reel plays
3.6k
Audience gender
female
92.26%
male
7.74%
Top performing Reels
  1. Super easy kids friendly recipe - Salmon butter rice || Here’s a quick one-pot meal that everyone enjoys. I’m using a rice cooker for convenience, and adding garlic butter was a great choice—it really enhances the flavour! Ingredients: 1 cup of brown rice 2 cups water  250g salmon fillet 1/3 onions (slice thinly) 1.5 tablespoons light soy sauce  2 tablespoons sesame oil  2 tablespoons garlic butter  Directions 1. Rinse the rice and top the salmon and onions on it. 2. Combine the water with the seasoning, mix thoroughly, and pour it over the salmon. Cook the rice as you normally would. 3. Once the rice is cooked, add the garlic butter. Break the salmon into chunks and mix it well with the rice. Serve hot. #foodinstagram #igfood #igsg #homecooking #homecooked #onthetable #simplecooking #familymeal #cookinggram #simplefood #whati8today #foodstagram #onthetable #instacooking #homecooking #homecooked #foodiegram #家常便饭 #sgfood #instafood_sg #sgeats #reels #kidsmeal #onepotmeal
    27.1k
  2. Birthday mee suah recipe || A very simple to prepare birthday meal for Gwen. My grandma used to prepare mee sua soup for us on our birthday, and this has become a practice in our family. Ingredients: Sesame oil 2 sliced ginger 800ml water 200g pork loin | @quanshuiwetmarket A stalk mee suah Hardboiled egg Carrots Spinach Mushrooms Gojiberries Garnish: Crispy shallot | @quanshuiwetmarket Spring onions Happy birthday Gwen, we are grateful to have you as our daughter and you bring so much happiness into our life! Wishing you a birthday filled with love, we love you endlessly ♡ #Chinesefood #foodinstagram #igfood #igsg #homecooking #homecooked #onthetable #simplecooking #familymeal #cookinggram #simplefood #whati8today #foodstagram #onthetable #instacooking #homecooking #homecooked #foodiegram #家常便饭 #sgfood #instafood_sg #sgeats #reels #birthdaymonth #birthdaymeal
    22.1k
  3. A very calm and simple meal for Gwen, Miso Salmon rice soup Salmon @fassler_gourmet Serving bowl @maelstrom.home Have a great weekend ahead ♡ #foodinstagram #igfood #igsg #homecooking #homecooked #onthetable #simplecooking #familymeal #cookinggram #simplefood #whati8today #foodstagram #onthetable #instacooking #kidfriendlyfood #sgkids #homecooking #homecooked #foodiegram #家常便饭 #sgfood #sgkids #instafood_sg #sgeats #fishsoup #sgbaby
    13.3k
Engagement rate benchmark
  • Median
Audience location by city
Singapore
74.19%
Hong Kong
1.77%
Kuala Lumpur
1%
Tokyo
0.88%
Seoul
0.65%
profile picture

13. Jessica Lee | Travel | Food | Lifestyle

Singapore

🇸🇬Youtube 7k | Google L7 Guide 🧡Klook <JessluvzsKlook> 💜YouTrip <JESSLEE> 🛼@joashloon @jonasloon

@jessluvzs
@jessluvzs
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Get audience breakdown
Followers
13.6k
Fake followers
21.78%
Engagement rate
2.1%
Average Reel plays
2.2k
Audience gender
female
64.79%
male
35.21%
Top performing Reels
  1. Happy Birthday @eat_play_lifestyle! Hope you have a good celebration at @asiagrandsg & love your present from @ferragamo, flowers and cake from @fnp.sg. Love the yummylicious meal and the service was awesome too 😙 May you always be healthy, happy and safe 🥰 We love you 😘 #sgig #igsg #sgkol #kolsg #asiagrandsg #fnp #fnpsg #fusionlifestylesg #ferragamo #foodinfluencer #foodie #foodies #foodiesofinstagram
    627
  2. 🍱 𝗚𝗜𝗩𝗘𝗔𝗪𝗔𝗬 🍱 12-ᴄᴏᴜʀꜱᴇ ᴏᴍᴀᴋᴀꜱᴇ ꜰᴏʀ 2 ᴘᴀx Can’t stop thinking about my 12-course Omakase dinner at @ryu.ichisg. ♥️ For just $88 per pax, every dish was so thoughtfully prepared and bursting with flavor! The fresh sashimi, gold dusted Uni Negitoro and A5 Wagyu Don totally hit the spot for me. And the best part? For every 2 pax, we get to enjoy a free 150ml Kyoto Junmai Hot Sake 🥂. Honestly, such an amazing deal! Perfect for a special night out or a foodie treat with a friend. Come enjoy a treat from @ryu.ichisg! We are giving our followers an Omakase treat for 2 pax to one lucky winner!! 𝕋𝕠 𝕁𝕠𝕚𝕟: 🍱 Like this post & any 3 of my recent posts 🍱 Follow @ryu.ichisg & @jessluvzs 🍱 Tag your friends (1 tag per comment) 🍣 Share this post to your story & tag us for bonus chances! Giveaway closes on 27 Sep and the winner will be randomly selected. Good luck! 🍀 📍 𝗥𝘆𝘂 𝗜𝗰𝗵𝗶 14 Flanders Square Singapore 209301 #jessicaloon #ryuichisg #sgfoodie #omakase #wheretoeatsg #singaporefoodie #sggiveaway
    580
  3. 🥮 𝗚𝗜𝗩𝗘𝗔𝗪𝗔𝗬 🥮 3 𝘸𝘪𝘯𝘯𝘦𝘳𝘴 - 2 𝘣𝘰𝘹𝘦𝘴 𝘰𝘧 𝘮𝘰𝘰𝘯𝘤𝘢𝘬𝘦𝘴 𝘦𝘢𝘤𝘩 ***Giveaway closed*** Durian lovers, fall in! Celebrate Mid-Autumn with premium durian mooncakes from @duria.singapore. Made with 100% fresh durian meat, each mooncake offers the authentic taste of Musang King and Black Thorn durians. Creamy and indulgent, they are a luxurious treat for the season. 🌕🏮 Here’s how you can try this too! We’re picking 3 lucky winners to each receive 2 delicious boxes of mooncakes! Here’s a peek at what I’ve been loving and what each winner will get: ✨ Yuan Yang Black Thorn Snowy Mooncake ✨ Classic Musang King Snowy Mooncake To Join: 🥮 Like this post 🥮 Follow @duria.singapore, @jonasloon & @jessluvzs 🥮 Tag your friends (1 tag per comment) 🏮 Share this post to your story & tag us for bonus chances! Giveaway closes on 20 Sep and the winners will be randomly selected. Good luck! ♥️ P.S. You can also check them out at their pop-up booths across Singapore with exclusive 1-for-1 deals.. perfect for gifting or treating yourself this season. #jessicaloon #jonasloon #duria #midautumn #midautumnfestival #mooncakes #halal #中秋节 #月饼 #sgfoodie
    544
Engagement rate benchmark
  • Median
Audience location by city
Singapore
57.07%
Hong Kong
3.27%
Kuala Lumpur
2.18%
Tokyo
1.67%
Johor Baharu
0.69%
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14. Shirley 🇸🇬 | Food | Travel | Lifestyle

Singapore

✈️ Feb’26 🇹🇭 | Sep’26 🇰🇷 💌 iiam.shirleyt@gmail.com 💜 YouTrip <SHIRLEYT> FREE $5 🧡 Klook <SHIRLEYSUPER4KLOOK> 5% OFF ⤵️

@iam_shirleyt
@iam_shirleyt
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Get audience breakdown
Followers
12.8k
Fake followers
17.15%
Engagement rate
2.97%
Average Reel plays
2.1k
Audience gender
female
70.3%
male
29.7%
Top performing Reels
  1. 🎁 G I V E A W A Y 🎁 - CLOSED A little indulgence for the festive season ✨ This 🧧 CNY bundle includes 3 bottles of Zhen Pin Xuan 珍品軒 Semi Long-Strand Concentrated Bird’s Nest one sip in, and you can feel the difference. Not overly broken, not too whole just that perfect jelly-like texture with visible strands that glides smoothly on the palate 🤍 Featuring their Mixed Flavours Lifestyle Enriched Bird’s Nest to suit every mood: • Classic Rock Sugar - clean, light, comforting • Pearl & Collagen - silky, smooth with a luxe finish • Korean Ginseng - deeper, more aromatic, perfect for festive recharge What excites me most? This is the pre-launch of Zhen Pin Xuan’s Concentrated Long-Strand Golden Bird’s Nest crafted with the same expertise trusted by established brands for over 20 years, now made for everyday enjoyment at home ✨ A festive treat that’s nourishing, refined, and easy to enjoy chilled or warm, any time of day. Because CNY indulgence can be both delicious and good for you 🧧🤍 In collaboration with @zhenpinxuan we are giving 1 𝒍𝒖𝒄𝒌𝒚 𝒘𝒊𝒏𝒏𝒆𝒓 with CNY Promo Bundle (3 bottles of Semi Long-Strand Concentrated Bird’s Nest) + 2 can of Braised Abalone (worth $208!!) 𝗛𝗼𝘄 𝘁𝗼 𝗲𝗻𝘁𝗲𝗿: 1️⃣ 𝗟𝗜𝗞𝗘 & 𝗦𝗔𝗩𝗘 this post 2️⃣ 𝗙𝗢𝗟𝗟𝗢𝗪 @iam_shirleyt & @zhenpinxuan 3️⃣ 𝗧𝗔𝗚 3 of your friends (one tag per comment, unlimited entries!) 4️⃣ 𝗕𝗢𝗡𝗨𝗦: Share to your IG Story & tag us for an extra shot at winning! ⏳ Giveaway ends 9 Feb 2026, 11.59pm. Winners will be announced via IGS & contacted by DM. 🛒 Order here: https://zhenpinxuan.co . . .
    714
  2. #throwback to Desaru days Between beach time, family moments, and letting the girls run free, we hopped over to @yardnco , a café by the sea that fit our holiday mood perfectly. Good food, ocean breeze, kids laughing around us, and nothing on the agenda except being present together! These simple family moments are what trips like this are really about. Excited to create more memories in 2026!
    661
  3. Absolutely loving my @casebang_official Disney Series Limited Edition Gift Box! 😍 From the adorable Disney back covers to the handy wallet base stand and grip covers, it’s a perfect mix of cute and practical 💕📱 Not only are the designs super stylish, but the cases are durable and protective, keeping my phone safe from bumps, scratches, and everyday drops ✨ Grab yours now and use my promo code SHIRLEYT for 15% off! 💖 . . . #CaseBang #CaseBangDisney #DisneyMagicInYourHands #PhoneProtection #DurableAndCute #LimitedEdition #PromoCode #SHIRLEYT #InstaWorthy #DisneyStyle
    583
Engagement rate benchmark
  • Median
Audience location by city
Singapore
71.37%
Kuala Lumpur
3.39%
Hong Kong
1.32%
Tokyo
0.75%
Melbourne
0.64%
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15. Paula G.

Singapore

📍SG | 🇸🇬🇵🇭 ౨ৎ travel, fashion, lifestyle & food @creziclosets @pr__home 💌 paaulagrace@gmail.com / dm!

@paaulagrace
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Get audience breakdown
Followers
12.4k
Fake followers
21.98%
Engagement rate
2.23%
Average Reel plays
7.6k
Audience gender
female
54.02%
male
45.98%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
Singapore
73.66%
Seoul
2.05%
Kuala Lumpur
0.88%
Greater London
0.88%
Melbourne
0.59%
profile picture

16. Kelly

Singapore

Mom of 3 cheerful boys #adventuring #food #lifestyle #travelling #shopping DM for COLLAB | REVIEW | GIVEAWAY | INVITES

@happykellymom
@happykellymom
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Get audience breakdown
Followers
12k
Fake followers
16.28%
Engagement rate
1.44%
Average Reel plays
569
Audience gender
female
74.89%
male
25.11%
Top performing Reels
  1. BREAKING NEWS! Hae! Claypot had just opened their 2nd outlet at Eunos! @haeclaypotsg We were indulged with the delicious food and had a sumptuous dinner. The prawns are big, fresh and meaty. Pork belly are tender and chewy. Not to forget about the superior golden fungus, which is a must try that you do not want to missed. You will like the QQ chewy texture! Hae! Claypot is conveniently located next to Paya Lebar MRT station. It is open daily from 5pm to 3am (last order 230am) 📍 29 Eunos Ave 6 S409619 When not sure what to have dinner, not to worry, Hae! Claypot have your back! 走过别错过 visit Hae! Claypot for your next dinner. #claypot #hotpot #prawnhotpot #fresh #dinner #secondoutlet #foodporn #whati8 #sgfoodies #foodies
    1.1k
  2. We went to @thaidynastysg at Hillview Terrace for lunch. We ordered 𝙶𝚕𝚊𝚜𝚜 𝙽𝚘𝚘𝚍𝚕𝚎𝚜 𝚂𝚊𝚕𝚊𝚍 𝚠𝚒𝚝𝚑 𝚂𝚎𝚊𝚏𝚘𝚘𝚍 and 𝙿𝚒𝚗𝚎𝚊𝚙𝚙𝚕𝚎 𝙵𝚛𝚒𝚎𝚍 𝚁𝚒𝚌𝚎. Both the glass noodles and fried rice were good. The glass noodles spiciness is at the high side (which is spicy to me 🌶️). It is a plate of salad full with peanut, minced pork and seafood. If spicy is what you like, let’s give it a try! As for the fried rice, the taste was nice. The portion was generous too. At Thai Dynasty, they only use the finest ingredients to create authentic Thai dishes that will not only fill our belly, but also warm our heart. Craving for Thai food? Then try Thai Dynasty. They have few outlets over the island. They also available on Grab Food, Food Panda and Deliveroo. Get 20% - 30% discounts when you order via Grab Food, Food Panda and Deliveroo. #thaifood #grabfood #deliveroo #foodpanda #promo #lunch #weekend
    1k
  3. Experience the ultimate hair transformation with Zen Beauty @sgzenbeauty signature hair spa, featuring a blissful head massage that will melt away stress and leave you looking and feeling fabulous! Love their head spa so much, it was totally over my expectation. The head massage (plus shoulder massage) was super good. I felt so relax and refreshing after the head spa. Try it yourself for a relax and pampering head spa session. Zen Beauty 📍 Novena Square 2 #03-85-90/94-100/105/106, 10 Sinaran Dr, 307506 #headspa #spa #headmassage #zenbeauty #水疗 #sgbeauty #beautyreview
    971
Engagement rate benchmark
  • Median
Audience location by city
Singapore
79.72%
Greater London
1.09%
Johor Baharu
0.8%
Kuala Lumpur
0.7%
Jakarta
0.6%
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17. JayJay Lin

Singapore

🇸🇬 Automotive host @sgcarmart Tech reviewer. Food enjoyer, evidently. jayjay@eatdrivetech.com

@eat.drive.tech
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Get audience breakdown
Followers
11.8k
Fake followers
18.13%
Engagement rate
1.19%
Average Reel plays
1.3k
Audience gender
female
29.01%
male
70.99%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
Singapore
60.48%
Tokyo
1.1%
Hong Kong
0.73%
Kuala Lumpur
0.64%
Greater London
0.55%
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18. YONGKAI

Singapore

Coffee, Food and All things good. 🫡 💭: “Leavin’ Foodsteps and Coffee Stains Behind.” 🇸🇬| 🇲🇾| 🇹🇭| 🇮🇩 | 🇹🇼 | 🇭🇰 | 🇨🇳 | 🇯🇵 | 🇰🇷

@yongkaiiii
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Get audience breakdown
Followers
11.4k
Fake followers
13.73%
Engagement rate
1.08%
Average Reel plays
2.8k
Audience gender
female
55.18%
male
44.82%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by city
Singapore
69.42%
Hong Kong
2.36%
Kuala Lumpur
1.22%
Johor Baharu
1.05%
Bangkok
0.91%
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19. 𝙹𝚒𝚕𝚕 | 𝙹𝚞𝚕𝚒𝚊𝚗

Singapore

🇸🇬👦🏻10YO FAMILY (with a Golden🐶💛), FOOD & FUN 🤤#whatlittlejulianeats ✈️#lerstravelogue @klooksg JULIANKLOOK @travelgator.sim TRAVJILLM DM for collab✨

@jul1anler
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Get audience breakdown
Followers
11.2k
Fake followers
15.82%
Engagement rate
5.01%
Average Reel plays
2.7k
Audience gender
female
79.43%
male
20.57%
Top performing Reels
  1. Tree is up, train is running, and Christmas magic ✨ is officially in our home 🤍 All decked out with @masonshomedecor’s Amazzonia Cashmere Pine bundle and the cutest floating train set 🚂💨 There’s just something about that tiny train circling the tree and puffing smoke… I could watch it all night long 😍— it’s the cutest Christmas magic ever 🎄🌟❤️ Counting down till daddy’s home tmr — the last piece of our Christmas magic 🥹 #LittleJulianXChristmas #MerryChristmas #TisTheSeason #Christmas2025 #fyp #fypシ #fypage
    1.7k
  2. Our hearts just grew by four paws — meet 𝒰𝒹𝑜𝓃 💛 #goldenretriever #fyp #fypシ #fypage
    882
  3. GIVEAWAY with @whitebeehoonrestaurant 🦀🥢✨ Our classic white bee hoon spot doesn’t just have our all-time fave white bee hoon… they’ve rolled out new crab dishes and waaaaa they are all so shiok?! Yesssssa!!!🦀🔥 Featuring @whitebeehoonrestaurant’s Limited Time Delights set; Claypot Spicy Chilli Crab and Crab Roe Rice) 香辣蟹酱砂锅蟹籽拌饭3-4 Pax Golden Mantou with Spicy Crab Meat & Roe Sauce 金脆馒头配香辣蟹黄蟹肉酱（6pcs） XO Wok-Fried Celtuce with Pork & Lotus Root XO酱爆炒莴笋脆藕猪肉片 Scallion Wok-Fried Beef with Chinese Parsley and Double Fungus葱爆双耳香芹牛肉片 Peppery Pork Tripe Soup 金牌胡椒猪肚汤 Barley 薏米水 (Cold/ Hot) @whitebeehoonrestaurant is giving away 2 sets of their Limited Time Delights set to 2 of you! To join, simply; 🦀Follow @whitebeehoonrestaurant & @jul1anler 🦀Like and save this post 🦀Tag at least 5 friends in this post, 1 tag per comment 🦀Share this post on IG story and don’t forget to tag us in them so we don’t miss out on your entries✨ Giveaway ends 23 Nov 2025 @ 2359hrs SGT and 2 winners will be randomly picked and announced here!🙌🏻 📍White Restaurant 3 Temasek Blvd, #B1-131, S(038983) @sunteccity #WhiteRestaurant #whatlittlejulianeats #fyp #fypシ #fypage #sggiveaway
    812
Engagement rate benchmark
  • Median
Audience location by city
Singapore
67.06%
Hong Kong
3.33%
Johor Baharu
0.67%
Kuala Lumpur
0.64%
Taipei
0.61%
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20. Joyce | Mum➰ContentCreator|📍SG

Singapore

👧🏻#joreentanjiyoon 9yo ♡Beauty | Fashion | Food |📷| Pastel Sharing #joy #motherhood #lifestyle #deals 💌 Promo codes👇🏻

@mamasinfinitylove
@mamasinfinitylove
Check contact details
Get audience breakdown
Followers
11.2k
Fake followers
19.74%
Engagement rate
3.36%
Average Reel plays
2k
Audience gender
female
75.04%
male
24.96%
Top performing Reels
  1. 😮 Ever wonder why you wake up sneezing, even after changing your bedsheets? ⁣ The culprit → DUST MITES 🤧🕷️ hiding deep inside your mattress, sofa & cushions! 😱 ⁣ That’s why I’m in love with the Uwant M700 Dust Mite Vacuum 💪 It doesn’t just clean the surface, it goes 45cm deep to shake out and suck away mites, allergens & hidden dirt.⁣😍 ⁣ ✨ What makes it different: ✔️ Infrared Thermal Penetration → zaps dust mites & eggs hiding deep inside ⁣ ✔️ Aromatherapy Mite Removal → fabrics smell fresh & it prevents mites from coming back ⁣ ✔️ 5-Zone Ultra Deep Beating → shakes out dirt & allergens up to 45cm deep! 18,000 pa strong suction ⁣ ✔️ Anti-Hair Static Strip → no tangled mess, easy to use😍⁣ ⁣ And the BEST part? 👀 ⁣ 🔥 RTP $459 → NOW ONLY $139!!! 🔥 📆 8 Sep (8pm) – 14 Sep ONLY⁣ ⁣ 📦 Flash Sale on @shopee_sg → https://s.shopee.sg/40WyQ6H6UC Shopee search code: BJM-WYW-XAF⁣ ⁣ 🚨 Up to $150 OFF Voucher + FREE GWP – must grab, don’t say I bojio! 🫶 ⁣ ⁣ ⁣ ⁣ ⁣ ⁣ @Shopee_sg @Shopeeaffiliatessg @uwantsg ⁣ #ShopeeHaul #ShopeeAffiliateSG #uwantsg #UwantM700 #Dustmite #vacuum #sgdeals #mustbuySG #goodbuy #style #foryou #fyp #exploresingapore #sgshopping #sales #sgpromo #singaporeinsiders #reels #reelitfeelit #viralreels #childofig #sglifestyle #sgkids #sgfamily #sginfluencer #sgig #igsg ⁣
    1.4k
  2. Still buzzing from our unforgettable time at the POSB Adventure Getaway! 🐾💚⁣ ⁣ 🎁Here’s something exciting for you!🎉⁣ Your family could win a FREE Smiley-themed Mandai Colugo Camp weekend stay this December! Simply contact your child’s primary school by 30 Sep to learn more about the POSB Financial Literacy Storytelling Challenge!✨⁣ ⁣ From Smiley’s hopscotch and Tic Tac Toe with money-saving tips to a super fun mixed reality experience (VR game) about budgeting and saving 💡💰⁣ ⁣ Every moment was thoughtfully designed to make financial literacy fun and engaging for kids (and honestly, for us too! 😍). Joreen couldn’t stop talking what she learnt about her POSB Smart Buddy watch! Tapping to spend, tracking her savings and steps, and even learning about needs vs wants.⁣ ⁣ A huge thank you to @posb for this incredible family experience! 😍 We even got to go glamping in POSB Smiley-themed tents, join guided tours, and enjoy wildlife encounters. It truly pays to be a POSB Cardmember, we got first dibs on this exclusive adventure, and it’s a memory we’ll treasure forever!⁣ ⁣ 📍 Colugo Camp, Mandai⁣ ⁣ ⁣ ⁣ ⁣ ⁣ @posb⁣ #POSB #POSBAdventureGetaway⁣ #FinancialLiteracyForKids #FamilyAdventure #FamilyFun #FamilyTime #ExploreWithPOSB #POSBCardmemberPerks #PricelessMemories #LearningThroughPlay⁣ ⁣ ⁣ ⁣
    1.1k
  3. 🕵️‍♀️✨ We just received a top-secret mission from… POSB?!😱⁣ A mysterious brief landed, and guess what.. our family has been chosen for an exclusive POSB Adventure Getaway! 🌿🦁🌙⁣ ⁣ 📄 The “classified” info says:⁣ 🦉 Unique guided tours! ⁣👀 Night time exploration?! ⁣A glamping experience filled with fun family activities and games!⁣ 🤫 And a one-of-a-kind glamping experience?!⁣ ⁣ We’re packing our gear and getting ready for a mission like no other.🔍⁣ ⁣ Stay tuned to see what kind of adventure POSB has planned for us!⁣ Got any guesses what’s coming? Drop them below!👇⁣ ⁣ ⁣ ⁣ @posb⁣ #POSB #POSBAdventureGetaway #FamilyAdventure #TopSecretMission #FamilyTime #ExploreWithPOSB #AdventureAwaits⁣ ⁣
    1.1k
Engagement rate benchmark
  • Median
Audience location by city
Singapore
60.93%
Kuala Lumpur
1.45%
Los Angeles
0.96%
Greater London
0.9%
Seoul
0.88%
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